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what if the pandemic that is raging around the world right now and to end suddenly most of us will go back to the work and the life that we are familiar with the people we are familiar with the jobs that we've been doing before the crisis we might even forget some of the things that we've been learning in the last few months but life is not ever going to be the same again just as from the days of the bubonic plague in the 14th century this pandemic is going to result in entire societies being transformed in the years ahead my name is Emanuel Daniel and the founder of the Asian Banker since 1996 we've been in the business of evaluating the financial services industry we take stock of how they're run as businesses and how they're responding to the challenges facing the industry every year about this time in April we run rankings and we publish our rankings in our website in a very transparent manner that takes a look as to which institutions are being competitive and being responsive to their customer needs traditionally we take a look at the management quality the vision and the integrity of the management team we take a look at the operations the technology of the respective institutions how they run in the back end we take a look at their people and there are people management strategies we take a look at their risk management strategy and a number of other elements that you will find on our website we also take into account what customers say about the respective institutions we have a website called Bank quality comm where we invite customers or banks from around the world to talk about your local bank so that from the compliments and the complaints that you publish on our website we get a lot of data that we're able to use to assess the individual institutions over time we've been able to follow and track how the industry has been transformed already for example in the area of Technology when we say technology we used to mean a huge physical mainframe that sat in the middle of the bank surrounded by thousands of employees building code that became products and services to its customers but going forward when we say technology today what we mean is the technology that sits in the hands of you and me as consumers as customers that the banking industry that now needs to plug into we also mean the technology that is developed by armies of independent developers who now no longer work for individual banks but whose networking in fact in that ecosystem is something that the banking industry has to plug into in other words just on the infrastructure element alone the industry has started to look very different it has become more dependent on the society that it serves to be fair to the industry it has been undergoing tremendous stress unprecedented in its history just on the business front in the first two months of this year it underwent a liquidity crisis which was averted by central banks providing liquidity in the major marketplaces right now it's undergoing a market crisis where the valuation of the assets that it also on its books have been devalued dramatically and will continue to be so for the foreseeable future and then there is a credit crisis coming up as customers are unable to meet their obligations but there is a far more fundamental transformation and taking place which I want to spend time on as a result of the pandemic rebuilding entire economies is going to take the effort of entire societies working together in an organic manner and for that reason the financial services industry cannot be a for-profit standalone institution in its own right deriving its profits from at the expense of society it needs to have a model by which it is part of the community that it serves for these reasons we are now putting in place four new criteria by which we will assess the financial services industry firstly we want to see the level of digitization I know that many banks around the world are very proud of the amount of technology that they have put in place to become digital institutions but all of us know that the industry was found one thing during this crisis from London to Singapore from Australia to Japan from South Africa to parts of Europe we were hearing anecdotal stories of how individual banks were deploying delivery boys running around town to be able to complete transactions in an era where digital identity and digital certification already exists so the Digital Agenda cannot be one where the industry dictates to the rest of society what is entitled to it's the other way around the rest of society has to detain - the financial services industry how it needs to deploy and service society in a digital format secondly we want to take stock of the ways in which the whole idea of risk management evolves in the banking industry in a way that the financial services industry derives is risk management profile from the communities that it serves today banks get their credit risk modeling for example from credit bureaus traditional credit bureaus that are both historical and Static when new models already exist to be able to assess small businesses for example in the context of their supply chains the supply chains that they serve as well as individuals in the context of the communities that we belong to so the whole risk management modeling of financial services has to change over time thirdly we want to see the financial services industry deploy more of its own funds in a manner that is relevant to the society that it serves its own funds not the funds that it redeploys as a result of government backstops and government guarantees which is essentially taxpayers money being redeployed through the financial services industry from in a way that it can profit from the banking industry needs to demonstrate skill sets as well as commitment of its own resources to society and hopefully we want to include the dimension of social capital social capital is the means by which businesses start to derive their own value by the value they generate in the communities that they serve we don't know yet what the ingredients of this social capital will need to be that we can monitor in a quantifiable manner but this is a entire new dimension that needs to be built over time the global pandemic also puts regulators to be scrutinized more closely the question we need to ask is if regulators are guilty of having over-regulated a number of the new innovations that are coming into place in such a manner to make them look more like the traditional banks that they are familiar with in fact I would even encourage those who want to think about innovation in finance not to start from the financial services industry because you will almost immediately be regulated but to build financial services on the back of other innovations taking place in society and then reconstructing how finance should be part of that we now already see areas like gaming and entertainment entire communities and transactions and values being generated that eventually can find your way back into financial services in a way that will not be over regulated even those who say that their jobs have been to promote the future of the financial services industry and greater liberalisation will need to come under scrutiny the entire pintuck phenomenon has lost its way the FinTech industry has become a subset of the traditional banking industry a productivity tool and nothing more in fact the FinTech industry spends more of its time constructing itself as a investable asset for the venture capital players then it does reconstructing prices cause processes and making financial services more inclusive you might actually work in a bank right now and wonder what your jobs are going to look like going into the future in fact you might have actually be working from home and thinking what your skill sets should look like when your institution starts to acquire your skill sets in new and you waise you're probably going to be more valuable working in a network of skill sets than in being loyal to any one institution this remains to be seen but that whole transformation is already underway in fact your children or your grandchildren or your nephews and nieces might be asking you what is it that you do in a transaction between two parties that could not be reduced to a line of code so with all of these transformations coming into place we need to put in place new criteria by which to evaluate the industry new standards by which to hold it to account there will be a great tension between the traditional players and the transformation that needs to take place there will be great resistance in the traditional players they would want to be able to define those changes in their terms and yet society will need financial services to become an organic part of the process of rebuilding that will need to take place going into the future [Music] you