Parties
Full legal names and contact details for the station and the advertiser; identify corporate entity types and authorized signatories.
A clear agreement reduces ambiguity about airtime, payment, and rights, creates enforceable obligations, and documents consent to the exact commercial arrangement. For regulated broadcasts it helps demonstrate compliance with licensing and content-ownership requirements under federal and state rules.
The agreement is used by broadcasters, advertisers, media buyers, and content syndicators to lock in commercial and operational terms.
Legal counsel, traffic managers, and finance teams commonly review versions before execution to confirm legal, scheduling, and payment accuracy.
Usually responsible for scheduling and program content approvals. Reviews airtime windows, copy length, and music clearances to ensure the campaign fits the station format and does not conflict with existing programming.
Reviews legal terms including indemnities, intellectual property representations, and regulatory compliance provisions. Ensures language protects the station from broadcast claims and aligns with advertising law and FCC expectations when applicable.
Full legal names and contact details for the station and the advertiser; identify corporate entity types and authorized signatories.
Clear description of what broadcast rights are being granted (spot, sponsorship, syndication) and any territorial or exclusivity limitations.
Specific dates, times, spot lengths, and rotation or frequency guarantees; include makegood rules for preemptions.
Fees, billing schedule, late fees, insertion orders, and any media-buy credits or barter arrangements.
Advertiser representations that creative is licensed, non-infringing, and compliant with advertising law; who secures music and talent releases.
Termination triggers, cure periods, liability limits, indemnity scope, and dispute resolution process including governing law.
| Field | Configuration |
|---|---|
| Authentication | Email link or SMS code for signer identity confirmation |
| Signature Type | Click-to-sign for standard contracts; PKI for high-assurance needs |
| Routing Order | Sequential signing: station finance, advertiser, then counsel |
| Notifications | Automatic reminders at configurable intervals |
Confirm the signing platform supports industry-standard file types and provides a secure audit trail.
Ensure the chosen platform can export signed PDFs with embedded audit records and supports HIPAA, ESIGN, and UETA compliance where applicable.
Date obligations and rights begin
First scheduled broadcast date
Net terms or specific invoice due date
Minimum notice period to cancel or reschedule
Date to archive or destroy per retention policy
| signNow | DocuSign | Adobe Sign | PandaDoc | HelloSign | |
|---|---|---|---|---|---|
| Starting Price | $8/user/mo | $15/user/mo | $14/user/mo | $19/user/mo | $15/user/mo |
| Free Trial | 7-day trial | No | No | Yes, limited | Yes, limited |
| Bulk Send | Yes | Yes | Yes | Yes | No |
| Audit Trail | Yes | Yes | Yes | Yes | Yes |
| HIPAA Compliant | Yes | Yes | Yes | No | No |