Parties
Clear identification of owner(s), broker, and any authorized agents
A concise, properly completed letter reduces ambiguity about who is authorized to represent the business and what actions the broker may take, helps avoid commission disputes, and provides documentary evidence for banks, escrow agents, and legal counsel to rely on during a sale or financing process.
Common users include brokers, business owners (sellers), prospective buyers, escrow agents, and attorneys who need formal confirmation of representation or authority.
Keep a signed copy with transaction files and provide copies to escrow, legal counsel, and any lender or counterparty that requests verification.
| Field | Configuration |
|---|---|
| Signature Order | Set signing sequence: owner → broker → escrow as required |
| Authentication | Use email link or SMS code to confirm signer identity |
| Attachments | Require license, ID, or formation documents as attachments |
| Notifications | Enable automatic notifications on completion or missing actions |
Choose a platform that supports secure eSignatures, audit trails, and the file formats your stakeholders use.
Ensure the chosen service supports the authentication level required by your counterparty, retains an audit trail, and produces a signed copy for recordkeeping.
| signNow | DocuSign | Adobe Sign | PandaDoc | HelloSign | |
|---|---|---|---|---|---|
| Starting Price | $8/user/mo | $15/user/mo | $14/user/mo | $19/user/mo | $15/user/mo |
| Free Trial | 7-day free trial | No | No | Yes, limited | Yes, limited |
| Bulk Send | Yes | Yes | Yes | Yes | No |
| Audit Trail | Yes | Yes | Yes | Yes | Yes |
| HIPAA Compliant | Yes | Yes | Yes | No | No |
Clear identification of owner(s), broker, and any authorized agents
Specific actions the broker may take, including marketing and negotiation limits
Exact commission or fee formula, payment timing, and contingencies
Effective start and end dates, and renewal or termination conditions
Non-disclosure terms and permitted disclosures for advisors
Signed and dated blocks for all parties with printed names and titles
State how long an offer or listing acceptance remains valid
Specify notice period (e.g., 10–30 days) to end exclusive engagements
The letter’s execution date governs authority start
Define if and how the engagement renews automatically
Set a deadline for delivering signed copies to escrow and counsel
Parties execute the broker letter to establish formal authority
Broker markets the business and solicits offers
Buyer submits offer; parties negotiate terms and contingencies
Transaction closes and broker commission is paid per agreement