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Business Services MSRA

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BUSINESS SERVICES MSRA

This Master Services and Reseller Agreement (the Agreement) is entered into on between Client Name: and Service Provider Name: .

RECITALS

WHEREAS, Service Provider is engaged in the business of providing the services described below and possesses the expertise, personnel and equipment necessary to perform such services; and

WHEREAS, Client desires to engage Service Provider, and Service Provider is willing to accept such engagement, to perform the services on the terms and conditions set forth in this Agreement; and

WHEREAS, the parties intend for this Agreement to govern all work orders, statements of work and reseller arrangements executed by the parties that reference this Master Services and Reseller Agreement.

SCOPE OF WORK

The Service Provider shall provide the services, deliverables and reseller activities as agreed in individual Statements of Work or Order Forms executed under this Agreement. Each Statement of Work shall describe the scope, deliverables, schedule and acceptance criteria; in the event of conflict, the terms of this Agreement shall govern unless the parties expressly agree otherwise in writing.

PAYMENT TERMS

Client shall pay Service Provider the fees set forth in each Statement of Work. Unless otherwise stated, the following default payment terms shall apply.

Invoices are due and payable within days from invoice date unless otherwise specified in a Statement of Work. Late payments shall accrue interest at the rate of % per month (or the maximum lawful rate) on the outstanding principal, plus reasonable costs of collection, including attorneys' fees.

TERM AND TERMINATION

This Agreement shall commence on the Effective Date above and shall continue until unless earlier terminated as provided herein.

Either party may terminate this Agreement for convenience upon days' prior written notice to the other party. Either party may terminate immediately for cause if the other party materially breaches this Agreement and fails to cure such breach within thirty (30) days after receiving written notice specifying the breach.

Upon termination, Client shall pay Service Provider for all services performed and expenses incurred through the effective date of termination and for any non-cancelable obligations.

CONFIDENTIALITY

Each party (Receiving Party) shall keep confidential and shall not disclose to any third party any Confidential Information of the other party (Disclosing Party). Confidential Information includes non-public information disclosed in connection with this Agreement, including pricing, technical data, business plans, customer lists and trade secrets, but does not include information that: (a) was known to Receiving Party without restriction prior to disclosure; (b) is or becomes publicly known through no breach of this Agreement; (c) is lawfully received from a third party without restriction; or (d) is independently developed without use of the Disclosing Party's Confidential Information.

Confidentiality obligations survive for following termination or expiration of this Agreement, except with respect to trade secrets which shall be protected for as long as they qualify as trade secrets.

INTELLECTUAL PROPERTY

Unless otherwise agreed in a Statement of Work, pre-existing intellectual property and tools of each party remain the sole property of that party. Deliverables specifically developed for Client under this Agreement shall be considered work made for hire and, to the extent not automatically vested, Service Provider hereby assigns to Client all right, title and interest in such deliverables upon full payment. Notwithstanding the foregoing, Service Provider may retain and use general methodologies, know-how and tools and may exploit general skills and knowledge acquired during performance so long as no Confidential Information or Client-owned deliverables are disclosed or used.

INDEMNIFICATION & LIMITATION OF LIABILITY

Each party shall indemnify, defend and hold harmless the other party from and against third-party claims arising from the indemnifying party's gross negligence, willful misconduct or material breach of this Agreement. The indemnified party shall provide prompt written notice of any claim and reasonable cooperation in the defense.

EXCEPT FOR LIABILITY ARISING FROM A PARTY'S GROSS NEGLIGENCE, WILLFUL MISCONDUCT, OR A BREACH OF CONFIDENTIALITY, NEITHER PARTY SHALL BE LIABLE TO THE OTHER FOR CONSEQUENTIAL, INCIDENTAL, SPECIAL, PUNITIVE OR INDIRECT DAMAGES. THE AGGREGATE LIABILITY OF EITHER PARTY ARISING OUT OF OR RELATED TO THIS AGREEMENT SHALL NOT EXCEED THE TOTAL AMOUNTS PAID OR PAYABLE BY CLIENT TO SERVICE PROVIDER UNDER THE APPLICABLE STATEMENT OF WORK IN THE SIX (6) MONTHS PRECEDING THE CLAIM.

NOTICES

GOVERNING LAW

This Agreement shall be governed by and construed in accordance with the laws of the State of , without regard to its conflict of laws principles. The parties submit to the exclusive jurisdiction of the state and federal courts located in that jurisdiction for purposes of any dispute arising out of this Agreement.

ENTIRE AGREEMENT

This Agreement, together with any Statements of Work and Order Forms executed hereunder, constitutes the entire agreement between the parties with respect to its subject matter and supersedes all prior or contemporaneous understandings, agreements, representations and warranties, oral or written. Any amendment or modification of this Agreement must be in writing and signed by authorized representatives of both parties.

MISCELLANEOUS

The relationship of the parties is that of independent contractors. Nothing in this Agreement creates a partnership, joint venture, agency or employment relationship. If any provision is held unenforceable, the remainder shall continue in full force and effect.

Client Printed Name:

By:

Date:

Service Provider Printed Name:

By:

Date:

Enter text✕

What the Business Services MSRA Is and when it’s used

The Business Services MSRA is a contractual template used to document commercial relationships for delivered services, reseller arrangements, or managed business services. It typically defines scope of services, pricing, performance standards, intellectual property assignment, confidentiality, termination rights, and dispute resolution. The MSRA can be adapted for vendor-to-client relationships or vendor-to-reseller channels and is intended to create a single, repeatable contract structure that reduces negotiation time and clarifies long-term operational expectations.

Why a clear MSRA matters for business operations

A well-drafted Business Services MSRA aligns responsibilities, limits liability, and standardizes commercial terms so projects start with measurable expectations. It reduces interpretation disputes, speeds onboarding, and supports consistent reseller or delivery models across customers and jurisdictions.

Why a clear MSRA matters for business operations

Organizations and roles that commonly prepare or sign an MSRA

The MSRA is used across corporate functions where service delivery or reseller relationships are formalized.

  • Procurement and sourcing teams that manage vendor selection and contract templates for ongoing services.
  • Sales and channel managers who onboard resellers or set channel pricing and commissions.
  • Legal and compliance teams that review risk allocation, IP clauses, and regulatory obligations.

Use the MSRA as a baseline template and involve subject-matter stakeholders early to avoid late-stage revisions that delay execution.

Core sections to include in a professional MSRA

A complete Business Services MSRA contains operational, financial, legal, and governance sections. Including standard clauses in a consistent order makes review and approval easier across departments and third parties.

Scope of Services

Define deliverables, milestones, acceptance criteria, and service levels.

Commercial Terms

Specify fees, invoicing cadence, payment terms, and late-payment remedies.

IP and Licensing

Allocate ownership or license rights for pre-existing and created intellectual property.

Confidentiality

Limit use and disclosure of proprietary data and set duration of obligations.

Liability & Indemnity

Cap damages, exclude consequential loss, and set indemnification scope.

Termination & Transition

Define termination rights, notice periods, and post-termination handover.

Essential data points to collect in the MSRA

Legal Entity: Full registered name
Tax ID: EIN or SSN for individuals
Contact Address: Street, city, state, ZIP
Billing Details: Payment remittance information
Authorized Signer: Name and title
Effective Date: MM/DD/YYYY format

Step-by-step: completing and executing the MSRA

Follow these sequential steps to prepare, review, sign, and archive the agreement with minimal friction.

  • 01
    Draft: Populate template fields and attach exhibits
  • 02
    Internal Review: Legal and finance approve commercial terms
  • 03
    Signatory Confirmation: Confirm authorized signer and signing method
  • 04
    Execute and Archive: Collect signatures, record audit trail, and store copy

Online workflow settings to streamline MSRA signing

Configure these workflow settings in your eSignature platform to match your approval and compliance needs.

Field Configuration
Signer Order Sequential or parallel
Authentication Email link | SMS OTP | KBA
Notifications Sender and signer reminders
Retention Automatic storage for X years

Digital signing considerations for the MSRA

Choose an eSignature platform that supports your authentication, audit, and retention policies.

  • Formats Supported: PDF, DOCX, HTML
  • Authentication Options: Email, SMS, KBA, SSO
  • Compliance Certifications: ESIGN, UETA, SOC 2, HIPAA (BAA) as needed

Ensure the platform retains an audit trail and original signed copy to satisfy legal and internal recordkeeping requirements.

Where to send the completed MSRA and how routing typically works

MSRAs are routed to legal, finance, and the executing parties; distribution varies by organization structure and whether countersignature by a reseller is required.

  • Internal Archive: Legal or contract repository stores final executed copy
  • Client/Reseller: Countersignature and copy returned to all parties
  • Accounting: Billing team receives fee schedule and start date
  • Platform Storage: eSignature system retains audit trail

Typical timelines and deadlines for MSRA execution

Track these standard timeframes from negotiation through post-execution activities to ensure timely onboarding and invoicing.

Negotiation Window:

1–6 weeks depending on complexity

Signature Turnaround:

24–72 hours with eSignature; longer if in-person notarization required

Billing Start:

As of Effective Date or acceptance milestone

Transition Period:

30–90 days for handover deliverables

Record Retention Start:

Retention typically begins on Effective Date

Key milestones from draft to archived contract

A simple milestone sequence helps track ownership and timing during the MSRA lifecycle.

01

Draft Complete

Template populated and exhibits attached

02

Internal Approvals

Legal and finance sign off obtained

03

Signatures Collected

All parties execute the agreement

04

Archive & Notify

Executed copy stored and stakeholders notified

Common preparation mistakes to avoid

  • Using ambiguous performance metrics that invite disputes over delivery and acceptance.
  • Failing to confirm signatory authority, which can render an execution challengeable later.
  • Missing exhibits or schedules that define pricing or scope, delaying invoicing and delivery.
  • Not aligning termination and data return procedures with regulatory or customer requirements.

Practical risks and consequences of errors in the MSRA

Enforceability Risk: Ambiguous terms may limit remedies
Payment Delays: Incorrect fee schedules delay invoicing
Regulatory Exposure: Noncompliance may trigger fines
Tax Reporting: Incorrect party data affects 1099 reporting
Confidentiality Breach: Improper redaction can cause liability
Data Loss: Insufficient retention risks audit gaps

Representative eSignature vendor comparison for signing the MSRA

This high-level comparison shows common pricing and capability points to consider when choosing an eSignature provider for MSRA workflows.

signNow DocuSign Adobe Sign PandaDoc HelloSign
Starting Price $8/user/mo $15/user/mo $14/user/mo $19/user/mo $15/user/mo
Free Trial 7-day free trial Varies Varies Varies Varies
Bulk Send Yes Yes Yes Yes No
Audit Trail Yes Yes Yes Yes Yes
HIPAA Compliant Yes Yes Yes No No

Real-world examples of MSRA workflows in practice

Organizations use contract automation and eSignature to reduce turnaround and centralize records. These condensed examples illustrate common outcomes.

Optica Ventures (COO)

Optica streamlined reseller onboarding using a standard MSRA template to cut review time.

  • The team used a centralized template and role-based approvals.
  • This reduced administrative back-and-forth while preserving flexibility for negotiated commercial terms, improving time-to-revenue without changing substantive legal protections.

Tech Data (CEO)

Tech Data standardized channel agreements across regions to ensure consistent commission terms.

  • Centralized exhibits handled region-specific taxes and fees.
  • The approach simplified renewals and reporting while keeping local compliance requirements separate and auditable.

Who typically signs the MSRA and who should be involved

Authorized Officer

The authorized officer or executive with delegated contracting authority signs on behalf of the company; validate authority through corporate resolution or signing matrix to prevent future enforceability challenges.

Channel Manager

Channel or reseller managers negotiate commercial elements and manage exhibit updates; involve finance for commission schedules and legal for changes to IP or indemnity clauses.

Common questions about executing a Business Services MSRA

Answers to frequent questions about e-signing, authority, notarization, and retention for the MSRA.


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