Approved Files
Vector (SVG, EPS) and raster (PNG, JPEG) files in approved color and monochrome variants for print and digital use.
A formal Business Standard Logo document preserves brand consistency, reduces rework, and provides a clear legal record of permitted uses and restrictions without replacing trademark filings.
Internal brand, design, legal, and procurement teams commonly prepare the logo standard for distribution to partners and vendors.
External recipients are usually marketing vendors, resellers, integration partners, and franchisees who must follow the written usage terms.
Responsible for preparing logo files and defining usage rules; signs to confirm visual and technical specifications are accurate and that approved variants are included with distribution instructions.
Reviews and signs off on licensing and trademark language; documents any restrictions, co-branding approvals, or indemnities to reduce downstream misuse and legal exposure.
Vector (SVG, EPS) and raster (PNG, JPEG) files in approved color and monochrome variants for print and digital use.
Exact Pantone, CMYK, RGB, and HEX color values and acceptable color alternatives for different media.
Minimum spacing and size requirements to preserve legibility and brand integrity in all placements.
Correct and incorrect examples, aligned with typical placements such as headers, merchandise, and co-branded materials.
License scope, restrictions (no alterations, no derogatory use), and contact for permission requests.
Authorized signer(s), effective date, and version or revision history for auditability.
| Field | Configuration |
|---|---|
| Signer order | Brand → Legal → Executive |
| Authentication | Email + optional 2FA for external signers |
| Storage | Design system + legal archive |
| Notifications | Automated email on approval and distribution |
Choose platforms that preserve file fidelity and create an auditable approval record for distributed logo assets.
Allow 3–5 business days for initial asset compilation
Allow 5–10 business days depending on complexity
Executive sign-off typically within 2–3 business days
Matches the Effective Date in the signature block
Plan quarterly reviews for high-use brands
| signNow | DocuSign | Adobe Sign | PandaDoc | HelloSign | |
|---|---|---|---|---|---|
| Starting Price | $8/user/mo | $15/user/mo | $14/user/mo | $19/user/mo | $15/user/mo |
| Free Trial | 7-day free trial | Varies by plan | Varies by plan | Varies by plan | Varies by plan |
| Bulk Send | Yes (available) | Yes | Yes | Yes | Limited |
| Audit Trail | Yes | Yes | Yes | Yes | Yes |
| HIPAA Compliant | Yes (BAA available) | Yes | Yes | No | No |
| Envelope Cap | No cap | 100 envelopes/user/year | Varies by plan | Varies by plan | Varies by plan |