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Coaching Program Agreement

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COACHING PROGRAM AGREEMENT

WHEREAS

WHEREAS, Coach Name: possesses skills, training and experience in professional coaching and agrees to provide coaching services as described herein; and

WHEREAS, Client Name: seeks to engage Coach to provide the services under the terms of this Agreement; and

WHEREAS, the parties desire to set forth the terms and conditions governing the provision of coaching services in a written agreement.

SCOPE OF WORK

Coach will provide coaching services to Client consistent with professional coaching standards. Services may include one-on-one coaching sessions, curricular materials, goal-setting, progress reviews, and email support as specified below. The specific services and deliverables are:

PAYMENT TERMS

Client shall pay Coach the fees set forth below in consideration for the Services. All fees are exclusive of applicable taxes unless otherwise stated.

Credit Card    Bank Transfer    Invoice/Check

TERM AND TERMINATION

This Agreement commences on Start Date: and continues until End Date: , unless earlier terminated in accordance with this Section.

Either party may terminate for convenience upon written notice delivered at least days prior to the effective termination date. Either party may terminate immediately for cause if the other party materially breaches this Agreement and fails to cure within 15 days after receipt of written notice of such breach.

CONFIDENTIALITY

During the term of this Agreement and for a period of two (2) years thereafter, each party shall hold in confidence and not disclose to any third party any Confidential Information of the other party. "Confidential Information" means non-public business or technical information disclosed in writing or orally and designated as confidential, or which a reasonable person would understand to be confidential given the nature of the information and the circumstances of disclosure.

Confidential Information does not include information that (a) is or becomes publicly known through no breach of this Agreement, (b) is rightfully received from a third party without restriction, (c) was in the receiving party's possession without restriction prior to disclosure, or (d) is independently developed by the receiving party without use of the disclosing party's Confidential Information. The receiving party may disclose Confidential Information when required by law, provided the receiving party uses reasonable efforts to provide prior notice of such disclosure to the disclosing party.

LIMITATION OF LIABILITY

Coach provides coaching services to assist Client in achieving Client's stated goals. Client acknowledges that results are not guaranteed. Except for liability arising from gross negligence or willful misconduct, neither party will be liable to the other for consequential, incidental, special, or punitive damages. The total liability of either party arising out of or related to this Agreement will not exceed the total fees paid by Client to Coach under this Agreement.

GOVERNING LAW

This Agreement shall be governed by and construed in accordance with the laws of the State of without regard to its conflicts of law principles.

ENTIRE AGREEMENT

This Agreement, including any exhibits and attachments signed by the parties, constitutes the entire agreement between the parties with respect to the subject matter hereof and supersedes all prior and contemporaneous agreements, proposals, or representations, written or oral. Any amendment to this Agreement must be in writing and signed by both parties.

MISCELLANEOUS

If any provision of this Agreement is held to be invalid or unenforceable, the remaining provisions will remain in full force and effect. The parties are independent contractors; nothing in this Agreement creates an employment, partnership, or agency relationship. Neither party may assign its rights or delegate its obligations under this Agreement without the prior written consent of the other party, except that Coach may assign to an affiliate in connection with a sale of substantially all of Coach's business.

Client acknowledges receipt of the terms of this Agreement and agrees to be bound by them by signing below.

Client:

By:

Date:

Coach:

By:

Date:

Enter text✕

What a Coaching Program Agreement Covers

A Coaching Program Agreement is a written contract between a coach (individual or firm) and a client that defines the scope of coaching services, deliverables, payment terms, schedule, confidentiality, intellectual property, and termination rights. It sets expectations for both parties, allocates risk, and documents remedies for nonperformance. These agreements are commonly used for executive, career, wellness, and skills coaching and may be executed electronically where ESIGN (15 U.S.C. §7001) or state electronic signature law applies. Clear scope, fees, and timelines reduce disputes and support enforceability.

Why a Formal Agreement Matters for Coaching

A written Coaching Program Agreement protects both coach and client by documenting services, payment terms, confidentiality, and termination procedures. It clarifies expectations, reduces the risk of disputes, and aids enforceability under ESIGN and state electronic transaction laws.

Why a Formal Agreement Matters for Coaching

Who Typically Uses This Agreement

Use this agreement whenever services, fees, confidentiality, or intellectual property rights need formal documentation; it supports compliance and clear client communication.

  • Independent Coaches providing one-on-one or group services to clients and organizations.
  • Corporate HR and talent teams engaging external coaching vendors for employees.
  • Consulting and training firms that bundle coaching with broader development programs.

Core Elements to Include in a Professional Agreement

A comprehensive Coaching Program Agreement organizes obligations, timelines, payment, confidentiality, IP, cancellation, and dispute resolution to reduce ambiguity and enforce the parties’ intent.

Scope of Services

Describe sessions, duration, expected outcomes, deliverables, and any limits on time or topics so both parties share a measurable understanding of services.

Fees and Payment

State total fees, billing schedule, refund and cancellation policies, late-payment interest, and any retainer or deposit required to begin services.

Schedule and Delivery

Specify session frequency, start and end dates, rescheduling procedures, virtual or in-person delivery, and how missed sessions are handled.

Confidentiality

Define what information is protected, exceptions (legal obligations), and any required authorizations when coaching involves third-party stakeholders.

Intellectual Property

Allocate ownership of coaching materials, assessments, and any work product; state whether materials are licensed for client use or remain the coach’s property.

Termination & Dispute Resolution

Set notice periods, grounds for termination, refund calculation, and whether disputes go to mediation or arbitration to limit litigation risk.

Step-by-Step: Completing the Agreement

Follow these steps to complete and finalize a Coaching Program Agreement efficiently and with legal clarity.

  • 01
    Draft: Populate scope, fees, schedule, and termination language clearly.
  • 02
    Review: Have both parties read terms and request clarifications before signing.
  • 03
    Sign: Execute signatures by handwritten or acceptable electronic methods under ESIGN/UETA.
  • 04
    Store: Save executed copies securely and distribute each party a final signed version.

How to Configure an Online Coaching Agreement Workflow

Set up the digital workflow to collect signatures, route approvals, and capture an audit trail for future reference.

Field Configuration
Participant Roles Assign signer roles: Coach, Client, Witness (if required)
Authentication Use email verification or SMS codes for signer attribution
Signing Order Set sequential or parallel signing depending on process needs
Notifications Enable reminders and completion emails to reduce delays

Where to Send the Signed Agreement and Next Steps

After execution, route copies to the appropriate parties and retain an executable record for compliance and bookkeeping.

  • Client Copy: Send a final signed PDF to the client for their records.
  • Coach File: Store an original executed copy in the coach’s secure document system.
  • Accounting: Forward invoice and signed agreement to billing for invoicing and recordkeeping.
  • Third Parties: Share copies with authorized third parties as permitted by the agreement.

Digital Signing and File Format Considerations

Ensure any chosen platform supports secure storage, audit trails, and the formats your accounting or CRM systems require to avoid manual rework.

  • File Formats: PDF and DOCX accepted; export signed files as ISO-compatible PDF when possible.
  • Integrations: Connect with Salesforce, Microsoft 365, NetSuite, or Google Workspace for routing and storage.
  • Authentication: Support email, SMS code, and advanced authentication where needed.

Common Timing Elements and Deadlines

Track dates and notice periods in the agreement; missed deadlines can affect refunds, rescheduling, and termination rights.

Effective Date:

Date when coaching obligations begin; governs performance and timelines.

Payment Due Dates:

Specify invoice due dates and late-payment grace periods to avoid disputes.

Rescheduling Window:

State how far in advance sessions must be rescheduled to avoid forfeiture.

Cancellation Notice:

Define client and coach cancellation notice and any refund calculation method.

Renewal or Extension:

Set automatic renewal terms and notice period for non-renewal.

Frequent Errors to Avoid When Preparing Agreements

  • Vague scope language that omits session counts or measurable deliverables often leads to disputes over what services were promised.
  • Unclear payment terms or absent refund rules create collection difficulties and client dissatisfaction when expectations differ.
  • Failing to address confidentiality and third-party disclosures leaves coaches vulnerable when client situations involve employers or healthcare providers.
  • Neglecting signature authority or using inconsistent party names can render the agreement ambiguous or difficult to enforce.

Consequences of an Incorrect or Incomplete Agreement

Enforceability Risk: May be deemed unenforceable if signature or party identity is unclear.
Payment Disputes: Clients may refuse payment absent clear fee and refund terms.
Confidentiality Breach: Improper handling of PHI can lead to regulatory exposure.
IP Ambiguity: Unclear IP clauses can lead to ownership disputes over materials.
Contract Claims: Breach claims may result in damages or specific performance remedies.
Reputational Harm: Persistent contract issues can undermine client referrals and trust.

Real-World Examples of Digital Agreement Use

Two customer examples illustrate how digital execution supports compliance and speed in practice.

Tim Martin, Martin Properties

Their team moved coaching and onboarding online to speed execution and maintain compliance.

  • They processed documents on mobile and offline channels.
  • The result was faster turnaround and consistent recordkeeping across staff and clients while maintaining required audit trails.

John Butler, Fertility Centers of Illinois

The organization integrated digital signing with existing systems for operational consistency.

  • Integration reduced manual handling.
  • Signed documents were centrally stored with audit trails, improving retrieval and compliance for patient-related administrative workflows.

Comparison of eSignature Providers for Executing Agreements

Common provider features and entry prices to consider when choosing an eSignature platform for coaching agreements; signNow appears first in the comparison.

signNow DocuSign Adobe Sign PandaDoc HelloSign
Starting Price $8/user/mo $15/user/mo $14/user/mo $19/user/mo $15/user/mo
Free Trial 7-day free trial No free trial No free trial Yes, limited Yes, limited
Bulk Send Yes Yes Yes Yes No
Audit Trail Yes Yes Yes Yes Yes
HIPAA Compliant Yes Yes Yes No No

Frequently Asked Questions

Answers to common questions about enforceability, e-signatures, notarization, and updating a Coaching Program Agreement.


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