Marketing Auto Body Decal Template

MARKETING AUTO BODY DECAL TEMPLATE

This Marketing Auto Body Decal Template ("Agreement") is entered into as of Effective Date: by and between Brand/Client Name: ("Brand") and Agency/Creator Name: ("Agency").

1. Parties and Contact Information

2. Campaign Overview

Primary Channels: Vehicle fleet Single vehicle Social media Events/on-site

Campaign Start Date:    End Date:    Territory:

3. Deliverables and Specifications

Decal Type(s): Full wrap Partial wrap Door decal Rear window decal Magnetic decal Other

Agency shall deliver mockups for Brand approval by . Brand approval is required in writing and shall not be unreasonably withheld.

4. Compensation and Payment

Total Fee: $    Deposit:    Balance Due:

Late payment interest:

5. Usage Rights and License

Brand retains all ownership of its trademarks, logos and marks. Agency is granted a limited, non-exclusive, non-transferable license to reproduce Brand Marks solely for the purpose of producing, installing and promoting the Deliverables under this Agreement within the Territory and Term.

Agency may use images or video of installed decals for Agency promotion only if Brand grants written permission: Permission granted    If granted, specify any restrictions:

6. FTC Disclosure Compliance

Where applicable, all social media posts, paid placements and any on-vehicle disclosure required by consumer protection or advertising law must conspicuously disclose the material connection between Brand and Agency. Brand and Agency each warrant they will comply with all required disclosure obligations. Required disclosure language to appear (if applicable):

7. Exclusivity

Exclusive placement on specified vehicles for competing brands: Brand requests exclusivity    If exclusivity granted, specify category and duration:

8. Termination and Kill Fee

Either party may terminate this Agreement upon written notice to the other party if the other party materially breaches and fails to cure within days after notice. Termination for convenience by Brand requires days' prior written notice and payment of kill fee equal to of remaining unpaid fees or actual documented costs, whichever is greater.

9. Intellectual Property and Assignment

All custom artwork and designs produced by Agency pursuant to this Agreement and paid in full shall be treated as work made for hire and assigned to Brand. To the extent any such work cannot be assigned as work made for hire, Agency hereby irrevocably assigns all right, title and interest in and to such work to Brand upon full payment.

Agency reserves the right to retain background, stock or general skills, techniques, or pre-existing materials not uniquely developed for Brand, and Agency confirms that any materials provided for use will not impair Brand's ownership rights in deliverables.

10. Warranties, Compliance and Representations

Each party represents and warrants that it has full power and authority to enter into this Agreement and that performance will comply with all applicable laws, ordinances and regulations, including local vehicle graphics and signage rules. Agency warrants that decals will be of professional quality and materials appropriate for expected outdoor exposure for the License Duration.

11. Indemnification and Insurance

Agency shall indemnify and defend Brand from third-party claims arising from Agency's negligence, breach of warranty, or infringement related to the Deliverables. Brand shall indemnify Agency from claims arising from Brand-provided materials or Brand instructions.

12. Confidentiality and Publicity

Each party agrees to keep confidential non-public, commercially sensitive information received from the other party. Publicity regarding the campaign or use of each other's trade names or logos requires prior written approval unless expressly authorized elsewhere in this Agreement.

13. Removal, Maintenance and End of Term

At the end of the License Duration or upon earlier termination, Agency shall remove all decals within days and restore vehicle surfaces to substantially the same condition, subject to normal wear. Costs of removal and restoration will be borne as follows:

14. Miscellaneous

Governing Law: . Any dispute shall be resolved by the parties through good faith negotiation prior to seeking formal dispute resolution.

Amendment: This Agreement may be amended only by a writing signed by both parties. No waiver is effective unless in writing and signed by the waiving party.

15. Acceptance

The undersigned parties certify that they are authorized to execute this Agreement on behalf of their respective organizations and accept the terms herein.

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