Scope of Work
Describe each campaign component, expected outputs, formats, channels, frequency, and acceptance criteria. Include change control procedures to manage additions or revisions to services without ambiguity.
Using a Marketing Bundle Campaign Contract reduces scope disputes, centralizes billing, and sets measurable expectations for campaign performance. The agreement clarifies payment triggers, approval rights, and IP ownership, which lowers execution risk and supports faster decision cycles across internal and external stakeholders.
Typical users include marketing agencies, corporate marketing departments, and independent consultants who package creative, media, and analytics into bundled services.
Use this contract when multiple deliverables are packaged under a single price or when clear approval and IP rules are required.
Describe each campaign component, expected outputs, formats, channels, frequency, and acceptance criteria. Include change control procedures to manage additions or revisions to services without ambiguity.
Provide milestone dates tied to deliverables, review windows, and client approval periods. Tie payment milestones to acceptance events and specify consequences for missed approvals or delays.
State total fee, billing intervals, and the items included or excluded from the bundle. Specify late payment interest, acceptable payment methods, and reimbursement for third-party media costs.
Allocate ownership for deliverables, license rights for pre-existing materials, and transfer terms for final assets. Address moral rights, usage duration, and post-termination licensing obligations and permitted sublicensing.
Define KPIs such as impressions, click-through rate, lead volume, or conversion targets, reporting cadence, data sources, and remediation steps if performance thresholds are not met.
Specify termination rights for cause or convenience, notice periods, refund mechanics for prepaid work, liability caps, indemnities, and insurance requirements for both parties, including professional liability limits.
| Field | Configuration |
|---|---|
| Signer Order | Sequential or parallel signing order; choose based on approvals required. |
| Authentication | Email link; SMS code; or KBA for high assurance |
| Reminders | Auto reminders at configurable intervals until signed. |
| Attachments | Include SOW, media plan, and budget spreadsheets. |
Ensure your eSignature platform supports PDF/DOCX formats, audit trails, and SSO for secure access and integrations.
| signNow | DocuSign | Adobe Sign | PandaDoc | HelloSign | |
|---|---|---|---|---|---|
| Starting Price | $8/user/mo | $15/user/mo | $14/user/mo | $19/user/mo | $15/user/mo |
| Free Trial | 7-day free trial | Varies by vendor and plan | Varies by vendor and plan | Varies by vendor and plan | Varies by vendor and plan |
| Bulk Send | Yes | Yes | Yes | Yes | No |
| Audit Trail | Yes | Yes | Yes | Yes | Yes |
| HIPAA Compliant | Yes | Yes | Yes | No | No |
Set as MM/DD/YYYY; governs obligations
Dates for drafts, reviews, and final assets
Tie payments to acceptance milestones
Client review periods (e.g., 5 business days)
Specify notice period for renewals or extensions