Deliverables
Specify post type, captions, image/video specs, link(s), number of revisions, and exact publish locations and formats.
A formal offer reduces ambiguity about scope, timing, payment, and disclosure, lowering the risk of disputes. It documents advertising disclosures, IP rights, and performance expectations, and it supports tax and accounting processes when payments require 1099 reporting under IRS rules.
Multiple internal and external roles touch this document to ensure compliance, creative alignment, and payment.
Assign clear roles early — a single responsible contact for approvals avoids revision delays and missed disclosures.
Specify post type, captions, image/video specs, link(s), number of revisions, and exact publish locations and formats.
Define campaign start and end dates, posting window, time zones, and deadlines for draft approvals and final publication.
State fee(s), payment schedule, invoicing requirements, reimbursement terms, and whether payments trigger 1099 reporting.
Require clear advertising disclosures consistent with FTC guidance and any state consumer protection laws.
Specify license scope for content reuse, duration, exclusivity, and ownership of underlying IP and derivative works.
Set termination triggers, cure periods, refund or removal obligations, and liability/indemnity allocation.
| Field | Configuration |
|---|---|
| Signature Order | Sequential: Sponsor then Publisher |
| Authentication | Email link with optional SMS code for higher assurance |
| Required Fields | Effective Date, Deliverables, Compensation, FTC Disclosure |
| Retention | Retain executed PDF plus audit trail for minimum statutory periods |
Choose eSubmission formats and integrations that match internal systems and preserve audit evidence.
State the exact calendar date for draft and final assets.
Specify net days (e.g., Net 30) from invoice receipt or signed agreement.
Request W-9 before first payment; 1099-NEC issued to recipients by Jan 31.
List start and end dates with time zones for each placement.
Define review windows to prevent missed posting dates.
Sponsor sends draft with deliverables and payment terms to publisher.
Both parties sign electronically; audit trail is captured and archived.
Publisher publishes content per agreed schedule and disclosure rules.
Publisher provides performance metrics and receipts for invoicing.
Local broker engaged an influencer for property tours and disclosures
Healthcare clinic contracted a patient-advocate for educational posts
| signNow | DocuSign | Adobe Sign | PandaDoc | HelloSign | |
|---|---|---|---|---|---|
| Starting Price | $8/user/mo | $15/user/mo | $14/user/mo | $19/user/mo | $15/user/mo |
| Free Trial | 7-day free trial | Varies | Varies | Varies | Varies |
| Bulk Send | Yes | Yes | Yes | Yes | No |
| Audit Trail | Yes | Yes | Yes | Yes | Yes |
| HIPAA Compliant | Yes | Yes | Yes | No | No |