Brand Guidelines
Specify approved logos, clearspace, color values (HEX/Pantone), and acceptable logo treatments to ensure on-screen identity matches corporate standards.
A single, structured template reduces errors, accelerates approvals, and preserves branding consistency across deliverables while documenting technical requirements for downstream engineering and distribution workflows.
Clear role separation in the template helps keep sign-off responsibilities traceable and reduces late-stage rework.
Specify approved logos, clearspace, color values (HEX/Pantone), and acceptable logo treatments to ensure on-screen identity matches corporate standards.
List exact font families, weights, fallback fonts, licensing notes, and approved sizes for titles, captions, and lower-thirds to avoid inconsistent text rendering.
Define all required output aspect ratios and safe-action/title areas (e.g., 16:9, 1.85:1, vertical formats) plus pixel dimensions and scaling rules.
Describe animation easing, intro/outro timing, frame-rate alignment, and duration limits for branded stings or stables to match editorial pacing.
Provide a deterministic filename convention and folder structure, including version suffixes and metadata tags to simplify ingestion and archival.
List codec/container, bitrates, color space (Rec.709/BT.2020), closed captioning format, and checksum/hash requirements for final handoff.
| Field | Configuration |
|---|---|
| Authentication Method | Email link or SMS code for signer verification |
| Signer Order | Define sequential or parallel approvals |
| Required Attachments | Enforce uploads for proofs and license docs |
| Notifications | Enable reminders and completion receipts |
Confirm platform export options and retention controls to support downstream distribution and any audit requests.
Assets due 10 business days before final assembly
Allow 3–5 business days for creative and QA
Allow up to 7 business days for clearances
Client has 5 business days to approve or request changes
Final assets delivered 48–72 hours after sign-off
Confirm scope, timeline, and primary contacts before asset work begins.
Design and encode graphics per template technical specs.
Creative, technical, and legal reconcile any open items.
Distribute signed-off assets to delivery platforms.
A regional brokerage standardized lower-thirds across 120 property videos to maintain brand consistency.
A health system updated patient-education videos with new logo treatments.
| signNow | DocuSign | Adobe Sign | PandaDoc | HelloSign | |
|---|---|---|---|---|---|
| Starting Price | $8/user/mo | $15/user/mo | $14/user/mo | $19/user/mo | $15/user/mo |
| Free Trial | 7-day free trial | Varies by vendor | Varies by vendor | Varies by vendor | Varies by vendor |
| Bulk Send | Yes | Yes | Yes | Yes | No |
| HIPAA Compliant | Yes | Yes | Yes | No | No |
| Envelope Cap | No envelope cap | 100 envelopes/user/year | Varies by plan | Varies by plan | Varies by plan |