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Car travel bill format for Marketing

Hey, what's going on. I wanted to share this tool because, um, it's really relevant to the success we've been having at Aman digital. And I'm also convinced that you could use the same exact tool for your store or dealer group in order to run a better marketing strategy. So I didn't want to, uh, keep that for myself. I think it fits well in this course in the Facebook masterclass includes a little bit about Facebook, but also more. So I'll show you a little bit about what I mean by that. I'm going to share my immediate planner, which is basically my Facebook recipes, cookbook on steroids, including more components and more filters. As you may be running some radio, some TV, some newspaper ads, all that good stuff. So we're going to take a moment to. Um, over what's available, what you can change to match your needs. So in this example, I'm going to do a quick overview of our cookbook. So you can find access to the template below in this video's description. I think it's very important. You get your hands on this one. Um, it might be, um, you know, like the structures here and you might be able to make it better and better. Um, every week, but starting from this template, we'll save you dozens of hours for sure. Just mapping the whole thing, you know, it's, uh, it's gonna help you ton make a, a better process for yourself in your, in your automotive source. So, so in order to access this, um, uh, you'll only need a free notion account to access it, which is you can connect your apple. Google account, or I think you can even connect your Facebook account. It's been a while I've been using this for a while, but it's easy. It's free. And if you're having any issues doing so please send an email to support auto. academy.com and someone on the team will get you sorted out. So, all right, so here you can see numerous different campaigns, including the platform. They are going to be, uh, shown on to the customers, the objectives, buy type audience department, and overall status. Like I said, this was built from my Facebook cookbook. So it, it, it took away a few components of that. You can also assign people on your team for the next steps, you know, with dates, start dates, end dates here for the, for the pros, you know, as you know, some promotions might be evergreen, but also, um, some others or just monthly promotions, you gotta put an end, uh, a start date and end date just to make sure it works out. So let's do, uh, for this one, let's go for a quick example, let's grab the Ford F-150, um, offers, right? Uh, it's a house offer. I wanted to have a pre-order offer for the, for the lightning. And also, uh, you got that co-op, um, marketing campaign that might just, just to get those co-op dollars back, or you might have to do a few different campaigns depending on what you, because as you know, if you're going a little bit too general, um, your results will be just that. General. So let's get that, uh, four, uh, four F150, for example, I wanna do, like, let's say this one. So you got a cool little picture here with all the information, so which audience we're gonna target, which kind of buy type in Facebook we're gonna do. Uh, what's the status of the campaign? Was it approved by management? What's the landing page URL you were gonna use. And then the objective around that, because it might be conversion. It might be just generate leads. I've installs, not, not so much, like, but at this point it's a really relevant offer and you want leads. You want sales before the end of the month. So let's, uh, let's keep conversions. It's gonna be shown on Instagram and Facebook, um, team members involved. It's Gerald, he's gonna be the one in charge of this. Um, creative gathering all the information, promos deals from the managers and everything. And, and here we see where it's going and where it's at right now, is it a hundred percent ready, approved, and, uh, live in this case? It is so it's pretty easy, but you can see here, it, it will differ from all kinds of, uh, promotions, and then you can. Basically do whatever you want. It's just a matter of knowing exactly what type of campaign is at what stage, where it is shown and what's going on, you know, for everyone, this could be shared with the marketing team, the sales team managers, everyone. And if you wanted to, uh, you know, let's say like add a few creatives here, you could have a gallery review and start. Um, implementing a different set of creatives. You could, you could use, you can switch a link to, let's say you're using Canada to build your ads. You can do that. Uh, this is this, this is what we're, we're doing here at auto band digital. So it saves a lot of time and we've been also linking to, you know, folders, um, per brand and like brand assets and all, all that good stuff. We, uh, we've been using Google drive as well to, you know, gather some information documents, co-op packages, everything. So this thing was built over time through the team with the help of the team it's gonna evolve in the future. So, so you now have access to this. It was not possible before, but I decided to make it happen. So I think it would just help more car dealerships. So if we go back here, I'm gonna find, um, the overall. You know, campaigns, but also a calendar view of what's really going on through days. But my personal favorite is the timeline views, because you can actually see where we sit as of today, which, uh, campaign is actually running. And then, uh, you know, you can see what's coming up next week, for example, and try to see, you know, quick click to see what's what's missing. What's the, um, You know, what's the status and you, when you're working as a team, uh, with a managers marketing team design team agency, you're gonna give this, uh, template to your agency as well, so that you can like collaborate with you guys. So it's pretty powerful. You can do pretty much anything you want. Um, once again, you can find the link in the description right below this video to gain instant access to this very document. Copy it in your notion account and then just get going. Um, so. Thanks.