How Do I Use eSign in Google Drive

airSlate SignNow seamlessly integrates with Google Drive, allowing users to manage their documents efficiently. You can easily upload files from Google Drive, sign them electronically, and store signed documents back in your Drive. This integration streamlines your workflow, making eSigning a hassle-free experience.

Using airSlate SignNow with Google Drive enhances your document management capabilities. It eliminates the need for manual file transfers, saving you time while increasing productivity. Additionally, you'll enjoy secure storage and easy access to your documents within your familiar Google Drive environment.

Yes, airSlate SignNow offers flexible pricing plans suitable for users who utilize Google Drive. Whether you’re an individual, small business, or enterprise, there’s a plan tailored to meet your needs. Each plan includes full integration with Google Drive to ensure you maximize your document workflow efficiencies.

airSlate SignNow provides key features such as document templates, real-time collaboration, and audit trails, all designed to work perfectly with Google Drive. These features enable you to create reusable templates, collaborate with team members, and track document status easily. This integration boosts your eSigning productivity.

Absolutely! airSlate SignNow allows you to automate your workflows when integrated with Google Drive. You can set triggers to send documents for signing automatically, reducing manual processes and ensuring that your document workflow is both efficient and timely.

The security of your documents is a top priority with airSlate SignNow and Google Drive. Both platforms utilize advanced encryption methods to protect your data during storage and transmission. You can sign documents with peace of mind knowing that your information is safe and secure.

Yes, getting started with airSlate SignNow and Google Drive is very easy. Simply connect your Google Drive account to airSlate SignNow, and you're ready to upload, sign, and manage your documents. The user-friendly interface makes the whole process intuitive for everyone.

As someone who writes mostly technology-related answers, I see the following question so much it makes me want to tear my hair out:“Can iCloud Activation Lock be Bypassed?”For those who don’t know, Apple devices that have an iCloud account active on them with Find My iPhone enabled will lock the device to that Apple ID even if it is restored to factory defaults. This is designed to prevent thievery, since stolen devices (typically iPhones) are useless without the Apple ID password they are locked with to unlock it. It is incredibly common for people to sell devices without removing the lock beforehand (likely because they don’t know it exists, or how to remove it) or because it is stolen. Either way, the lock cannot be bypassed without that password… but that doesn’t stop everyone and their mother from asking if it can be done as if the rules somehow don’t apply to them.Instead of viewing the answers on an existing question, or even asking new people to answer that existing question, they make a new one. Every. Single. Time. Quora is absolutely flooded with these questions, and I get A2A requests for them more than anything else.

The standard answer is that you put the video somewhere accessible by URL and send a link to it. OS X Mail will do this automatically (though it's not very flexible). Many people use Google Drive, DropBox, Amazon S3, and other cloud storage options for this purpose.While there is hypothetically no limit to the size of an e-mail message, in practice, many e-mail systems impose quotas on mailbox size and limits on message size (my employer imposes a 15M cap on mail messages and a 2.5G quota on the mailbox). Because SMTP mail has to be ASCII encoded, binaries (like video) have to undergo an encoding process (Base64) that effectively increases the file size by 35% - demanding more space.TL;DR: Don't send large files by e-mail. Put the file somewhere and send a link to it.

What are fashion brands' biggest pain points today? I leave this wide open. Take whatever angle you want and feel free to break it down by functional area. To what degree is 'a good edit' enough in ecommerce?  Nastygal and ModCloth are two examples that have done well because they have developed a clear point of view and curated a specific style for a specific demographic. This is what has driven their success . While they have some simple, nuanced additions to their online stores, it's pretty much just the curation that drives people to the store. Yet, with all of the new models emerging, it seems consumers are expecting more than just curation and looking for 'curation plus discount', 'curation plus content plus discount' , 'curation plus subscription', 'curation plus N factors'. What are interesting new ways to blend commerce and content? Business of Fashion just wrote this article on rap video meets ecommerce. There is a HUGE untapped territory leveraging content including video , text, imagery, etc... where it's a blended experience. What are some potential interesting permutations of this?What are trends in manufacturing ? With increasing costs in China, desires for Just-In-Time manufacturing to an extreme, campaigns around increasing US manufacturing , 3D manufacturing , etc... how will manufacturing evolve and what are the challenges associated with these shifts both on a macro and micro level.There seems to be a shift from people going to department stores  when they want to find something specifically, similar to Amazon in the online context. However, people tend to frequent vertically integrated stores like J. Crew, Banana Republic, Zara/H&M/Forever 21, etc... when they want to browse and discover. Also, people go to J. Crew because they have trust with the brand but also enough to discover. Though, a lot of the ones I mention also have a lot of physical stores and thus could be successful due to convenience as one factor. Yet, the latter does not seem to have an online-only comparison that's really taken off.  To what degree do you think this offline behavioral shift will translate online? Or in another way of saying, will we see more online-only vertically integrated models (e.g. J. Crew) become successful and commonplace online? What are the challenges or differences with this shift online? How can one effectively build a brand online? (follow up to previous) I know you wrote something previously on Brand Psychology, so as a following, how can a brand be build online (e.g. Bonobos, Warby Parker, Everlane, etc...) How large and sustainable is subscription ecommerce? Obviously,  you have a connection to Manpacks , and then JustFab today said they will be doing $100M in revenues by end of 2012. However, how sustainable is this given it is extremely challenging to maintain share of the consumer's wallet consistently and delight a customer every month. Which categories will be able to scale and achieve these levels better than others? Also, Shoedazzle's refocus might be a telling data point, so what do you think of that shift?If you want to start manufacturing a good, what is the best way to get started? I've had this conversation with a lot of people, and it is a cagey world with limited resources . I've been helping some folk but have limited actual experience in different component from concept to sample to batch production onward. So, what are different recipes and resources for early stage brand manufacturers : how to do production, how/where to qualify a manufacturer , quality control, etc... I can ask more questions if you like... I have an endless list , and with every answer brings up new questions. If you don't like any or need clarification, please lmk!  If you want to answer one of them, I'll go ahead and ask it.Oh, and I have opinions on all of them, so curious to hear your perspectives. Thus, if you write something on one of the aforementioned, it'll hopefully incite me to actually do some more writing (or rap/jam --as you like to call it--with you one of these topics)...

There is popular story on working smarter which goes something like this.A soap manufacturing company received many complaints from their retailers mentioning that some of the purchased soaps were empty. There was packaging but there was no soap inside them. Since these soaps were manufactured in lots, the issue was critical as the retailers were paying for empty boxes.This issue is harder to resolve as the whole process is automated by big machinery. The management assembled their technical team and asked to get them a best way to suggest how would they resolve the issue. Many engineers proposed different solutions. They chose the top two:To place a weighing system such that when a box drops on this machine, it will alert an individual when the weight is less than what is anticipated.An X-ray kind of mechanism which we see in an airport security. An individual can scan through these boxes and see if there are any empty boxes.Both these solutions were somehow impractical. It was not suggestive to pass each soap box through a weighing machine as it slows down the manufacturing process since each soap box has to pass through. The second solution requires constant monitoring from a representative which is not recommended.The managers now placed a hefty prize money and asked the people who were working down in the line to suggest something for the issue. One maintenance laborer went to the manager and asked some money in advance for the solution. The maintenance guy said he will return back the money if he didn’t found the solution, but if he did, the manager will require to give him two times the prize money since he is also providing the mechanism for resolving the issue. The manager agreed and provided him some money.As the days progressed, the company heard fewer complaints about the empty soap boxes. Until one day, there were no complaints from them at all. The manager remembered the guy who mentioned he will find a solution. He thought may be it was his work. He met the guy and asked whether his solution worked. He said, absolutely, and asked whether he is receiving any complaints now. The manager responded, no they aren’t. The maintenance guy mentioned he will give him the mechanism once he provides him the agreed prize money. The manager had a discussion with higher officials and gave him his prize money.The whole management was curious on what the mechanism was, whether he used sensors or some machines. The maintenance guy requested only one person to accompany with him. His manager went along. They both stopped at a place where the belt with the soap boxes goes into other machinery where it packs them into boxes.The manager didn’t see anything unusual there. The maintenance guy casually bent down and turned on a switch. A fan, which was right besides the manager, started blowing some air. When it was on full speed, it just blowed away the empty boxes which he placed them for demonstration. He turned off the fan, unplugged it and handed it to the manager while slowly walking away.The moral of this story is pretty simple. If you understand the problem at a very fundamental level, it just requires a lazy ass to resolve it. Also, common sense is the best starting step to find a resolution to a problem. We see this lacking in some people causing them to do great hardship when it can be done with simple common sense.Edit: As suggested by other Quorans, this story is fictional and is not true. I read it many years ago in some news feed. I couldn’t find the original source and I intend no claims on ownership to this story. I just remembered this story and found it very apt to the question posted.If it is already posted on Quora or if you have already read it, please down vote the answer. If you have a source for this story, please leave a comment and I will update it. Thank you.

* Recently I visited a Burger King restaurant with my friend in west Delhi. By looking around for best seat, we settled and then went to cash counter for ordering something. * There was a lady waitress at the counter (most of the people obey what she ask to purchase at the counter just because they feel ashamed) * She asked us about our order, I ordered 2 veg burgers with cold drinks. * She replied - Sir, could I add a combo in which you will get extra french fries for lil more money. I was hungry so I said yes. * Then she asked me whether I want extra cheese or not, she said this too fast that I was unable to hear and I listened her voice as (sir, ex - t - tease). * I asked her to speak again and clearly so that I can understand it properly then she said gently this time - sir, extra cheese? I said Ohk. * She added 30 more rupees in the bill and I said you just added extra 30, is it just for cheese? she said yes. * I asked her to take back the cheese, as I am not going to pay 30 rupees for a cheese worth rupees 10. * The group of girls around me was looking at me as I did some crime, but I don't care even it's my money and I can spend it wherever I want. %3E Now she made the bill of 167₹ and gave me 30₹ back. She doesn’t gave me remaining 3₹ coins and asked me to donate it in their charity/development fund. I simply said a No, I would love to take my remaining money back. ( I can't trust them that where they will use this money they were asking to donate and in reality they use it for themselves only, i would love to donate in NGO’s or old age Home rather than these 5 star restaurants) This time the girls around the counter were giving more dangerous look accompanied by the waitress. (Lekin apan ko fark nahi padta pese mere hain jahan marji vahan kharch karun) * Actually most of the people (commonly boys) couldn't say a no to the girls and that too in restaurants and mall but this is not fair everyone has the right to spend their hard earned money wherever they want, no one could force us. * Don't think that giving them extra ₹ in front of girls or anyone would make you cool actually they are making you fool. (Don't feel ashamed to ask them even for your single coin, money is what you should value and specially when you are not earning it) So, you can learn a habit of denying someone at any level if it's related to you and your money.

Machine Learning today is one of the most sought-after skills in the market. A lot of Software Engineers are picking up ML, simply because it is a highly paid skill. So, how do you learn Machine Learning? * First things first - the prerequisites: * * Basic calculus. In Machine Learning, you’d be working on a lot of optimizations that require knowledge of Calculus. It would be highly recommended that you are aware of functions, limits, differentiation, maxima, minima, etc. * Linear Algebra. When you talk about ML, you will be dealing with matrices and vectors every day. So, knowledge of Linear Algebra is a must. However, you’d also be required to know about other important topics like Eigenvalues and Eigenvectors. * Probability. Most ML algorithms try to “model” the underlying phenomena that generated the observed data. All of this modelling is probabilistic. It is therefore highly recommended that you are comfortable with the theory of Probability. * Getting into actual ML: * * Take a great online course on ML. The most well-known course is the one offered by Andrew Ng (Coursera) [ https://goo.gl/yH1fqV ]. It is a great course and it teaches you the basics of Machine Learning - Regression, classification, various ML algorithms, etc. The course also requires you to build a digit recognition system. * Once you have the basics in place, it would be a great idea to practice some problems on Kaggle [ https://www.kaggle.com/ ]. Kaggle is a well-known Machine Learning contest platform where you can compete with others in training ML models on various datasets. * Take up ML projects. This is the most important point. Ideally, you’d want to have not only ML experience but also some great projects on your resume that you can showcase. These projects will help you distinguish yourself from other candidates. After searching a lot for courses that teach ML through projects, I found the one by Eduonix [ https://goo.gl/fzLQ4D ] quite relevant. The best way to learn Machine Learning is to actually apply it to real datasets and solve real problems. Machine Learning is as much of an art as it is a science. You will learn it from experience. Your focus should be on attempting multiple ML projects so as to gain experience and build a strong profile. You may also want to read these answers: * Aman Goel's answer to Which are the best online courses for machine learning? [ https://www.quora.com/Which-are-the-best-online-courses-for-machine-learning/answer/Aman-Goel-9 ] * (ignore the title of the question. Focus on the answer) - Aman Goel's answer to How do I compete with the students studying in IITs while studying in a mediocre college? [ https://www.quora.com/How-do-I-compete-with-the-students-studying-in-IITs-while-studying-in-a-mediocre-college/answer/Aman-Goel-9 ]

I find the best way to effectively prep for an interview is to have answers to the below five questions. Having good answers to these questions will ensure that you have done your research adequately.1. "Walk me through your resume."Have a succinct answer to this (2-3 minutes). You can start with the "headline". e.g., "If you look at my experiences to date, you'll see that I'm very focused on building exciting, user-focused products in a scalable way."  Make sure your answer has some interesting stories.2. "Why do you want this job?"A good way to structure this answer is to answer in two parts. "So first let me talk about why I am passionate about [company] and then I'll explain why I think [role] is an ideal gig to set me up to make a massibecinrricutiom."Major point of advice:  Do NOT play too-cool-for-school. be passionate about the company. I've seen a lot of talented friends get dinged by not showing a sincere level of enthusiasm. Why is this so important to get right? First, it's flattering to the interviewer (who already works there). Second, it is absolutely going to be a check mark in the process. It doesn't matter if the company is pursuing you every step of the way, you need the interviewer to like you and most often the person interviewing you won't know all that context. 3. Why should we hire you?Once again, they won't ask you this, but helps you tell your story. With examples.One effective structure for an answer goes something like this: "From what I understand about the company and role, it seems you are looking for someone with x, y, z. If you look at my experience and interests, I think you'll find strengths in all three of these areas. For example..."4. Give me some example of when you have done [exactly the skill they are looking for] in the past.People are so skewed to wanting someone who has done this before. Like exactly this. It hugely decreases the time you'll need to get up to speed, and decreases the chance that you'll completely suck.Prepare 2 or 3 interesting stories about when you've demonstrated a similar  project in the past. Make sure they are interesting. People see past success as a huge indicator.5. How would you go about doing [thing you need to do]? Eg for a PM: tell me some product ideas? How would you change feature x?) (eg 2 for a Brand Marketer: "how would you write a creative brief?") (eg 3 for BD;: What's the most impactful BD we can do next year? How would you get it done?" 5. Do you have any questions for me?If you haven't already, get the interviewers background. Have two or three insightful questions about the company, which demonstrate why you are passionate about the place. Then end with one of these "what are you most proud of since you've started working here?", "where do you see this team/company in 5 years", or the best: "how would you describe the ideal candidate for this position?" (if they remotely like you they will describe you.)The Night Before Listen to 2-3 videos of the CEO talk about the company. You'll pick up verbiage unique to the company (for example- do they call the people who use their service users? Customers? Riders? Pinners?) which will make you seem like you speak their language. Subtle but powerful. How to Dress? Dress comfortable and when in doubt look at the executives on the about me page. Dress like that. Things to remember (before, after, and during the interview):- Be passionate about the company. This is so important. Resist the urge to be aloof and cool.- Be interested in the interviewer. - Be positive.- Be honest. (I've often asked candidates for BD: "I noticed you were CEO of [blank], but did you actually do deals?" "Yes, definitely." "So you drove the deal and signed if?" "Yes." "What's an indemnity?" "[stunned silence]"- Relax and have fun.- Be thankful for people's time.- Write thank you notes. I know, I hate those too. Most people don't care, but 1/10 is offended. Not worth it, just write it. That night or <23 hours.- Remember that all you can do is give it 100%. If you try as hard as you can and still don't get the offer, that's life.

A. Becoming a better writerWhat makes a writer great?How do you give yourself the space necessary to create?I am new to poetry and have been trying really hard to understand what constitutes a good poem. How do I become a good poet?How can a moderately good writer learn to write compelling prose?What's the difference between good writing and great writing?How can I help my 12-year-old son to dramatically improve his expository writing in the next two months?A.1. Writing adviceWhat is the best writing advice you have received?What should every aspiring writer know about writing?How do I learn to write long sentences that will not be subject to criticism?I work on English vocabulary every day, but I have found that I can't write sentences correctly. What should I do?I know everyone is a good writer, but how do I stand out?Is it possible for writers to write about an emotion authentically without ever experiencing it directly?What's the hardest part of writing fiction?How do I move beyond using overused physical descriptions in my writing?There are a lot of answers to questions on the line of 'how to start writing'. What should I write about? I am not an expert in any field, though I know a little of many.A.2. ResourcesWhat are some websites every writer should know about?How does someone increase their fluency in the English language?What are the best books to read for someone who wants to write a nonfiction book?What are the best blog posts? What blog posts make you think, laugh, or cry?A.3. Grammar training/tips/adviceIs it grammatically correct to start a sentence with 'And' or 'But'?What are the trickiest rules in English grammar pertaining to commonly used words?What are the must-know English grammar rules?Is it more correct to say 'you and me' or 'you and I'?What is the cultural impetus for ending text messages with a tilde ("~")?A.4. Augmenting and polishing your vocabularyWhat can I learn in the next ten minutes about English vocabulary which will always be helpful in my distant future?What is the most effective and efficient way to expand your vocabulary?What words can be used instead of awesome and cool?What are great underused words?What is the most beautiful word in the English language and why?How does someone increase their fluency in the English language?What are some common English words that every professional or student must know?What are some differences between the vocabularies of British English and Indian English?Which English words are most often mispronounced by non-native English speakers?What are some everyday things we do/practice that you never knew there were names for?What words or phrases drive people crazy?A.5. Overcoming the writer's blockWhat are the best ways to overcome writer's block?What should I do with all my half-finished stories and novel ideas?How can I deal with writer's block when I have so many ideas in my head, but no way to write them down? I don't feel confident enough to write and I suppose I am not literate enough in TV and film. How can I get more confident to write?Do writers ever run out ideas of what to write about? And what do they do to overcome this?B. Different types of writingB.1. Fiction WritingHow do you learn to write a novel? How do you get started? Is there a format or a set of rules and procedures to follow?How do you write a believable female character in a story?How do you start a story you’re writing? How do you structure your writing as a task?Writing: How do you name the characters in your books?Storytelling: How do you ensure characters in fictional writing have unique "voices" and don't all sound the same?How do you create your own universe for a fictional book or fictional book series? I'm on my second novel in a series, and I find myself constantly having to refer to my first novel, and find myself ultimately limiting an expansive world.What are the advantages of writing fiction in the present tense?When writing fiction, do you picture in your mind how the story would play out in a movie or television series, and does that curb your decisions while writing?B.2. Academic WritingWhat are some good tips and strategies for writing an academic paper?What are the signs of a well-written scientific paper?B.3. Creative writingB.3.1. Flash FictionWhat are some three line stories, where the story changes dramatically with each line?What is the best story that you can write in 140 characters (the maximum length of a Tweet)?What are some two-line stories where the story changes dramatically in the second line?What is the best short (less than 200 words) love story you can come up with?How do I learn the art of writing witty one-liners?What is the best story you can write in only one sentence?What is the shortest sad story you can come up with?What is the most intriguing original story you can write in just five words?What is the best 25 word story that you can come up with?What is your original, creative 26-word story, where each word begins with a different letter of the English alphabet? The words do not need to be in alphabetical sequence.B.4. Screenwriting*(*taken partially from Screenwriting FAQs)What is the best software for writing a movie script?How much longer will there be screenwriters?How much longer will screenwriters use Final Draft?What are the best resources for script writers on Internet?In movie credits, when there is more than one writer, how can I tell which writer did what?Which screenplays should aspiring screenwriters read?What screenplays were rewritten, in order to be a sequel to an existing franchise? For example, I heard that "Die Hard 2" was first written as an original film, but was then rewritten as a sequel to the first Die Hard.What are the essentials of a script?What is the difference between a good screenplay and great one?What advice would you give to someone pursuing a career as a screenwriter? My brother is exploring a career in screenwriting. What advice would you give him? What books and resources should he read? How should he go about breaking into the industry?On average, how long does it take to write a movie script?What is "naturalistic dialogue" in screenwriting?What did most screenwriters do or study before they became screenwriters?What are some basic tips for writing a screenplay for the first time?What's it like to watch a movie as an experienced screenwriter?How can Quora be used for writing a screenplay?What is the best theory of story structure for screenwriting, and why?In a movie or screenplay, what does it mean to “raise the stakes?”Who is the best screenwriter in the film industry?What's the process like for getting an agent as a screenwriter or TV writer? Whom do you contact? What will they expect from you? What determines whether you land an agent at a major firm vs. an independent agent?Why do studios rewrite scripts after buying them?What are some common mistakes that first-time screenwriters make?What is the most important tool in the screenwriter's toolkit?I've written my first screenplay! Now what?B.5. BloggingWhat is your best tip for content freshness in blogging?What tips & suggestions would experienced bloggers give to young bloggers?C. Book writing and publishingHow do you choose a hook to begin a story effectively?Is character development necessary for a piece of literature to be great?What's the best way to start writing a great short story?How do unknown authors achieve success with their first books?Would it be silly to blog short stories if I may want to publish them later to make money?C.1. Editing and miscWhat software do published authors use to write their books?How long does it take you to self-edit your novel?What's the best novel-writing competition for unpublished authors?How do I write a great one page synopsis that will sell my novel or screenplay?Is there a website that helps edit/improve writing?C.2. Publishing (before, during, and after)When is the best time to do a cover reveal for a new novel?How can a beginner in writing have a good book deal?How can a writer get their first book published?How do you self-publish a book on Amazon Kindle?How can a beginner in writing have a good book deal?Breaking in as a New Author or Novelist: How can amateur writers get the word out about their publishings?How do I get my book published?What is the best way to get a children's book published?Can someone provide a thorough case study of getting published as a first time author in India? Read details.D. MiscWhy is "literary fiction" thought of as better than popular fiction and is it really?Do you need to be a good reader in order to become a good writer?Why do writers (and people in general) romanticize the mundane when they recount their happenings in writing? Do they experience life more richly than me?Is it a no-no to end a sentence with the word "of"?Why do some writers get upset when people spell "you" as "u"? Both "you" and "u" serve the exact same purpose in language, except one is signNowly shorter and infinitely harder to misspell. Why doesn't everyone use "u"?E. Not questionsE.1. Blogs to followWords! Words! Words!Stringing Words TogetherWe Write Short Storiesa collection, a studyBlack HelicoptersE.2 Good blogposts33 Tips To Being A Better Writer (Plus One Key To Creativity I Forgot To Tell You About) by James Altucher on The Altucher ConfidentialA Writer's Journey by Jordan Phoenix on Uncommon Sense for 21st Century LivingMy Quora Q&A Lists: Best answers of 2014 | Best questions on Quora |Movies | Technology | Entrepreneurship | Books | Book Recommendations| Hinduism | Travel | Cooking | Google | MarketingI keep a running tracker of all such lists and resources in my post : 'Bookmarks' on Arbitrary Thoughts.

I’ll go through what I do. I did a more detailed podcast on this here if you want to even more info, but let me run through this. I break it into two main parts:1. On-Site StrategyThese are the things you do on your own site to communicate clearly to search engines what your site is about so you rank higher and get more traffic, but also funnel visitors to your important pages and get them to take the actions that are important to your business/organization.Here’s the strategy I use:a) Cornerstone ContentThese are your “epic” posts. Usually long-form, detailed, high value posts whose purpose is to rank for you most important high traffic keywords AND persuade people to sign up for your mailing list or buy your products/services. Normally, for a niche site, you’ll have 5–7 of these on your site. Create these first. They’re the most important content on your site.b) Internal LinkingNow, start creating your regular, shorter content that’s relevant to the targeted keywords of your cornerstone content. Link to your cornerstone content from these posts. As you create more of these posts, you’re essentially creating more backlinks to your cornerstone content. This is your way of communicating to search engines what YOU think are the important pages of your site.This solid, strategic structure is important. It helps you to maximize the SEO “juice” you do get.Target these post to “long-tail” keywords.c) On-Page OptimizationBe careful here. This is “slap” territory, but there are some basic things you can do to be clear about what each piece of content is about. I do the following:Put your target keyword in the titleUse your target keyword *intelligently* in your postUse secondary and related keywords naturally in your postTag the post with your target keywordEnsure the post is at least 300+ wordsThis certainly isn’t an end-all, be-all list and the value of some of these things could be debated, but they’re some simple things that help make it clear what each post is about.2. Off-Site StrategyThis is, of course, the strategy you use outside your site to get traffic and grow your search engine rankings. Here’s what I do:a) BacklinksAccording to Google, content and links are still the #1 and #2 most important signals they look at when ranking web pages. So, backlinks are still critical. In particular, one-way backlinks. That’s people who link to you, but you don’t link to them.There’s a shady underworld of buying and selling links here (I know because I’ve been offered money to link to people’s sites before), but that’s not something I get into. Again, I keep it simple:Write really good contentGet it as much exposure as I canBacklinks will come naturallyIt’s not the most aggressive strategy, but it’s simple and avoids the dreaded “Google Slap” stuff that a lot of people have been through.b) Social MediaThis is, of course, big right now. I think the mistake a lot of people make is focusing too much on “going viral”. That’s a hard thing to do on a consistent basis and lot of times doesn’t have near the business value as you might think.I focus on consistent readership.Build my following on social media, but care mostly about how many of those people actually consume my content on a regular basis. Don’t underestimate the value of having even just 100 dedicated Twitter followers who read and tweet, retweet and like your content on a consistent basis (or Facebook, YouTube, etc).c) EmailContrary to popular opinion, email is still the best way to contact people. An email list can be used for a lot of important things, but when it comes to website traffic, it’s basically “instant traffic”. It really is “push send, get traffic”. You should be pushing all your site visitors to sign up to your email list.d) AdvertisingThis is an easy way to essentially “buy your way in”. I use ads to give my content a jump-start. It’s hard to predict whether a piece of content will be received well by your audience and take off.But, you can give it the best chance possible through ads.So, I run primarily Google ads for each new piece of content to get it in front of as many people as possible. They’ll decide if it’s good and share, like, etc… it or not. But, this gets it in front of them to make that decision.e) Guerrilla MarketingI highly recommend listening to the description of this in the podcast here, because it’s a bit tricky, but the basic idea is this:Infiltrate high membership, relevant groupsEstablish yourself as trusted authoritySubtly push people to your websiteIt’s a bit of an art, because people are highly sensitive to “group spam” and that sort of thing. But, if you do it right, it can be a tremendous source of very high quality traffice.f) Quora, Etc.Sometimes, we get so focused on ranking our own site in search engines, we miss the fact that there are large, high traffic sites that accept user-submitted content already ranking for our important keywords. Quora, for example.The content on these sites has tons of potential.A top answer on a moderately trafficked Quora question can get millions of views. In fact, a Quora answer I wrote over two years ago is still my most viewed answer month in and month out here on Quora.So, answer questions. Answer them well. And, link to any of your own relevant content in your answer. Some of my most viewed YouTube videos are that way because of my doing this. It works.Final Thoughts: Avoiding the SlapFinally, let me just talk about the Google Slap phenomenon. It doesn’t make any sense to me to be really aggressive with your SEO, rank high for a few months and then get slapped and disappear from search engines forever.This is why my approach is basic and simple.I don’t try to game the system. I focus on creating quality content and communicating clearly to search engines what that content is about. That’s it. From there, it’s up to how good my content is. And, I work on getting better at that.So, there you go. That’s what I do. Take it for what it’s worth.