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Donation invoice template for non-profit organizations

You have got a great cause and an amazing Mission  and now it's time to step up your donation page to   encourage people to support that mission donation  landing pages for most non-profits Charities and   Foundations are the bread and butter of their  online presence and while website donation Pages   need to make an excellent first impression on  donors so that they'll encourage donations to   support that mission the key is making it stand  out from the competition so where do you start   we've compiled some of our best tips and  even some inspiring examples to help you   step up your donation page game so let's get to it foreign first some fun facts now I will try to  remember to list in the description where I got   these but the average online donation is 177 51 of  wealthy donors prefer to donate online and branded   donation pages on a non-profit website raised  six times more money so let's start at the top   step one is to step up your SEO now the page  should be SEO optimized using keywords and proper   structure and we did a video a while back and I'll  try to remember to link that too because SEO is   super important these days as more and more users  search and do research before donating besides   keywords metadata headlines alt text and all those  other factors SEO includes some simple things like   URL structure so here's an example of our family  Foundation website that supports domestic violence   and we use domestic violence right in the URL  step up your copywriting and design using catchy   headlines that grab people's attention and draw  them in child fund did a great job of asking you   to be the difference between hunger and hope make  sure that your copy speaks directly to potential   donors and explain why donations are essential for  your cause and how they can help you reach your   goals now keep it short and sweet nobody wants to  read an essay on why you need their money another   vital component of donation page design is imagery  but make sure remains on brand with your your   colors and fonts a picture is worth a thousand  words just be careful of size you don't want to   slow down your load speed step up your call to  action the best donation page is use creative   and catchy language for the call to action that  inspires community members to give at Oxford House   we use arrows to make it very clear on what we  want you to do to ensure your message resonates   with readers craft unique ctas that speak directly  to them choose phrases that emphasize the value of   their contribution by highlighting the positive  impact your organization will be able to make   because of the support you receive remember  donations are not gifts but investments in   crucial causes and communities step up your actual  donation form keep contact information and payment   forms simple ensure they are optimized for all  devices and aim for as few clicks as possible   by adding things like payment gateways PayPal  Apple pay Google pay I can donate to Breast   Cancer Research Foundation from my Google pay I  love of it shoot for requesting as few required   Fields as possible and finally include recurring  gift options tribute options and maybe even   pre-selected donation amounts or donation tiers  step up your other fundraising efforts there   are so many other creative ways to give back so  include additional information on how people can   support aside from just donating action against  hunger has it all right on their donation page   and step up your mobile game mobile donations  account for over 26 percent of digital donations   and mobile friendly donation Pages yield 34  percent more gifts it has never been more   crucial to ensure that donation Pages look  great no matter what size screen they are   on and a mobile friendly donation page will  look professional on small screens and make   it easier for donors to give back at the click  of a button step up your accessibility ensure   your non-profit donation page is accessible and  inclusive to people with disabilities by ensuring   the colors used on the page are contrasting enough  for people with low vision all navigation should   include html text labels so that screen readers  can interpret content accurately use captions   in alt text for images and ensure data tables  and forums have built-in accessibility features   like labels or drop downs this will ensure it  remains readable by those who rely on screen   readers step up your next steps in addition to  a thank you email you can include a thank you   message redirect as soon as somebody submits  their payment information so Calgary seniors   does this with the secondary page after you  donate that shows donors that you appreciate   their support and lets them know that their  contributions will make an impact you could   also include social share links and encourage  donors to promote your campaigns with their   networks it also keeps them on your website here  are some final tips for stepping up your donation   Pages make the links to donate very prominent on  your website you can use contrasting colors to do   this and include donation landing pages in your  social media Instagram stories are excellent for   this and provide social proof like testimonials  allow donors to cover processing fees and make   your non-profit logo visible in the banner on your  donation page and disclose how your donations are   used and effective donation page is essential  for any non-profit organization looking to   raise money for its cause and there's plenty of  inspirational donation page templates available   online that can help you create your own but by  keeping these tips in mind you're going to create   a donation page that can ensure it will stand  out and engage potential donors in meaningful   ways with creativity and passion you can craft  a unique page that will step up your fundraising   game now I'm going to link a video with more  information on non-profit websites and as always   drop a comment if there's a topic you want to  see in the future and see you next week [Music]