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Graphic Design Services Agreement

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Graphic Design Services Agreement

Agreement made on the day of , 20, between

of , referred to herein as Designer, and

of , referred to herein as Customer.

Whereas, Designer creates graphics primarily for published, printed or electronic media, such as brochures, advertising and web design; and

Whereas, Customer desires to hire Designer for the graphic design Project described in Paragraph 1 below;

Now, therefore, in consideration of the matters described above, and of the mutual benefits and obligations set forth in this Agreement, and other good and valuable consideration, the receipt and sufficiency of which is hereby acknowledged, the parties agree as follows:

1. Services to be Performed

Designer shall perform the following described graphic design work described as follows:

2. Additional Editing and Changes

Any requested changes to the Project shall constitute additional editing and incur additional charges or fees. All additional changes must be submitted and approved by both parties in writing by approved Contract Change form.

3. Delivery of Project

Designer will use all reasonable efforts in the development of the Project and endeavor to complete and deliver to Customer all files, media and materials related to the Project no later than days after the delivery date, which shall be days after the Start Date (see Exhibit A) of this Agreement provided that payment and all requested instructions and material have been received by Designer from Customer. Any delay in the completion of the Project due to actions or negligence of Customer, transportation delays, illness, or circumstances outside the control of Designer may alter the delivery date. Designer will make reasonable effort to notify Customer of any delays to the estimated delivery date as soon as possible.

4. Reproduction of Project

A. Upon successful completion of all compensation terms and outstanding balances owed to Designer, Customer is granted full and unlimited reproduction rights to the Project. Designer retains the right to reproduce the Project in any form for marketing, future publications, competitions or other promotional uses. Designer shall at no time reproduce the Project for use in commercial means or for-profit use.

B. Customer may not reproduce or otherwise use design mock-ups, drafts, sketches etc., created by Designer during work on the Project but not included into the final version of the Project. Such artwork belongs solely to Designer who may use it at her own discretion.

5. Ownership of Artwork and Source Files

Except for Customer's Proprietary Material (defined below) contained in the Project, Designer shall hold all right, title, and interest in all original artwork, whether in draft, mock-up, concept or final development for the Project. Specifically, but without limitation, Designer shall hold all right, title, and interest in and to the following:

A. All text, graphics or digital components of the Project (the Content),

B. All layouts, logos, structures or arrangements or other components of any materials presented to Customer that comprises the Project,

C. All literal and non literal expressions of ideas that operate, cause, create, direct, manipulate, access, or otherwise affect the Content, and

D. All copyrights, patents, trade secrets, and other intellectual or industrial property rights in the Project or any component or characteristic thereof.

Customer shall not do anything that may infringe upon or in any way undermine Designer's right, title, and interest in the Project, as described in this Paragraph 5. Notwithstanding the above, Customer shall retain and, Designer shall have no proprietary rights whatsoever in all of Customer's intellectual property rights in any and all text, images or other components and/or materials owned by Customer, or which Customer has the legal right to use, that are delivered to Designer, including but not limited to software, related documentation, Customer marketing material, logos, and tag lines (Customer's Proprietary Material). Designer agree that they shall not use Customer's Proprietary Material for any other purpose than those expressly set forth in this Agreement.

5. Compensation

In return for the Project that is completed and delivered under this Agreement, Customer shall compensate Designer, pursuant to the terms of Exhibit A attached hereto. In the event Customer fails to make any of the payments referenced in Exhibit A by the deadline set forth in Exhibit A, Designer has the right, but is not obligated, to pursue any or all of the following remedies:

A. Terminate the Agreement,

B. Withhold all files, artwork, source, commitments or any other service to be performed by Designer for Customer,

C. Bring legal action.

Customer is fully responsible for all material costs as outlined in Exhibit A, and accepts responsibility for all additional material costs that Designer may incur in the development of this Project.

6. Confidentiality

Customer and Designer acknowledge and agree that the Project and all other documents and information related to the development of the Project, excluding however, Customer's Proprietary Material, (the Confidential Information) will constitute valuable trade secrets of Designer. Customer shall keep the Confidential Information in confidence and shall not, at any time during or after the term of this Agreement, without Designer's prior written consent, disclose or otherwise make available to anyone, either directly or indirectly, all or any part of the Confidential Information.

7. Limited Warranty and Limitation on Damages

Designer warrants the Project will conform to the Project. If the Project does not conform to the Project, Designer shall be responsible for the timely correction of the Project, at Designer' sole expense and without charge to Customer, to bring the Project into conformance with the Project. This warranty shall be the exclusive warranty available to Customer. Customer waives any other warranty, express or implied. Customer acknowledges that Designer is not responsible for the results obtained by Customer's use of any part of the Project. Customer acknowledges that Designer is not responsible for fixing any problems, errors or omissions on the Project, once mass produced or after Customer has tested, proofed and approved the Project. Except as otherwise expressly stated herein, Customer waives any claim for damages, direct or indirect, and agrees that its sole and exclusive remedy for damages (either in contract or tort) is the return of the consideration paid to Designer as set forth in Exhibit A attached hereto. This limited warranty shall become void and expire 60 days after the delivery of the Project by Designer.

8. Independent Contractor

Designer is retained as an independent contractor. Designer will be fully responsible for payment of her own income taxes on all compensation earned under this Agreement. Customer will not withhold or pay any income tax, social security tax, or any other payroll taxes on Designers' behalf. Designer understands that she will not be entitled to any fringe benefits that Customer provides for its employees generally or to any statutory employment benefits, including without limitation worker's compensation or unemployment insurance.

9. Availability of Materials, Logos, Graphics and other Collateral

Customer agrees to make available to Designer, for Designer' use in performing the services required by this Agreement, such graphical elements and materials as Customer and Designer may agree in writing for such purpose. Failure to provide Designer with Materials in the requested formats may result in additional delays or fees in addition to those stated in Exhibit A.

10. Right to Remove Project

In the event Customer fails to make any of the payments set forth on Exhibit A within the time prescribed in Exhibit A, Designer has the right to immediately cease all work on the Project until payment in full is paid.

11. Indemnification

Customer warrants that everything it gives Designer to include in the Project is legally owned or licensed to Customer. Customer agrees to indemnify and hold Designer harmless from any and all claims brought by any third-party relating to Customer's Proprietary Material provided by Customer to Designer including any and all demands, liabilities, losses, reasonable associated costs and claims including reasonable attorney's fees arising out of injury caused by Customer's Proprietary Material supplied by Customer to Designer, copyright infringement, and defective products sold as a result of Customer's distribution of the Project.

12. Use of Project for Promotional Purposes

Customer grants Designer the right to use the Project for promotional purposes and/or to cross-link it with other marketing venues developed by Designer.

13. Right to Style or to Make Derivative Works

Subject to Section 4 above, Designer has the exclusive rights in making any derivative similar works of the Project and any similarities between Customer's Project and future Projects constitutes Designer's methods and style and shall remain the right of Designer.

14. Trademarks, Logos and other Intellectual Property Issues

Customer is responsible for any Copyright or Trademark issues related to the creation and use of Project files by Customer. Customer shall be solely responsible for any Trademark or Copyright searches pertaining to the Project unless otherwise contracted for in the Project. Designer will not knowingly copy other rightfully trademarked or copyrighted material.

15. No Waiver

The failure of either party to this Agreement to insist upon the performance of any of the terms and conditions of this Agreement, or the waiver of any breach of any of the terms and conditions of this Agreement, shall not be construed as subsequently waiving any such terms and conditions, but the same shall continue and remain in full force and effect as if no such forbearance or waiver had occurred.

16. Governing Law

This Agreement shall be governed by, construed, and enforced in accordance with the laws of the State of .

17. Notices

Any notice provided for or concerning this Agreement shall be in writing and shall be deemed sufficiently given when sent by certified or registered mail if sent to the respective address of each party as set forth at the beginning of this Agreement.

18. Mandatory Arbitration

Any dispute under this Agreement shall be required to be resolved by binding arbitration of the parties hereto. If the parties cannot agree on an arbitrator, each party shall select one arbitrator and both arbitrators shall then select a third. The third arbitrator so selected shall arbitrate said dispute. The arbitration shall be governed by the rules of the American Arbitration Association then in force and effect.

19. Entire Agreement

This Agreement shall constitute the entire agreement between the parties and any prior understanding or representation of any kind preceding the date of this Agreement shall not be binding upon either party except to the extent incorporated in this Agreement.

20. Modification of Agreement

Any modification of this Agreement or additional obligation assumed by either party in connection with this Agreement shall be binding only if placed in writing and signed by each party or an authorized representative of each party.

21. Assignment of Rights

The rights of each party under this Agreement are personal to that party and may not be assigned or transferred to any other person, firm, corporation, or other entity without the prior, express, and written consent of the other party.

22. Counterparts

This Agreement may be executed in any number of counterparts, each of which shall be deemed to be an original, but all of which together shall constitute but one and the same instrument.

WITNESS our signatures as of the day and date first above stated.

CUSTOMER

DESIGNER

Exhibit A - Payment and Working Schedule

1. Customer agrees to pay a Fee of $ for the implementation of the Project by Designer.

2. Designer will start the work on the Project only after the full payment of the due Fee. The exact date when Designer will actually start to work on the Project (Start Date) will not exceed 10 working days after the payment of the Fee. Customer will be informed about the Start Date of the Project after the payment.

3. In after the Start Date, Designer will provide the Customer with up to variants of design to choose from.

4. Customer should choose and approve one of the variants. Further work on the Project will be based on the chosen variant.

5. Designer shall continues to work on the Project regularly sending the results to the Customer for review and approval and make necessary alterations until the Customer is satisfied with the result. The total number of reviews could not exceed or from the date when Customer was provided with design variants for selection.

6. Further work on the improvement of the Project after the allowed number of reviews or working days is exceeded is possible only after the payment of additional fee quoted by the sales representative.

8. Additional Provisions

WITNESS our signatures as of the day and date first above stated.

CUSTOMER

DESIGNER

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What a Graphic Design Services Agreement Covers

A Graphic Design Services Agreement is a written contract that defines the relationship between a designer (individual or agency) and a client for creative deliverables. It sets scope, deliverables, timelines, fees, payment terms, ownership of intellectual property, revision limits, termination rights, confidentiality, and dispute resolution. The agreement reduces ambiguity about responsibilities, protects both parties’ rights to work and payment, and creates a record for enforcement if disagreements arise during or after the project.

Why Use a Written Graphic Design Services Agreement

A clear written agreement minimizes disputes, clarifies IP ownership and payment terms, and documents scope changes and approvals in case of nonpayment or scope creep.

Why Use a Written Graphic Design Services Agreement

Who Typically Signs a Graphic Design Services Agreement

These agreements are used by a range of parties in creative and business roles.

  • Freelance designers and small agencies — need to limit revisions and protect IP rights in one-off projects.
  • Marketing teams and in-house creative departments — use standard templates for vendor and contractor work.
  • Clients and procurement teams — require clear deliverables, payment milestones, and acceptance criteria.

Use party-specific language (company names, authorized signers) so the agreement binds the correct entities and people.

Step-by-step: Completing the Agreement

Follow a consistent sequence to avoid omissions and speed execution.

  • 01
    1. Identify Parties: Enter full legal names and business entities for all signers.
  • 02
    2. Define Scope: List deliverables, file types, quantities, and milestones.
  • 03
    3. Set Payment Terms: Specify deposit, milestone payments, and final balance due.
  • 04
    4. Sign & Date: Each authorized signer signs and dates the signature block.

Core Clauses Every Professional Agreement Should Include

A well-drafted agreement balances protection and practicality with clear clauses for deliverables, payment, IP, and termination.

Scope

Clearly itemize deliverables, milestones, file formats, and acceptance criteria to limit scope creep and support change orders if additional work is requested.

Fees

State total fee, deposit amount, milestone payments, invoicing schedule, accepted payment methods, and remedies for late payment or nonpayment.

Intellectual Property

Define ownership transfer, licensing terms, moral rights waivers if applicable, and treatment of pre-existing or third-party materials.

Revisions

Limit number of included revisions and set rates for additional changes; specify turnaround times for review cycles.

Confidentiality

Protect sensitive business information and client assets; include permitted disclosures, duration, and return or destruction obligations after termination.

Termination

Describe termination for convenience or breach, notice periods, payment on termination, and disposition of unfinished deliverables.

How to Customize and Complete the Agreement Online

Configure your template with fields and signer roles before sending to streamline approvals and e-signing.

Field Configuration
Template Name Use a clear name including client and project code
Signer Roles Define Designer, Client Rep, and Approver roles
Conditional Fields Show payment or IP clauses only when applicable
Authentication Level Choose email, SMS, or KBA based on risk

Digital Signing and File Format Considerations

Use an eSignature platform that supports common file types and required authentication.

  • Supported Formats: PDF, DOCX, and image files
  • Authentication: Email link, SMS code, or higher
  • Integrations: CRM and cloud storage support

Confirm the chosen platform provides an audit trail, tamper-evident signed copy, and secure storage that meets industry compliance requirements.

Where to Send and How Signatures Flow

A typical signing flow minimizes back-and-forth and captures all approval metadata.

  • Upload Document: Add completed agreement to the eSignature platform
  • Place Fields: Insert signature, date, and initial fields for each signer
  • Assign Signers: Enter signer emails and role order if sequential
  • Send for Signature: Platform notifies signers and records completion

Common Deadlines and Timing Expectations

Set realistic deadlines in the agreement and align milestone dates with invoicing and delivery schedules.

Proposal Expiry:

Typically 14–30 days from issue date to accept pricing

Deposit Due:

Often due on contract signing; common amount 30–50% of total fee

Design Review:

Client should respond within 3–7 business days for timely delivery

Final Delivery:

Delivery date tied to approval of final round and receipt of final payment

Invoice Terms:

Net 15 or Net 30 are common; include late fee terms

Key Project Milestones

Outline major milestones and link each to payment and approval obligations to avoid delays.

01

Agreement Signed

Project begins once all parties have signed and deposit received

02

Concept Delivery

Designer submits initial concepts by the agreed milestone date

03

Revision Rounds

Client approval cycles occur within defined windows after each submission

04

Final Handover

Final assets delivered and final invoice issued upon acceptance

Common Mistakes to Avoid When Preparing the Agreement

  • Using vague scope descriptions that allow unlimited revisions and create scope creep and billing disputes.
  • Failing to specify file types and color profiles, which can cause acceptance delays and extra rework costs.
  • Neglecting IP transfer language so ownership remains unclear after payment, risking future use or resale rights.
  • Skipping a signed acceptance procedure for final deliverables, leaving disagreement over completion and payment triggers.

Consequences of an Incomplete or Incorrect Agreement

Payment Disputes: Delayed collections and potential litigation
IP Uncertainty: Ownership challenges or licensing disputes
Scope Creep: Unpaid extra work
Regulatory Risk: Noncompliance where data privacy applies
Tax Exposure: Misclassification of contractors
Reputation Damage: Client conflicts harm referrals

eSignature Pricing Comparison for Executing the Agreement

Compare vendor pricing and core capabilities relevant to signing and storing Graphic Design Services Agreements; signNow is listed first for reference.

signNow DocuSign Adobe Sign PandaDoc HelloSign
Starting Price $8/user/mo $15/user/mo $14/user/mo $19/user/mo $15/user/mo
Free Trial 7-day free trial Varies Varies Varies Varies
Bulk Send Yes Yes Yes Yes No
Audit Trail Yes Yes Yes Yes Yes
HIPAA Compliant Yes Yes Yes No No
Envelope Cap No cap 100 envelopes/user/year No cap No cap No cap

Real-World Examples of Contract Use

These customer experiences show practical benefits of clear execution and secure signatures.

Optica Ventures (COO)

The interface is simple and easy to use for our team

  • Quick onboarding and fewer sign-back delays
  • The agreement template and signing workflow helped the firm reduce turnaround time and keep projects on schedule while ensuring customers could sign easily.

Xerox (Director of NetSuite Operations)

Integration with back-office systems simplified approvals

  • API-driven signatures reduced manual entry
  • Using a templated workflow tied to NetSuite allowed consistent contract execution, automated recordkeeping, and fewer reconciliation errors for design vendors.

Frequently Asked Questions About Execution and Validity

Answers to common questions about e-signing, enforceability, revisions, and signatures for this agreement.


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