Automated lead nurturing for Procurement

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I’m Justin Fraction for TechnologyAdvice. Welcome to part 2 of three of our  series on Lead Nurturing Software. If you missed the first part of the  series you can check it out here.  In this video, we’ll continue to discuss our top  lead nurturing tools for sales teams in 2023. More specifically in this video, we’ll cover: LeadSquared: Our Best Pick for lead conversion Nutshell: Our Best Pick for ease of use And… HubSpot: Our Best All-in-one Solution First up, LeadSquared is our pick   for the best for lead conversion. LeadSquared is a conversion platform that   combines marketing automation with a built-in  CRM for lead nurturing and sales enablement.  The platform excels at lead conversion by  providing an end-to-end solution with its   Sales Execution CRM and Marketing Automation  tools. Its unique Conversion Prediction feature   uses AI to prioritize promising leads, while the  Sales Automation tool accelerates sales cycles.  The platform also supports up to 200,000  contacts, enhancing scalability. Its   comprehensive Deep Analytics provides valuable  insights into your campaign performance.  Next up, our pick for Ease of Use is Nutshell. Founded in 2009, Nutshell is a user-friendly CRM   platform aimed at helping businesses  improve their sales processes.  Nutshell combines a CRM with a sales process  management solution to help your team track   and process leads automatically,  simplifying your nurture process.  Sales workflows speed up customer and rep  onboarding, notifying your team when to   take the next steps. Sales tools extend to  email personalization and call recording.   The company targets small businesses  with a per-user, per-month subscription.  Finally, Hubspot, Our Best All-in-One Solution Hubspot is an industry leader in marketing   automation and sales enablement. The software  is divided into three parts: CRM, marketing,   and sales, but the real power of the tool  presents itself when you combine all three.  Sales tools include drip campaigns,  real-time notifications, and automatic   CRM updates to track your progress. We chose HubSpot for its reputation as a   comprehensive all-in-one solution. It provides  powerful marketing automation, personalized   email marketing, and a fully integrated CRM,  offering a unified view of lead interactions.  HubSpot's analytics measures the effectiveness  of your nurturing efforts, while its Sales and   Service Hubs ensure seamless customer retention. The addition of chatbots and live chat tools   facilitates real-time lead interaction.  As a pioneer in inbound marketing,   HubSpot is equipped to attract, engage,  and delight customers effectively. And that’s it for this part  of our three-part series on   The Best Lead Nurturing Software of 2023. If you’d like to read the  full article this is based   check out the description for a  link to it or click right here. If you’re not subscribed go ahead and do  it for more videos like this every day. If you liked the video then click the like  and don’t forget to check out our playlists. We’ll see you in the final part of this series!