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as I'm sure we can all agree the wolf of wallstreet style of slimy egotistical sales is dying out but the stereotype still lingers thankfully though this is changing in the step with people's buying habits nowadays the decision to purchase can be made belong before reaching out to the brand so the onus is on the business to prove how they can help their customers it's one of the tenants of inbound marketing we bang on so much about this requires salespeople to shift their tactics and start selling based on solving the customers problems a version of selling that I can get behind as such let's talk about some of the sales closing techniques that will get results howdy guys it's traveling from neighborhood where we help brands find sell and keep their people first of all give them a free trial or demo where possible it's becoming increasingly necessary to see a product in action before they commit to the purchase as such giving people a chance to take your product for a test spin before committing gives them an opportunity to see exactly how your product is going to solve their problems and help them make their decision psychologically this also counts as giving someone something for free even if it's only temporary and people love getting free stuff secondly give it a sense of urgency there's a lot of evidence out there supporting the use of limited time offers in your sales process the reason behind this is because it taps into the psychology of loss aversion we hate the idea of missing out on something by either implying that there is a time limit on the sale or the scarcity in the products being offered your odds of getting someone to commit shoots way up if you enjoy this video be sure to subscribe and leave a like and if you're on youtube make sure you hit that bell to stay up to date on all of our latest videos to live in every week to your inbox thirdly there's a lot to be said about giving people more than they asked for here at neighborhood under-promise and over-deliver is a common catchphrase and expectation but overselling has its place too if you powder Sal with extra value then remove it to the lower price your opportunity will read it as a discount and it's also useful as a way to getting a read on other ways you can help your opportunity or offer more value if not now then potentially in the future there's also the added bonus that you may make too good of a case and accidentally up so yourself into a better deal when when lastly address exactly what it is preventing your opportunity from committing opportunities are people with goals and challenges like the rest of us one of the most important things you can do is work out what it is that is holding them back from purchasing and address it directly once they know how it's going to help and any challenges that we're stopping them from saying yes have been discussed then they have no reason to not get on board you may have detected a trend between the four strategies mentioned they're all based around helping your sales prospects don't sell help help them solve their problems impress their boss or simplify their lives whatever it is you need to do you'll shift from just creating customers to building relationships that could be worth significantly more in the long run so if you found this video helpful then feel free to share it with someone that you know that needs a hand with closing some sales you can also subscribe to our blog where you find a bunch more tools tips and templates to help you find sell and keep your people just like neighborhood does and that's it for me happy selling [Music]