Closing a deal with a client for export

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You, as an exporter, have you ever thought or asked yourself why foreign customers don't want to buy from you? Have you had this experience? You tried hard to find foreign buyers and did your best to sell your products or services. You explained the whole thing well, and you wrote a great e-mail. It makes perfect sense to the prospect, but they don't buy in the end. And you wonder, what is going on here? Why customers don't buy from me? Today, I will share the reasons why foreign customers don’t want to buy from you and give you an idea of how to close a sale. Are you ready? Then stay with me. The first reason buyers don't buy from you is that they don't need it or have low needs. And that can be happened because of 2 things. First, you could have a problem with your search, and you find customers have not fit for your product or service. So they don't need it. In that case, it would be better to disqualify them, and it helps to save you money and time. Because they are not your customers. In the second case, the customers think they have a low need for your products or services. So you have to analyze them and try to understand their problem. And then, you need to find a solution to match your product or service and explain this solution to your potential customer. When you do this, you create needs for them. And they can change their mind and decide to buy from you. Okay, guys, this is number one no need or less need. Now we are coming to reason number two. And your customer may think no urgency to buy your product or service. Delay kills sales. When you hear that from your customers: I will think about it, I will get back to you or send me more information. All those words show a lack of urgency. Your customers have no reason to buy your product or service right now. You need to understand tomorrow never comes. If you don't close a sale today, you will not close tomorrow. So, how can you break this barrier and close a sale? You should find something in your customers that will make them feel like they should buy this now. Maybe you can tell your customer it is an exclusive offer, perhaps it is a limited quantity, and if you don't buy it now, tomorrow you won't be able to get it with the same offer. Or may it is just a limited-time offer, and this price is only available within this period. You have to give your customers a little push; otherwise, they don't take action. So guys, give them a reason to buy your product today. Alright, my friends, we are going to the next reason why people don't buy from you. And that they have no desire. As a human, we mostly don't buy what we need, and we buy what we desire. We want a new car, phone, or house or a new pair of shoes or shirts. Most of those demands are not necessarily needed for us. Let's think about the many things we've gotten so far. How many of the things we bought did we really need? You don't need that new t-shirt. You don't need that new laptop. You don't need that new mobile. You just want it, and you desire it. And then you buy. So, how do you create that desire for your product or service? Usually, you can do that with your irresistible offer. How can you make your offer so compelling? You can create a desire or just use the existing desire that they already have. As human beings, we have so many desires. You can use yourself and your friends as an example. And ask yourself and them this question. What things attract you and make the offer so compelling for you? Okay, guys, so the reason number four why they don't buy from you is that they think there is no value in your offer, product, or service. When you hear sorry, I have no budget for buying that or my budget is not available for now. So, it commonly means no value. And mostly when you offer your product or service. You get an answer from your customer, 'Sorry, I can't afford it.' Yes, maybe some of them can't afford it. But most of them told you in different ways they don't see the value in this, or they don't understand why this cost so much. All of us have this simple scale. Value versus money. Is it right? When we get any offer, we automatically compare the value we will get with the price. And if we think the value is higher than the price, we can find money to buy it. But if we think the value is less than the price. We find common excuses, and we say we cannot afford it, or we don't have enough budget for it. Suppose you get these answers mostly from your potential customers. You may have two problems. First, it is about pricing; you didn't price your product or service correctly, and your customers think your prices are so high. In this situation, you have to price your product or service again. If you want to learn how to price your product, so comment below. If many people want it, I can make a video about it in the future. And the second. Maybe you cannot explain to customers well what they gain when they get your product or service. Or maybe you cannot create enough value for your product or service. So you think about your price and your value to offer them. If your customer thinks the value is weighted more than money in this simple scale. So it will attract desire and create an urgency for them. And they decide to buy. Alright, reason number five, and this is the most important one. And why do foreign customers not buy from you? Because of no trust. Foreign importers don't buy from you because of the lack of trust! They don't believe you. They don't trust you. They don't trust your product or service, or they don't trust your company. Building trust will lead you to sales. So how do you handle this? You can do this in various ways. You can do that by giving them more social proof and by giving them some testimonials. Or you can tell them about your company history and show your references to your potential buyers. Be always transparent, and don't hide anything. If you try to hide something, the customer will feel it! Let the customer come to your country, meet you, see your country and see your products. It will build trust well. Answer every question of your potential customers in a detailed way. It proves that you understand them, and they trust you, your product, or your service more. If they don't trust you, they won't buy from you. It is crucial. But there is one more point. Not just the customers don't trust you. It is one more thing very few entrepreneurs understand. And that is the customers don't trust themselves. They can trust your product, and they can trust you, but they don't believe that it will work for them. They could have bad stories with similar products or services that you offer them. And they can ask themselves. How is this time going to be different? So when you are marketing your brand and your message, you must address that. Well, guys, remember that every market and every customer is unique. Especially when you decide to expand your business globally, the first thing you have to do is market research and analyze your potential customers in that market. It would also help you, as an exporter, to understand more about your client's needs. And you can make a more personalized offer to them in the future. And start to think about how you can create trust in the marketplace. How can you explain your products or services' value to your potential customers well? How can you create an irresistible offer that people desire what you are selling? How can you create a sense of urgency? So they decide to buy today, not tomorrow. And lastly, how can you solve the problems that your potential customers have? All those answers will show you how to close a sale. Not to mention. If you got to this point of the video, make sure you comment below, "make more sales." So I know you got to this point and have retained all the gold nuggets I have been sharing with you. I hope you enjoyed and learned some from this video. I really want you to generate even more income this year, and there is a huge opportunity to do that with my consultancy service. If you want to learn more about my international business consultancy service, you can reach me via e-mail. You can find the e-mail address in the description below. Alright, guys, you can check out and join my channel's join features; you can support me, learn new things about the import-export business and enjoy the privileges. As always, guys, if you want more content on countries, marketing, export-import business, and all the different things, including entrepreneurship, check out these two videos I have right here a bit later. Please do not forget to subscribe to my channel, like this video, and share it with your friends and on your social media. I appreciate you guys and will see you in my next video. Bye guys. And good luck with your business. Take care.