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Are you wondering what the most effective travel agency marketing strategy is in today's market? As we all know a lot of things have changed in the travel industry and what you need to do now to market your travel services is very different than what it was in years past. In this video, I'm going to share with you the most effective travel agency marketing strategy. Number one travel agency marketing strategy is to give your ideal prospective clients call to action. CTA's for short a call to action is exactly what it sounds like. You're calling in inviting your ideal prospective clients to take the next step towards working with you. The two primary CTA s that you need to have throughout all of your marketing are number one invite your prospects to join your e-newsletter list by offering them an irresistible freebie. Offer them some type of a free PDF download or free video with tips in exchange for them giving you their email address to join your e-newsletter list. Number two, invite your prospects to a complimentary over the phone consultation with you during the consultation you can determine if they are a good fit for your services and if they are sign them up to be a client. Your travel agency marketing strategy also needs to include a sales and marketing funnel which is simply a pathway that you lead your prospective clients down this graphic illustrates a high-level overview of what your marketing funnel needs to look like in order for you to be consistently landing new ideal clients. The way that you lead your prospective clients through your sales and marketing funnel is by giving them clear and compelling called action throughout all of your marketing. I invite you to download the travel agency marketing plan template below this video. This will give you a vision of what your travel agency marketing plan needs to look like. Now I'd love to hear from you. What is the irresistible freebie that you offer your prospective clients or that you're gonna start offering? Please share in the comments below. If you liked this video click the like button and share it with your travel agent friends and if you want more videos like this one please subscribe to our You Tube channel. It's your time to shine so what are you gonna do to break through to that next level of your travel business and life? Thank you so much for watching and I'll see you in the next video. Have you been thinking about how to get more ideal clients in your travel business? Do you want to know what wildly successful travel agents are doing we can show you how to create a highly profitable and rewarding travel business without overworking yourself will short cut your success by showing you how to get as many new ideal clients as you can handle find out how by going to: JoinTravelAcademy.com right now and registering for your free online marketing training which will show you how to be a wildly successful travel agent in today's market and you'll get a preview to the premier travel expert marketing Academy go to: JoinTravelAcademy.com right now and register you don't want to miss out on this free valuable training. I'll see you there.