Convert online leads in Mexico

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hey it's coach tom ferry welcome to life by design your place online for ideas inspiration and how to stay in the right action the right action the right action it's almost may and the number of leads that you and our clients have generated this year is extraordinary facebook seller leads online lead generation through buying leads seo direct mail open houses knocking on doors making phone calls sending out mailers and getting phone calls there's no wrong way to do it but there's a big mistake that's happening and you know what it is we're spending so much time on lead generation that we become cherry pickers you ever heard that phrase before you know we just find a really good one and we run with that we forget all the rest well that doesn't work my friends because all the money is in conversion all the money is made by those extraordinary people yes you that follow up follow-up follow-up follow-up and do the right things over and over to sometimes nurture that lead or just be the one that makes sure that they call at the right time at the right date at the right moment send a text send an email shoot a video whatever it takes to make sure they win the business you know the biggest consumer complaint we hear is we meet a real estate agent and they never follow up our friends at zillow say that 60 of all the leads that are generated no one even sends an email to all the money is in conversion do you want to separate yourself from the rest do you want to be one of the absolute best then follow up like nobody's business and you're going to win so i just wrote down five things for you number one it all starts with speed to lead so the rule is you want to be in under five minutes so a lead comes in and in under five minutes you're following up you're in communication right i wrote down it whether that's you a virtual assistant someplace in the philippines for nine dollars an hour who every time a lead comes in they send an email they send a text they've got a script they know exactly what to say in perfect english to convert your leads yes that's happening every single day all over the u.s and canada or somebody on your team so the lead goes out to two or three people and instantly you know who got the phone call who talked to the client and did we serve them remember they went to your website they responded to a mailer they were referred to you speed to lead is everything in the conversion game number two that we build rapport that we build rapport i mean it's a lost art today when i say build report what does that mean to you the fundamentals would be you know are you doing pacing and leading you know are you building rapport and mirroring their rate of speech they're either a fast talker fast talker medium talker tempo or they're a slower talker and by the way fast talkers think slow talkers are crazy like hello let me ask you the question and answered for you but slow talkers think fast talkers are city slick and sales people trying to sell them something so it's making sure whoever's following up on the lead takes the time to build rapport starting first with rate of speech then volume you ever gotten on the phone with the loud family or the quiet whispering family we've got to be in rapport because what do we know you've got 60 seconds to connect with that claim in 60 seconds they're like well they did call me back that makes me feel really good but they don't sound like me they don't act like me now customers don't say this they just do this oh thanks so much now well you know i really appreciate it no we were just looking we were just shopping we're not really interested in buying a house or selling a home what they're really saying is you didn't take the time to connect with me on my level you and i both know people love to do business with people that are just like them so it's about building rapport number three qualifying for motivation all in the same time who's involved where are you in the process right what are you guys looking to do how much by when what's your plan b in case it doesn't work out finding the pain points finding the problems that you can solve so you become the professional that ultimately converts because you solve their problem and then number four setting the appointment hey what would be the best time for us to get together x or y you know monday or tuesday at four these are not new dialogues and yet they're the fundamentals of qualifying and they're the fundamentals of conversion that's all the money that's the game and then the last one is your follow-up once you identify that they're a future lead you put them into whatever long-term drip campaign you have that's watching their behavior online so you know are they opening up are they looking at more property have they switched their focus from three bedroom to four bedroom what's going on maybe i should reach out and call some kind of ongoing drip campaign or that short term hot lead board that's sitting inside your office buyer seller name time frame seller they're going to do something right away you're going to be following up non-stop you're not going to let that person out of your site because in this market the moment you don't follow up you get that guilty feeling has this happened before of course it has all of a sudden you're like i need to call the joneses oh my god the rodriguez family i haven't called them in a week and you drive by and you see it for sale sign but it's worse it says sold ah that was your lead all the monies in conversion so what are you gonna do quick message no kind of a long video but important message all the money's in conversion i'm gonna say to you again all the money is in conversion take action talk to you on the next video