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there's three specific funnels that's made for lawyers to get calls and bookings to get clients online and that's called legal funnel legal funnel is the result of six years of experimentation and trial and error and over one million dollars in ad spend i spend over a million money to figure this out to turn into a completely predictable reliable and consistent system by the way when i say the six years of implementation and trial and error a lot of people don't know what that means but let me a good way to kind of show you guys what i mean by that is when i started this journey of building up my funnels i started learning about a b testing a b testing essentially is whenever you test two two different parts of a funnel let's just say like a different headline different offer different button colors different positions how your funnel should look like and i started i basically made it a pack to myself and i said i'm gonna once a month i'm gonna try to run these a b tests okay so i ran my first a b test in 2016 in august first 2016 and i always wrote down exactly what was the test that i was running so this one this particular one was i was testing whether i should play the video automatically um on the landing page or whether i should not automatically play the video so that means when people come on the lan come to the funnel should the video automatically play or should it not and i would basically you know give it a month and then see how many people would continue on with the funnel depending on whether the video was played automatically or not and i was able to continuously take and experiment with all of these funnels but each one of these that you're saying is little experiments that you're saying over and over over across again multiple funnels not just one funnel tested so many different funnels to try to freak this out now we're in 2019 over we're still in 2019 keep going keep going keep going these are all my own experiments 2020 now still going still going it's still going still going still going still going it's still going and now these are my current experiments that i'm currently still doing to this day and not just that since this is my world this is what i'm obsessed with i was able to also study hundreds hundreds of other people's funnels these are all people other those funnels that i would study take their links print them out study it i have packets of it that i print out of other people in other practice not just practice types but like other businesses other things that i was able to learn and apply again my mindset is like how can i apply it for my law firm again i could scroll down this is all my notes to be able to learn all that from and and then be able to squeeze that into what i shared with our uh with our student with our students okay so this is what i mean by six years of experimentation and again mine i could also show you guys my click funnels account let me just quickly show it because a lot of people don't realize i just need to i'm sorry i'm just going to my clickfunnels account [Music] and these are my own funnels a bunch of more active a bunch of them or not so it's 20 right now 69 uh funnels here and i also have a bunch that are archived these are past experiments and it looks like it only saved 100 so at least 169 different funnels that i've been able to uh build out let me go to the last page over four years ago for this one that i was able to experiment and be able to kind of take those results and and be able to not share it with our students okay so the legal funnels are the same exact funnels that i currently use right now to generate over 400 clients a month and continue to do so okay so what are the funnels there's three legal funnels for lawyers i've able been able to take all those and figure out exactly for all the different practice types it's gonna fall into these three funnels the first one is called high ticket funnel 5.0 okay i'm about to explain to you guys exactly what that is and i'll help you guys figure out which one is right for you the second one is called the call now funnel which is when somebody needs to when you have like a high urgency kind of matter the legal issue matter when people need to call you and then the third one is called the low ticket funnel every type of lawyer will fall into one of these three funnels and i will i've also again i i used i currently use every single one of these funnels myself and i also pass it on to our students okay it's as easy as once it's created which i've already created with one click our students are can import this into their own clickfunnels account and start using it right away so let's talk about it so i'm gonna today i'm gonna help you figure out which funnel is gonna work for your law firm and how you can also get your own legal funnel you