Digital conversion funnel for Construction Industry

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hi everyone it's alex jenkins here from leading light media dot code at UK hope you're doing well and welcome back to another behind-the-scenes sales funnel for a new client of ours now this particular client services the local kind of geography and their location and they basically transform people's kind of wasted lofts into lofts that can be used for storage with this fantastic flooring system that they so as you can see here we've got a great background image really showcasing the product we've got fantastic attention-grabbing headline here again reinforce him why this company is an authority they are an award-winning company because trades kind of there's a lot of people always afraid of getting kind of workmen and trains men in their house we just want to reinforce our authority and our positioning here with a great testimonial and then again if people click this button it brings up a pop-up and they enter their contact details the contact details will automatically be sent to our client who can then follow up and start the process of getting a quote to them so scrolling through we've got some fantastic copy here on the left before and after photos to really showcase the product get another testimonial really reinforcing why insta loft are the best at what they do get another call to action remember we want call to actions everywhere because this is direct response advertising we want someone to do something and in this case it is to click there to request their free quote another background image here showcasing kind of multiple houses and how they're transforming hundreds of lost throughout their location moving through again to some more showcase images of the product and this then goes into more detail about the special system that they use and how it's different to kind of conventional way of boarding a loft more showcase images on it moving through again to another call-to-action got this great background image that Scrolls through as we come down the page showing the four different steps that this product and service has to it again really reinforcing the trust stating the benefits why should people trust insta loft and moving through to the testimonials that the client has on Facebook which is just fantastic social proof because you cannot these these are legitimate testimonials they're probably the most powerful testimonials that you can put on your sales pages and landing pages so we've got a bunch of them there some more testimonials from people that haven't left reviews on Facebook and Gabe we could have put more in here but we don't want to kind of flood the page with too many testimonials again you can see here we've got the menu that Scrolls through as we scroll down the page it sticks to the top again it's reinforcing the brand here and reinforcing the call-to-action and as we move through again fantastic photo of the product and again the call-to-action and all of these buttons here bring up the call-to-action pop-up so once people actually click here and enter their details they then go through to the Thank You page again the Thank You page just kind of tells them what the next steps are and if they need to if they wanted to call immediately the numbers there and they can again really reinforce in the benefits of why they should choose insta left and why they'll be in good hands again here's a selection of our five-star Facebook reviews from happy customers so this is getting them excited okay it's getting people excited and pre framed for when the member of staff follows up the lead and actually goes round the person's home to quote it's reinforcing that authority it's getting people excited it's building trust and that's what you have to do and your Thank You pages it's not just thank you thanks for getting in touch we'll be in contact with you soon really reinforce this is another another way to resell people why they should be a customer so I hope you've enjoyed this behind-the-scenes sales funnel build really excited about this great client here and yeah it's going to do fantastically well so if you haven't currently got a sales funnel in your business or maybe you have already got one but it's not converting very well it doesn't look very nice or maybe you're just struggling to create these pages yourself you can simply get in touch with us by contacting support at leading light media dot code at UK and we'll get back to you as soon as possible or alternatively you can call us on a three four five three four oh four two one oh that's oh three four five three four zero four two one oh and of course that is UK number so if you're dialing from internationally you just have to put the UK code in front of the number so I hope you've enjoyed this video and I look forward to seeing you in the next one thanks a lot