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what if I could teach you one simple trick one powerful trick to increase your sales without adding a single dollar of expense would you be interested comment below [Music] now before I teach you this trick I want to ask you a question what do you think is the most expensive sell when it comes to business what I think is the most expensive sell when it comes to business can you guess it that's correct your first sell your first sell when it comes to marketing the most expensive expends the cost its acquiring their first customer why because they don't know you they don't like you they don't trust you it's it's their period of time where you are quoting what kind of feel dating where are you trying to find out if this is it's a good fit for your product and your service and your solution and your offer finding ways to acquire that first customer and testing different ways to acquire their first customer it's very very costly so the second question is where do you think is the best time to sell them again comment below it's it one day it's at five days it's a month is a two month it's a ten months is a year later no the best time to sell someone again it's what they have just bought right after they've just bought why because that moment they are in what I call a buying mode they pour the wallet they've made a commitment and say you know what I want to make this purchase today that's the best time to test out of something else so what am I talking about the one powerful trick is the art of upselling the autumn of selling one of the most powerful examples of upsell is McDonald's someone somewhere sometimes came up with idea when someone is buying a burger from McDonald they know that if someone buys a burger if they can sell them the fries it would it would make so much more profit and the fries are made and the burgers go very well together and also price makes you for thirsty so you would buy the soda buy the drink so they came up with their famous line would you like fries with that would you like fries with that a simple one-sentence upsell now when you are MacDonald serving people 68 million customers a day in 119 countries with 35,000 franchises there one little line would you like fries with that if only 10% of people go and say yes and they go for it that is worth millions and millions and tens of millions of dollars and because they are already buying a burger they are already buying there one little little little simple question the fries if you note if the profit margin on those fries are ridiculous right crazy crazy amount of margin so it generates so much profit for them now how can you apply this in your business I remember when I was buying a pair of shoes a few years ago and I was looking around and it was trying different different shoes of different sizes and I was there for about I think 30 minutes and finally I made a commitment and say yeah I want to buy these pair of shoes great the salesman the closer was asking me well mr. Locke would you like some this is a very expensive shoes you got to take care of this way and all that you know would you like this special cloth right to wipe your shoes with it's only eczema dollars that's a what the hell sure by the way would you like also like this shoe polish specifically for this leather shoes and it's this kind of material and it's okay what the hell sure okay well buy that as well by the way you know what's the occasion for these shoes for this particular as well you know I'm going to an event it's it's very luxury van and this is this is what I want to wear okay that's good you know what what do you usually wear like casually well you know sometimes I wear loafer sometimes that we're running shoes oh speaking of loafer I have a pair of lava that would go very well with these pair of shoes so before you know it I walk in there looking to buy a pair of shoes I walk away with a bunch of accessories right as well as another pair of shoes that's the power of upselling why because I am already in the buying mode I am buying I'm not thinking don't want to buy this I don't want to buy that yes I am already buying that it's a very simple thing that you can do in your business one simple trick to increase your sales when it comes to internet marketing how can utilize this the Thank You page or the confirmation page it's one of the most utilized assets on the internet so what do you have on your Thank You page right now do you just say hey thank you for downloading my thing thank you for buying thank you for whatever why don't you sell them something else they have just bought sell them something else sell them something else that it now you don't want to be a random upsell you want something that's meaningful you want something that is complementary to what what they just bought it's very simple just like what the salesman I bought a pair of shoes or somewhere not a pair of shoes I bought pair of shoes so he sold me the shoe polish now it's not trying to sell me a pair of shoes and then they say hey do you want to buy some insurance that makes no sense right there's a disconnect but if it's something that's there would enhance the experience of what I just bought perfect perfect you see this a lot maybe you go to a hotel they say this a certain one certain kind of room but would you like to upgrade to our suite off get Lux room for only X Mon dollars you get to pick a room you get a pick a TV you get free breakfast or whatever it is that's an upsell because you're already there you are already buying so think about how you can use this one simple powerful trick to increase your sales now if you want to see a process if you go to fu money com if you download my book fu money and it's free you get the audio book you get the digital book it's free right after you download if you want to kind of study my process you the next page it is not a download page it's not hey here's you down on the book no you see on the second page the confirmation page is an upsell page it is okay the email the book the digital audio book we've emailed to you very shortly in the meantime right there I make an offer right there I do my upsell because that's a visitor you've just taken an action you're already in what I call the buying more you get the small commitment write this down small commitment leads to bigger commitment download the book and now I could make an offer you can see it this is what I do the audit officer there one simple step that one simple upsell page generates millions of dollars in revenue for my company there one simple page that works 24/7 so how can you implement upsell in your business comment below share your ideas until next time I'll see my damnit