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hey y'all Bridget Bartlett here with visual marketing and design and today we are live inside of our team training where we are live Monday through Friday at 2PM Eastern Standard Time so today what I'm going to show you how to do is create a lead magnet so a or a lead magnet funnel a lead magnet is anything of value that you're giving for free in exchange for contact information so I've showed this um this presentation here a few times but just to show you and help you understand what we're creating a basic lead magnet this is how you want to gather all of the traffic all the content that you're creating on Instagram Twitter wherever you're creating content the goal is to send them to the opt-in page where you're going to capture their lead information and then you're going to send them to the thank you page where you deliver the free thing and then possibly tell them more about your business and then also we're going to start sending them emails so that we we can follow up with them and then share more value about our business okay so first of all the tools that we're going to use today is high level and I'm also going to show you a cool way to get lead magnets let me actually X out of this here um so what we're going to do is use high level here and if you're not a high level member you can go to bridge of bartlett.com and create a free trial or you can actually if you're already a high level member you can sign up for our resolar program as well so inside of your high level account you will see that in the sites tab what I'm going to do is I'm I'm literally going to go from beginning to end okay so the very first thing that I need to do is create a form all right because obviously we need to have a way for them to opt in and enter their contact information okay so I'm going to change this form and we're just going to call this um YouTube prompt okay because I'm actually going to use my chat GPT YouTube prompt as my lead magnet okay so I'm just going to give it a name there and now I need to add some Fields so I'm just going to do the first name here and then I'm going to do the email and then I'm going to go ahead and add a button here okay there are lots of things that I can do to style this but I want to make sure that I get this whole training from beginning to end so that you guys can go create very simply a lead magnet funnel okay so I'm just going to put the the button here I'm going to say um submit submit your info okay so again just keeping it super super basic all right so now I'm just going to save this form okay all I really need is the email but if I do want to make the first name required which I do um I need to select that okay so I'm going to go I'm going to click on the name again and then save my form all right so now we have our form now we need our funnel that to put our form on so I'm going to go ahead and click on funnels and I'm just going to start from scratch of course I could use one from the template library and there are many here that you can see in multiple different niches to choose from but I'm just going to choose a blank one and I'm going to call this um YouTube prompt so that I know which one this is so I'm going to say YouTube prompt and now I have my funnel started okay so I don't have any pages in my funnel as you can see so I do need to create the first page and I'm just going to call this the registration page so I'll just put register I'm going to create my path which is going to be forward slash whatever you want it to be and if I was copying a funnel from click funnels I could just import it here but I'm not doing that so I'm just going to click create funnel step I can use any of the funnels I already have created if I want to just duplicate it in this one or I can start from scratch so I'm just going to start from scratch because this is super easy and the very first thing I need to do is bring in a full width um section here okay so what I actually like to do um I have a lot of these saved as Global elements so you can see if you go to add section and you have Global elements saved or just your layout I do have these saved that I use a lot but I just want to start from scratch just so that you guys know you know basically how easy this is all right so what I like to do if I have nothing uh created already I'm just going to add three columns okay or three sections the reason I'm doing that is because this one is going to be a header and I'm just going to make this color black okay and then I'm going to have this footer I'm going to make this color black okay so now I have a header and a footer and then I have my section here in the middle so what I want to do is add a column all right now I am going to make this really really simple I'm just going to add one column which means there's just going to be one element here in the center and I'm not going to have anything side by side okay so in this First Column I need a headline all right so I'm going to add a headline here I also need a sub headline and I'm also going to need an image so I'm going to go ahead and add an image here and then I need a button so I'm just going to go ahead add my button all right so now I have the very basic funnel so I'm going to go ahead and save this of course and what I want to do is create a headline so what am I actually giving here for my lead magnet what am I giving them a value in exchange for their contact info so I did a video last week about a chat gbt Chrome extension called AI PRM okay so it allows you to create prompts that which you can see they have lots and lots of public prompts here but you can actually create your own and if you don't know anything about chat jbt it is basically the power of chat gbt is really determined by The Prompt okay so I actually have this really cool prompt that makes it really simple to uh you just type in your uh the title of your YouTube video and then it will spit out all of your uh your tags description and all of that okay so I've created this and now I can click here to grab the link to the prompt okay so now that I know what I'm giving away for free I'm going to go back in here and I'm going to say free chat GPT prompt for YouTube okay so I'm going to put exclamation and of course I can make this text really big if I want to and now I need some text down here so now I've got their attention free chat gbt prompt for YouTube now I need to write what does this actually do um paste your or paste a title of your YouTube video and auto generate five title variations variations um tags and a complete description using SEO tags and keywords okay because all of that is built into the prompt so this is what it actually does super super cool okay this I actually use this prompt that's why I'm so in love with it all right so of course I can make this pretty I can make this text a different color I can you know I can make this bigger whatever I really don't want to spend a lot of time on this because you guys can you you could spend years customizing this and making it look pretty if you want to now I just need an image so I'm just going to grab this image I created earlier on canva now I have a button here so I hate this green color so I'm just going to change it even though it's not my branded color we'll change it to this color of purple and I'm going to change the text on here and I'm going to say register here for your prompt okay all right and now we need something we created that form right so now we need um to put our form here so what I like to do instead of embedding the form onto the page I like to uh use a button and then send it to a pop-up so when we click on the button you see that the action is to open the pop-up so to do that I need to go click here and then now I can edit my pop-up okay so I'm gonna go ahead and add a row and I'm going to add an element and I'm going to choose that form that we just created okay so it was I think we called it YouTube prompt so now I have that form okay I could add some text here so I could add a headline and say um register for Access okay and of course I would want this to be more compelling so that they are really com compelled to uh register um so but just to make it simple again I'm just going to say register for Access now here you can see um I need to decide what happens when they fill out the form where do they go right now this is set on use action from form Builder I can go to another website URL or I can go to the next step okay I'm going to choose the next step but I don't have a next step created yet we still need to create that okay so I'm going to go ahead and save I'm going to back out of here and I'm going to create the next step which is going to be our thank you page that's where we're going to deliver uh the product that we offer now I'm just going to clone this just to make it simple and now I need to of course edit this because now it says clone so I'm going to say thank you and let's change the path so thank you and update step all right so now I have this it's exactly the same of course we don't want that so I'm going to go ahead and click here to edit and now I need to tell them now keep in mind the customer Journey they've opted in for the free prompt and now they're going to this page so I need to say thank you and if I really want to be fancy I could use some custom values so um help Dot gohighlevel.com and search for custom values and if we click here where it says merge field you can go to contact first name and I can just copy this custom value let's go back now to my website and then I can paste this in here and then now it's going to say thank you comma whatever their first name is okay so it's going to pre-fill in that info and now I need to get some instructions so where is this right where is the prompt that they are they just opted in for okay now with this prompt and if we look here at the actual link if I open up in an incognito window you'll see what the prompt looks like okay so if they don't have the extension installed which that's something they have to do first um then they're going to have to do that first and then they can try the prompt okay but what's really cool is uh you can see that if you click here it actually goes to my website so this is a great way that not only am I collecting leads but I'm also establishing myself as somewhat of an authority at least with chat gbt because I have given them something of value that I created myself so that is a whole level of positioning if I am offering you know agency services and things like that now I have told this customer who's opted in at least they know that I have given them something of value so they know who I am and now every time they use this they're going to think wow I got that from Bridget this is saving me all kinds of money because I don't need the tool okay so that's what we want to do so we need to tell them first um how they need to download the extension so let's say um uh this prompt this prompt is being shared using the chat GPT extension extension um comma AI PRM it is if you this is uh this is a free tool with uh let's say I think there was last time I checked um eight eighteen hundred plus bonus prompts okay um so I'm going to delete this and I'm going to create I'm going to change what this says here and I'm going to say uh prompt okay now the reason I'm going to say prompt is because if they don't have it installed already they're going to have to that extension and we just saw the link if they do have it already they're just going to go directly to the prompt okay so I'm gonna just put there all right now I'm going to add some space to the bottom here because that looks really clustered up there I'm going to add some space to the top so you can definitely play around with this to get the result that you want we'll add some more space actually let's just do that let's add some space to the top here okay so we'll go ahead and Save and um if we want to look at well first of all let's go ahead and paste our link to this one we want it to be a website URL we're going to paste our link to the prompt and we'll have it open in a new window okay so save let's go ahead and check mobile just to make sure that looks good of course this because we're using a tag it's going to be different sizes ing to um you know how long their name is but we could always you know shrink this down a little bit by doing this here and the rest of that looks pretty good so let's go ahead and save Okay so we've already set up that form so that when it comes here they're going to get the prompt okay so Looking Back Now at our whole funnel that we just created we have our opt-in page where they're registering for the free prompt and then as soon as they enter their contact information into the form then they're going to go to the thank you page where they are receiving the free prompt okay now there's something else that we need to do here because if we go to settings you'll see there's no domain connected okay so we need to connect a domain so I'm going to click here to connect a domain and I'm going to add a new domain but since this is not um this is just a lead gen funnel I want to create a subdomain I don't want to create a completely different domain for this funnel so what I want to use is The Flash funnels and then the this code here okay so I'm going to type this in and I'm going to call this YouTube prompt okay YouTube prompt Dot and then I'm going to put my main domain here okay because we don't need to use separate domains for every single funnel we do we can just use the um subdomain all right now you see when you type that in here it says um to you know create an a record that's what we're going to use the whole uh the root domain or a CDM record and then we're going to point it here for this and domain this okay so what does that mean well first I'm going to copy this okay so if I copy the name here and now I need to go wherever I manage the domain myvisionagency.com which is in Bluehost so I'm going to go to Bluehost now and I'm going to click on manage and I'm going to go to DNS and I'm going to go down to the cname and click add a record and then I'm going to paste that here okay so it doesn't matter what domain registrar you're using it's going to be the same process okay now I need to go back here and I need to point that to This Record here it's going to copy and I'm going to go back and I'm going to paste that in here and then I'm going to choose my timing and save okay so now I have added that to my DNS manager now what I need to do is add it to my high level account so I'm going to click add it usually takes a few minutes to propagate and to register that it's there I usually do this a few times until I run out of things to say while I'm doing it and then I get frustrated and what I'm gonna do is copy this and go out of here okay so that is something we need to come back to now let's go back to our funnel here and we want to click on automation okay so we need to create an automation now so that for one they're filling out the form they're going to the thank you page and we can go to our contacts and see all of their contact information but we want to build an automation so that we can send them emails to follow up okay so I'm going to say follow up with YouTube prompt funnel all right now my trigger for this needs to be guess what it's going to be the form so form submitted now I want to choose the form form is and it is a YouTube prompt okay that's the form we created together now I can do anything I can make anything happen here okay that has connected um the workflow that I'm creating here this trigger has has connected that funnel to this workflow okay so that's all you need to do to connect it now I can send a web hook I can send a message to slack I can send to Google Sheets I can send an email a text I can make a phone call voicemail messenger all of these things I can do inside of this workflow okay so typically what we're going to do is we're going to send an email okay so we can pre-fill in here if we want to use maybe different emails per message or you can go into the settings here and then you can put your name and send your email as the default okay so I'm just going to pretend that's what I did and let's just go ahead and send an email and the subject here is going to be email number one okay so what are we putting in email number one well think about this the customer Journey we just gave them a chat gbt prompt okay so what do we know about this customer they are familiar with chat gbt they're interested in learning to use it and they also must be interested in YouTube because they opted in for the chat GPT prompt for YouTube okay so now how can we and and we're also imagining this is our perfect customer right because otherwise how did they see our opt-in page how did they see the lead magnet how did they even know that we were giving that away okay we probably targeted them with our content or paid ads or something like that so what we want to do is say hey whatever their first name is and we're gonna say um how is the uh now this is going to be so generic okay so don't don't copy this word for word but for the sake of training and to make this kind of universal um you want to say you know how was the prompt do you have any questions basically um hey remember that free thing that I was giving you um are you having any issues is there anything else that I can possibly help you with um now that you have gotten my free thing I mean that's basically what you want to say and then you want to also you know tell about what you do so we're gonna say do you have any questions you could also even put let's send chat jbt and have it rewrite this if you want to so how's the prompt do you have any questions um let me tell you about how I am and excellent excellent solution to your business problems okay I'm going to say sincerely me okay of course that's not what I'm gonna write but you get the point okay now I am going to save this and now I don't want to send them an email right away maybe I want to place a manual call and add them to my call list or I can do any of these things here but most people will just want to wait a day okay so you can just say days we'll just say wait one day and then we're going to send another email okay so we're just gonna go here and again we're just gonna assume this is filled out in the settings here so we don't need to do that with every email and then this one's going to be email number two okay so what are we going to say in email number two we're gonna say hey whatever the first name is um Let's uh let's say uh here is another thing you might be interested in to help you now of course I'm not saying this again but this is what I would be thinking about in the second email that I'm sending two days after they've or I've sent them the email right away of course when they opted in and then the next day what am I what am I needing to contact them for right I I want to let them know maybe there's uh another chat gbt extension maybe I have a training video that explains more about how to get leads online there's lots of things that you could add in here but you already know so much about this customer if you already have uh you know training on YouTube or maybe a good book or maybe uh you wrote a blog post about YouTube marketing all of these things you can now share with this person while you're still fresh their mind okay so here's another thing that might be um that you might be interested in to help you okay and then we're gonna say sincerely all right and then your name or me and save action all right and then we're going to wait again let's do another weight step typically you know you'll send three three emails and then if they don't respond you know you just send them to the newsletter list um and then we're gonna send another email unless you have like a long onboarding process and of course you know there's needs that differ for each business okay so then here we're going to say hey whatever their first name is um I have a special offer right now okay so we're kind of doing the jab jab right hook so I have a special offer right now that I knew you would love okay so that's kind of what I'm gonna say and then I'm going to say whatever sincerely me and of course I want to try to spell right uh which let's say sincerely okay um and then save all right so that is how you want to add the email sequence and then of course once you save it you want to publish it okay so right now this is a working funnel the only thing that we need to do now is go back to our domain so we're going to go to domains now and I want to type that domain in again so we called it YouTube prompt dot my visionagency.com and add and now it's going to recognize it and I'm going to choose my funnel I'm going to choose the page that I want to be my home page and um and it should oh there we go register and then link domain so now if I go and I open this up you'll see my funnel okay when I click here you'll see the name so let's just put test and let's put um actually info info plus test at g at uh my vision agency .com uh and if you guys didn't know if you are testing your funnels like this if you use your actual email and a plus sign and then something else here it will actually go into this email's uh inbox minus this part of course um but you'll be able to see that way when you're testing things if the funnel actually um if you receive that email so I'm going to go ahead and click submit and then now you see our thank you page now I would definitely play around add some space so this white space doesn't show up on the page but you get the whole point and you see it says thank you test which was my first name okay so when we click there it opens up the prompt all right so super super cool hopefully that clarified a lot for you guys about how it is so super super simple to create a lead magnet funnel using high level thank you all so so much for joining me go make your vision a reality bye thank you so much for joining us for today's training if you have any questions you can join us for open Office hours starting right now at Bridge of bartlett.com it's free and open to everyone