Experience the power of lead nurturing crm for teams with airSlate SignNow

How to create outlook signature

Today we’re answering the question that all  you sales execs out there are wondering…   How do we get our teams to actually use CRM? First off, you need to explain your CRM. CRM  has a bunch of features and benefits. We’ve got   workflows to automate the sales processes so users  do less. We’ve got email campaigns with templates,   macros, segmentation, and a lot more. Customer  context on hand at all times so reps aren’t   looking around for it. We are a Gmail CRM,  so everything is done from your Gmail inbox,   in one tab. We organise. We automate. And we  help your sales team make more money and grow.   Second, train your CRM. CRM vendors tend to offer  free demos and support for their service. Well,   we do anyway. After all, our success  directly correlates to your success.   We want each individual customer to get the most  out of our CRM solution. By the way, if you want a   free demo, just hit the link in the description.  Still, we can’t train your whole team for you.   What we recommend doing is hiring a CRM manager  - someone who actually knows and understands how   to use a CRM. A CRM provider teaches them, and  then they teach your team how to use your chosen   solution. If not, set up a group chat dedicated  to CRM issues where your employees can get quick   answers to quick questions. It’s easy to look  past training and just learn on the job. But   you need to remember that an uneducated employee  is as good as no employee at all. Number three,   gamify your CRM activities. Deep down, every  sales rep is extremely competitive. After all,   that’s what makes them so good at selling. So  why not use it to our advantage and turn it into   a little CRM adoption strategy. Gamification  is bang on trend. It’s a fantastic strategy   to put your CRM metrics against each  other to encourage friendly competition.   You don’t have to gameify the most serious  metrics such as deals won or revenue made.   It can be something as simple as who sent the  most emails last week? Hold a short award show   at the end of your weekly meetings. And you’ll be  surprised at how encouraging a competition can be.   Just make sure it’s a metric that can only be  tracked by CRM. Number four, integrate your CRM.   Choose a CRM system that fits your existing tech  stack. If you use Gmail - it will make a lot of   sense for you to invest in a Gmail CRM. If you use  LinkedIn for lead generation - then look for a CRM   with a LinkedIn integration. If email marketing  is your thing - you need drip campaigns and bulk   email features. We know better than anybody  - there are a lot of different platforms to   choose from. Make sure you choose the one that  best suits your business needs. And remember:   it’s never too late to change your CRM. As  Andrei Petrik, the CEO of NetHunt once said:   A CRM should bend to fit your business;  your business shouldn’t bend to fit a CRM.   Number five, use your CRM. The last one is the  most obvious of all. Use your CRM and integrate   it with your managerial strategies. As a manager,  it’s your responsibility to encourage your   employees and to lead by example. Place CRM data  at the front-and-centre of every meeting you hold.   Train it with new employees as well. The sooner  those reps understand that CRM is part of the job,   the quicker they’ll get used to it and  realise it’s not so bad. Receiving an email   starting with I was looking in the CRM, but I  didn’t see… is bound to get their attention.   CRM is really good. Believe us. Well, and if you  don’t, we’d love to prove it to you. We’ve got   a lovely customer success team - ready,  waiting, and keen to show you NetHunt CRM.   They’ll learn everything there is to know  about your business and tell you how exactly   it can benefit from using NetHunt CRM. Book  your free demo today by following the links   in the description. After all - a CRM should bend  to fit a business, a business should never bend to   fit a CRM. Subscribe to our channel for more CRM  content. Organise. Automate. Grow. NetHunt CRM.