One product sales funnel for IT

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all right so the first type of a sales funnel that we'll be looking into and the most simplistic one is the one product sales funnel and of course the goal is to do generate sales and in this video we'll be looking into exactly that how to create our first photo basically in minutes are the important parts of it again how to modify all the different sections of it how to create our checkout page obviously the funnel itself comes with a checkout but some characteristics about the checkout creating your first product that you'll be selling in this funnel and do an upsell and down so with one click if you want to add and upsell some other products as part of the whole proposition so let's get into it and the sales funnel of course what is the process is you have a product page then you have a check out where person can purchase the product after they get enough information in the product page which is fully focused on that product that's the great thing about the sales funnels that they're focusing on that specific product and nothing else then we have the optional observe and down sell with one click without having to enter any information additional so this is great to increase your average order value and then going to the Thank You page and an optional step if you are selling for example membership to get access to your watch if purchased like that videos the courses whatever you want to give access to the people so this is the optional step of the sales funnel and what is the first step of the whole thing is a visited landing page and we in the previous video we discussed the importance of it and the different steps but again the headline very important to capture the attention the product image the easy call to action to get to the next step which is the purchase of the product the conversion boosters such as many back guarantee security check outs delivery free delivery if you have such if it's a physical product of course so we'll be looking into this in this example specifically for a physical product but for for any other product it's basically the same so we'll have a different video for for example for digital product after that is the section about the quality and the benefits of the specific product all the things that you know help the visitor make the decision characteristics about the product if obviously some products it's very important to know some characteristics about them testimonials of happy customers and finishing with image again and call to action to go to purchase the product a very simple landing page where it is focused on that specific product and we'll be editing right after a few minutes inside the system and discussing all these sections again then we have the checkout obviously a checkout as simple as possible what a person can actually purchase the product without having to Add to Cart and all these unnecessary steps so click on the button purchase the product an optional you know upsells and other things such as conversion boosters like down countdowns some kind of discount that you might be running security badges and so on that actually increase the sale then we have the one-click upsell of course this is optional if you want to increase the after job or order value by providing some option for them to purchase right after they purchasing in this case a bet so maybe something else like pillows or something like that in this example another option for a upsell like just an example is with a video and finishing with a thank-you page where the whole process will be complete after they purchase maybe you cut them up sewed and getting to an order confirmation page and obviously throughout this whole process they received some emails about the order itself so let's get inside the system and let's start building our first one product sales follow alright we're now inside the system and let's create our first sales funnel click on the photos create a funnel and select one of the beautiful designs for sales so we have different types of sales funnels for physical products for courses for digital products as books multiple products so we have the next video actually will be about multiple product sales for notes so yeah check out that video if you want to sell more than one product in your funnel like this one example membership subscriptions you can do all sorts of different types of photos for selling but for this example is that with yeah with the with the funnel that we have here let's go it sales funnel one product sales funnel and just like that we've created our first sales funnel with just a few clicks and we have all the necessary pages such as the landing page the checkout and the Thank You page and optionally we will add the upsell and down so in a moment so the page itself again you can completely modify everything about it and important parts in this case is modify your headline modify modify a beautiful image to add to your design to highlight in the best possible way the product that you're selling in this case we have the price inside the button this is a great way to do so or you can add the price may be here as part of the title or however you decide so for example if you want to make it like part of the whole thing you can add maybe one 499 and maybe 49 499 it was the previous price in 399 is the new updated pricing so we can make this one with control shifting s to strikethrough make them both white and let's decrease the size of this one and make this one our own maybe red color or discover that we have here just copy the cour may just make it the color that we have here so this way you can create something like this or yeah maybe even do it like this now let's change the font to Arial and make this one bolder so this way we just added a pricing here as well to be more prominent and more visible so you can play around and play with the design you can adjust the sizing if you want it to be able to slider here instead of one image you can just add a new widget and drag the gallery there you just have to add images from your file manager which can be the different types of you know images for for the product itself but in this case we have just one image again you can modify these conversion boosters if you have such as money back gaurantee very important for anything that you're sending online because that shows that the customer can always return the product no matter what same-day delivery or you know free delivery over $100 or whatever however you want to structure eyes your free delivery quantity quality and so on that you can also highlight as well then you have the benefits again we have an image to showcase the product in a different form we have some headline that you can modify some text and some of the benefits if you want to add more again you can copy and drag a copy tellement to add as many different benefits that you want if you want to add a different section you can just up from the block and add whatever type of design that you want on your page to push the people to understand more about the product and take action so you have the headline you have the testimonials here as well so you can modify everything to fit your needs we have them with five stars in this case this is just an image that we use and this is great because it kind of is like you know when somebody ranks a product itself is usually five by five star rating structure so yeah we you can keep this as well and we have at the end the product button where you can purchase again you can of course at the pricing if you wish as a different section and this is it a landing page focused on that product no distractions whatsoever and the next part the next step of the whole thing is of course you can split test and see what might be getting more people to the next step so you can try out with maybe with a video with different types of proposition and so on so test it out and see what works the most the check out the check out is where the actual magic happens where the person actually submits and pays for the product itself and in this case we haven't yet created a product so when we are when we are selling a product itself we have to pre-select what with that product that will be selling is so when you go to the products you select the product you'll be selling so how do we actually create the product it's really really simple we just go to the store section we click on yes and we just go and create our first product but I thought we might have a few of your default templates that are staying here so disregard those you can delete them if you wish so by clicking on add product you can create your first product so you can save a physical product a digital product a service or a membership and in all of those you can make them a subscription as well so in this case we'll be selling a physical product so we can add any title that we want to the product let's call it bet we want to put let's say the pricing to be $4.99 but it is on sale so let's have it on sale for 399 so this will kind of show a discounted price you can add different things as availability stock keeping unit weight and so on if that's determining how much the shipping will be you can also make it a subscription of course this is not really good for physical products but just as an option and you have to create and select a category for this case we're just selecting one you can also have variations of the product if it's physical product you can have different types of colors size and so on so that you can add these products variations here and people can select when they select the product where they are checking out you can also add an image if you wish but in this case it's not really necessary and just like that we've created our first product we can now start selling inside the funnel so we just have to go to our funnel go to the checkout and in the checkout go to the settings again and select the product that we just created which is code bet and just like that we've added bet and this shipping address now showed up because this physical product and it requires shipping address in order to purchase it and what else you can do is you can also have the whole checkout first of all you can fully modify how this whole framework looks you can edit the images you can edit the countdown you can delete the counter if you don't want you can edit how much the pricing is so in this case ours is 399 and it was discounted from $4.99 any were just updating it like this so you can modify everything the way you want and you can add different sections some testimonials if you wish something more about the product as well we have different types of designs for checkout so if you don't like this design that comes with the phone oh don't worry you can go to creating an you know new new step of your funnel and you can click on checkout to see the different different designs of checkouts which is like this maybe like this like this like this it doesn't matter you can you know select any of those and replace your current one so yeah you can fully fully modify it and of course you can always split test it and see if some other checkout might be working better for you but yeah add some information about that you add some information about the product and a simple check out you can also make the whole thing to be one step instead of two steps with customer and drink information but it's up cases that can be a bit long so in some cases you might want to keep it as one or maybe as two steps however you decide and in this case when we are selling a physical product we have to create option 2 for the shipping and for the payments so how do you do the shipping does you think you just have to add some rule to it so for X to X from X to X amount of dollars for example for price range the shipping would be X amount all for weight you can do this set up so they just keep it at let's say $10 for any type of you know any type of price range and if your shipping only for a specific country you can select for which country you're shipping at the moment it is set up at the squabble and let's go with shipping and just like that we've created our just basic shipping so that it actually is able for us to complete the sale for this test purchase and then it's connecting a payment processor you have different different options of payment processors that you can integrate to your phone and you can select anything you can select ripe or a few of those to enable them maybe strapped in PayPal or also some offline methods such as cash on delivery bank transfer so whatever you wish you can connect so for the moment we'll connect stripe and we'll resume this video right after we can extract all right so we've connected our stripe case so we can now we can now start you know doing a purchase of our file so let's go ok we can disregard this one so we've connected stripe and created our payment processor so we also added our shipping option so now you can see that you have the shipping and the option for credit cards to be accepted so this was what you had to do in order to make a physical product to be able to be shipped you can of course integrate with other options so that you can you can have different types of payment processing so the next step of course would be to modify your Thank You page so the Thank You page is where they will be landing after they make the purchase so you can modify what you want to say maybe a way to email you or call you if they have any questions so this is the basics about a one product sales funnel you obviously have you have the option to create other different things such as adding a bump over maybe you want to upsell them onto something right before they do a checkout and how do you do this let's say that you have pillows that you want to upsell we are buying a pet what about if you want to buy pillows right before the checkout is complete or if it's a digital product maybe add something else of course or if it's a course add a digital product you can play around and create any types of upsells like this with a bump offer so you do that by clicking on products and there as a bump offer you can add a bump offer basically a bump right before you complete the sale so you just click on add a bump and you have to select the product and yeah just for the sake of the example let's make it with this product you have to add a title yes I want the product for example and some title description just something just to show for for the example and just like that it shows the product itself of course you can hide the image if you wish show the image of the product if you have any image in it so just like that you can modify your bump offer you have different designs as well actually so if you want to have something different when you go to the bump offer you have with shadow or with dashed at the end like this to make some kind of a bumper like this I've probably you've seen it on different photos and web sites so this is how you create your bump offer and an option to observe them on specific products and how do you actually do a one-click upsell and down sale so this is very simple when somebody submits the this form which let's make it into actually took two steps because it's get too long as you can see so we just make it from the styling of the checkout to beat two steps so we have the customer information and then the billing details afterwards so how do you do an upsell and downs out with one click instead of having the bump offer or you can have a combination of both it's very simple you just click on add an upsell or down sell that allows you to you know create a new page or a pop-up so to do an episode it doesn't matter it can be either of one because we have designs for pop-ups and for pages for upsells but for the sake of the example let's do it with a page and by default this is the upsell and down sell category and there you can select what kind of a page design you want to have so basically this will be where a person would be able to purchase with one click the episode Prada that you want them to buy and we can select any design any any design that we want and for the sake of it I know let's go with this one let's go it up sell and just click on add and that was it you just created an upsell product now as you can see the first thing that you see is the pop-up that you have to select what kind of a product that you'll be upsetting and yeah let's just select one of the process we already have and you can actually override the pricing so you can say I want this prior to before to 990 for example no matter what pricing you have in the store you can do this pricing here and that's it you can have you can modify the Buy button to be something else you can have by default as you can see having no tanks this is an option to just skip this step and go directly to the tanker page or to the next step in the in the whole floor so you are not bound to only have one up so you can have more than one observes or dowsers in steps and you do that by clicking on at observe or down so this is hard and up so as part of the checkout process and whoever checked clicks on this button will purchase the product that was selected here right away this is it and of course you can modify this page that's the way you want in order to make it as appealing as possible so the person can actually buy the upsell that you have this way cleans the the order value if you don't have any product don't worry you can just skip it for now and later on if you have some kind of upsells you can just add it as part of the whole process and this is it we just created a checkout created our first product correct our first sales final create our first product added our first upsell and bump offers and now we can start and you know check out the whole thing we can test it out the whole the whole process of the of the funnel so we can click on the preview button now this is this is the running page we have some animations that are coming from up from down from the left side and as you can see the customers is a lot of information about the product the pricing maybe you can have some kind of a calorie if you wish or video showcasing the product so it depends what kind of information you have so you can show it on this page and this will boost and try to convince the person that this is what they're looking for and as you can see no distractions no headers no no footers with with anything that can lead them outside of the sales funnel it's all about this product and when they click on the button there go to the checkout where they can actually submit and they see some carnival you know urgency the discounted pricing of $2.99 you know that tank so they can add some some name some name to it's an email email at the main comp for example they can add some some information city zip code state of some sort and they can click and go to the next step again we have the checkout badges as well this is part of the checkout widget so by default they come so if you wish you can model or just leave them as they are they can click on the next step and they can submit the payment so the shipping is very forward selected and stripe is loading here so now you can add your this in this case we use the desk key so this is the test visit card from stripe so it can make the purchase and this is the bump offer so if you want to the person to actually you know let's say this pillows yeah I want to get them and as you can see it has the product with its name and the pricing that you will set up for the product in the store this is it this is how simple it is to observe them on specific product but for the example let's keep it like this or maybe why not let just by the DEP cell and option to have a promo code if you have for example some kind of promise that your promote promoting or if you're doing this connection type of funnel with with a code that we looked into the regeneration type of one else they can add it here like this and clicking on complete order will complete the whole process and it will go to the upsell because we created an upsell and yeah in this case we didn't modify the page but of course you can fully modify the way you want you have a Snyder here information about the product itself and with one click you can actually either buy or yeah I don't want this product I'm fine basically no thanks and they'll go to the tangka page but let's buy it let's buy the product and with one click which is purchased that product as well so we not just showed a bet we just sold a bump offer which was let's say pillows and then another upsell which was a cream but of course it's not relevant to to the whole process just as a showcase and we just made an increased our order with around hundred dollars more in just for the example and we ran it on the thank you page and as you can see was so easy unless the ten minutes we did the whole thing of course you have to spend a little bit more time to modify your pages and so on and set up your product but this is how simple it is and it is all focused on sales and sales and increasing your order value and giving the most information of your visitors and your campaigns to be successful and if you go to the photo now you see that we actually have well again we did it in the preview option so you don't have the the truck the traffic that is going but you can see that you have the how much you generating from each step so you have in the checkout we have the 399 plus the upsell which was the bump offer then we have the upsell from this step as well and you can see all that in the sales section you can see that you have one order total of 498 when you combine the upsells the bump and the product itself so instead of 399 we made the order to be 498 by doing promoting two upsells you can see the order here as well you can see information information about it from who is it and if you want to see the full information you can click here to find out more and it will check out that in a moment but you can also see what kind of products you've sold these are the two things that we actually have by default created so whatever type of upsells and other products that you're saying will be shown here and you can also see observes in down sales so this is where you can see the upsells that we had and the bump offers which are also some sort of an upsell and you can see that you have a hundred percent success because we purchased bought the bump offer and the upsell product right after the successful purchase so the customer it themselves they receive basically two emails about two different purchases but within one order so because the second one is basically update of your first order and you have yeah this is how easy was to create an upsell and bump offer and to create the whole process of one product and this is this is perfect and I think the photos themselves should be mostly used for one product but in the next video for example we were discussing and showing you a multi product sales funnels where you can have different types of options products that you can sell throughout so you can have different variations of different products maybe a series a line of products that you can start start up selling and promoting to your to your audience or for customer if you're building the funnel for them to create the most amazing funnel for a bit more product themselves and to find more information about the product and the order you can also find it here on their orders you can see about what kind of products you sold the shipping address the billing address the payment information what you've used to pay and so on and you can also update from here the status of the order you can make it so it is shipped completed not paid you can cancel if you have digital products you can also send out an email because I think this one actually want digital product so that will send an email with the digital product but actually if it's paid the digital product will they will receive an email about getting access to this do these files right in the email so they can access them right away so basically you don't have to do anything this will just resent any digital product that you might salt into your phone or send an email again and that's it this is how simple it was to create your first one product sales funnel again the important parts are a landing page to capture the visitors attention that's why no distractions all about the product and have them to you know information enough to give something for the person to boost them to click and take action the benefits of the product how amazing it is the money-back guarantee delivery if it's of course a physical product if not maybe a small preview a video of of your courses if you're selling courses if it's digital product maybe a small sample what they will be learning inside the digital product and again we'll have videos about all this so you can check them as well and that's it and of course in your engage section as well is created user and for that user now you have the order step so if you have repeating customers you can see what kind of orders they already had so you can see that information here as well very easy and simple now you can see about their profile - so this is it this was how simple it was to create a sales funnel with upsells with bump offers and again you can split test your checkouts as well you can split test your upsells and you can see the different options how they convert it and how much it generated you so you can see which are the most kind of converting and most optimized pages so this is it I hope that you enjoyed it and again in the next video we'll be looking into how to create a multi product sales funnel so stay tuned for the next video