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[Music] what we do is unified commerce which basically means that no matter if you're doing retail hospitality in whatever channel you might be doing it we basically support it in one single system so you can be doing you can combine the e-commerce the inventory management the crm point of sale and all of the capabilities that you need in just one platform and this minimizes the time you are wasting on integrations having the systems working together and gives you just one unified view of your data and how do we do this we have our fundamental basic erp system which is called microsoft dynamics 365 business central and this is providing like financials it's sales and and marketing and all of those core features that you need to run your business but on top of that we are building verticals that are our retail vertical to manage the stores and the back office solutions we are managing our restaurants with food and beverage solutions point of sale setting up recipes modifiers and managing all of that the staff management to manage your rosters and timetabling if you want to we have an activity system which is called to manage the reservations and bookings so if you have a spas or rentals ticketing so all kinds of versatile bookings that you can manage within the same system and finally you have the hotel system module which is a property management system and all of these work in one single solution in one single database which means that there's no integration needed and you have a seamless experience also for the users and the staff on how to work through the system and then do the do the tasks and chores that they need to do and in the center we have the guest managing so so we can keep track on our guests in the member management system we can make use of a loyalty system if we want to but basically you want to know who your guest is how many times has it been in your enterprise before and so you get some insights on that to support all of this we have another vertical called ls pay and this is an integration to payment providers uh around the world so depending on where you are in the world we have out-of-the-box solutions to uh to connect to different payment providers so and on top of that we have an e-commerce integration so we have a magento platform where you can make your e-commerce shop or you can also make a web integration from a third party because we have the a open apis so that you can manage you can decide if you want to use our solution or create your own and also like for the channel management in the hotel business we have like the web booking front end so we are connecting to like synexus or siteminder otas so that you can manage your front-end bookings into the hotels we are also using a module called ls insight which is making use of the power bi solution from microsoft so that to give you insights into the data how is the business going and how how are you performing so ls central for hotels it is a we put the guests to the center so basically you can find the hotel salute you can uh the customer journey begins by the customer he needs to find your hotel and that can be through an online travel agent it can be through your website and he can make the booking and the reservation through those or also of course by just directly calling the the the resort uh in the reservation you can manage your activities and the extra items needed like and services like the airport pickup or the extra bottle of champagne when you arrive etc on the same on in an easy manner and then you can check the guest in quickly and smoothly you can quickly see information about the guest on the pos that we have at the front desk and then to enhance the guest experience we can offer like the extra services like the spa treatments or or extra services we provide at the at the property and we can of course give rewards to the customers if you have if you're using the loyalty system and then of course the checkout process is uh quick and easy you can get a quick clear over what the charges are and and all of that before i go into the demo just wanted to share with you the hottest tourist experience in iceland right now and we have this beautiful volcano just about 30 kilometers outside of reykjavik the capital and it's quite accessible and quite a scenic scenery as you can see and this is basically five kilometers away from the blue lagoon so guests coming to the blue lagoon they can easily go there for a day hike and experience it and it's quite quite a show but let's put another show on and look how the alice hotel solution works and then you can decide which is more spectacular so alice hotels i just want to quickly show you here this is our role center when i come into the alice hotel solution and you can in business central because it's an erp solution you can have different role centers tailored to each user so if you're working in the hotel this is the view of the home screen that you get but if you're working in a spa or a restaurant you will have different home screens showing you other kpis that are are meaningful to your role and i can just quickly show you here that this is showing me all kinds of functionality that i have within my back office i can also if i go into the whole system then you can see that suddenly i have an activity manager we have some we have uh if you are running a fashion shop if you are running some finances sales and marketing manufacturing restaurant manager hotel back office so it just shows you that you have so many options and so much functionality within the same system so in the front desk or the back office here i can quickly see if there are any actions i need to take so do i have any no shows from last day that i have to attend to do we have any open balance reservations where the guests checked out but there's still a balance on them we can have like a deposit rule saying that a week before arrival we want to collect a deposit or prepayment so a lot of information you can see here we can also see lots of status on the reservations and on the group reservation and the property as such and here i can basically manage my rates so we have a rate management system where you can set up best available rates you can also set up hotel packages and i'll just quickly just show you if a customer calls and he wants to create a reservation so i can decide on the dates and we'll take uh two nights we want to offer he wants for a breakfast a best available rate with a breakfast and then we can either uh pick a name if we if we know the guest so he calls well i'm stefan okay i can see is it stefan thompson yes it is so we'll just add him here and we can see the information about the guest and then we can decide on the we can see the total amount so it's 400 for two nights and we can see here the availability of the room so 200 means the price 54 is the availability so i'll just order one room and confirm the reservation now while i have the guest on the phone he might say well i noticed that you have a spa so i would really be interested in managing getting a time there as well i don't have to phone this powerpoint but i could say okay stefan he wants to have a massage or i can directly type in here massage 30 and then i have a default location so if we have multiple spas in the property we can decide on which location we want to have them in but basically what we're seeing here is the exact same view as the people in the spa so i don't have to call them up ask for availability or something like that we can just pick it up from here and then we can either enter a time or i can also just i can write like 1700 or we could also have press this buttons here and then we get the availability within our system so we can see that we have like two slots available for this these power appointments until six o'clock and stefan would like spouse or a guest to have a spa at the same time and because i can just use like a quick enter here so i can press f8 on my keyboard and it basically just copies the value on top of the uh and in the line above so it can be very quick to navigate and work through with the system so steph i'm happy with these times and i will just confirm those here now what's basically happening now is that uh we are creating the we are confirming the activities and because the activity system is set up that whenever i confirm an activity i also have to pick which resource this can be an automatic process or it can also be a manual process which i'm showing here just for demo purposes so but they can pick then okay i stefan would like the benjamin ford and then linda fritz as well so now we can see that the spa pointers have been confirmed and we are quite happy with this so now let's go over to the front desk so we've made the reservation stefan is quite happy with this and this is like my dashboard to show how many different roles we can like or this is just an example but these are some of the roles we can have in the uh in the hotels so i'll start my front desk pos up and i'll also start my housekeeping pos just to show you a little bit later on so at the front desk we will log in and here we can see on the filters okay we have an arrival one arrival today one departure today and there are two people in-house so we can see that we have gregory and paul and when they are arriving and when they are departing so i can also quickly filter on the arrivals and the departures i can also just reset this and we can quickly like search in the system for like a stefan or paul so quickly to navigate and figure out our way through the system we also have a floor plan so a floor plan is basically showing us all the rooms that we have in the system we can quickly filter based on the status buildings housekeeping floors so it's uh or you can also just search here so i can search like stefan he's not checked in so i can't show him on the floor plan paul he is checked into 108. so i can quickly navigate into paul thomson and his reservation and see the status here if i want to so um and if i'm looking at all my double rooms then we can see here that the 103 has been allocated none is available because it's green but it's not clean yet so somebody was in this room earlier today but he checked out and it hasn't been cleaned yet gregory brown he is staying although he is here as a stay over because he is red here all the way through and he is on the first night of three and uh it's not been cleaned yet as well paul thompson he is not he is uh departing today and that's why he's read on the left-hand side so as you can see there's a lot of small details and information in here that you can use i also forgot on the so basically we can also have a tape chart which shows shows us the status on the reservation so we can see the reservation of stefan that we just created and then we can just drag and drop the reservation to allocate him to a room so now i have allocated stefan to room 103 and when i hover over you can see that he has some activities ordered you can see the balance and the reservation numbers and all kinds of information in here so gunner yep honor this is hector yeah so uh you know one one thing i want to highlight from what you're saying or demoing right now is to our audience is that this is based on microsoft technology this the base of this or quote and unquote the source code is dynamics 365. this again can be run on premise or on the cloud or a hybrid so this is microsoft technology that we know and and a lot of us use and and and and license out there uh we're seeing a lot of graphical interface and and uh pretty soon for the people here we're gonna be seeing uh reporting and and and other aspects so one of the things gunner that uh i see as i travel around florida and the caribbean with primarily properties independent properties right or in you know what's called indigenous properties which indigenous means from a particular country or you know i call it the non-marriotts and the non-hiltons uh that you know they they have their corporate systems as user interfaces uh within the those systems are are you know either uh green and and black or they're very old windows and dolls base so this type of color coding that you're showing here right gunner that we're seeing throughout the system uh also greatly helps in in the productivity of manage guest management uh which uh you know also reduces times that people are in your front desk and the lines right somebody's coming in from shopping or the beach they want to go to the room they don't uh and all of a sudden they lost their keys right they don't want to do a line of 30 minutes just to get their key refreshed right because somebody's taking a lot of time uh reallocating so the speed the the color coding all of that uh helps with the productivity within the property yeah i just wanted to highlight that uh you know at this point thank you so as you could see i i opened up the reservation directly from the tape chart if i need to make any more uh changes to it or and then if i change now over to my pos then you can see that uh if i click step no sorry i was going to click the floor plan now you can see 103 stefan thompson he is about to check in but it's not been cleaned yet so now we can call housekeeping and like as you can see i can even have this pos here on a small device if i want to so we can easily have it on an ipad or even on a phone and so i will go in here and this is my housekeeping pos so i can even call housekeeping and ask okay what is the status on 103 and well it's it's a and they can just say okay i'm cleaning it or when they're done cleaning it they will have like [Music] they will they are done basically what you can see here i have room 104 it is the first night out of three so it's a stay over and i have two guests in it so we have all of this information that we can add to our housekeeping pos for communication and when the housekeeping staff has uh have entered the uh the status is here you will immediately see them on the floor plan here that 108 is has been cleaned and 103 has been cleaned 104 is still not been cleaned so it's all within your fingertips i'll just make it a little bit bigger for clarification so now stefan he is about to check in but he says well yep gunner you did say mobility man and i'm having a volcano moment here but uh uh so so so you you you did do that so i assume iceland may be similar to trinidad to jamaica to puerto rico right miami not that much because of the size of let's say the market and the airport but man when american airlines or jeff blue comes in or in antigua for example is another market and i'm coming their fights especially when uh even if it's one flight or two flights uh man once i get to the hotel i see a lot of the people that were on the plane in a line there in the check-in of the hotel so with this mobility it's almost it's great for guest experience it's a line buster so uh because you know unfortunately in hotels and properties it's not like somebody walks in every 10 minutes and you don't have a line it's either it's empty or 20 people uh just hopped out of an airplane and you know you get this big line with a lot of suitcases and and bellhops are going crazy right so a manager i'm seeing that a manager or a supervisor can also grab an ipad and can you confirm if it's android ios windows doesn't matter we are we it runs on all platforms on our platform so i just see somebody on their phone on a big android note or on a regular phone so a property doesn't have to right and cache it money's tight right now right so it's not that a property has to buy a separate tablet and or a phone to do this right you can actually you know if uh if a property a hotel already gives their manager or or or their supervisors a cell phone right they can use their own cell phones uh to do this or you can have a tablet or something that gunner we're seeing a lot in in retail and also in hospitality are these hybrid uh let's say uh stations where you you press a button and it's a windows or an android station you press a button on the on on the station with the cash drawer and everything and the screen comes out and it's wireless and and and you walk around so uh you know this is uh this is great and and by the way i also want to mention to everybody here that ls retail also for the gift shop uh for the retail shops they also provide mobility uh so you know for you know somebody who's buying something in a store uh you can also uh you know yeah you can have this type of mobility also for regular retailing or uh in a restaurant in a hotel uh there's also mobile waiters so i want to go back to this point where the the ls retail has done a very very good job of taking the whole mobile platform and extending it not only for property and you know the slime busting and the check-in check out whatever but it's also could be at a restaurant it could be you know with a housekeeping service so mobility a property should be able to toggle in and out of mobility at any time right it's the year 2021 yeah so we can immediately see that stefan has been staying with us before so yes once day previous day he asked well i saw that you had a restaurant well we have two restaurants sir which restaurant would you like to go into so we can make a reservation in here and then we can pick the date and the number of persons and basically we can pick the time so let's say 7 30 p.m and now i can see that i have a table reservation for two here on my reservation and we can quickly check him in we can see that it's been checked in now and then i have if i go to my restaurant pos and again all of this is just the same pos functionality and the same functionality just running as a different user so now i'm the restaurant user we can log in to our restaurant i can see my table allocation in here and because we just created a reservation we can see that well we have stefan thompson at 7 30 coming in and we can reallocate the tables if we need to and we have also all kinds of filters and stuff to to manage this let's say the say that stefan he goes to the bar and he is wanting to have some cold beer and maybe also a oops and maybe also a glass of wine and this is like a menu that you can you know either have like the usual buttons that you have or you can also have like a graphical one like this and i'll just finalize this and then he says well i'm staying at the hotel can i charge it to my room and uh then we can quickly see this is my room list i can filter on stefan okay it's room 103 and we can just say okay it's been charged so if i move back to my pos here and i click and we can see now that the extras that if i refresh my screen here you will see how the uh [Music] how the ipa pier and the red wine have been added to my bill so i think we are sort of time but of course when i do the financials and we can have routing rules you can you can charge the room to the company and the extra charges to the guests so it's all easy to to manage the invoices as such i'm sorry it's something wrong with my demo data in here but uh so um you can you can split the bill any way you like and uh and those kinds of things i think this is like a very quick and easy high level overview of this hotel system but i think we also need to give time to there's one more panel list wasn't it francine yes there is one uh another panelist and now they're going to be covering crm dyna on the dynamics 365 platform optimus i mean microsoft has uh crm and uh and the accounting the finance purchasing procurement part uh is an integrated component of 365. it's one platform that's why microsoft calls your platform now microsoft 365 and you have power bi and you have web and you have the accounting and everything is the same language and sitting in the same platform so now we're going to switch over to jorge who's going to cover uh the part of of customer experience or guest experience uh how we've referred to it in the hospitality industry in that format i've asked for cover a couple of things one thing is somebody in sales managing some opportunities you know could be around a wedding a corporate event it could be about a graduation selling a banquet selling a block of rooms a convention etc etc so that management and tracking and uh the other part is let's say you know doing case management or complaint management what happens if after a guest stays by the way this is happening in airbnb and in the hospitality industry left and right where guests stay or take a tour uh it's happened to my brother he works in the hospitality industry already and then after guests uh you know let's say consume services and rooms and they leave their property then they open up a complaint asking for their money back because they got coveted they got coveted rappelling or ziplining or they got coveted staying in a hotel and uh say 90 percent of the time uh the properties or the third companies ask for uh you know let's say just the the testing on the covet and uh and the cases are dropped immediately so there's this big scam going on right now at very big levels where uh people are trying to get experiences for for free after they take them right and they're blaming covet or other things or let's say the typical a guest had a complaint about an employee who was uh let's say not polite to them or somebody that made unsolicited advances it could be different advances from an employee so i mean guys this is something that happens in hospitality on a day-to-day basis right so uh crm is part of the platform it's it's it's integrated uh so uh to the dynamics 365 platform so you know uh it's one system one experience uh for you all to manage so gunner if if you can uh i i understood gunner that uh you're done with your part of the demo right yeah just to give i mean because uh i think we only have a couple of minutes left so but if you're we can have anything yeah well i have yeah i have a hard stop at one so okay okay no problem uh reporting on power bi right uh as we're transitioning gunner out very important when a guest is checking out right uh or when somebody buys in a gift shop throughout florida and the caribbean there's always this thing about credit card processors right nobody has an issue with cash uh when something's tender or or a bill or a hotel bill is paid but uh credit cards there's always something happening with credit cards uh we have customers in florida in the caribbean who are processing credit cards at the table when it's dine in and it's not a a let's say an all-inclusive scenario we have customers who received payment on e-commerce ls retail has ls pay which is a great credit card uh let's say connector or middleware with different processors i get the question you know florida and the u.s they have they have an abundant supply of of processors that are available a lot of the times there's a connectivity to them so ls pay and and if ellis pay doesn't cover at optimus we also have credit card integration services and nip in the caribbean i'm glad to announce that one of our partners uh is uh has expanded from the u.s to puerto rico to dominican republic and now jamaica so starting in october uh optimus is not only going to be able to provide credit uh integration with ls pay or if it's not available in lsp we can help with that but we're also starting to provide credit card processing as part of our pms solution in puerto rico dominican republic florida and now jamaica and we will be increasing this throughout the caribbean uh we can also process credit cards let's say for somebody let's use the example puerto rico jamaica uh we can process credit cards if you know if you all have operations in the u.s we can process in the u.s or we can process uh locally so we can process uh you know both sides as long as you have a legal entity in the u.s and we do appropriate due diligence that has to happen uh under u.s regulation right and so credit card processing it's also part of the solution that's that we also provide with ls retail so with that said gunner uh uh we'll keep on taking the questions and if there's any we'll escalate them to you uh you're a busy man worldwide man i know pretty soon you'll be traveling uh i'm trying to make myself up to iceland and uh i did hear gunner marco saying somewhere that uh for the first property that buys ls retail marco is gonna invite them to the blue lagoon and it's gonna he's gonna personally pay them a a free week stay in the blue lagoon but that's marco right uh uh not not not you so we can throw in there a free week at the blue lagoon for anybody who jumps into us retail uh uh from from this webinar so i know marco's gonna kill me pretty soon so with that said jorge get ready we're gonna pass it over to you thank you very much and don't hesitate to contact me if there is any extra questions so you can send my mail in here yeah okay and thank you okay uh good morning everyone uh let me share my screen uh okay here we go okay uh sector mentioned nearly uh we currently have a promotion in the pro crm licenses so that's why i want i would like you to show you two quick scenarios of everyday situations that can appear in a hotel and that probably we could manage with with the crm the fear of the first one is going to be related to to this person steve white uh steve is a person that contacted a hotel and he wants to have information about how to how to prepare a wedding for for his daughter for example so the first thing that i have to do it just goes directly to the sdy information and that is this one i already have the information of that person here and uh let me let's see that uh we are going to register the phone call so on the phone call uh steve uh told me that he wants to prepare the the wedding for for his daughter uh i am receiving the call um uh i could identify the phone number that he is using uh for example here and after that in the description uh i am not typing just to make it quicker uh but in the in the description let's say that uh in the conversation with that person he told me that he's interested in having a celebration for almost 150 people and that is not a budget limit because he is his only daughter so let's say that we already have that that phone call here and uh over that phone call i want to just uh try to continue with a with a sales process so let's say that i want to prepare that that phone call and on that phone call i could convert that to an opportunity because i am i am just going uh through a sales process so i'm going to create an opportunity because there is a possible business there i could just start getting the information from that person and let's say that i could define uh what products he wants to include in their in their in their in their business let's say that for example uh let me choose one product here for example uh let's say that it's a wedding for almost 150 people and for example let's say that he wants to include additional flowers a rice man or something like that to make it better so i could just put flower arrangement from my list let's say that he wants war and the crm is going to allow me to see the amount of money that he's going to require and after that if he is okay with the products that i am including i could just create a quote immediately print the crm so i received a situation by the phone and i started creating an opportunity and i'm not creating a quote as you can see here for example if the if mr steve uh is okay with the products i could just export to pdf and i could have an and a quote immediately from the crm let's see the quote just to see what what what he say uh let me show you the quote here let's see the quote so i could include all my my custom or my image from my hotel in this case optimus resource and i could specify tests that i want to include all the elements all the prices all the items that i want to include if i want i could include a picture of the of the of the player where where the wedding is going to be and i could send that immediately through through email uh directly to mr steve i mean if i just check here and i just send just and send an email he's got he's going to receive the the quote immediately at the end of the day if he decide to continue with that quote i just have to activate the quote and create an order and that's it that's the the the whole scenario so the idea is here is that i i received the situation by the phone and i could continue with all the process just directly from the crm that's the first scenario that i want to share with you the second one is an additional situation probably uh that i guess is going to uh tell us let's say that it's going to be crystal tonsing crystal is a person that is already in in the hotel and let's say that uh she was uh in a pool and let's say that he he he had an accident or something like that uh so he's calling the the the desk or he's calling us trying to manifest that something happened let's say that he she has a pool accident um and let's say that she's calling me a friend and a specific number just to have the information here and she was she she told me that uh she was in the in the pool with with his basic with his nephew for example and the nephew just got an accident so i could just register information here i know that is an emergency and that we must be quick but uh quick it doesn't mean immediately that it's going to be better i mean we need to be clear with the information and we need to understand what is exactly happening so i received a call and after that i could just directly from the call i could create a case just i'm going to convert this call to a case yeah and while you do that sorry and while you do that uh guys the the contacts right in this case crystal thompson she's already been [Music] created already on the pms dynamics 365 ls retail side of the equation so it's you know that information is since it was created once and uh the case management right which sits on the microsoft 365 crm part of the platform has that information so these items are being uh let's say they're automatically i don't want to use the word integrated i want to use the word synchronized uh so you know whenever somebody checks in et cetera et cetera you're going to get them here this is also integrated jorge is doing a call right now but i do want to mention office 365 right microsoft office 365 that we all know is part of the microsoft 365 platform which means it already co-exists as part of your tools is in there it's integrated it's the same it's the same tool set the same uh environment so uh you have all the email history that's also gonna could come uh from this case that jorge's created now is automatically going to be saved from your office 365 emails and and interactions if you write a letter in word all of that is being archived filed uh in here even pictures if you take or any pictures or camera footage which you saved and let's say you know for evidence uh what happened in that accident you want to keep part of you know you know just a piece of or edit that piece of when when that accident uh you know you guys can always tag it uh into here so my point to this is as jorge is creating this case is managing this accident everything's being updated underneath right and and microsoft dynamics is calling uh all these tools and saving everything automatically uh for you it's organizing all that information so hint if this same guest checks in three years from now you can access all cases emails whatever that happened once you can say hmm this guest gave us issues or troubles last time they stayed in here uh you know and and you have all these cases and by the way i will clarify this cases can be created from a guest like this pool issue or cases can also be created by an employee uh within your organization uh within your property about a guest right so if you know we all get get these type of gas that they're drunk 90 of the time uh they're doing dramas and this all over the place you may want to start keeping that history on on the guest right so uh uh you know i call it uh you know we can even have a review system uh that your employees can give a guess you know the same way that uh in trip advisor we are as a property reviewed right we can also internally review guests and have all this information in our fingertips that can be called on uh when a reservation is is is done so we can we can have the system the trigger right that if somebody a guest at one time had one star or two stars and you know they got drunk then you know excuse my french they puked in the pool and you know they got obnoxious in the lobby uh you know they they got on a table and they started twerking right all of that that's happening now in south florida right and in puerto rico uh you know we can keep that so when a guest is trying to do a reservation we can actually uh have a trigger that every time that somebody tries to do a reservation in the you know the property management side of the system if a guest had one star or two star reviewed by you all uh it would bring up a message right before you confirm that that that reservation uh so you know i'm just giving everybody pointers here of what we're capable of doing within the system as we're going through this and i want everybody uh in attendance to understand that you know all of this is is automatic right and it's it's all the same uh environment the same system right it's microsoft 365. continue jorge okay thanks hector uh so i'm going to convert the phone call to a case the idea here is that uh of course as as you can see it's an emergency so let's say that it's a category for example injury or heal nest and in the subcategory i am going to say that it's an accident in the pool i configure here something uh that is a knowledge base that the crm already include so for example i created an article just that describe the situation how to handle that kind of situation for example drowning transmit so i could give to the user to the crm user a lot of information that i already defined so that i already including the crm to give them additional tools to manage this kind of situations so he can start uh just uh [Music] indicating to to the to the guest what's the procedure that he could guess that he could start doing and when i create a case immediately when i save the case there are there's a couple of things that is going to happen the first thing is that this case is going to be redirected immediately to the medical team because because i configured like that and additionally it starts with an sla that is kind of quick because it's something that we must attend in literally immediately after that i could start doing some tasks like for example if i want i could create an additional task like and let's say that it's an initial initial diagnostic and i could indicate to someone go go directly to that to that place and start doing like generation of medical diagnosis so i could immediately create a specific task to someone in the hotel to indicate that they must start doing some specific activities so as you can see i could configure the crm to do a specific actions to take a specific actions like ready to take cases i could configure the knowledge space to allow me to see what's happening or what could be the procedure that the person could start doing and after that i could start relating some activities or some tasks to indicate to someone else to start managing the situation additionally i could uh let's say for example i could after probably after hang out with the person i could send an email just to confirm that that the situation was was received i could insert a team play let's say that for example put accident and uh let's say that i'm going to include this one for example on this email i i'm informing to the guest that the case was created the number of the case the case title the category the subcategory and that description that i put there and i'm going to say that if there is something that we could do for you to help you to solve the situation quicker or if you have any concern or something that you want to ask you you could contact us so just for for one call i immediately create a case that creates a couple of activities or tasks to redirect the persons uh directly to the situation i send an email confirming that i've received the case and i can't i'm going to be attending the situation just from my crm just doing some phone calls and and just trying to solve the situation as soon as possible so that's the second scenario that i wanted to show you as you can see here you can add another and another seed i want to plant here is what i love about uh ls property management system pms and and the and the microsoft 365 platform is that us a property you don't need to start with all of this at the same time right so if you need the accounting part of it or the property management to it or uh right now you're you're using room master or opera and you have an urgent need for the crm component uh remember hint that promo the 4x4 promo and hint you don't have to license the whole platform you can start with a piece of it uh get installed quickly for this new season uh you know there's a lot of analysts out there saying that the season is starting now and it's not going to finish until the end of 2022 so it's going to be an 18-month season except of having three months here uh four months there right so uh if anybody needs any of these components uh yeah you can start you don't need to bring the whole the whole component at the end of the day and i'm i don't want to talk negatively about anybody but you know some people have in their pms opera and or room master or something else and then in their accounting they have books or netsuite or something like that and then in their kitchen they have symphony and then in the point of sale they have micros and then the credit card over here think about this you can have one system called ls pms running on top of that microsoft 365 platform and it's one system and you don't need to jump on the whole thing at the same time uh you can come into this and in increments right and get into best practices so jorge uh back back to you okay well uh that's that's where the those were the the two scenarios that i want to present you uh basically the the sales scenario and the customer services scenario there are some other elements or companies that you could include like omnichannel just to have contact with your customer directly using whatsapp or using your portal you could enable a portal to enable the users i mean the guests go directly to a portal and just create cases and just get additional information it's all included on the on the on the crm uh environment so well basically those are the the two scenarios that i want to present you today [Music] the blue lagoon is one of iceland's more popular attractions located in the reykjanes peninsula this place has been listed as a must-visit destination by publications such as the new york times the national geographic and time magazine and why is that well seeing is believing the lagoon's milky blue geothermal water is unlike anything on this earth and makes a stark contrast to the surrounding black lava fields and creeping grey moss the blue lagoon is also host to iceland's first five-star hotel and spa the resource includes two hotels a world-class bar four restaurants a poolside bar and a skin care boutique but why am i telling you all of this the blue lagoon is the first resource to go live with the ls central for hotel solution and is a great example of our vision for unified experiences the blue lagoon makes full use of ls retail's product stack by linking together solutions for food and beverage retail activity staff management hotels and insight to provide an experience that the guests will never forget [Music] how is the personal service translated to the digital system what does it take [Music] we often think that digital is a kind of technology that you can just buy you are done it's actually request a mindset and this is actually where i think most companies are struggling going digitally is actually try changing the cultural mindset of a company because you have to start thinking about the data in a completely different way you have to start thinking about your interaction with your client in a completely different way and you have multiple touch points that before you didn't have i mean you have the social media setups you have the online setups you have the retail being in physical law and and this becomes so many different streams that have a huge potential if you understand them and if you have the right systems to be able actually to deliver on it [Music] you

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