Sales boosting strategies for procurement

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let's get started with the first topic definitions following the completion of the entire spend analysis exercise at Lava the international ice cream company another CP oh and Paul the CEO have decided to implement category management Anna meets with Paul to talk about her plan hi Anna so have we saved 85 million not yet Paul as you remember from our previous meeting we had decided to implement category management exactly category management will contribute in achieving our business strategy to boost profit without compromising quality so what do you have for me I have worked on a plan okay that sounds good if I remember correctly category management involves managing individual categories as if it were a business unit that is right Paul there is no Universal category management definition to visualise category management imagine a cross-functional team climbs into a helicopter and flies above the specific category looking down on everything it does from the supply market from which the category purchases the goods and services to the end customers it supplies with such a vantage point the team would be able to find opportunities for improvement the team would for example be able to see new potential suppliers exactly the cross-functional team would be able to see every part of the organization that consumes the category in question how these are used as well as how they can be used more effectively do you have a helicopter Anna I wish I did Paul in reality such a strategic insight has to be built this is done through a cross-functional team that executes category management they manage each category by following the category management process and by using appropriate tools like amongst others the opportunity scan