Boost Your IT Sales Efficiency with Sales Content Automation for IT

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struggling with content marketing don't worry HubSpot totally has you covered with our free simple AI powered tools that help you reach your audiences on different channels with various formats in a snap in this video I'm going to show you some of my favorite tools such as our clip Creator campaign assistant chat Spot image generator blog ideas generator AI generate podcasts with text to speech most of these tools are free and you can find a link to all of the tools down in the description below so you can get started today this is hubspot's AI powered website generator you can literally build a website with just a few simple prompts let's click get started for free now that we're in all we need to do is simply answer the prompts and hubspot's AI powered website generator will do the work for us let's get started with our company name select an industry English once we enter the description we'll click next next we'll list our goals for the website I want to make sure that I'm offering my services and attracting New Leads next we'll select a style for our website I really like a nice minimalist style for the website that makes it easy for the users to get the information they need and to see if we're a right fit for them we'll click finish and now hubspot's ai powered website generator is putting together a website for us as with most things AI this should be your starting point now it's your marketing team's turn to put their special voice tone and brand and feel onto the website and here it is the first draft of our AI powered website you can see we've got a heading with a great tagline we we have a space for some of our happy customer logos the things that make my company stand out they even made a list of the services that we offer wow there's even a space for plans and pricing and testimonials from Happy customers look at this description that it wrote about my company based on the two sentences that I wrote now again this is just the starting point I can easily double click in here I can highlight this text and click hubspot's Ai and then ask it to rewrite it expand it shorten it or even change the tone to make it a little bit more friendly that looks great I'll go ahead and insert that and we are ready to go again this is just the starting point you can edit any of this content upload and add any content you want if you head over to the sidebar and click the add button here we can see all the modules that are included in this theme so if we wanted to add in a service card we can simply drag and drop it right there and there's our services card that we can update and edit as we need now that we got a great website it's time to start using our blog to attract prospects with valuable content this is where hubspot's AI powered blog ideas generator can help us out to get started visit the blog ideas generator and simply describe what your blog is about click get started now that we're in our HubSpot portal we can start by either describing the blog topic or idea or we can use HubSpot AI to generate ideas for us I'll go ahead and click the generate ideas button and now we've got a new blog topic and idea I can even add an optional keyword such as Creative Marketing and human centered design next I'll select my country of Target or audience and make sure it's going to the right blog next HubSpot AI is searching semrush data and coming up with a search engine optimized blog post title for our blog and here's a group of blog post titles that we can select from if we don't like any of them we can select generate new title and HubSpot AI will generate new titles for us I love this one I'm going to go ahead and select next and let HubSpot AI in our blog ideas generator create a great blog post for for us now here is our blog post outline you can see we've got our title a description we can even select to include a generated image with this post and provide a description so the AI can build the image for us here we see our paragraph headers and I can even add a paragraph header for something like a conclusion in case our readers want to skip to the bottom I'll take conclusion drag it all the way to the bottom and finally click generate blog post to let hubspot's blog ideas generator create a blog post for us and here it is our AI generated blog post we've got our headline our image we even got all of our paragraph headers and content and our conclusion we have a few other videos on our YouTube channel about blogs and you can click the links to watch those videos now you've got content all over your website and your social media you can use hubspot's AI content writer to help you create content in a Flash we can use the AI content writer to help us write emails landing pages website pages and even social media copy let's take a look at creating a landing page using our HubSpot AI content writer I'm going to go ahead and select this landing page now I've already got some great copy on this website but I'm going to scroll down select some of that copy and go ahead and click the HubSpot AI icon and change the tone to be a little bit more friendly now the AI content writer has Rewritten it in a new tone I'll go ahead and insert that tone there it is brand new content written for me with AI we've got a few other videos about the AI content writer and you can click the links to watch those videos now communication is so important in business today you can use our free AI email writer right inside of your email provider once you connect your inbox with HubSpot it say simple as clicking compose and clicking the button that says write an email for me here it's going to ask for the type of email we want to write I'm going to go ahead and select an introduction email what am I selling next in a few words we'll describe what we want to communicate in the email next we'll select the tone of the email I always like to be helpful and optimistic next I'll click generate and let hubspot's AI email writer do the work for me we see that we've got a great subject line a great email ready to go and then I can certainly just go ahead and select insert content and there it is our email is ready for our Prospect ready to go out now we can add anything we want to here or we can send it as is and get started selling today so now we used AI to build our website our landing pages and even our emails we know that we need great images the good news you could use chat spot to generate images for you for free to get started visit chats spot's website where you can log in or you can sign up for free here we'll scroll to the bottom where it says generate image next you'll be brought to a screen where you can begin prompting the AI to generate an image for you you can see we have some helper text down below I can even give it a style next I'll click Send chat and let the AI get to work wow who look at these this is exactly what I was looking for I asked for a middle-aged dad smiling at his computer in his home office these are perfect now I can simply click download to download any of these and then I can add them to HubSpot in any of my website Pages landing pages email and even social media all for free if you need videos for your website quick you can use our AI powered clip Creator to turn text into video in just a few clicks of a button let's go ahead and click get started next we'll simply follow the prompts to use our text to create video what is our video clip about I'm introducing my business what's the name of my business click next next we'll choose the tone and voice for our video clip we want it to be creative and friendly we'll click next next it's time to select a template for our video clip don't worry you can change your clip again later you can even search or we can preview a template by clicking preview this one looks pretty good so I'll select template next hubspot's clip Creator is taking the text and creating a video for my website and our video is ready to be edited and published you can see we've got a great title up here we've got our brand colors right here and and down on the left hand side we see our slides with the text and any of this text can be edited as we need we can change the font the size and any other formatting for the font we can even select the amount of time for the slide length and select that down to 4 seconds we can even change the transition between slides if I wanted to add a quick preview of what the video looks like I can simply click play and see that my video is ready to go wow this is totally unbrand this is actually awesome all right now our video is ready to download and share with our followers post on a website embed into an email or even share via social media creating a marketing campaign can be overwhelming it could take teams weeks if not months but with hubspot's new campaign assistant our free AI enabled marketing asset Creator we totally got you covered and it takes only minutes let me show you how it works campaign assistant is totally free once you get to the website simply click get started once you get to this page simply select create campaign give your campaign a title you'll see at the top our campaign now has a title and we have the option to create new assets such as landing pages a Google search ad marketing emails Facebook ads and even LinkedIn ads or you could capture leads faster with HubSpot AI we'll start with a landing page for our let's go viral summer campaign I'll start by clicking landing page I'll tell what the landing page is about next what do you want your audience to know about I can list three things that I'd like to have on my landing page next what do you want your audience to do we want people to subscribe to our podcast and finally select a writing style we want to be creative friendly and positive we'll go ahead and click generate content and campaign assistant will create a landing page with all of our assets for us in moments next let's be sure to give our landing page a name so we can identify it easily now let's take a look at the content that was generated for us you can see we've got our title our three big things we want our customers to know and our CTA now if we're ready to edit our landing page we could click here or if we want to take another stab at the AI we can click generate again let's click edit our landing page and it'll bring us to the landing page editor complete with all of our content here you can see we've got our headline our tagline and all of our content ready to go fully ready with a CTA to subscribe to our podcast now all of this content easily editable I can click the image go ahead and replace the image with one of ours and voila the landing page is taking shape in just a few months moments you can use campaign assistant to build landing pages and other web Assets in just moments if I wanted to create a marketing email it's as simple as selecting marketing email we've got all of our content already filled out and I can click generate content and here goes campaign assistant creating an email for our campaign there it is I can go ahead and click edit our marketing email and it'll take us to our email marketing editor where again we've got this easy to ous drag and drop editor where we could add anything like videos images buttons and and social media with the click of a button look at this our CTA is right here I can go ahead and edit that image again put in that nice image of our team working hard and voila our marketing email is starting to take shape with just a few clicks of a button if you'd like a more in-depth video about campaign assistant check out this video on our YouTube channel for more we have even more content marketing tools included in our paid subscriptions and here's a few of my favorites let me show you how easy it is to generate blogs and podcasts with a I to get started with podcast navigate over to the side toolbar select content and podcasts here you'll see all of our podcasting Tools in one place you can create an episode we can upload existing audio or generate audio from text let's click that next we can select the voice that we want to hear on screen this is a sample of the selected voice reading alloud this is a sample of the selected voice reading alloud this is a sample of the selected voice this is a sample of the selected voice reading alloud looks like we'll go with Onyx now that we've selected The Voice we can simply add our text right in here and generate the full audio it'll take just a minute and the AI is taking our text and converting it into speech let's take a listen bad student turned award-winning educator turned nonprofit founder turned Innovation consultant turned sales and marketing lead sounds great that's actually awesome let's go ahead and click next episode details here we can give the episode a title next enter the show notes next it's time to add some some artwork for our podcast you can upload a new photo use AI to generate a photo or browse photos you've already uploaded I'll go ahead and select that one and finally I'll go ahead and publish the episode and now it's ready to go and publish on all of our website pages with AI HubSpot helps you make valuable educational blog posts for your prospects leads and customers but providing them a variety of way to consume that content is a bonus this is where hubspot's text to speech generator comes in super handy to get started select generate narration for this blog post you'll see in the sidebar that we have an entire transcript of the blog post now here we can edit add or update any of the text that we want and then we can audition different voices for our blog post here is Echo this is a sample of the selected voice reading aloud does it suit your content you can check Onyx this is a sample of the selected voice reading aloud does it suit your content sounds perfect we'll select Alo and we will select generate now it's actually taking the text of our blog post and converting it into speech for an audio file so that Learners have a variety of ways to consume our educational blog post here we can see we've got our narration preview that is 5 minutes and 59 seconds long I can click play unlock the potential of your small business with Innovative marketing strategies that set you apart sounds great we'll go ahead and click add to blog post and there it is right at the top of our blog post is an audio file that our visitors can hit play unlock the potential of your small business and listen to our blog post or they can still read it as usual this is a great value to your website visitors as it gives them options of how they consume your educational blog content making content for all your different channels in all the different formats can take so much time but with hubspot's content remix you can repurpose content in seconds let me show you how it works to get started scroll on over to the left-hand toolbar select content and scroll down to remix content remix starts by remixing content you have or you can start with one of our pre-built templates such as promoting content to a wider audience driving conversions brainstorming blog post ideas or expanding your content footprint let's go ahead and click Start remixing first we need to add our first piece of content we're going to take one of our blog posts and next we'll click add content here we can see we've got a blog post let's make sure we give this remix a name so we'll call this remix for 4 to 4 million now that we have a title we can see that our blog post is right here ready to be remixed the next step is to determine what type of content we want to remix it into you can see we have ads audio files blog posts images landing pages emails SMS and even social media posts I'm going to start with a landing page and a social media post I'll go ahead and click next here we can see that the template is ready to go now that we placed our objective for the landing page let's take a look at the social social media we're going to go ahead and post this to the Instagram page and again the objective is to subscribe to our blog content remix is literally taking my blog post and remixing it into an Instagram post and a landing page in seconds here it is it's actually ready to go so my blog post has now been converted to a landing page and a social media post I can go ahead and click it to take a look at all the assets that are on this now I can click save and edit an app and when I do that it's going to bring me back to my landing page editor and voila here is my brand new landing page based off of my blog post look at that if I want to go back I can take a look at my social media post as well you can see I've got great content here look at this caption for my Instagram post they used emojis they even used hashtags this is amazing stuff so if you want to start remixing your content to reach all your users on various channels use hubspot's content remix available in some of our paid subscriptions ing to G2 HubSpot is a leader for small midmarket and Enterprise businesses you can start small with our free tools and as your business grows HubSpot is ready to scale with you so if you're ready to simplify and scale your content marketing simply click the link in the description below and get started today I'm Mark from HubSpot thanks for watching