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this is Alex branding let me show you what we are using to drive leads for auto lenders this is the entire marketing blueprint with the funnel and the ads spelled out for you now if you're a mortgage lender looking to use click funnels here is a do-it-yourself strategy that you can implement right away to generate one or two appointments per week consistently on a $20 per day ad budget here's the offer this is shows up on the funnel free mortgage rate quote from local loan officer here's what you asked for on that first step request their name email and phone number we want a very low barrier of entry on the first step change the submit button to next so they know there's more on the second step of the funnel ask for more sensitive information like their income social security number etc the copy should be very simple right above the form you should put this start the process of locking in our lowest rates now by filling out the form here after they've opted in and they filled out that second page with the sensitive information you want to request asked to set up a specific appointment have the prospect enter the day and time for you to call let's go to the ad headline free mortgage rate lock-in this works really well here's the copy on the ad lock in the raid on your next home loan today the interest rates are going up and it's not a good time for new home buyers to be sitting on the sidelines it's time to take action lock in the rate for your next home even if you don't have a home picked out so you can save yourself thousands of dollars over the life of your new home ah I've seen too many people waiting to the last minute thinking that rates won't change well you know the rest of the story fill out the short form today this is a free service provided by your company graphic make sure the photo that you include with your ad includes your headshot and if you can include a map graphic of your target area that is a great eye catching way to show that you know the area here's the emails that you should send when you should send them the first one right away thank you I received your request and will be calling with questions this lets them know you'll be calling them I reckon including the phone number that you'll be calling them from that way they know what to expect the email that you send the day after they opt-in out of curiosity what real estate agent are you working with this opens the door for you to send this lead to a real estate agent that you are working with where you want to create a good reciprocal relationship the text that should be sent one hour after they submit first that's me their first name I received your request for a rate quote I'm working on it now and then I would end it with - your name so for me and it would - Alex branding here's the expectations if you spend $20 a day pushing this ad with this funnel to local residents that are not homeowners you can expect two to four entries a week out of those two four entries my clients convert one or two of those into appointments now I ask what real estate agent they're working with because most often the prospects billion in this form are not working with an agent yet this puts my client you in a position where they can now share the lead with a realist agent they want to work with so don't try to create something new use this copy and paste it and I look forward to hearing from you can you up set this up reach out support at preneurgroup.com we're here to help you and get this all set up