Streamline Your Sales Funnel with 7 Simple Steps

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what's up guys I'm Adam dice and I'm here to tell you why you need a sales funnel today we're going to be talking about the seven phases of a sales funnel and it's going to be sort of like building a house first you need a good base then you build the walls and put a roof on it but with a sales funnel hopefully we're gonna be making money and not spending all our money so to get started building a funnel the first thing you're gonna need to know is who are we selling to that's going to be your traffic now I already did a video on traffic so go watch that video after you finish with this one so you'll need to know the temperature of your traffic that you're sending into your funnel because the structure of your funnel is going to depend on whether you're sending in cold traffic or warm or hot traffic so what that means is if your audience is just learning about you for the first time and learning about your products for the first time then your sells copy is gonna be different than if it's an audience that already knows about you and is already interested in your products that would be like me walking up some random lady on the street and ask her hey lady would you like to purchase my balls I mean I only know if she plays golf now on to phase two the preframe bridge now this is normally the first interaction you have with your audience it could be a pay-per-click ad could be an email or a blog post or YouTube video now the purpose of the preframe bridge is to gain the interest of your potential clients and then set up the landing page that you're going to send them to now depending on your audience is awareness of the problem what we call traffic temperature your pre frame bridge could be very short for hot traffic or it could be very long for cold traffic actually this very video that you're watching is an example of a pre frame bridge I'm presenting a solution to a problem how to get better sales by using sales funnels and at the same time you're getting to know me better as I'm actually a really nice guy once you get to know me I mean who wouldn't trust this beard okay moving on to phase three qualifying subscribers and this is basically an opt-in on your landing page this is where you would offer some value in exchange for their email address this qualifies them as a subscriber meaning they have a certain level of interest in what you have to offer and now you can move them into the next phase of your father this was pretty cut-and-dry if they're interested they'll opt in for more info phase four qualifying buyers now they've raised their hand and said I'm interested it's time to see if they'll actually pull out their wallet and give you some of their hard-earned cash or not so hard room for some people I'm not gonna judge long as it's green so how do you qualify them as a buyer where you offer them something right away the very next page in your sells funnel right after the opt-in should be an offer so what should you offer well it should be something that your audience is gonna love and it should also be something that's price low enough that it's a no-brainer for them to make the choice to buy it you'll often hear this first offer referred to as a bait now the point of this phase is to separate the buyers from the window shoppers onto phase 5 identifying hyperactive buyers so is that people with ADHD well it could be that's not what we're talking about here hyperactive buyers are people that are in immediate pain they're willing to keep buying or they'll buy multiple of the same product at once it's important to have something to offer these hyperactive buyers because a certain percentage of your qualified buyers are going to be hyperactive buyers for example if you're selling a soda pop and your initial offer is 4 1 can of soda pop you'll also want to have an offer for full case of sodas because you know that a certain percentage of those buyers are going to be hyperactive buyers and they're gonna want a full case of soda and if you don't have that offer you're gonna miss out on those additional sales phase 6 age in ascend the relationship at this point the initial sale is over but you want those customers to come back and purchase again right even better you want them to come back and purchase even more expensive products this is where your value ladder comes into play now I already did a video on the value ladder don't stop watching this video yet finish watching this then go to my channel and make a playlist of all my videos and maybe grab some popcorn snuggle into bed I mean Game of Thrones doesn't start till April so you got time now one of the best ways to draw your previous customers back in is a good drip email campaign this will help you a janna send your customers of your value letter and last but not least phase seven changing the selling environment now this is the key to selling super expensive products and services typically it's very difficult to sell high ticket items online most people won't click a button to make a a $15,000 purchase now the best way around this is to change the selling environment the best way to do that is to get them on the phone or in person through a conference or seminar this allows you to make the interaction more personable and allows you the advantage of live feedback now there are a bunch of cool techniques on how to approach these kind of offers but that is a story for another time now if you'd like to learn more about the seven phases of a sales funnel I would recommend Russell Brunson's book.com secrets I literally took a chapter out of his book and put it into this episode I mean I didn't plagiarize or anything out of you were there yeah I plagiarize so you can get a free copy of this book by clicking the link in the description you do have to pay some shipping but it's only like seven bucks but it's good it's good thing thank you again for watching I hope you learned something or at least the sketch you thinking in a new direction please support me by liking this video and hitting the subscribe button I come out with new videos on Tuesdays and Fridays so if you hit the notification bell you will be notified when the new videos are published be sure to check out my free report on the top five things that you need to know about sales funnels by going to yna SF dot-com there is a link in the description if you have questions or you have topics that you would like me to cover please comment below until next time my friends stay focused and stay vigilant very weak very good bikes that's why I have you here Tyler keep me reined in let you go and check though and it's already interested in yourselves proper big about messed it up at the very end and it is already interested in your sales products God why don't want to throw cells in there sale sale sale what that means is if your audience yeah I just hit puberty right there so what that means is it man what the hell now on to phase two the preframe bridge my plant blew it I can't win with this I can that's not natural what that terrible hair like phase four qualifying but is once give me yes yes yes well you offer this something like gray teeth and the time that it's a low and low brainer low brainer no brainer low brain yeah a free plus shipping offer works really well great well good well very good amazing tremendous now it's important to have something to offer these hyperactive buyers because upset that's going in the blood versus a good book at this copy dyslexia is a very sad disease good boys thank you again for watching I hope you enjoyed this that's not where I'm supposed to say praising these are cut and dry route I got these down thank you to my special guest Tyler now we have to do something for the bloopers hey Tyler would you like to purchase my balls you're gross dude that's a good joke probably the best joke we've got in here hey hey hey lady do you know how to work a sales funnel thank you and good night thank you to my special guests peace out