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hey guys welcome to the first must strategy session in this one we will be covering travel niche but i have made a funnel for travel niche agency so it's kind of a lead generation funnel that i have built but i call it a contest funnel so in this entire video we'll be talking about the contest funnel and at the end i will be giving you the strategy to implement the entire funnel inside of your business so make sure you watch till the end to know the a to z of this contest forum that i have made for travel niche agency but before diving inside of the video make sure you hit the like button and also subscribe to my channel to never miss out on my strategy session in the future a lot of videos are coming in so make sure you hit the subscribe button and stay connected having said that let's dive right in [Music] so here are some assumptions that i made before diving in and creating this one pause this video right here and go through these assumptions and then we will be moving forward to the funnel okay so assuming that you have done that now let's see what the funnel looks like this is the opt-in page at the funnel and over here we have a thank you page just this this is the contest funnel that i was talking about but what's the catch in this now there are two things that you need to know number one in this as you can see in the opt-in page itself we are collecting leads who are willing to pay 499 at the end if they are winning the contest so we are only getting qualified leads who will be willing to spend that money to go to maldives for that much amount and the second thing is we are only taking one lucky couple to go to maldives in this entire contest so even if somebody wins we will just be taking one couple so the entire funnel is built to collect leads from just couples who are willing to go to maldives or who are willing to travel right so the first thing is they are high quality second thing is they are coupled now we have enough data that we can target them specifically and know that they are very interested in traveling and then we will be able to target them in the future so this is how the funnel looks like which is a simple two-step process first we get only interested people to sign up for this contest and in the second step we take people to our social media sites like youtube or instagram where we are telling them that we are sharing some unseen places that only few people know about where they can travel and we will be taking them over there so this way we are already building a report for them and so we will be able to provide value ing to that so this is how the funnel looks like hey that's pretty good now let's talk about what are the different kinds of benefits that the clients will be getting from this entire contest right so basically the plans are divided into two categories number one is the client that will be winning the contest okay so here's how it's gonna work if you are gonna do this entire contest let's say 1000 people sign up for this contest right in a period of three to four days and within these 1000 people will be shortlisting 10 people who will be eligible for getting inside of this contest and we will be emailing them in order to find out more about them so once we send them a set of questions we will be able to choose the winner ing to that let's say around four to five people reply to it and we will be seeing the replies of the answers that they have given and then we will be able to make the decision of who will be the winner now once we have chosen the minute that person will be going with us to maldives right we will be sending them to maldives now here's a trick if you have a travel niche agency and you are just uh paying for the ticket and then you are taking commission for that then i think you are doing something wrong because create for a change right so if you are a travel agency why not do the entire stuff for them which they don't have to worry about at all so here's what you can do instead of just uh going for the ticket and just deciding the ticket price and taking a commission on that do the entire stuff manage the hotel manage the food that they will be getting manage the travel costs that they will be going manage the places that you think will be the best places that they would love as well inside of that country or that place itself right uh do the a to z of uh traveling from one place to another because if i am traveling that then i'm not sure even if i want to go to washington dc i'm not sure what are the different places that i need to see over there but if you decide everything and you first do your research and find out the best places where i will be traveling to and you give me the best experience without me having to do anything or pay for anything well i will just be paying for any extra thing that i would be buying or purchasing through shopping or any kind of that stuff but entire other stuff will be done by you so i will just pay you one big amount you will be looking for everything for me so if you're doing something like this then you are really standing out from other travel agencies right you're doing something for the people entirely and you are freeing them a lot of time you are freeing them from all the mental stress that they will be going getting once they go to a strange place right you can give them entire stuff and you can actually bring in a change in their traveling experience so once you have done this this one customer this one client will be sticking with you till the end of your agency right until unless you plan to close your agency he will be sticking with you so this is a couple right you you know the value of a couple instead of your travel agency because they would want to travel a lot if you will give them the opportunity to do so or the experience right so if you are able to give this one couple the experience of their life while they go to maldives just imagine every time they would need to go to uh go to travel to another place who will they look for you right so this client you will be sticking them for life so this is the person you can take all of your money out as well however this is the benefit this one will be getting but what about the other person or the other people who who didn't win the price so for them you can do a lot more right you can tell them that even if you haven't won the prize or even if you didn't win this entire stuff you can still get the opportunity to go to unseen places that only few people know about by just checking that email on a daily basis or a weekly basis right where you will be revealing one place that very few people know about and then you will be giving them the opportunity to go there and take the experience as well now just imagine if you are asking people to log on to their email addresses on a sunday evening to check out an unseen place of traveling who do you think will be doing that the people who are really interested in going for traveling in the near future right so even if one person out of those 1000 people agree every sunday or every two weeks of sunday how much money would you be making all those people will be very excited because all of their friends are going to the same place and everybody else is going but me dude i'm gonna go to a very new place so this is an amazing thing that you can do for your clients this is the benefit that they will be getting if they go out and take this contest or take part in this contest [Applause] so now let's talk about what you will be getting as an agency if you hold this entire contest even if you would be saying like even if i get 1000 people inside of this contest i have to spend all the money in the marketing of this contest and then i will have to send a couple to monkeys at my own cost even if they pay 4.99 or 4.97 i'll have to pay the rest of the money and handle the rest of the things yes you need to do that but just think about it this way like in order for you to get this 1000 people inside this contest how much traffic you would be getting inside of your funnel it will be more than 100 right because if 100 people get inside of a funnel and it's an opt-in page so you will be getting 30 conversion rate 30 people will be signing up for your project or your contest so for every 100 people you are getting 30 people to sign up so if 1000 people are getting in you are getting about 3 400 people need to come up to your page right so obviously you will be getting a lot of interaction inside of the advertisements that you will be doing itself so first thing you would be getting are the instagram followers or the youtube followers that you will be advertising your content with so let's say you are using instagram for marketing this entire contest so you will be getting a lot of trash into your instagram account right and what if you do it this way in the thank you page you will be saying that if you suggest our contest with two couples you will be allowing one of them to come along with you to manage these for just 797 dollars so but for you you'll only have to pay for 97 so now they will be sharing the entire contest for you right so you will be getting a lot of traction from there you will be not only getting two big times for your business who will be first will be paying about 497 dollars or 797 dollars for the second one now these two people now these two couple will be a big follower of yours now they will be going out there and enjoying who doesn't want to go to vacations with their friends right all of us want to do that so now think about the couples going to maldives both of them are friends so this will be an amazing opportunity for them so now they are sharing this with their friends as well so your marketing will be from word of mouth as well right nice so now you are getting a lot of attraction to your instagram page as well even if you get twenty thousand people by spending about two thousand or three thousand dollars in ad spends twenty thousand people come up to your instagram page and follow you it is a very very big attraction that you have just got because even if one person but even if 0.1 percent of them become your clients in the future you will be making a fortune from that as well because just imagine 20 000 people come up to your instagram 200 of them become your clients and for one trip you are making around 1500 or let's say 1200 as profit so he will be making around 240 grand from this entire thing from this contest right by just spending about this much amount [Music] so this is how this entire campaign works make sure you are very much committed to it okay now let's dive inside the free strategy that you can use to market this entire funnel completely for free without you having to spend money like is it even possible let's find out so here's the free strategy that you can use to promote this entire contest now here's what you will be doing the first step is you will be going out and finding out 10 different big instagram travel niche pages now all of these pages on instagram have a huge following already you'll be making a list of all of them let's say about 20 to 30 of them your target is to bring 10 people inside of a collaboration this is what you will be going out and telling them that you are hosting a contest and travel needs this is what you're giving away and you will be sending people to over there now here's what they will be getting if they advertise this entire contest not only you will be sharing their instagram handle inside of the landing page itself but you will also be giving them the entire list that you will be building from this contest now here's the reason i'm telling you to do this because let's say that page has about 500 000 followers then just imagine the amount of traffic you will be getting from them so even if you are giving them an email list of all of these people who are interested in going to this place then just imagine that you are delivering them a huge value as well so now you are not in a place of passing something for free but you are giving them a very valuable stuff which is a list a list is very important for any business so if you are able to give them the entire stuff and they will be marketing your funnel or your contest funnel helping people to go inside of your funnel and enter this contest itself in the first place they will not just be getting attraction but they will also be getting the entire list that you will be building so this way you will be able to try free traffic inside of this contest funnel okay so just imagine you get even five big accounts to agree to this you will be getting huge amount of fashion not just your social media site but also you'll be building a huge list so this was the free strategy that you can use to market this entire funnel so that will be all for this video i hope you enjoyed the first session of my strategy i actually wanted to start with a different niche but i randomly picked up the niches that i talked about in the previous video but here i am starting with travel nation i hope you enjoyed this entire video if you did please share it with your friends or share with your travel agencies that you need to see this video and also make sure you hit the subscribe button because a lot of features are going to cover here's the list of the nations that i will be talking about we have just covered the first one 29 of them are still in the meeting so make sure you hit the subscribe button to not miss out any other strategy video okay so that would be all for this video i will be seeing you in the next session till then stay safe stay home and keep creating for change you