Ways to increase revenue for your small business for healthcare

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my name is imanna bouzade i'm the ceo and co-founder of incredible health so i'm originally from sudan and i've lived in several countries including saudi arabia the uae and the uk i moved to the u.s when i was 24 years old both my grandfathers were entrepreneurs and so i'm a very you know risk-taking person and also both my parents are immigrants as well so they really instill the importance of hard work and whatever you choose to do make sure you do it to the best of your abilities healthcare is the biggest labor sector in the country our demand for healthcare as a country keeps going up as our population is aging the supply of healthcare workers has not kept up with that demand another thing we discovered as we were you know really digging into this is that the software and the technology and the processes and tools that hospitals and health systems use for hiring really hasn't changed since the late 90s and so we figured there just has to be an easier way i'm a medical doctor by background i don't practice at all anymore but a lot of my family members and friends are doctors and surgeons they were actually complaining about understaffing and they have and that's been going on for many years and at the same time my co-founder ron portlock he has many family members who are nurses and they are saying i'm experienced and i'm qualified but you know i apply to 10 15 places i usually don't even hear back and if i hear back can take a couple months so incredible health is the fastest growing career marketplace for healthcare workers in the country our mission is to help healthcare professionals live better lives and help them find and do their best work hospitals and health systems they use our custom matching technology to hire high quality nurses in permanent roles in 20 days or less the national average is 90 days so we dramatically accelerate that we already work with over 500 hospitals and health systems across the country the way we cut down the higher time to 20 days or less number one on our marketplace the employers apply to the talent instead of the other way around the second is we've built pre-screening and pre-betting uh technology that automatically vets the talent uh and then the third and probably most important pieces are custom matching algorithms so let's say you are a recruiter at kaiser permanente or at you know baylor scott and white or jefferson health and you log in like you don't want to see 200 nurses like you want to see 11 that are the exact right fit for you at the time and that's what our custom matching algorithms enable same thing from the nurse's perspective let's say you're a highly sought after icu nurse or or nurse you don't want to hear from 100 employers you want to hear from four or five that are the right fit for you the other thing we're able to achieve is dramatic cost savings for the hospital so for every facility that we work with we save at least 2 million dollars in contract worker or travel nurse costs overtime costs and hr costs adoption of the healthcare industry of technology has changed dramatically especially in the last few years and hospital executives are much more open to adopting technology that that makes their operations more efficient so the way i feel about running a high-growth startup is you know not only is it exciting but it's extremely motivating you know our our mission is huge we want to help healthcare professionals live better lives we're trying to help them find and do their best work what we're all doing together you know our team as well as with our with both the employers and the healthcare workers is that we're building we're defining a new category and we're becoming the market leading company in healthcare labor and we're trying to transform this industry that we're in and so that just means that you know when there are bumps on the road you just you know you just go right past you know on a personal note i'm an md by background and i think healthcare workers are some of the most overworked and under-appreciated workers in the country and we just wanted to create a product a service that gives them the most delightful experience possible because that's not what they're accustomed to you