Help Me With Implement eSign in Google Drive

airSlate SignNow seamlessly integrates with Google Drive, allowing you to easily import documents straight from your Drive account. This integration streamlines the signing process, enabling you to eSign and send documents without leaving the Google Drive platform. Enjoy the convenience of managing all your documents in one place.

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Yes, once you have signed your documents using airSlate SignNow, you can effortlessly save them directly to your Google Drive. This feature ensures that all signed documents are securely stored and easily accessible. You can organize your documents in Google Drive just like any other file.

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Yes, airSlate SignNow offers a mobile app that allows users to access their Google Drive documents on the go. This app enables you to eSign and send documents seamlessly, anytime and anywhere. Stay productive and keep your signing process flexible with our user-friendly mobile app.

airSlate SignNow incorporates stringent security measures to protect your documents when using Google Drive. All data is encrypted during transmission and storage, safeguarding sensitive information from unauthorized access. Users can confidently manage their documents knowing that security is a top priority.

Utilizing airSlate SignNow with Google Drive enhances your workflow by providing a streamlined process for eSigning documents. You gain the benefits of increased efficiency, reduced paperwork, and improved collaboration capabilities. Leverage the strengths of both platforms to optimize your document management experience.

KiSSFLOW is one of the best approval workflow software for the following reasons:You can create any approval workflow such as invoice approval, purchase order or purchase requisition approval in just 15 minutes.Creating an approval workflow just comprises of 3 steps which are as follows:Step 1. Create a form to capture all the data that is required for the audit trail process, with the help of a simple drag-and-drop interface. You can include fields of any type like number, date, text, checkbox, attachments, currency etc. Below given is the form designing wizard of KiSSFLOW.P.S. KiSSFLOW provides 14+ customizable field types.Step 2. Set actions - Create a workflow : You can create tailor made workflows to set action items for each step, with simple business steps and without having to use or learn any complex notations to depict the steps in the process.Step 3. Add stakeholders - Assign each step to the respective stakeholder and include them as a part of the workflow.KiSSFLOW enables one-click approval by integrating with the users’ inbox.You can also set conditions, based on which, the item can be approved. For instance, you can define a condition, which states that your invoice has to be approved by your VP if the amount is greater than $10000. (Condition-based approval).You can also set field-level permissions. For example, you may not want someone from the sales team to edit the amount field in your invoice and you may set it as read-only field for them.Approval workflow is KiSSFLOW’s sweet spot.10,000+ enterprises and SMBs use KiSSFLOW for their approval workflows.I work for KiSSFLOW ;)Besides the above-mentioned reasons, KiSSFLOW has the top 10 features which every approval workflow software must have, which are as follows:1. Graphical representation of business steps2. WYSIWYG Form Designer3. Role-based accessibility4. User reassignment5. Report generation6. Cloud omnipresence7. Document integration8. SLA indication9. Workflow pattern flexibility10. Email notificationFind the snapshots of KiSSFLOW’s UI below:Highlights:With KiSSFLOW, you can also assign tasks, send email notifications, seek clarity (if there’s some ambiguity in the process) and capture the entire process from the beginning till the end. The admin of each process also has access to the history of every workflow in a process.The advanced reporting feature enables you to analyze each process, figure out the bottlenecks and thereby improve the efficiency of the process in terms of speed and accuracy.Convinced? Not yet? Either way, try KiSSFLOW and then decide it yourself.

Top 13 Skills Of A Proficient QA Manager In 2019Original Source: LambdaTestI believe that to work as a QA Manager is often considered underrated in terms of work pressure. To utilize numerous employees who have varied expertise from one subject to another, in an optimal way.It becomes a challenge to bring them all up to the pace with the Agile development model, along with a healthy, competitive environment, without affecting the project deadlines. Skills for QA manager is one umbrella which should have a mix of technical & non-technical traits. Finding a combination of both is difficult for organizations to find in one individual, and as an individual to accumulate the combination of both, technical + non-technical traits are a challenge in itself.Here, I will be talking about the top 13 skills for QA manager which will help you be the leader of an organization’s “dream team”.Having An Effective Communication SkillExcellent written as well as verbal communication is the most pivotal skills for QA managers. As a QA manager, you need to:Effectively report the overall status of his team to higher management.Ability to communicate properly with non-technical as well as technical people, especially explaining the technical challenges to the management team.Should be able to diplomatically deny any request from higher management or the development team when the overall product quality is not perfect for release.Conducting regular meetings also falls among the duties of a manager.If the team is large, formal meetings should be conducted regularly where the agenda should be discussed prior to the meeting and a MOM should be sent to the team members after the meeting.If the team is small, pre and post-meeting MOM is not necessary, a basic stand up meeting will be perfect.Ability To Solve Problems EffectivelyOnce I worked on a project where the testing team faced a fast transition from manual to automation. Initially, when the team worked on manual testing, the test cases were not that much detailed since testers understood what they needed to do in each test cases. But when automation testing with Selenium came into play, multiple problems surfaced. Automation testers who were hired did not understand the test cases as they were not detailed enough. Here are 17 lessons for writing effective test cases. The tool they used could not support the bulk export of test cases and finally, the team had to answer to the management regarding where their work was blocked.Problem-solving ability is a crucial skill for QA managers to deal with such unprecedented scenarios effectively.If your project is developing a web application, the most common issue often faced is cross browser compatibility testing. If your project is in Agile, cross browser compatibility may not be specified in the requirement but may come as an enhancement request later on, once a demo is scheduled and the stakeholder finds out that the application is failing to render on the certain browser running on specific devices.It is a best practice to incorporate the execution of cross browser testing in every sprint since it will take a lot of effort to do the testing of the entire application if cross browser compatibility comes later on as an additional request.You can deal with such situations with such unprecedented scenarios by:Training the testers from the beginning to follow standard procedures to avoid less detailed and bulky test cases.Use mind maps and checklists which can replace the test cases.Sort the problem according to complexity, start by solving the problem with minimum risk and complexity and move up higher.Hawk-Eyed Gaze Over AnalyticsAnother critical skill for QA managers is the ability to analyze the data with a keen eye for monitoring granular level details. Instead of only proving that an application is working fine, a QA manager should guide his team and in fact, work himself to recognize errors that are hidden. As a QA manager, you should be able to detect anomalies and guide your team on how to resolve it along with formulating a resolution strategy. Not only that, having a keen eye for details will also require him to take a quick look at the overall application and check if anything looks off when compared to the requirement specification.Be Adaptable + InfluentialPeople don’t like change, especially when it comes to the way they are doing things and having no problem while doing their job. However, you must adaptability and influence, are counted as a highly relevant skill for QA managers. As their job is to find out ways that make the team’s work easier and faster. Especially, in the current age of Agile when the stakeholders expect faster delivery, you must bring in a change to ensure that your team does not lag behind in comparison to others. As you bring something new on-board, it is important to encourage your colleagues and teammates to adapt the same for better productivity, individual output, and collective delivery.Conduct an audit to find out if anything is wrong in the existing process, for example – the team may be facing a problem to maintain test scripts which are quite similar.Discuss with the team and find out their opinion regarding what needs to change, for example setting up data-driven tests.The final step is to implement the change and convincing the higher management why this change is required.Visualization & Prioritization Of Business ScenariosA test manager must be able to get an abstract idea from the client provided specs and visualize a real-time business situation. He must also be able to be ready for a knowledge sharing session with either his team or higher management if the situation arises. In short, the manager must also be able to play the role of a business analyst.Apart from analyzing complex issues, visualization and prioritization of business scenarios are indispensable skills for QA managers. As a QA manager, you must also be able to anticipate a complex issue fluently by taking a look at the requirement. System simulation should fall among the qualities of a good QA manager. He should not focus on a particular defect, instead, he should focus on how a particular defect will impact the bigger picture. Since it is not possible for the entire team to block time for a brainstorming session, the manager should always be ready to help any resource in terms of sharing business knowledge as required.Time Management – Crucial in the Agile WorldIf you want to become a good QA manager, you should be able to adapt yourself as well as your time to keep in pace with the Agile world. You must always be ready to deal with the client whenever any critical change in the requirement arrives.If your team is not able to deliver the work within the deadline, the blame will come upon you. Time management is a definite skill for QA managers, especially in the current world of DevOps and Agile. You along with your team should always be ready with the deliverables so that the management does not face any need to extend the deadline.My suggestion to you would be to go for a good project management tools such as Jira, Asana which would offer a dashboard to help everyone understand what every member of the team is doing and when? Using a custom IM(Instant Messaging) web app such as Skype, Slack etc. would also help in collaborating better to pace up the project delivery. Here are top 19 collaboration tools for your software testing team.Have a Strong Base in ProgrammingProgramming languages are a must-have skill for QA managers. With the growing usage of automation tools, QA managers must also have a strong programming base to keep up with their team as well as understanding what the client needs. What programming language you should learn depends on the automation script used by your organization. For example, if your team works with Selenium WebDriver, you should have knowledge in JavaScript. On the other hand knowledge of Java or web services is needed if your project is using UFT. Apart from that, knowledge of SQL is something that every manager should possess no matter what automation tool your company is using. Apart from that, you should know the core fundamentals of BDD and object-oriented programming. This includes practical knowledge of Python, Ruby, and Perl as well. Here are top programming languages helpful for testers.Strong Negotiation SkillsThe situation may often arise when you need to convince the stakeholders or higher management that their expectation from your team is not possible in real time. Let me explain by giving an example.I’ve faced situations when the delivery deadline was getting nearer and some critical defects were not fixed yet. The development team’s priority was always high to the management and the testing team started getting emails to “cover it up” and pass the test case.Often the same thing happened when stakeholders used to pick a “defect” even when everything was working fine as per requirement.In case of the first scenario, a good QA manager should be able to diplomatically fight with the management explaining why his team is doing the right thing and how letting a critical defect go unfixed will impact the product or company’s reputation in the long run.In the second scenario, the manager’s negotiating skill as a BA will matter most since he will be required to discuss with the stakeholder and point out how everything is working fine as per requirement. Remember, negotiating well is a skill for QA managers that all companies seek to have.Be A Team PlayerQuality of a good QA manager is to build up a “dream” team where the members, besides being skilled, appreciate each other’s work and behave more like a family where they cooperate, help each other and appreciate others as well. To build up a great team, you mustOrganize budget-friendly events that involve team building activities and games.During the lunch hours, take out your team together for lunch and have discussions on non-technical topics so that the team members become friendlier with you as well as among themselves.Encourage your QA team to help and cooperate, other teams, especially the development team.The most organization allows a quarterly or half-yearly budget to the project that is to be spent on events or parties. Even if your company does not have that, encourage your team to organize parties or outings where they can have a good time together not as colleagues, but as friends.Willingness To Help Your Team Members Grow As An IndividualThis is one skill for QA managers that is often missed out by many. Stress is always going to be a part of your SDLC, due to narrow project deadlines. However, you should not stop individual growth for any resource who is working under your team. As a QA manager, you should remember to help your team members grow in their career. So that eventually when they become a manager, they follow you as an inspiration and help their resources, the same way as you did.Start by spreading the best practices which you learned in your overall career as a quality analyst or a QA manager.Organize internal as well as external training. Motivate your team members to attend those training by explaining how it will help in their career.Work in a group to share the competencies among the entire team.Also, don’t keep your team members too busy. Allow them some time and let them learn a few things by themselves. Especially if one of your team members is a fresher, start by keeping his workload light with no hurry or deadline so that he can learn to complete the work by himself without taking any help from the seniors.Be Bold and ConfidentConfidence! A primary skill for QA managers around the globe. A manager acts like the leader of the entire team. And self confidence is the base of leadership. Be bold and confident whenever you are about to express your opinion to your superiors or your team. Let’s suppose the stakeholder of your project is making a sudden change request just when delivery time is getting closer. If you are not bold enough to politely refuse his request thinking that what the management or the client will think about you, your entire team will suffer because of the unnecessary work. Even the higher management will not like it that being a QA manager, you accept whatever requests the stakeholders make. Yes, the person on the other side may be superior in terms of designation, but if you think that your decision is right, you must not be afraid to act on it.Be Skeptical For Traditional PrejudicesA good relationship between different teams in a project adds a lot of value to the company’s overall work culture. As a QA manager, you can either contribute to an inspiring environment or foster a pessimistic work culture.A criticized product of the traditional waterfall model is the conventional “testers vs developers” mentality, that separated the process, timeline and role among developers and testers. This mentality still exists with the advancement of continuous testing in DevOps and Agile.If you keep on fostering this superstitious mentality, a barrier gets created between testers and developers, resulting in conversation barriers in the worst case, which can impact the quality of a product. Discourage if you spot any team member behaving like this and try to find out the root cause of why this belief is existing in your team?Read The Situation – Know When to Step in or Step AsideYou must trust your team and know what your team members are capable of. They must not always depend on you to guide them and sometimes, they should be able to figure things on their own. A team that is high performing does not need any tool, process or person standing in their way. Those teams always take the initiative and are self-directing. If you step in too often, the testers will get a message that they are required to come to you before taking any decision and ask for permission. This will reduce the team’s moral and impact their work.However, if you don’t step in when required, the work will definitely be impacted. Use your intuition and take a situational approach to decide where your presence is needed, and thus, help your team accordingly, instead of depending on contemporary procedures.So, What Makes A Good QA Manager?Is it is technical skills, the certifications, years of experience in software testing or keeping up with the current testing trends such as Shift-left testing, IoT, Automation testing and more! Well, you need all of that, but most importantly you need an ability to create and work with a creative team where each and every member are equally valuable and irreplaceable for the organization. You need to understand your role as a manager as well as how to effectively use your leadership skills which will not only make our team stand out, but also make you inspiration in the eyes of your team members. All the best!

OK. Hello there everybody, myself Abhimanyu Chaudhary from New Delhi, India.So whomsoever put this inquiry here, let me first reveal to you that digital marketing is more profound than we ever might suspect it could be. Every part of digital marketing, be it Search Engine Optimization, Google Adwords, Facebook advert, Email Marketing, Content Marketing. Every one of these parts of Internet marketing or you can say modules of Digital marketing takes at least 6 months to be expert in the same. Obviously, the institution will teach you each and everything. Yet you have to practice independently too. As ''practice makes a man perfect''First, let us understand what is digital marketing?Digital marketing is also known as Internet marketing, online marketing, and Online marketing. According to Wikipedia, Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. (Now, this definition is simple and easy to understand). Nowadays, digital marketing is flourishing like anything. As well as there are many opportunities in this field as well.Career In Digital marketingThe world is going digital, and each and every organization wants to have their online presence on the Internet. India is Fastly shifting towards Digital Economy & about 63% of industries have already become digital and the rest needs assistance. The recent studies show that the digital economy will develop around multiple times quicker than the traditional economy over the next 3-5 years.And the firms that operate with digital presence are the ones who are going to create most of the jobs. By now you've probably heard the hype – digital marketing skills are in serious demand. (Which is definitely true)By 2020, 2 million new digital jobs are expected in the U.K. alone. And if we talk about India, by 2020 the digital marketing industry will generate more than 20 lakh jobs in India. You can take part in the lucrative digital marketing jobs if you develop your digital marketing skills.How To Select The Right Digital Marketing Institute:Points to consider before choosing the right digital marketing institute:· Number Of Modules· Fee Structure· How well the teachers understand the students perspective· Regular doubt sessions· Live Projects· Classroom environmentBest Digital Marketing Institute in Delhi/NCR?There are a number of institutes in Delhi/NCR like Techstack, DSIM, Digital Vidya but not every institution will satisfy your need.If you ask me my opinion, Then I completed my Digital marketing course/ training from Koderey Techstack. The reason for choosing the institute was because of numerous reasons. Like genuine fee structure, Lifetime technical support, regular doubt sessions & case studies, positive and encouraging classroom environment, positive recommendations from many.If you are looking for the best digital marketing institute. I would say go visit Koderey. And I am very sure there you will find the answer to all your questions. As well as you will know the reason why ’’Koderey Techstack -KTech’’ is recommended by many.Providing all the links down there.CONTACT INFO:+91 9711793981, 011–400–79779WEBSITE: Koderey Techstack- KTech0:00-0:430:00-1:06Thank you for reading guys. Please follow and stay tuned for such upcoming informative answers. Signing Off!

I used to be the eCommerce Product Manager for a large retailer in the sporting goods industry.From a business perspective, I got a good idea on what worked and what didn’t work.If I were tasked to build a website/organization centered around eCommerce, get it up to speed and making revenue/profit in a decent amount of time today, this is what I’d do.1. Get Everyone On the Same PageOne of the big stumbling blocks I encountered when working with my previous company was the lack of congruence across all aspects of the company.There were many people in the company who were ignorant about the world of online marketing and eCommerce and there were also many people who actually went against several good online marketing initiatives.If eCommerce counts for a signNow part of your revenue, you have to be respectful and yield to it. You can’t just treat it like an ugly stepchild, or else you’re going to get burned.2. Build a Solid Marketing TeamIf I were tasked to build a core marketing team that could take this site from 1 to 100 quickly, this is what it would be:Director of eCommerce - Needs to have a good overview of the eCommerce marketing landscape, optimizes the marketing funnel and monitors progress to unblock “choke points” in the funnel1 Technical SEO - Someone who will manage on-page and on-site SEO. Better to be a jack-of-all-trades web master. Must also know keyword research and their way around a basic SEO site management tool.1–2 Content Writers/Marketers - People who can actually write good, authoritative pieces based around your niche that will get shared/linked to based around good SEO keywords1–2 Link Builders/Link OutsignNow - People who will signNow out to interested parties and promote content. People who have a solid knowledge of SEO and different ranking factors1 PPC Optimizer - Someone who will optimize paid bids and manage paid search campaigns1 Manager of Product - Someone who will manage the product on the website, must know about meta tags, meta descriptions, redirects, and general on-page product optimizationI would (maybe) add a UX or UI designer or have them freelance so I can make sure I have the best checkout and shopping experience possible to lower cart abandonment ratesEveryone else is a permutation/variant of these roles and can be added as necessary. Freelancers, interns, extra staff, can be added as company starts to scale and complexity/scope starts to increase.3. Build Content, Build BacklinksYou need to make sure you’re creating content on a consistent weekly cadence and creating backlinks in order to improve your organic site ranking.This is where your content writers make content that people want to share, want to link to, and see you as an industry/thought leader.This means creating a mix of “pop-tart” list content and some heavier thought pieces. You should have an editorial calendar with how and when you’ll schedule these pieces.Your product manager must also mention keywords in the meta titles and body text of the product pages.4. ExpansionOnce you’ve cleared your first million after being a lean start up, you can start to add more complexity. How?Increase your bids on paid search adsBring in more product in order to create more product pagesCreate authoritative YouTube content and become a followed YouTube channel in your nichePartner with influencers and authoritative figureheads in your nicheYou start doubling down on everything you’ve been doing and eventually your business starts spreading through three ways:Paid search adsWord of mouthOrganic SEO rankingsIt becomes an upward spiral where you can eventually do x2 as much with 1/2 the effort.This is in a nutshell how you take 1 million to 100 million over the course of several years, in the eCommerce world.Hope that helps.

These tools help entrepreneurs/startups to grow and be more productive :Content Tools#1. Portent: Enter a subject and Portent will generate ideas for social content. Use the idea generator to write blog posts, create memes or develop videos.#2. Hubspot Blog Topic Generator: Fill in three fields with topics you’d like to write about and this blog topic generator will provide a week’s worth of blog titles within seconds.#3. National Day Calendar: Never miss another National Day celebration. Visit the website to check the calendar for upcoming National Day celebrations or sign up for newsletter to receive National Day notices via email.#4. PostCreator: Upload an image, insert a message, then add your logo. PostCreator will generate a branded image you can use on your social networks. There’s a free basic plan available.Headline Analyzers#5. Headline Analyzer: This free tools allows you to analyze how effective your ad will be at signNowing customers in an emotional way. The analyzer will determine which of the following emotions will be impacted the most: intellectual, empathetic or spiritual.#6. Optimizely: This company provides A/B testing for headlines across the web on any device. Users can even test whether different variations of images and headlines generate the best results. There’s a free and pro plan available.#7. Coschedule: This tool analyzes blog post headlines and gives a quality score than determines the headlines ability to result in social shares. The tool will also provide a quality score that ranks your headline’s ability to increase traffic and add value to your SEO.Image Editors#8. Canva: Use pre-sized templates to create professional looking social media images. This tool has simple drag and drop features. Choose from hundreds of free stock images and cool fonts.#9. PicMonkey: Edit pictures and designs. Add text to images. Resize an image that’s too large. This tool is fairly easy to use. PicM­­onkey offers enough free features to make it worth checking out.#10. Recite: A very simple tool used to create quote images in a matter of minutes. Type a quote then choose from the various quote images that are generated.#11. imgflip Meme Generator: Choose from thousands of prepopulated images. Type your caption. Resize the text if you need to and click generate. It’s that simple.Video Editors#12. Avidemux: This free video editor is designed for simple tasks like cutting, filtering and encoding. Avidemux offers an automation feature.#13. Windows Movie Maker: A free video editor included as part of the Windows Essential package. This software is included with every version of Windows. It’s very easy to learn to use and it has many great features that get the job done.#14. Lightworks: This video editing tool has so many editing features that it’s been used to help produce Hollywood movies. Lightworks Free offers full editing power and export to their preferred upload partner Vimeo at 1080p resolution. The free version has a seven-day renewable license that all users can activate immediately after installation#15. WeVideo: This video editor provides 5G of cloud storage. Users can publish their video directly to YouTube. WeVideo connects to different social networks so the user can grab video clips. Mobile video editing is also available.Ad Generators#16. Ad Parlor: Generate ad mockups so you can see what your ads will look like before you create your campaigns on Facebook or Twitter. Users don’t have to login to use the tool and Ad Parlor allows users to verify specs for all of the ad spaces available on Facebook and Twitter.#17. Banner Ads Creator: This simple tool makes creating ads for YouTube, Facebook and Twitter fast and easy. Users click through each step, choosing the options they want to include. Ads can be created in a matter of minutes.Tracking and Analyzing#18. Hubspot Marketing Grader: Receive a full report on how your marketing efforts are going. Just add your website address to the form and a report is generated in seconds. This tools gives you a score for social media blogging, SEO, lead generation, mobile.#19. Quick Sprout: This social media tool analyzes your Google Analytics data. The tool analyzes your data and provides a report that will help you improve your content.#20. AdEspresso's Campaign Rater: This tool helps optimize your Facebook ads. Get a better understanding of your key metrics. Compare your ad’s performance with your industry.#21. Uprank: This advanced research tool analyzes your social media, in addition to your website’s architecture, SEO, user experience, and mobile responsiveness. Uprank generates a digital marketing strategy that includes a list of comprehensive tasks.Social Media Management#22. Latergram: Use this tool to manage your Instagram marketing. Schedule and manage your Instagram posts. Upload posts from your desktop, tablet, iPad or Android.#23. SocialRank: This handy tools lets users identify, organize, and manage your followers on Twitter and Instagram by sorting and filtering. Find out which of your followers are the most engaged.#24. Spruce: Make Twitter ready images in seconds. Type your message. Find the perfect photo. Get a beautiful custom image, perfectly sized for Twitter. Choose from millions of free images.#25. Riffle: This tool help you find and connect with Twitter social influencers quickly and easily. Use the tool to get Twitter engagement, interest and activity analytics in real time. This type of data allows you to engage with influencers while they’re active on Twitter.#26. Hootsuite: This is one of the top social media management tools available. Hootsuite lets you manage all of your social networks from one platform. Use Hootsuite to schedule updates, engage your audience, and grow your brand. There’s also an analytics feature available.For hiring remotely#27.PlugTalent : Its true innovation for your team expansion. You hire a full-time dedicated resource for your organisation, who works for you, always connected but sits remotely. The best part its 5x cheaper than full time in-house resource cost.Thanks

Question: Which would you rather have -- more organic traffic or better rankings?It’s a trick question for most of us -- we’d actually rather have both. That’s because we know that both search engine metrics can make a huge difference in our businesses.As you probably already know, Google tends to rank pages higher in search results based on the authority of that page. In modern SEO, links build up the page’s authority and improve its SEO value. In the same arena, duplicate content gets penalized.The right key word search term can mean the difference in traffic and rankings.Recent data estimates that the link popularity of a specific page accounts for 22.33% of the components of Google’s ranking algorithm.What if you could access the most updated resources that would help you build the right links? You'd feel like the ultimate demon of search engine power, right? What difference would that make in your investment, considering that about 37% of business owners spend between $10,000 and $50,000 per month on link building?There is actually a submission SEO tool called Ultimate Demon to help build links to increase traffic. Do make sure you understand how a tool works because they often are a baseline that you need to tweak to get the results you really want: juice from search engines.Over the years, I’ve come to understand that a link building campaign with useful content and quality anchor text phrases is easier than most people think.If you can develop and document your strategy, you’ll ultimately generate more authority links for your pages. Both content marketing and link building are like those interconnected steel rings magicians use -- the ones that can’t be separated.In this in-depth post, I’ll show you 9 link building software resources that you can tap into any time that you want to.These resources provide scalable link-earning techniques, tips and best practices that are proven to work. When you implement them, your search engine rankings and site traffic will both improve.1. Broken Link Building Bible (source)All links are created equal, right? Actually, no.Link building used to be easy. You could set up a few PBN (private blog network) sites and get a bunch of links that’d push your organic rankings to the top. But does it still work?The honest guys says you shouldn’t do it. Ditch the idea of a PBN. Sooner or later, Google will catch up with you and push your rankings to page 107 or de-index your pages altogether regardless of how popular your search term is.Instead, to get links that’ll actually improve your search listings, increase your search term traffic and get you a higher click-through rate (CTR), you need to study the Broken Link Building Bible.Broken link building is a white-hat and scalable tactic for getting the right kind of links.At its core, it’s a content-focused strategy for any link building campaign. You simply find dead (or broken) links, analyze the page for relevance and create more valuable content to replace the broken content. This helps site owners, editors and webmasters improve their site user experience by replacing broken links with a link to your page based on a search term.With the right approach, you can create an link building campaign and automate broken link building, which will continually build momentum for your site with this simple link building software.As you go through the Broken Link Building Bible, you’ll discover why broken link building is perhaps the most effective white-hat link building strategy to come along in years.However, understand this: Your success at getting the right links will entirely depend on how willing you are to research and analyze or audit different websites.Broken link building is all about making an impact. It’s about helping webmasters and making the web a better place.Webmasters are always happy to fix broken links - if they find them. They know there’s a relationship between Google rankings and links but, on big sites, finding broken links isn’t easy.You'll also want to make sure you aren't linking duplicate content.A dead link -- that is, a link that no longer works -- doesn’t do the user or the site any good. In fact, too many broken links can have a negative effect on a site. Webmasters hate doing all the keyword search term work and link building to have this happen.Having too many broken links on a page is a sign of a neglected or abandoned site. The Google Search Quality Raters General Guidelines view broken links as one of the ways to measure a homepage’s quality. It's one SEO tool.According to Moz, broken link building is a strategy that constructively addresses many of the competing interests in our industry: content vs. links, link earning vs. link building and inbound vs. outbound.2. Advanced Guide to Link Building (source)I’ve had my fair share of SEO struggles. I struggled to get other sites to link to my posts. I struggled to keep up with Google updates. I struggled to signNow the expected quantity and quality of links necessary to rank highly in Google.Those struggles taught me that achieving success online takes time. You have to be patient and you’ve also got to create content that’ll help people get closer to achieving their goals.One of the best steps I’ve taken since I started blogging is the creation of The Advanced Guide to Link Building, which I shared with the digital marketing world for free. This isn't link building software but helps you understand the steps necessary for success regardless of what building software you choose..If you’ve struggled to build the kind of links that Google loves, the way I did in the beginning, you should study this guide. It’ll show you:How to go about finding and getting those “perfect links”The right way to create epic search term content that’ll help you build relationships with the leaders in your industryHow to identify and approach the authority sites you can get links from in just a few minutesThe hidden secrets to getting hard-to-come-by .edu and .gov backlinksThe step-by-step method of link-building outsignNow that walks you through the process of initiating and building a relationship with influencers and pro bloggers3. Using Educational Linkbait to Get Valuable .Edu Links (source)This resource was written way back in 2011, but it’s been consistently updated to match modern SEO best practices. It’s not your typical long-form post -- it’s pretty short, actually -- but it’ll show you:Why educational links matterHow to create content that attracts .edu linksHow to build relationships that help you get these linksLink building has evolved signNowly since 2011. Lots of tactics that used to work have since fizzled out -- e.g., article directories, duplicate or barely-rewritten content, etc.But educational sites have remained a viable source of high-quality links for any site.Incoming links from educational websites are often perceived as the most powerful links you can get and getting a bunch of these links can skyrocket your search rankings.It’s true that .edu links aren’t the only kind of powerful incoming links. There’s no proof that Google rates them universally higher than all other kinds of links. John Mu, a webmaster trends analyst at Google Zürich, clarified the issue:However, educational backlinks are powerful -- just like links from any other high-authority domain would be.Educational backlinks are hard to get. Your link building software can only help if you have high quality, respected content. According to Felix Tarcomnicu,The harder it is to get a backlink, the more value it will have.Sites with .edu domains typically have high authority as they’ve been around for a long time and have many trusted quality sites linking to them.That’s why many of these sites are viewed as authoritative by Google. Therefore, getting links from these authority top-level domains improves search performance.Wordstream’s guide on using editorial linkbait to get .edu links is a must-read. It uses anecdotes to explain the relevance of educational links and to show how you can create .edu link bait.Link bait is simply content on your site that other sites link to willingly because the content solves a problem. This is the type of content people will tag with a social bookmark.When people link to your content page on their own initiative, it means you’ve created a linkable asset. The intersection between link bait and linkable asset is your sweet spot for converting your prospects into customers.It can be a blog post, a viral podcast, an infographic or a helpful ebook. Ultimately, you want people to view your site with the same authority and want to tag it with a social bookmark as well.How to get educational backlinks: High quality links make the difference. After Google launched Panda, Penguin and Hummingbird algorithm updates, quality became the defining factor of a link, as opposed to quantity.It’s no longer a question of how many links you need to rank. The challenge that most SEOs and site owners face is actually getting these quality links (e.g., .edu links). This is where high quality, easy to use, link building software makes life just a bit easier.The vast majority of educational sites from top universities and colleges don’t accept guest posts. The ones that do accept guest articles are stricter than you can imagine. You can’t just write any post you want and get them to publish it.Also keep in mind that guest blogger or contributor content may be available through various domain names as it could by syndicated. Check links to make sure it isn't duplicate content you are using and making a social bookmark with.So, guest blogging is perhaps not the best or most effective way to get .edu links. But there are other ways that are proven to work.You can use advanced search modifiers to find education sites in Google. Your goal is to narrow your results down to educational results pages. Some of the search strings you can use are:a). site:.edu - shows you search results containing educational result sites onlyb). site:.edu “blog” - returns search results for educational blogs onlyc). site:.edu “forums” - if you want to participate in an educational discussion boardd). site:.edu “comments” - for educational blogs with comments sectionse). site:.edu “log in / create account” - returns .edu blog extensions that allow you to sign up as a user for the purpose of commenting or other kinds of participationf). site:.edu inurl:blog “seo” - for educational blogs that understand SEO and would be interested in learning more about search enginesLet’s try one of the search strings:As you can see, the search result contains only educational sites. But, it’d be difficult to get links from those sites. It’s much easier to get a link from a blog than a static web page. This is the nature of almost any link building campaign.So let’s drill down our search to focus on blogs:These results are more specific to educational blogs related to marketing. If your site is related to sales or marketing, those educational blogs are your targets.Broken link building is the easiest way to get your links from educational portals. All you've got to do is find dead links on these blogs and suggest better content -- your own -- to replace it.Broken link building works. For example, Michael Chibuzor, founder of contentmarketingup.com, generated 27 links from .edu domains in 90 days.Brian Dean has taught broken link building and his students are seeing great results. Recently, one of his students, Emil Shour, set out to rank for his most profitable search engine keyword.He leveraged the skyscraper technique and created an in-depth, long-form article in the employee wellness niche, entitled “121 Employee Wellness Program Ideas for Your Office.”Richard researched industry blogs that are relevant to employee management, found broken links and sent outsignNow emails to all of them.By doing this, Richard was able to push his post into a number #1 ranking and generated $100,000 in revenue. Richard also boosted his organic traffic by 348% in just 7 days.So how do you find dead links on educational blogs that you can capitalize on to get incoming links?It’s easier said than done, but it isn’t impossible. Here are the step-by-step instructions:i). First step: Go to Google and search for educational resource pages. These pages contain lists of links to external sites and contents.This time, let’s find educational resources for small businesses.The search string I used is “site:edu “resources” + blogs + small businessAnd here’s the results screenshot:You can see that the search results are relevant to small businesses only. This makes them viable.ii). Second step: Choose one of the resources and click on it. Here’s the page, with all of the resources:Some of the outgoing links on this page may be dead, but you can’t tell just by looking and clicking on all of them one-by-one will take lots of time.Instead, use a tool designed for checking dead links ...iii). Third step: Go to deadlinkchecker.com. Copy the resource page address as it appears on the browser.Then paste the site address into the search bar and click the “check” button:Out of the 142 out-going links analyzed by the dead link checker tool, 8 of them are dead. Those are the links that return any of these error messages: 404 not found, 400 bad request, -1 not found, etc.Next, prepare your content. Remember that since you’re concerned about small business, your content needs to be relevant to that topic. Otherwise, it might be difficult to convince the blog editor or administrator to swap out the dead link for your page. Search term research helps here to ensure it is relevant in today's search engine realm.iv). Step four: Send a personalized outsignNow email. I’ve received several outsignNow emails that are obviously form letters. Sometimes, the exact same email I receive went out to 10 or more other bloggers.Don’t do that. Instead, personalize your email subject lines when signNowing out to educational blogs. This is key to better email open rates.Often, these people are academics and any slight error or hint of deception will result in your email being deleted without being read.To “personalize” means that you give it a personal touch. If you know the name of the person you’re writing to, address them by their first name.Not everyone understands how to write persuasive emails to site owners and bloggers. If that’s you, don’t worry. Just use the email templates below and add the person’s name, if you know it.When using any email template, keep these things in mind:Write lowercase subject lines – I do this all the time because I want the email to seem casual as if it’s from a friend, not a robot.Be creative – emails that are boring and lack emotional appeal won’t get opened or responded to.Personalize – you have to include the person’s name and the website name in the email so it doesn’t come off as spammy.Here’s a broken link email template you can model:If you didn’t find any dead links on your targeted educational resource page, don’t give up. Instead of sending a broken link email, you can simply send a basic link request email.If broken link building seems like a lot of work, or too difficult to tackle, there are other tactics that I’ve personally used to get .edu authority links:Blog commentsCreate a case study that’s relevant to the subject matterBlogger recognitionLeveraging alumni newsLocal resource pagesUniversity discountsImprove a section of a siteAs you can see, link building software may help but isn't necessary.You can learn how to apply all these link earning tactics in Chapter 5 of the Advanced Guide To Link Building.4. Linking Out Instead of Link Building to Rank in Google (source)This helpful resource shows you why linking out is a strategy, not a tactic -- because when you build quality anchor text phrases to outsiie sites, you also get these benefits:Enhanced awareness for your site and brandOpportunities for other sites to link back to your pageSearch engine awareness that you have a timely and useful resourceMore helpful information for your readersAnd so on...Developing a link building strategy isn’t a cakewalk. Heck, even SEO experts sometimes fail at a link building campaign.Link building software and tools help, but you still need to split test everything.Outbound links or links that point to external web pages from your own site can actually impact your blog authority. Make sure the pages your links point to are relevant, useful and have good standing with Google.At the heart of effective an link building campaign is the concept of giving.In other words, you link to other sites, pages and case studies willingly.“Linking out instead of link building to rank in Google” is a helpful resource that doesn’t follow traditional advice. Rather, it capitalizes on the principle of reciprocity.According to Wikipedia, “reciprocity is a social rule that says we should repay, in kind, what another person has provided us. That is, people give back the kind of treatment they have received from you.”For example, if you’re writing a guide to SEO, you should link out to authority sites that have addressed the topic before. As much as you can, link out to pages with high page authority - it’ll have a dramatic impact on your search performance and online visibility. Use simple search term phrases for anchor text when possible.Reciprocity is one of the most vital of Cialdini’s 6 principles of persuasion. We humans are basically hard-wired to pay back our debts, help those who offered us a helping hand and generally treat others as they’ve treated us.I’ve applied the principle of reciprocity to grow QuickSprout to over 700,000 monthly visitors and generated tens of thousands of quality backlinks. I give away tremendous value in my content.When I write a post, I link out to anywhere from 5 to 20 external web pages that contain helpful and relevant content.I don’t claim to know it all - that’s why I include the views of other expert’s in my posts. It’s also helped me earn more links and increase revenue since 2007.Here’s one of my recent posts on Helping You Succeed Through Online Marketing!. I linked out to more than 20 external web pages that offer additional information to my readers.Linking out to relevant pages not only earns you editorial links, but it also improves your search rankings. A survey of major newspapers on the web found that those who link out tend to outperform others who don’t on several performance metrics.Check popular sites like Digg, Reddit, Twitter & Tumblr - they all link out excessively, and yet they still have millions of visitors coming back again and again.If you’re worried that linking out will harm your rankings, do you have any proof of that?I’ll keep looking, but so far I haven’t seen any proof that linking out to relevant and informative sites/pages that users will benefit from actually hurts my long-term rankings and revenue.5. Low Hanging Fruit: Linkbuilding with Screaming Frog (source)To a large extent, valuable content makes it a lot easier to convince webmasters to link to you. According to MarketingSherpa, “53% of businesses view content creation as the single most effective SEO technique.”There are lots of opportunities to grow your site, if you just study your Google Webmasters Tools data and pinpoint the links coming in to your site.Go to Traffic > Links to Your Site:Next, go to “More”:Finally, download latest links (limit is 100,000):Getting the right links may seem difficult, especially when you’re not producing enough content.But if you consider the impact those links will have on your search rankings, you’ll invest in content creation and promotion.The old way of creating content and expecting customers to just show up is no longer feasible. You need to spend about 70% of your time and resources on promotion - that’s the new and better way.“Low Hanging Fruit: Link Building with Screaming Frog” is an in-depth post that reveals opportunities for getting the right links using Screaming Frog, a premium SEO tool for link reclamation and link analysis.Screaming Frog is invaluable as link building software for architecture research. You can also use it to initiate relationships with bloggers and reporters, among other things.The tool can analyze your links and show you ways to pass more SEO search term value to your web pages.Knowing when to increase your link building efforts or slow down with that mission is critical. This is the whole essence of link velocity, which measures the rate at which other sites link to you.There’s no single rule on how fast you should get links to your site. SEOs have differing opinions, but Google hasn’t commented one way or the other.The best approach is to create more content and increase your site authority. Content growth can solve your link velocity problems.For example, it doesn’t matter how many links SEO Software, Tools and Resources for Better Marketing or HubSpot | Inbound Marketing & Sales Software generate this week; Google won’t view those links as manipulative, because both sites have good authority and thousands of pages already.6. Your Link Reclamation Sucks Like Irene’s Dyson (source)Link reclamation is the easiest way to earn editorial links to your pages from referring sites that mentioned your brand but didn’t link to you.Whether you’re a B2B or B2C marketer, there are three sources of links you need to reclaim:i). Brand mentions: This means aspects of your brand such as your site, events, courses, etc. Other sites could be mentioning your site, without linking to it. Brand mentions are the future of link building. Through link reclamation, you can request actual links be added to mentions that already exist.ii). Product mentions: Several sites, media portals and discussion boards could be mentioning your product without linking to your sales page or homepage.If you’ve got a great product, I can almost guarantee that you can reclaim 10 or more unclaimed links today. You don't need link building software for this. You can use the Rank Tank’s brand unlinked mentions finder tool to find these product mentions across the web.iii). Personnel mentions: What about your team, your name, your nickname or your professional title?All of these provide another opportunity to reclaim unlinked personal mentions and boost your search rankings based on your company or you being the search term. You want people to view your site with the authority to use you as the social bookmark.If you want to dominate social media and claim brand mentions easily by building relationships with social media power users, site owners and bloggers, this guide -- “Your Link Reclamation Sucks Like Irene’s Dyson” -- will help you.In an earlier Whiteboard Friday video, Ross Hudgens showed that that you can reclaim links from brand misspellings, brand monitoring and moving links to primary domain, etc.7. Ultimate Guide to Link Building (source)Without a doubt, links connect the web together. Links exist because there are websites, pages and portals that need to share information with users, rank pertinent content, push the drivel aside and prevent plagiarism or duplicate content where possible. That is the job of search engines and every SEO tool must play in their realm.Who links to your site and how they link to it are more important to Google than virtually any other Google ranking factor. Data from Searchmetrics suggests that the number of backlinks is the third most important factor in the UK Google ranking factors.In this book, Ultimate Guide To Link Building, Eric Ward shows you:How to build linksHow to gain authority and credibility for your websiteHow to increase your site traffic and rankingsWard teaches with a deep understanding of link profiles, what makes them good and how to maximize the quality of links that point to your site. Understanding this means you won't need expensive link building software but you may still take advantage of tools to make you more efficient.Ward uses illustrated case studies, expert interviews and helpful resources in this book to drive his message home. You’ll find that getting backlinks can actually be fun, once you master the art of networking with bloggers.Using some of the outlined whitehat backlink techniques, Dom Wells, founder of Human Proof Designs, built 59 quality links to his new site in 10 weeks.And Inflow used email outsignNow (a tactic for connecting with site owners and getting them to reference and link to your page) to gain 96 links from 43 domains.8. Link Building for Startups – Find Unlinked Brand Mentions at Scale (source)Most startups waste time trying to get the right links when there’s a far more accessible opportunity right under their noses.More links will improve your search performance, increase leads to your business and increase your revenue. If you don’t get links to your site, your search rankings, traffic and leads will suffer. Your startup will fail.If you’re a startup entrepreneur, you’ll agree with me that you need to contend with a lot of competition.According to Club Z, about 80% of startups fail to see projected return on investment, frequently due to a lack of planning and experience.Before you can drive targeted visitors from Google and benefit from your site, you need to build quality links to your pages.Guest blogging is a viable and free way to do just that. As you contribute to industry blogs, you can speed up your rate of getting links by simultaneously reclaiming your brand mentions.For example, I could cite your domain name (e.g., iPad Cases & Covers for iPad Air, Mini & more | DODOcase) without linking to it. Before someone can visit that site, they’d have to copy and paste it into their browser or look for it via a search engine.But if the domain name was hyperlinked, when someone clicks on it, they’ll visit the startup site.If you’ve been consistently creating fresh and useful content and promoting your site through social media, there’s no doubt that other sites are mentioning your brand name. Don’t let these mentions be a waste; reclaim them and be your own best search term.And that’s exactly what you can learn from “Link Building for Startups – Find Unlinked Brand Mentions at Scale.”9. How to Get Links on Resources Pages (source)One of the most effective methods I use for getting links is through resources pages. With this tactic, Startup Company Lawyer got a link on the resources page of Johnson Cornell University.Although contextual links are desirable and powerful, you still need to diversify anchor text, If all your links appear within the content, this may not seem natural.I am a firm believer that there’s no single one-size-fits-all approach to link diversity ratios.Depending on the domain authority and page authority of referring pages and their IP diversities, Google can use these factors to gauge and pass value to your links.Different niches require different approaches to getting links. For example, building links to a niche site (e.g., a site focused on a specific topic or product) is a delicate process, because you've got to be mindful of the linking site - making sure they’re relevant even if they’re not too popular.But for an authority site, it doesn’t matter where you get your links from. It could be from an entirely unrelated web page, but provided your site has some authority Google will likely not view this as spammy.“How to Get Links on Resources Pages” is a helpful guide that gives you vital information on how to get the right links by capitalizing on resource pages - pages with plenty of linked-to resources (e.g., blogs, books, papers, resource works, images).Matthew Barby used the resource linking tactic to find link building opportunities for the travel blog he created with a group of friends, Melted Stories Travel Blog: Stories, Advice & Reviews for Backpackers.He got 15 new links from the sites he contacted, generated a decent amount of traffic and grew his blog.ConclusionAt the heart of every link building campaign is email outsignNow. Whether you’re involved in guest blogging, broken link building, social media networking or blog sponsorship, you need to connect with people.However, you can’t simply blast scripted emails to hundreds of people and wonder why only a handful of them read it and replied to you. You also need to learn how to write high-converting emails.Get personal. Your target audience wants to connect with you on a personal level. They should want to make you a social bookmark.That’s the quickest way you can build a loyal audience, get referral traffic, improve your search traffic, increase your email subscribers and grow your sales.

Here are four ways you can do that. If you’ve done them, let me know. I’ll update the answer with more.1) By regularly creating and uploading valuable content to your blog. People want to consume content that either helps them solve a problem or adds value to their time (gives them a good time, e.g. an entertaining or humurous post)2) If you are creating good content, then add opt-in to your blog and ask visitors to subscribe to your mailing list (use Hello Bar or MailChimp’s optin. Both have free options for limited number of visitors). This way, whenever you upload a new blog posts, all of your subscribers will be informed.3) Create pillar content, like in-depth guides, a short eBook, an infographic, a slide deck or a video. The more informative and valuable your pillar content is, the greater the chances of other websites linking to them (and sending traffic from their site to yours)4) Curate content and then double on your outsignNow. Regularly read the articles top websites in your niche are writing.Pick 5–7 articles from different authoritative sites with a similar theme. Summarize the key points for each article. Hyperlink the original article with a proper anchor text.Create a good title. Add an intro and a conclusion. Format it right. And publish.Right after you publish it, send each website an email informing them that you liked the article and decided to curate it, and will do so in the future as well. Keep signNowing out to them regularly (whenever you curate the content) and overtime they will take notice as traffic from your site goes to them. They will link back if your content is valuable and informative enough.Here’s a basic outsignNow email for you:Hey,Just wanted to inform you that I found your article “Hyperlinked Article Name” very useful. I’ve curated it in one of my posts on my product website. I’ll be regularly curating articles from your site. Keep in touch.Warm regards,I hope this helps.Warm Regards,

Guys, be very careful when trusting pieces of advice here.There are lots of cases in which even the top ranking answers might not be entirely correct and be misleading.Let’s see some of the suggestions when it comes to link building:Blog Directories - Very dangerous if done at scale for link building purposes. I actually stopped building such links in 2012 just to be absolutely sure that I’m safe.Forum Signatures - Come on, those stopped working 5–6 years ago and today they can put you in BIG trouble with Google Penguin.Comment link - First off, 99% of all comment links are nofollowed and have ZERO EFFECT for your SEO, the rest are considered a spammy activity to say the least!Article Directories - Wow, this one died in 2014, Matt Cutts spoke about this 3 years ago.Shared Content Directories - Never do anything “shared” or “directory” related if you want to keep your site in a good shape.Link exchange schemes - This is the cherry of the ice cream! I cannot believe someone would suggest something which directly VIOLATES GOOGLE’s TOS!Bottom line - always make sure to do your own research before you trust any answer. I added some links in my answer to help you double check my advice :)Hope this helps!