Morgan Stanley Financials Conference
Francesco Vanni d’Archirafi
CEO Global Transaction Services
February 2, 2011
Agenda
1. Citi’s Global Transaction Services (GTS)
2. Treasury and Trade Solutions (TTS)
3. Securities and Fund Services (SFS)
4. Positioned for Growth
1
GTS by the Numbers
12,600,000,000,000 $ assets under custody (12/31/2010)
3,000,000,000,000 $ value of transactions processed daily
333,000,000,000 $ average deposits and other customer liabilities (FY2010)
1,000,000,000 $ invested in new technology annually
119,000,000 prepaid cards issued, representing over $16 billion in funds paid
345 connections to cash and securities clearing systems across the globe
135 currencies handled by GTS’ global platforms and gateways
98 % local employees, providing global experience and local insight
96 countries where we issue commercial cards, 59 with local currency programs
96 countries where we have a banking license; 77 in the EM
93 % of the Fortune 500 companies use GTS to run their daily operations
59 countries where we have a securities clearing branch; expanding in the EM
24 languages available on our online banking platform
#1 cash management bank (Euromoney & Global Finance, 2010)
#1 bank issuer for corporate cards in the U.S. (Nilson Report, 2010)
#1 global trade finance bank (Euromoney, Trade Finance, 2011)
#1 securities services bank of the year (Bank of the Year Awards 2010 – The Banker)
2
Global Provider of Transaction Services
Treasury
and Trade
Solutions
2010 Revenues
$7.3B
Securities
and Fund
Services
2010 Revenues
$2.8B
Description of business
Key product lines
Cash
Management
• Working capital solutions
• Receivables
• Payments
• Cards
• Liquidity and investments
• Information services
Trade
• Trade financing and trade
services solutions
• Trade services
• Trade finance
• Export agency finance
• Middle/back office support for
beneficial owners and global
investment managers
• Fund services
• OTC/Middle office services
• Global custody
• Securities finance
• Post-trade processing for
broker dealers and global
custodian
• Clearing/Settlement
• Custody/Asset servicing
• Transaction support for global
capital markets issuance
• Agency and trust
• Depository receipts
Investor
Services
Intermediary
Services
Issuer
Services
3
GTS Financials
NIR
Revenues ($B)
Expenses ($B)
13% CAGR
6% CAGR
Non NIR
$9.8
$10.0
4.5
4.1
4.4
$9.9
$8.1
$6.1
$3.8
$4.6
$5.2
$4.5
$4.9
2009
2010
3.8
2.9
3.2
4.3
5.5
5.7
5.6
2006
2007
2008
2009
2010
2006
2007
2008
Net Income ($B)
Average Deposits (1) ($B)
23% CAGR
15% CAGR
$3.3
$3.7
$3.7
$247
$2.4
$281
$304
2008
2009
$333
$191
$1.6
2006
2007
2008
2009
2010
2006
2007
2010
(1) Includes other customer liability balances.
4
GTS Financials
Citicorp 2010 Key Metrics ($B)
GTS Revenues ($B)
2010 Revenue $10.0B
GTS
$66
$36
Other Citicorp
$15
$760
By Product
$1,284
SFS
28%
85%
62%
Trade
10%
55%
Cash
Mgmt
75%
86%
93%
By Region
Asia
27%
45%
15%
N.A.
25%
25%
14%
Revenues Expenses Net Income
7%
EOP
Deposits
EOP
Assets
EMEA
LatAm
15%
33%
5
Intermediating Flows
GDP(1) (PPP $T)
Developed
EM
CAGR
$88
6%
Drivers are growing, particularly in EM
9%
These flows translate into a ~$250B market
space for GTS:
$74
$49
48%
51%
39%
52%
61%
2003
2010E
49%
GTS is in the business of intermediating
flows
4%
• Treasury and Trade Solutions: $200B+
(GTS market share: ~4%; market rank: #1)
• Securities and Fund Services: $40B+
(GTS market share: ~7%; market rank: #4)
2013E
Foreign Direct Investment Inflow(2) ($T)
Developed
EM
$1.1
$1.1
CAGR
10%
Exports ($T)
Developed
EM
CAGR
$20
10%
36%
37%
15%
64%
63%
2010E
2011E
$18
$0.6
49%
53%
17%
$9
34%
66%
2003
51%
47%
2009
2010E
5%
26%
74%
2003
(1) Gross domestic product on purchasing-power-parity (PPP) basis (per IMF, WEO database, October 2010).
(2) Per United Nations Conference on Trade and Development (UNCTAD) Report.
(3) Estimates for Trade available until 2011 (per IMF, WEO database, October 2010).
Sources: IMF, World Economic Outlook Database, UNCTAD.
8%
(3)
6
Competitive Advantages
Largest Global Proprietary Network
Local Market Knowledge
Superior Product and Service Delivery
Globally-Integrated Technology Platform
and Infrastructure
Deep and Embedded Client Relationships
7
Global Network
GTS Operates in 96 Countries* and Serves Clients in 140 Countries
Americas
Argentina
Bahamas
Bermuda
Brazil
Canada
Cayman Islands
Chile
Colombia
Costa Rica
Dominican Rep.
Ecuador
El Salvador
Guatemala
Haiti
Honduras
Jamaica
Mexico
Panama
Paraguay
Peru
Puerto Rico
Trinidad & Tobago
Uruguay
US
Venezuela
* and jurisdictions
Europe
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Austria
Belgium
Bulgaria
Czech Republic
Denmark
Finland
France
Germany
Greece
Hungary
Ireland
Italy
Jersey
Kazakhstan
Luxembourg
Netherlands
Norway
Poland
Portugal
Romania
Russia
Serbia
Slovakia
Spain
Sweden
Asia-Pacific
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Switzerland
Turkey
Ukraine
UK
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Middle East / Africa
Algeria
Bahrain
Cameroon
Congo, D.R.
Egypt
Gabon
Ghana
Israel
Ivory Coast
Jordan
Kenya
Kuwait
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Lebanon
Morocco
Nigeria
Pakistan
Qatar
Senegal
South Africa
Tanzania
Tunisia
Uganda
U.A.E.
Zambia
TTS Network
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Australia
Bangladesh
Brunei
China
Hong Kong
India
Indonesia
Japan
Macau
Malaysia
New Zealand
Philippines
Singapore
South Korea
Sri Lanka
Taiwan
Thailand
Vietnam
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TTS and SFS Networks
8
Global Transaction Services
Serving clients/
no physical
infrastructure
Physical
infrastructure
Proprietary Country Presence
2010 Average Liabilities ($B)
96
333
66
39
C
Peer 1
291
248
62
Peer 2
Peer 3
34
Peer 4
148
25
Peer 5
C
Peer 1
Peer 2
Peer 3
126
110
Peer 4
Peer 5
9
Did you know…
We are the cash management bank in 16
We are the world’s largest user
countries and direct clearing and custody
of SWIFT, representing 7% of
provider in 25 markets for a global
their volumes
investment bank
We pay over 1 million UK
pensioners living abroad in > 50
countries
We process 13 million
passport applications p.a.
for the US Dept of State
1.4 million US Dept
of Defense
personnel across
45 countries and
25 agencies use a
Citi commercial
card
We handle approximately
90% of the US Federal
Government’s cross-border
payments in 180 countries
and 90 currencies
We manage industry’s
largest rebate program
for a major telecom,
issuing over 1 million
prepaid cards per month
We enable 4 million
customers to make
international mobile
top-ups of prepaid
airtime minutes from
overseas
We bank over 600 shared
service centers globally,
representing >40% of the
shared services industry
We help connect a major energy
company’s supply chain
ecosystem in 63 countries
Citi provides custody
services to GIC across
Asia and in Latin
America
We distribute payroll
and provide critical
services to UN
peacekeeping
missions in Sudan,
Congo, Lebanon,
Ivory Coast, Haiti &
Morocco
Nearly 1 in 3 cross-border securities
transactions are backed by GTS’
global infrastructure
We are 1 of 2 banks
managing the HK
Government’s
procurement program
through our
purchasing cards
We facilitate >60,000
benefit payments a
month in local
currency to
Australians living
abroad in over 100
countries
We process
>2.5 million
transactions a
month –
in-store and
online – for a
global
technology
provider in
Australia
10
Agenda
1. Citi’s Global Transaction Services (GTS)
2. Treasury and Trade Solutions (TTS)
3. Securities and Fund Services (SFS)
4. Positioned for Growth
11
Treasury and Trade Solutions
$7.3B(1)
‘Operating System’ for Corporate clients
• Service 99% of Fortune 100, 93% of the Fortune
Global 500
• Deliver processing and working capital
efficiency via automation, centralization
• 1,000+ leading local / regional corporate clients
based in the emerging markets
• Balance-sheet solutions leveraging cash &
trade capabilities
‘Citi Inside’ for Financial Institutions
• Clients include:
400+ of top 500 banks
200 of top 300 asset managers
50% of top hedge funds
Top 10 insurance companies
• Embedded banking infrastructure or
platform provider
• Trusted advisor for market access,
regulatory knowledge and technical skill
‘Digital Infrastructure’ for Public Sector
• Service the governments of ~120 countries
• Over 700 public sector clients globally:
400 Central Government entities
200 Local and Regional Governments
130 Central Banks, SWF’s
• Enable operating efficiencies and
improved service
• Provide greater visibility and control over
financial flows
(1) 2010 TTS Revenues.
12
TTS – Strategy
Continuing to invest in
our global network
Most comprehensive and global
liquidity management network
in the industry
For example, in 2010:
– Expanded local currency
commercial cards to 59
countries
$7.3B(1)
Helping clients manage
accelerating complexity
Globalization
Digitalization
– Mobile money
– Digital identity and security
– Information delivery
– Expanded cash management
cross-border sweep to 50
countries
(1) 2010 TTS Revenues.
13
Agenda
1. Citi’s Global Transaction Services (GTS)
2. Treasury and Trade Solutions (TTS)
3. Securities and Fund Services (SFS)
4. Positioned for Growth
14
Securities and Fund Services
$2.8B(1)
Investor Services
• Provides Global Custody, Securities Finance, Fund Administration, Advice and Distribution
Support, and Middle Office solutions
• Caters primarily to mutual funds, pension funds, banks, hedge funds, and insurers
• Covers 94 markets worldwide
Intermediary Services
• Provides asset servicing and transaction functions through Direct Custody and Clearing
• Primarily serves broker-dealers, banks and infrastructures, but also increasingly insurers, fund
managers and other global investors
• Covers 59 markets worldwide through industry-leading proprietary network
Issuer Services
• Provides Agency & Trust and Depository Receipt services
• Clients include financial institutions, corporates and public entities
• Covers 70+ countries worldwide
(1) 2010 SFS Revenues.
15
SFS – Key Differentiators
$2.8B(1)
Unparalleled local market presence
Proprietary network in 59 countries
Able to serve clients in 94 markets worldwide
Execution to
Custody
• End-to-end solution that integrates electronic execution and order routing
with clearing and settlement, and custody and asset-servicing
Advanced
Pooling
• Present clients with an aggregated view across jurisdictions, asset classes
and investment styles
PRISM
• A reporting application for CIOs, Portfolio Managers and Risk Managers to
monitor asset flows, performance and key risk characteristics of their
portfolios
Market Guide
• Deliver timely and proactive local market intelligence through on the ground
staff across the broadest proprietary network in the industry
(1) 2010 SFS Revenues.
16
Agenda
1. Citi’s Global Transaction Services (GTS)
2. Treasury and Trade Solutions (TTS)
3. Securities and Fund Services (SFS)
4. Positioned for Growth
17
GTS is Well Positioned for Growth
Fundamental drivers are growing, particularly in EM
•
GTS has unique competitive advantages
•
Highly fragmented market
Opportunity to grow wallet share with existing clients
Targeting new client segments (e.g. public sector)
Continuing to build and invest in network and platform
18
Fundamental Drivers Are Growing
Rapidly growing number of multinational
corporations particularly in EM
Developed Mkts.
Emerging Mkts.
65,000
78,000
~96,000
21%
24%
29%
79%
76%
435 clients use Citi’s global
network in 21+ countries
# Clients
Revenues
Non US
Domiciled
2007
45%
435
$4.4B
54%
992
$6.0B
61%
71%
US
Domiciled
2002
66
$1.7B
2012E
55%
51+
Countries
46%
21+
Countries
39%
11+
Countries
Source: UNCTAD World Investment Report, Citi estimates.
Note: Multinational is defined as an enterprise that controls assets in a foreign entity.
19
Leveraging 5,000 Firm Relationships
GTS Client and Revenue Mix (FY 2010)
100%=~23,000
100%=~$9.7B(1)
5%
3%
All Other
GTS Clients(2)
y Up-tier wallet penetration of the
next 2,000 clients
78%
92%
Next 2,000
GTS Clients
9%
Top 3,000
GTS Clients
13%
# Clients
y Deepen relationships with GTS’
top 3,000 clients
y Capture rapidly growing
EM-OECD and EM-EM flows by
servicing needs of emerging
markets champions
y Focus on Top 30+ priority
countries
GTS Client Revenue
(1) Does not equal overall 2010 GTS revenues as non-client attributable revenues are excluded.
(2) Includes revenue from ~39,000 clients transferred to Regional Consumer Banking’s Local Commercial Bank (LCB).
20
Deepening Relationships with Core Clients
~80% of core clients are long-standing, multi-year relationships
and contribute significantly to overall growth
Energy Client Illustrative Example
Year 2
Depth of GTS Relationship
Year 1
Year 3
T&E
Cards
Malaysia
T&E
Cards
Russia
CEE Cash
Management
Africa Cash
Management
USA
Central
America
A&T UK
& Nigeria
SBLCs
Dom
Republic
SBLCs
Kenya
T&E
Cards
Canada
Regional
Collections,
Pmts,
Liquidity
Mgmt Deal
Africa
Digital
Identity
Mgmt
(Pilot)
Export
LC’s
Ghana
Trade
Services
Africa
Central
America
ARG, BRA,
Receivables
CHL
Collections,
UK
Pmts,
A&T
Liquidity
SBLCs
Africa &
LATAM
Coll/Pmts
Liquidity
Mgmt
Singapore
Year 4
T&E Cards
Singapore
Payroll
Canada
Receivables
Russia
Receivables
Poland
Canada
Collections,
Pmts,
Liquidity
Turkey
Trade
Finance
Receivables
Canada
Dealer
Finance
CEE
Year 5
Year 6
Russia
Supplier
Finance
Western
Europe
Cards
Renewal
North
America
Cards
T&E Cards
UK
Turkey
Cash
Business
Kazakhstan
Cash
Business II
Turkey
Check
collection
Kenya LC
Discounting
Poland
Cash RFP
Kazakhstan
Cash
Management
SPEX
Deposits
Nigeria
WorldLink
Card
Acquiring
North
America
LCs
Mexico Cash
Management
USA
Rebid
Intl USD
Global
Overlay
XML
Dialog
Thailand
Commercial
Cards
Indonesia
One Card
Algeria
Paylink
Dialog
Digital
Identity
eBAM
Dialog
Americas
Europe
Africa
Asia
Time
21
Targeting New Segments – Citi for Cities
17 of the world’s 20 largest cities are in the emerging markets
y Urbanization: The number of megacities will double in the next 2 decades
y Population Growth: EM represent 87% of the world’s population
y Urban migration: >100 million people move to urban cities each year = >10 NYCs
ICG
GTS
y
y
y
y
y
y
y
Cash management
Procurement management
Payroll management
Collection consolidation
Subsidy distribution
Supply chain optimization
Pension administration
POLICY
&
ADVISORY
y Capital raising / debt structuring
y Asset securitization
y Risk management
CITY
ADMINISTRATION
Mayor’s Office •
City Treasurer • Dept of
Operations • Dept of Finance
• Pension Administrations
GTS / Consumer
URBAN ECOSYSTEMS
Public Services • Roads & Transportation •
Municipal Tax & Utilities • Education •
Hospitals & Healthcare • Ports of Entry • Workplace
y
y
y
y
Banking
Payments
Rewards
Security
22
Conclusions
GTS is a large scale global provider of transaction services
GTS has unique competitive advantages and is well
positioned to capture growth in global flows
GTS is investing to remain at the forefront of product
capabilities and service
23
Certain statements in this document are “forward-looking statements”
within the meaning of the rules and regulations of the U.S. Securities
and Exchange Commission. These statements are based on
management’s current expectations and are subject to uncertainty
and changes in circumstances. Actual results may differ materially
from those included in these statements due to a variety of factors,
including the precautionary statements included in this document and
those contained in Citigroup’s filings with the U.S. Securities and
Exchange Commission, including without limitation the “Risk Factors”
section of Citigroup’s 2009 Form 10-K.
24
Morgan Stanley Financials Conference
Francesco Vanni d’Archirafi
CEO Global Transaction Services
February 2, 2011
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