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Traditional documentation done for most of the products is monotonous and tiring to go through. Users often get confused while trying to use a manual.Moving away from static documentation, products are now switching to ‘interactive documentation/user guides’. These interactive user guides direct a user to perform a task from the beginning till the end.Whatfix provides an easy yet efficient way to create interactive user guides without the use of any coding knowledge.It allows users to Learn while Doing. Whatfix helps users navigate within a web application, getting them onboard, trained and providing them with proactive contextual support.One such example of product’s online documentation could be the ServiceNow documentation created with the help of Whatfix. The gif below gives a gist of it.You can list down all the help topics of your website within a self-help widget. Each help topic is a ‘How-to’ question in itself. When a user clicks on a help topic an interactive walkthrough begins. This walkthrough handholds the user till the completion of the task.Now, here’s something even more interesting.Instantly Create & Export Multiple Media formatsThe Interactive walkthroughs that we built here using Whatfix is a one-stop shop for all your interactive content and a great add-on for your product documentation.Once created, the interactive walkthroughs is instantly converted to 5 multi media formats:Annotated VideoEmbeddable SlideshowPDFScreenshotSmart URLAnd all of these can be quickly integrated on any website/web-app.Quick, Easy, Code-free Walkthrough CreationWhatfix’s interactive walkthroughs can be created quickly, without any hassle, and without any code through our point-and-click editor. A 10-step walkthrough generally takes less that 5 minutes to create.You can also make use Whatfix’s widgets for authoring your interactive product documentation.Multilingual, auto-segmented interactive guidanceOnce created, the walkthroughs can be converted to over 50 languages.Auto-segmentation of Whatfix is yet another feature that allows you to segment your walkthroughs on the basis of specific rules, user roles, pages, HTML elements, etc.These features are just the tip of the iceberg.Further on, these walkthroughs can be tailor-made for you according to your usage, budget and product vision.Want to learn more on Interactive walkthroughs, here’s a useful free Ebook - 15 Minute Guide To Interactive Walkthroughs

[1] PDF format is popularly known as print document format. This creates a virtual printer within operating system to print the document. For offline scanning of document, the PDF format is popular. The importance attached with these program is that you need to have PDFsoftware installed to run these files. If someone sends you PDF file and your computer do not have such software installed then that file is not to be read from there.There are so many PDF softwires available and this article aims to find out the mostly free software or freeware to help readers to choose from variety of options. More and more operating systems are providing built-in facilities for such products. Now-a-days everything comes with PDF formats beginning from circulars, bank statement, insurance statement, tax statement and e-books.That is why there immense important to have the free PDF software installed on computer but the thousand question is which one is to choose from the variety of resources available.Sumatra PDF:Sumatra PDF is available for download to Windows since the times of Windows XP. This program has very low foot print, light on system resources and fast. It is going to perform simple task as well as it is going to perform complex task depending upon you choose from PDFfiles. It is available with installed version as well as standalone portable version in which it does not write to registry.It is available in 64 bit version on Windows. It is available for Windows XP, Vista, 7, 8, 8.1 and 10. It is available for Windows operating system only.signNow Reader DC:It is from signNow and signNow is available for free for users. While installing this software do check for installation of MCAfee security and safe connect.it is a big download of nearing to 120 MB. Yours antivirus software might stop this installation so allow to install it. This software for high=end computing processes.Many features are included with it and for some features you might need it and if you want to have these features then it is better to choose this software. It has mobile version of android and apple operating system. With it you are going to synchronize documents with clouds and yours signature too and everything is going to stay with cloud to access from each and every device.When you first download signNow on Windows, a download manager first downloads and it is small in size and then by opening that download manager signNow software is installed and this is nearer to 120 MB.PDF-Xchange Editor:PDF-Xchange Editor is a smart PDF tools and most functions are free except some complex ones. It is a PDF reader, pdf editor and pdf tools. It can print PDFs, fill the forms created with signNow and can extract images from PDF files. There are some advanced features included in this free version but most of these are not free one is that watermarking of PDFsoftware which is not free.Foxit Reader:Foxit Reader is fast, simple and is there for years. It is available for Windows, Apple and android versions. It can fill forms and save data. Can include and validate electronic signatures. During installation user need to be cautioned not to install so many verities of other software. In order to keep the size of download minimal, the user manual is available for separate download.It is faster than PDF-Xchange Editor. If you are not interested in OCR facilities then Foxit reader is best suited for yours work. Multiple PDF documents when opened all these are opened in tab format and shifting from one tab to the other is easier. From time to time it introduces some new features in order to provide dynamic software development.It allows adding up of multimedia files easier. Collaboration with social media accounts becomes easier with Fixit Reader because of the ease to synchronize with Twitter, Facebook, Evernote and SharePoint. One caution is that Foxit Reader comes bundled with so many other software and toolbar and it is important to not to allow installations of such software during its installation.MuPDF Reader:It is very lightweight PDF Reader. On its first launch it will ask you about to choose from files instead of showing its interface and when the PDF is opened then it shows the exact documents and no toolbar and other interfaces are present. In order to see the interface of MuPDF reader you are going to click on the top left of the visible windows to find it. It provides a cleaner interface and superior look for PDF files.Google Chrome PDF viewer:While browsing for internet whenever you see any PDF and click on it and it will slowly open in another tab of Chrome and you can read it from there or download by clicking the downloadsymbol available there. This setting can be turned and changed out there easily, go to settings of chrome and then advanced and then content settings and then pdf documents, Scroll down and click on PDF documents and from there switch on ‘Download PDF files instead of opening automatically opening them in Chrome’ and this will download PDF files from net to computer.If you want to read PDF files that are stored inside computer, then right click on that files and then open with chrome and your chrome reader will automatically, open pdf files and for this you will not have to install pdf viewers. Similarly, with android if you install Google Drive then you will not need any other third-party PDF apps as Google Drive act as PDF viewer and make it default while opening the first PDF and that is going to make it default.TinyPDF:TinyPDF as the name suggests has very small foot print of PDF reader and it has no string attached. It is only 586k as it is less than one MB. It does not contain no malware, adware, watermarks and no pop Global Home: UPS is completely free. JPEG compression is supported. No ghost script and third-party software included with the installer version. The downside is that it is partially supported on 64-bit computer. Automatic font management is there.There are so many alternatives to use for PDF viewer and if your computer is 64 bit then you can download the 64 bit version of Sumatra PDF and if you want to insert electronic signature then opt for Foxit PDF reader and if you want to have the old and classic PDF reader which is heavier in file composition and not for low end computing purposes then go for signNow and lastly if you do not want to install PDF readers at all then it is better to open it with Google Chrome built in PDF viewer.So, there are many large numbers of option to choose from and if you want to have some complex PDF functions besides the presence of PDF reader you need pdf tools and others then it is best to have PDF-Xchange viewer and so many other option listed here you can choose it from. There are some other alternatives are available which are there to search ad find in internet.This entry was posted in Android Apps on Google Play, Apple Inc., Computer Information Technology, Google, Google Chrome, Information Technology, Internet, Windows 10, Windows 8, Windows XP and tagged signNow, Apple, doPDF, FOXIT READER, free PDF converter, google chrome, image to pdf converter, PDF Password Remover, pdf printer, pdf-xchange, Sumatra PDF A PDF Viewer for Windows, WINDOWS, Windows 8, WINDOWS VISTA, WINDOWS XP, Windows XP SP3 onFootnotes[1] Best Free PDF Writer and Reader

I’ve utilized 11 different marketing strategies for each of my businesses, and I know that each of them will still be relevant from 2018 and onwards. This answer is quite long, so I’ve also included a TL;DR, that way you can pick what you want to read more about.Most of these marketing strategies will create viable growth for any organization, and are worth trying for at least a month.However, before I list them, I feel the need to make one thing abundantly clear:No matter what anyone tells you, there is no one-size-fits-all marketing strategy. You will have to experiment (it’s called A/B Testing) for as long as you want to remain relevant and profitable.So the secret isn’t SEO (search engine optimization). It’s not traditional “business card” networking. It’s not even Facebook Ads. The secret is whatever works for your business, and it’s 100% unique.TL;DR:Advertising on FacebookMaking a Google My Business ListingUsing Google AdwordsPutting Greater Emphasis on Content MarketingCouponsCreating eMail Marketing FunnelsWebinarsFree Offers / ConsultationsGuest Blogging and Writing ColumnsCreating PartnershipsKeynote Speeches1. Advertising on FacebookTwo million small to medium sized businesses like yours are currently advertising on Facebook. It’s cheap and effective so it only makes sense.As far as targeting goes, Facebook Ads are ridiculously good. They allow you to target a specific audience based on location, interests, age, sex, online behavior, and many other factors that no other platform can quite get down.The best part about creating Facebook Ads is how easy it is! You simply need to have an eye catching image or video and accompanying header. If you’re not sure what constitutes “eye catching” in your niche, you can use the Facebook Ads Manager and test multiple ads for one product — eventually going with the one that generates the most amount of money for you.Doing this will not automatically guarantee returns, but thankfully, there are plenty of 3rd party tools to use, AdEspresso by Hootsuite is the first one that comes to mind!Use it to run your campaigns and speed up your journey to positive ROI.NOTE:If your business is largely visual, don’t just use Facebook. Use its sister-company, Instagram as well. Instagram Ads allows you to benefit from having the same data base and targeting options as Facebook, while simultaneously allowing you to connect with an audience that is better primed for visual sales.Is this your ideal solution? Check outFacebook Advertising Made Simple: A Step-by-Step Guide by Neil PatelHow to Run App Install Ads On Facebook by Aki Merced2. Making a Google My Business Listing (and Ranking)A Google My Business (GMB) listing is the smartest thing that you can do for your business.Think about it; Google is the biggest search engine in the world, and if anyone searches for a particular product/service, you’ve pretty much got first dibs!Most search results on Google first include a paid ad, and if someone is looking for a service, the next results are typically GMB listings. Ranking your business in the top 3 search results will bring in ROI like you’ve never seen before.What exactly is Google My Business?If it’s your first time hearing about GMB, it can probably sound a little intimidating. GMB simply combines variously Google platforms and puts them in one place, i.e your business’ Google+profile, your Google Reviews, Google Maps, and gives you access to data like Google Analytics and Google Insights.Since typing this answer, Google is probably working on plenty more offerings…One thing is for sure, from the minute you list your business on GMB and get it ranking, you’ll immediately get the credibility and visibility (of course) that you’ve been looking for.If your small business is local, this is a must-do!If you’re ready to get started, read this:How to optimize your Google My Business listing: expert tips by Graham Charlton7 SEO Mistakes That Leak Money From Local Businesses by Jacob McMillen3. Using Google AdwordsJust like I said in the above strategy, no other platform gives you the type of exposure as Google. At least not in modern history.If online marketing is a baby, then Google Adwords is its godfather.Since Google Adwords has been around for so long, it’s really competitive and pretty expensive if I may say so myself — however, it works extremely well.Here’s the thing; while Adwords is expensive, it’s also really effective if you’ve already utilized on-page SEO, so start there first. SEO makes Adwords a whole lot cheaper!How does SEO make Google Adwords cheaper?For every single ad on the search engine, Google gives them a quality score based on its CTR (click-through-rate), the landing page that the ad sends traffic to, and ad relevance. The quality score also factors in the bid rate that you will need in order for your ad to be displayed. The higher the quality score, the lower the bid cost.Adwords aren’t a zero-sum game, though. You can pair your Google Adwords strategy with another strategy on this list and create a killer campaign!If that’s exciting for you, check these links out for further reading:The Complete Google AdWords Tutorial by Jerry BanfieldThe Iceberg Effect: How Your AdWords Strategy Is Slowly Drowning by Johnathan Dane4. Putting Greater Emphasis on Content Marketing18% of marketers say that content marketing has the greatest commercial impact on their business of any channel in 2016.What exactly is Content Marketing?It’s actually a process of creating and then distributing content that is high value, relevant and consistent with your brand in order to attract a clearly defined audience. You can think of answering Quora questions as a form of content marketing. Sort of.The whole point of content marketing is to focus on long-term results, instead of short-term ROI. While the initial content marketing payoff is very low compared to using Facebook Ads, for instance, in the long-term you create a reputation for your business and that in turn generates sustainable growth in visitors, leads and customers.It’s not easy, though. You still have have have the right mix of:High-quality contentPick relevant topicsOptimize your content with SEOBe consistentMind you, a lot of people automatically think of BLOGS when thinking about content, however, this is 2017 — content ranges from videos, podcasts, online courses, slides and many other ways that people prefer to consume information.To know which content works with your business, you’ll have to do some A/B Testing. There will be a format that eventually sticks.You can read some more here:Getting Started With Content Marketing by Content Marketing InstituteWhy You Need a Growth Model For Your Blog (And How to Create One) by Devesh Khanal5. CouponsBear with me here, I know this one is a bit of an unconventional suggestion, but if you sell a product or offer a service, you can use sites like Groupon as means of promotion for your business.Before anyone checks out of an online store these days, they always search for coupons, and when they’re scrolling through, they’re bound to see your offer as well.Your products will receive mass exposure, and you’ll also get targeted local advertising, increased brand awareness and a slew of new converts — even if they’re only there for the coupon, they’re still spending money.WARNING:If your deal goes viral and becomes extremely popular, you might find yourself a little overwhelmed and unable to handle the new customers, so just make sure that you the math properly.Remember, you want to attract customers with a coupon, but the proposition on your site should keep them there.Sound confusing? Here’s some additional readingDoing The Math On A Groupon Deal by Jay GoltzThe Real Cost of Groupon and What it Means to Your Marketing Planning by Mana Ionescu6. Creating eMail Marketing FunnelsIn 2018 why will this still be relevant? Good question. Simply because of this one reason: Many of the people that visit your site are not going to immediately be convinced by your value proposition. They will need some finessing.Getting their contact information allows you to send them additional marketing materials until they’re completely convinced that spending their hard earned money on your business is worth their time. And also, email is still the most high converting marketing channel — ever!How do you take advantage of this?Simple. You start with something called a “lead magnet”. It would be an offering that compels your website’s visitors to give you their email address — in exchange for something that they would view as valuable, i.e a free service trial, a free digital download, early access to a webinar, a coupon, anything.The point is to get someone to subscribe to your email list and once they do that, you will be able to display your credibility by giving them valuable content.Other benefits of email marketing include:Low costGlobal signNowEasy to automateEasy to segmentImmediate communicationEasy to setup and runEasy to track and optimizeTo be quite honest, if you are a complete newbie to marketing, you’ll notice that a lot of marketing channels are super hard to start. Email marketing is one of the strategies that are relatively simple to start.Read these two pieces to learn some more:21 Powerful Ways to Quickly Grow Your Email List by Jacob McMillenHow to Build Your Email List: The (Better Than) Ultimate Guide by Aaron Orendorff7. WebinarsIf you’re serious about your business, then you’ve probably woken up or stayed up till 2 AM at some point — to catch a webinar. If not, then you’ve got a long way to go (just kidding)!What exactly is a webinar?It’s a seminar that takes place on the web — hence the name, “webinar”. And it can honestly range from being a presentation, to a demonstration to a discussion. It doesn’t always have to be one thing.A webinar actually goes hand in hand with email marketing, because if you pick your topic correctly, you can drive a slew of subscribers into your email list and build some credibility for your business.The great thing about webinars is that they can be pre-recorded and made into standalone products (or even a series of products), which makes them a great platform for training — live and recorded.Before you maybe conflate the two, it bears mentioning that webinars and video tutorials are two completely different things. A webinar tends to have a start time and has live Q&As between yourself and your audience, so it’s far more interactive than a typical video or livestream.You will need webinar software to run a webinar that utilizes the following functions:2-Way Audio – the presenter speaks while the viewers are muted, but the presenter can “turn on” individual viewers so everyone can hear their questionScreenshare – the presenter can share their screen or switch to video for whiteboard teaching or live demonstrationPolls – the presenter can invite viewers to take a poll or provide feedback in other waysCaveat: Webinars do not work for all niches. You’ll really need to think carefully about whether your customers will benefit from a webinar and if not, there are plenty of other strategies that you can always go with.Do webinars fit with your niche? Great!Here’s some additional reading:Webinar Marketing: 15 Steps to Revenue Generating Webinars by Georgiana LaudiHow to grow your business with webinar marketing by Ross Beard8. Free Offers / ConsultationsPut yourself in your customers’ shoes for a second; I’m sure that when it comes to any kind of professional services, you want to have access to expertise, right?That’s why it’s important to position yourself as an expert or an authority figure in whatever your small business’ niche is. By promoting a free consultation, you can generate new leads.Here’s the thing, you shouldn’t even worry yourself about whether you’re disclosing too much free information in the consultation, because if your customers feel that your service is worth the money — they’ll stick around.Okay, it’s true that there are going to be a lot of freeloaders looking for something that they can quickly grab, exploit and go, but to be honest, those customers were never going to buy. Why stress yourself over them?If you can provide a high-quality consultation for free in 30 minutes, a real customer will think, “imagine what they can do in an hour…” and sign up.Advertising a free consultation can be done both online and via pamphlets, newspapers, signs or through word-of-mouth, and hey who’s to say that you can’t put a free consultation front and center on your website or on your social media?Which businesses does this strategy work for? ALL of them. Seriously.Here are some reading essentials:Should You Offer Free Consultations? by Courtney Johnston6 Ways To Make Free Consults Work For You by Laura Simms9. Guest Blogging and Writing ColumnsAny fairly decent writer can share their opinion through weekly or monthly write-ups and watch as this endeavor does wonders for their brand.While you won’t get paid for your efforts, what you will receive however is an opportunity to make consistent contact with an audience and potentially build a relationship with its readers. Then, that audience will immediately think of you when they encounter a certain situation, or other experts in your field.Start out with local newspapers and non-profit magazines, because they’re typically always looking for high-quality contributors who won’t seek a fee, then move on to the more exclusive publications like Forbes, Inc, Fast Company etc once you’ve got your skin in the game.Again, you’re not going to make any money from guest blogging or writing columns, but you will make bank in other ways (i.e. speaking engagements) by being able to say that “you’ve been published in such and such”.The aim of successful guest blogging is to make your brand/business/name valuable to your target audience in a not-so subtle way. Guest blogging and writing columns is an opportunity for you to build trust with your customers, even though someone else already did the hard work of building this audience.How do you get started?Write how-to guidesComment on current eventsPublish interviews with other interesting peopleCreate list-articles (listicles)Report on trends or eventsHere are some additional ideas to get the cogs turning in your brainHow to Secure Guest Posts on Big Publications (WSJ, Forbes & HuffPo) by Sujan PatelHow I Wrote for Fast Company, Copyblogger,& Entrepreneur by Aaron Orendorff10. Partner With Other BusinessesTeamwork is always more effective than singular effort, and combining resources with another business can help you do things you could never accomplish on your own.It’s typically best to target companies in your local area, even if your clientele isn’t local. Your goal is to work out a complementary arrangement that provides mutual benefit for both businesses.Some joint venture examples include:A PPC agency could partner with a CRO agency to refer clients to each other.A coffee shop could offer free coffee vouchers to a plumbing company’s customers.A marketing company could partner with an accounting firm to recommend each other’s services during new client onboarding.A beauty therapist could offer free manicures for a hair stylist’s clients.There is really no limit to what’s possible. Simply identify crossover in your audience and a non-competitor’s audience and then find a way to tap into that crossover in a mutually beneficial way.Sound interesting? Good! Check these additional links outWhy Small Businesses Should Partner Up With Other Brands by Web Smith5 Tips To Partnering Alongside A Business For The First Time by Deborah Sweeney11. Speak At EventsIn terms of branding and establishing yourself as an authority, few things are more impactful than being a speaker at popular events in your niche.While invitations to speak at larger events are often extended as a result of accomplishments or visible influence, you can also work your way into these opportunities by becoming a talented speaker and delivering great talks at smaller events.Or you can simply use it as another marketing channel, by speaking at some of these types of events:Local clubs – think Rotary, Lion’s, Chamber of Commerce.Business networking groups.Specific interest clubs (photography, hiking, sewing, etc.)Browse local events on Eventbrite and We are what we do | Meetup.Schools.Churches.Check events in your local newspaper and magazines.Big companies and their employees.Be prepared, and treat every event like a big deal.And finally, the last couple of additional reading linksHow To Start Speaking At Events by Chris BroganWhy I Get Invited to Speak at Events (And How You Can Too) by Rohit BhargavaAt the end of the day, what’s good for the goose isn’t always good for the gander — you’ll need to do a proper business audit (based on your customer demographics) to determine whether any of these suggestions will be a fit for your business, but my guess is yes.Your answers from your evaluation should lead you to at least 4 of the strategies mentioned in this answer.Good luck!

This can help you tell if you have remembered what you just studied. Don't try to remember the exact wording from your notes in your answer to yourself; synthesizing that information into an answer is a much more useful tactic.It can also help to say the answers to your questions out loud, as if you were trying to explain it to someone else.Review previous tests and assignments. If you missed questions on previous work, look up the answers and understand why you missed these questions. This is particularly helpful if the exam you're studying for is cumulative or comprehensive, meaning it covers things you also covered earlier in the course.Start as early as possible. Don't cram. Cramming the night before is proven to be ineffective, because you're taking in so much information at once that it's impossible to memorize it at all — in fact, you'll hardly retain anything. Studying before and going over it multiple times really is the best way to learn the material.This is especially true with things like history and theoretical subjects.Always study when you have the chance, even if it is only for 15 or 20 minutes.These short study periods add up fast!Study in chunks of 25 minutes using the Pomodoro Technique. After that make a break of 5 minutes; repeat the process 3x, then make a longer pause of 30-45 minutes.Study for your learning style. If you're a visual learner, using pictures can help. Auditory learners should record themselves saying notes and recite it afterwards. If you are a physical person, lecture to yourself (out loud) while also using your hands or moving around; this way it will be easier for you to memorize.Adjust your study techniques to fit your subject. Subjects such as mathematics require a lot of practice with problem sets in order to become familiar with the processes required. Subjects in the humanities, such as history or literature, may require more information synthesis and memorization of things such as terms or dates.Whatever you do, don't just re-read the same set of notes over and over again. In order to actually learn, you need to take an active role in knowledge creation as well as information review. Try finding the "big picture" among what you've taken down or reorganizing your notes by theme or date.Think of your teacher. Ask yourself: What is my teacher most likely to ask on the exam? What materials should I focus on to give myself the best chance of knowing what I need to know? What trick questions or wrinkles could my teacher introduce that might throw me for a loop? This may help you focus on the most important information, rather than getting stuck on things that might not matter as much.