Help Me With Implement Sign in DropBox

To set up a dropbox connexion with airSlate SignNow, simply navigate to the integrations section in your account settings. Follow the prompts to connect your Dropbox account securely. Once linked, you can easily manage your documents directly from Dropbox for a seamless experience.

Utilizing a dropbox connexion enhances your workflow by allowing easy access to documents stored in Dropbox. You can quickly eSign documents and send them for signatures without leaving Dropbox. This integration streamlines your document management process, saving you time and effort.

The dropbox connexion feature is included in airSlate SignNow's competitive pricing plans. There are no additional fees for using this integration with basic and premium packages. You'll find that the value provided by combined features outweighs the cost.

Yes, airSlate SignNow supports dropbox connexion on mobile devices. You can access your documents, sign them, and manage your Dropbox integration from our mobile app. This flexibility allows you to work from anywhere, making document management even easier.

Absolutely! Using a dropbox connexion with airSlate SignNow is secure. We employ industry-standard encryption and security protocols to protect your documents and personal information. You can trust that your data is safe while using our integrated services.

You can manage a wide variety of document types using the dropbox connexion with airSlate SignNow, including PDFs, Word documents, and image files. This flexibility makes it easy to manage, sign, and send any important paperwork directly from your Dropbox.

The dropbox connexion fosters better collaboration by enabling team members to access and sign documents directly from Dropbox. This eliminates delays associated with email exchanges and improves the overall efficiency of document handling. With airSlate SignNow's integration, collaboration becomes more straightforward and streamlined.

Disclaimer: I don't work for Dropbox. However the provided link gives enough details to hazard an educated guess.When a client connects to Dropbox servers, it passes along additional network information like public and private IP addresses. When additional clients connect from the same public IP address, Dropbox tells them that there might be other clients on the private network and sends the private IP addresses list.The client then probes computers off that list, and once a computer is found there is an authentication handshake to confirm it's the same account. Once authorized, LAN sync is enabled.

There is no silver bullet / no magic that can take your SaaS from 0 to 60 without hustle. Most SaaS companies fail because:they don’t give growth the right attention it requiresthey think that growth will just happen; andthey don’t follow through with their growth strategy.A SaaS growth strategy has to cater for the following main aspects:SaaS Lead Generation: Lead generation is the process (or set of processes) that a SaaS decides to implement in order to generate leads. Lead Generation is further split into Inboud and Outbound lead generation.Saas Lead Conversion: Lead conversion is the next step following lead generation. Lead conversion can be broadly split up into two main steps:Visitor to SaaS sign-upSign-up to paid customerThe reason why you should split these two different conversion points is to be able to capture statistical data that can shed more light as to where improvement is required. For instance, if you are getting a poor visitor to SaaS sign-up conversion rate it can be:you are not getting targeted trafficyou are incorrectly addressing your audience’s pain pointsyour messaging is not compelling enoughWhilst if you are getting a fairly good visitor to SaaS sign-up conversion but then failing to convert those sign-ups into paid customers, then you might need to double check:your SaaS for any bugsfor any missing featuresfor feedback from existing usersabout rearranging your sales funnelCustomer Retention: Unlike, acquiring and conversion, retention is a topic which is given less importance. Whilst there is a lot of literature on how to acquire leads and how to convert them into customers, very little is said and done by SaaS to retain those hard-earned customers. Such a biased situation does no justice to retention as a topic. SaaS companies should constantly monitor retention rate as it indicates whether:solution provided is really solving the pain points of the customerscustomers being acquired are of good qualitycustomers can afford to pay for the solution providedSaaS is properly marketing itself, clearly showing what it can do for its clientsNeedless to say, having a very low retention rate is not healthy for any SaaS. It might mean that all the efforts done to implement lead generation strategies and customer conversion go down the drain as once customers convert are vanishing.There are various strategies that SaaS companies can implement to help increase retention. In this section, we aim to cover a good number of these strategies.SaaS Referral Marketing: Most SaaS companies completely miss the referral marketing step. We are going to use this section to educate about what a grave mistake these SaaS companies are doing. If you had to ask any founder or marketer in any SaaS company whether referrals are important for their SaaS, they will all nod and state that referrals are super important. But then when it comes to acting on referrals, most fail to.Most SaaS companies focus on acquiring, converting and retaining customers and stop there. From our experience here at EarlyParrot we attribute this to:Lack of education on how important referrals areNot knowing how relatively easy it is to extend your funnel to get a referral campaign integratedThinking that they have to redo / completely change their way of doing acquisition, conversion and retentionNot knowing how valuable referrals are and how easy it is to convert them and retain themDepending on the area that you want to fix/focus on more there are various strategies / tools that can help you out. I am going to highlight some strategies from our 60+ SaaS growth hack strategies for each area.SaaS Lead Generation - Strategy #5: Spy on your competitor’s content strategyCreating a perfect content marketing strategy for your business begins with understanding the audience. An article getting shared across various social media platforms implies that the content was well received. However, you will get a lot of clues by simply keeping an eye on how your competitors are handling their content strategy and to respond accordinglySaaS Lead Conversion Strategy #41: Convert Website Visitors with Exit-Intent CampaignsWhat if you can detect those leaving your SaaS website and give them an incentive not to leave? Visitors might leave your SaaS website for various reasons:The message is not clearThe offer is not compelling enoughPricing is not clearOr your visitors simply don’t have enough time to go through your content and educate themselves about your solution.What if you can make their effort worth it by offering them a special discount or a free consultation?SaaS Customer Retention Strategy #52: Offer annual pricingMost SaaS require more than a month to be able to show the full potential of what they are capable of doing. At EarlyParrot we do referral marketing (explained later on in the referrals section). It is very hard for business to get the full potential of referrals in just 30 days. Hence we, bundle a number of good incentives, not just a discount, but also a list of services, such as free onboarding and integration and strategy calls to encourage our customers to jump on an annual plan.By converting customers to an annual plan, you will have plenty of time to focus on providing long term value, rather than focusing on making sure customer renews their subscription the upcoming month. Selling monthly is very hard as most churn because of lack of understanding your SaaS and how valuable it is.SaaS Referral Marketing Strategy #60: Reward stacking to help in SaaS customer acquisition and retentionThe main purpose of any referral marketing campaign is to acquire new users/customers. But if played well, a referral strategy can help in both acquiring and retaining existing SaaS users.Check up here how Dropbox gave away 500mb of free storage per new referred users. These rewards were attractive enough to make Dropbox go viral. But that was not the only benefit Dropbox got out of it. Owning an upgraded Dropbox account, with plenty of bonus storage space for referring several users to Dropbox, offers plenty of reasons why one will stay using Dropbox and will not switch to a competing service.When designing a SaaS referral marketing campaign, make sure that the rewards you give out are stackable. Stacking rewards will keep making it attractive to refer more and more friends but will also help in drastically reducing churn, building a resilient user base that will not switch to a competing service that might come along in the future.

It really depends on the stage you are at, since different growth strategies will work at different stages, but I will try to take a stab at it:1) PPCThere is *no way to scale* without PPC. If you are early, you need to get customers as affordable as possible, based on your budget/funding. If you don't have good numbers (conversions, LTV, etc) it might not be profitable at first, but keep pouring money and optimizing your landing pages (usually your homepage at early-mid stages) until you hit some good numbers.Aim for getting your customer acquisition cost back at 9-12 months.There are many places to buy targeted traffic and it depends on your industry. I will just say that Google/Facebook are the most common and most competitive. I rarely see (if at all) Facebook working for B2B.2) Content MarketingAlthough it's been touted all over the place, I will cut right through the chase here with some pretty actionable stuff.Content comes in many formats. For early-mid stage just do blog posts (both on your blog and on other blogs - guest blogging-) and a few infographics per year if possible. Promote the heck out of them.Slideshare might also be good for you, depending on if  B2B is C-level executives or small businesses.Content marketing is an extremely long-term game. It helps establish you rather than fuel growth. Think of it like the foundation of a building. You *might* see results after 6-12 months or even longer.Keep improving, revising and adjusting.Quality content is defined by what your market is doing. If there are only a couple content providers or their quality is bad, you don't need much quality to top them. Your content will always get compared to other content providers in your industry and you must be in the top #1-3 spots.----These are just two, but they should get you started. These 2 while improving the product and investing in customer success should get you to 6-figures in Annual Recurring Revenue easily. By the way, customer success is paramount for any growth hacking to happen.I think it's a pretty interesting topic, so I will expand on it on a new post in my personal blog Proven Growth Hacking Strategies for B2B SaaS | WeeklyGrowth ----UPDATE: Since you mentioned your exact site, I will elaborate a bit more although I usually don't do this for free over the internet:a) You have a pricing model based only on users. Although that's handy, it's hard to move users from free to paid plans and from existing paying plans to higher plans.I would consider building 1-2 major features available only to paying users.b) I don't have access to your PPC channels, but I am certain you can add more at a profit. Please make sure to check the full spectrum. Here is a hint that might or might not work for you: Email sponsorshipsc) People can only sign up for your SaaS on your blog. They can't sign up for your new articles. Many people want to read your content and are not ready to buy. Why not give them the option for a weekly newsletter?d) Finally I would consider creating a couple case studies and utilizing them in the email marketing campaigns.If you have any comments/questions, I'd be happy to hear them!

A SaaS growth strategy has to cater for the following main aspects:SaaS Lead Generation: Lead generation is the process (or set of processes) that a SaaS decides to implement in order to generate leads. Lead Generation is further split into Inboud and Outbound lead generation.Saas Lead Conversion: Lead conversion is the next step following lead generation. Lead conversion can be broadly split up into two main steps:Visitor to SaaS sign-upSign-up to paid customerThe reason why you should split these two different conversion points is to be able to capture statistical data that can shed more light as to where improvement is required. For instance, if you are getting a poor visitor to SaaS sign-up conversion rate it can be:you are not getting targeted trafficyou are incorrectly addressing your audience’s pain pointsyour messaging is not compelling enoughWhilst if you are getting a fairly good visitor to SaaS sign-up conversion but then failing to convert those sign-ups into paid customers, then you might need to double check:your SaaS for any bugsfor any missing featuresfor feedback from existing usersabout rearranging your sales funnelCustomer Retention: Unlike, acquiring and conversion, retention is a topic which is given less importance. Whilst there is a lot of literature on how to acquire leads and how to convert them into customers, very little is said and done by SaaS to retain those hard-earned customers. Such a biased situation does no justice to retention as a topic. SaaS companies should constantly monitor retention rate as it indicates whether:solution provided is really solving the pain points of the customerscustomers being acquired are of good qualitycustomers can afford to pay for the solution providedSaaS is properly marketing itself, clearly showing what it can do for its clientsNeedless to say, having a very low retention rate is not healthy for any SaaS. It might mean that all the efforts done to implement lead generation strategies and customer conversion go down the drain as once customers convert are vanishing.There are various strategies that SaaS companies can implement to help increase retention. In this section, we aim to cover a good number of these strategies.SaaS Referral Marketing: Most SaaS companies completely miss the referral marketing step. We are going to use this section to educate about what a grave mistake these SaaS companies are doing. If you had to ask any founder or marketer in any SaaS company whether referrals are important for their SaaS, they will all nod and state that referrals are super important. But then when it comes to acting on referrals, most fail to.Most SaaS companies focus on acquiring, converting and retaining customers and stop there. From our experience here at EarlyParrot we attribute this to:Lack of education on how important referrals areNot knowing how relatively easy it is to extend your funnel to get a referral campaign integratedThinking that they have to redo / completely change their way of doing acquisition, conversion and retentionNot knowing how valuable referrals are and how easy it is to convert them and retain themDepending on the area that you want to fix/focus on more there are various strategies / tools that can help you out. I am going to highlight some strategies from our 60+ SaaS growth hack strategies for each area.SaaS Lead Generation - Strategy #5: Spy on your competitor’s content strategyCreating a perfect content marketing strategy for your business begins with understanding the audience. An article getting shared across various social media platforms implies that the content was well received. However, you will get a lot of clues by simply keeping an eye on how your competitors are handling their content strategy and to respond accordinglySaaS Lead Conversion Strategy #41: Convert Website Visitors with Exit-Intent CampaignsWhat if you can detect those leaving your SaaS website and give them an incentive not to leave? Visitors might leave your SaaS website for various reasons:The message is not clearThe offer is not compelling enoughPricing is not clearOr your visitors simply don’t have enough time to go through your content and educate themselves about your solution.What if you can make their effort worth it by offering them a special discount or a free consultation?SaaS Customer Retention Strategy #52: Offer annual pricingMost SaaS require more than a month to be able to show the full potential of what they are capable of doing. At EarlyParrot we do referral marketing (explained later on in the referrals section). It is very hard for business to get the full potential of referrals in just 30 days. Hence we, bundle a number of good incentives, not just a discount, but also a list of services, such as free onboarding and integration and strategy calls to encourage our customers to jump on an annual plan.By converting customers to an annual plan, you will have plenty of time to focus on providing long term value, rather than focusing on making sure customer renews their subscription the upcoming month. Selling monthly is very hard as most churn because of lack of understanding your SaaS and how valuable it is.SaaS Referral Marketing Strategy #60: Reward stacking to help in SaaS customer acquisition and retentionThe main purpose of any referral marketing campaign is to acquire new users/customers. But if played well, a referral strategy can help in both acquiring and retaining existing SaaS users.Check up here how Dropbox gave away 500mb of free storage per new referred users. These rewards were attractive enough to make Dropbox go viral. But that was not the only benefit Dropbox got out of it. Owning an upgraded Dropbox account, with plenty of bonus storage space for referring several users to Dropbox, offers plenty of reasons why one will stay using Dropbox and will not switch to a competing service.When designing a SaaS referral marketing campaign, make sure that the rewards you give out are stackable. Stacking rewards will keep making it attractive to refer more and more friends but will also help in drastically reducing churn, building a resilient user base that will not switch to a competing service that might come along in the future.

A SaaS growth strategy has to cater for the following main aspects:SaaS Lead Generation: Lead generation is the process (or set of processes) that a SaaS decides to implement in order to generate leads. Lead Generation is further split into Inboud and Outbound lead generation.Saas Lead Conversion: Lead conversion is the next step following lead generation. Lead conversion can be broadly split up into two main steps:Visitor to SaaS sign-upSign-up to paid customerThe reason why you should split these two different conversion points is to be able to capture statistical data that can shed more light as to where improvement is required. For instance, if you are getting a poor visitor to SaaS sign-up conversion rate it can be:you are not getting targeted trafficyou are incorrectly addressing your audience’s pain pointsyour messaging is not compelling enoughWhilst if you are getting a fairly good visitor to SaaS sign-up conversion but then failing to convert those sign-ups into paid customers, then you might need to double check:your SaaS for any bugsfor any missing featuresfor feedback from existing usersabout rearranging your sales funnelCustomer Retention: Unlike, acquiring and conversion, retention is a topic which is given less importance. Whilst there is a lot of literature on how to acquire leads and how to convert them into customers, very little is said and done by SaaS to retain those hard-earned customers. Such a biased situation does no justice to retention as a topic. SaaS companies should constantly monitor retention rate as it indicates whether:solution provided is really solving the pain points of the customerscustomers being acquired are of good qualitycustomers can afford to pay for the solution providedSaaS is properly marketing itself, clearly showing what it can do for its clientsNeedless to say, having a very low retention rate is not healthy for any SaaS. It might mean that all the efforts done to implement lead generation strategies and customer conversion go down the drain as once customers convert are vanishing.There are various strategies that SaaS companies can implement to help increase retention. In this section, we aim to cover a good number of these strategies.SaaS Referral Marketing: Most SaaS companies completely miss the referral marketing step. We are going to use this section to educate about what a grave mistake these SaaS companies are doing. If you had to ask any founder or marketer in any SaaS company whether referrals are important for their SaaS, they will all nod and state that referrals are super important. But then when it comes to acting on referrals, most fail to.Most SaaS companies focus on acquiring, converting and retaining customers and stop there. From our experience here at EarlyParrot we attribute this to:Lack of education on how important referrals areNot knowing how relatively easy it is to extend your funnel to get a referral campaign integratedThinking that they have to redo / completely change their way of doing acquisition, conversion and retentionNot knowing how valuable referrals are and how easy it is to convert them and retain themDepending on the area that you want to fix/focus on more there are various strategies / tools that can help you out. I am going to highlight some strategies from our 60+ SaaS growth hack strategies for each area.SaaS Lead Generation - Strategy #5: Spy on your competitor’s content strategyCreating a perfect content marketing strategy for your business begins with understanding the audience. An article getting shared across various social media platforms implies that the content was well received. However, you will get a lot of clues by simply keeping an eye on how your competitors are handling their content strategy and to respond accordinglySaaS Lead Conversion Strategy #41: Convert Website Visitors with Exit-Intent CampaignsWhat if you can detect those leaving your SaaS website and give them an incentive not to leave? Visitors might leave your SaaS website for various reasons:The message is not clearThe offer is not compelling enoughPricing is not clearOr your visitors simply don’t have enough time to go through your content and educate themselves about your solution.What if you can make their effort worth it by offering them a special discount or a free consultation?SaaS Customer Retention Strategy #52: Offer annual pricingMost SaaS require more than a month to be able to show the full potential of what they are capable of doing. At EarlyParrot we do referral marketing (explained later on in the referrals section). It is very hard for business to get the full potential of referrals in just 30 days. Hence we, bundle a number of good incentives, not just a discount, but also a list of services, such as free onboarding and integration and strategy calls to encourage our customers to jump on an annual plan.By converting customers to an annual plan, you will have plenty of time to focus on providing long term value, rather than focusing on making sure customer renews their subscription the upcoming month. Selling monthly is very hard as most churn because of lack of understanding your SaaS and how valuable it is.SaaS Referral Marketing Strategy #60: Reward stacking to help in SaaS customer acquisition and retentionThe main purpose of any referral marketing campaign is to acquire new users/customers. But if played well, a referral strategy can help in both acquiring and retaining existing SaaS users.Check up here how Dropbox gave away 500mb of free storage per new referred users. These rewards were attractive enough to make Dropbox go viral. But that was not the only benefit Dropbox got out of it. Owning an upgraded Dropbox account, with plenty of bonus storage space for referring several users to Dropbox, offers plenty of reasons why one will stay using Dropbox and will not switch to a competing service.When designing a SaaS referral marketing campaign, make sure that the rewards you give out are stackable. Stacking rewards will keep making it attractive to refer more and more friends but will also help in drastically reducing churn, building a resilient user base that will not switch to a competing service that might come along in the future.

A SaaS growth strategy has to cater for the following main aspects:SaaS Lead Generation: Lead generation is the process (or set of processes) that a SaaS decides to implement in order to generate leads. Lead Generation is further split into Inboud and Outbound lead generation.Saas Lead Conversion: Lead conversion is the next step following lead generation. Lead conversion can be broadly split up into two main steps:Visitor to SaaS sign-upSign-up to paid customerThe reason why you should split these two different conversion points is to be able to capture statistical data that can shed more light as to where improvement is required. For instance, if you are getting a poor visitor to SaaS sign-up conversion rate it can be:you are not getting targeted trafficyou are incorrectly addressing your audience’s pain pointsyour messaging is not compelling enoughWhilst if you are getting a fairly good visitor to SaaS sign-up conversion but then failing to convert those sign-ups into paid customers, then you might need to double check:your SaaS for any bugsfor any missing featuresfor feedback from existing usersabout rearranging your sales funnelCustomer Retention: Unlike, acquiring and conversion, retention is a topic which is given less importance. Whilst there is a lot of literature on how to acquire leads and how to convert them into customers, very little is said and done by SaaS to retain those hard-earned customers. Such a biased situation does no justice to retention as a topic. SaaS companies should constantly monitor retention rate as it indicates whether:solution provided is really solving the pain points of the customerscustomers being acquired are of good qualitycustomers can afford to pay for the solution providedSaaS is properly marketing itself, clearly showing what it can do for its clientsNeedless to say, having a very low retention rate is not healthy for any SaaS. It might mean that all the efforts done to implement lead generation strategies and customer conversion go down the drain as once customers convert are vanishing.There are various strategies that SaaS companies can implement to help increase retention. In this section, we aim to cover a good number of these strategies.SaaS Referral Marketing: Most SaaS companies completely miss the referral marketing step. We are going to use this section to educate about what a grave mistake these SaaS companies are doing. If you had to ask any founder or marketer in any SaaS company whether referrals are important for their SaaS, they will all nod and state that referrals are super important. But then when it comes to acting on referrals, most fail to.Most SaaS companies focus on acquiring, converting and retaining customers and stop there. From our experience here at EarlyParrot we attribute this to:Lack of education on how important referrals areNot knowing how relatively easy it is to extend your funnel to get a referral campaign integratedThinking that they have to redo / completely change their way of doing acquisition, conversion and retentionNot knowing how valuable referrals are and how easy it is to convert them and retain themDepending on the area that you want to fix/focus on more there are various strategies / tools that can help you out. I am going to highlight some strategies from our 60+ SaaS growth hack strategies for each area.SaaS Lead Generation - Strategy #5: Spy on your competitor’s content strategyCreating a perfect content marketing strategy for your business begins with understanding the audience. An article getting shared across various social media platforms implies that the content was well received. However, you will get a lot of clues by simply keeping an eye on how your competitors are handling their content strategy and to respond accordinglySaaS Lead Conversion Strategy #41: Convert Website Visitors with Exit-Intent CampaignsWhat if you can detect those leaving your SaaS website and give them an incentive not to leave? Visitors might leave your SaaS website for various reasons:The message is not clearThe offer is not compelling enoughPricing is not clearOr your visitors simply don’t have enough time to go through your content and educate themselves about your solution.What if you can make their effort worth it by offering them a special discount or a free consultation?SaaS Customer Retention Strategy #52: Offer annual pricingMost SaaS require more than a month to be able to show the full potential of what they are capable of doing. At EarlyParrot we do referral marketing (explained later on in the referrals section). It is very hard for business to get the full potential of referrals in just 30 days. Hence we, bundle a number of good incentives, not just a discount, but also a list of services, such as free onboarding and integration and strategy calls to encourage our customers to jump on an annual plan.By converting customers to an annual plan, you will have plenty of time to focus on providing long term value, rather than focusing on making sure customer renews their subscription the upcoming month. Selling monthly is very hard as most churn because of lack of understanding your SaaS and how valuable it is.SaaS Referral Marketing Strategy #60: Reward stacking to help in SaaS customer acquisition and retentionThe main purpose of any referral marketing campaign is to acquire new users/customers. But if played well, a referral strategy can help in both acquiring and retaining existing SaaS users.Check up here how Dropbox gave away 500mb of free storage per new referred users. These rewards were attractive enough to make Dropbox go viral. But that was not the only benefit Dropbox got out of it. Owning an upgraded Dropbox account, with plenty of bonus storage space for referring several users to Dropbox, offers plenty of reasons why one will stay using Dropbox and will not switch to a competing service.When designing a SaaS referral marketing campaign, make sure that the rewards you give out are stackable. Stacking rewards will keep making it attractive to refer more and more friends but will also help in drastically reducing churn, building a resilient user base that will not switch to a competing service that might come along in the future.

It's a little unclear to me whether you are:A. A SaaS application (like signNow or Salesforce) and want to integrate with Dropbox & BoxorB. An end-user and want to build a custom integration between Box/Dropbox and signNow/SalesforceFor the latter, I would look at linking the two using something like Zapier. I'll try and tackle the former here and answer this question from the point of view of a SaaS application building an integration for Dropbox or Box. My SaaS company, signNow, has built integrations with both Box and Dropbox. First, let's talk about the functionality and benefits of Box and Dropbox:1. Presence (or lack thereof) on Box/Dropbox UI:  - With Box, you're able to build an app that Box users can access from inside Box. Users can then navigate your website/integration using an iFrame (this does mean you'll need to configure X-Frame-Options correctly for this flow).  - With Dropbox, you have no way of building on top of or into their user interface.2. Single Sign On (SSO):  - Both Dropbox and Box have support for SAML.3. Ability to sync files back:  - Both Dropbox and Box provide at least one authentication mode 4. Ability to pull files into your product:  - Both Dropbox and Box provide a nice JavaScript "picker" as well as their standard APIs that allow you to retrieve files.5. Extra functionality:  - Box offers secondary APIs that may be useful6. Audiences  - Box leans heavily towards large Enterprise customers. Don't expect to have much traction with your integration unless your audience is the same and you have a sales/marketing push behind the integration.  - Dropbox is moving more into the Enterprise space but is still mostly individuals and SMBs, from what I can tell.Here are some important questions to ask yourself in regards to the user experience:1. What is the most common workflow a user will be doing? How can this integration make that workflow as seamless as possible?2. How will the user know when something has been synced back or saved to Dropbox/Box? Is an in-app notification possible or, if the sync is triggered by an asynchronous event, should you have another solution like an email notification? Or is it safe for this action to be implicit with no notification?3. If the user is new to your integration, how do you get them setup? Is it a self-serve process? What can you do to make how it works as obvious as possible?4. What happens when the user disables the integration?And some extra technical considerations to keep in mind:1. OAuth: You'll most likely need to implement an OAuth flow. And don't forget to correctly handle refresh tokens!2. Email address mismatches: If you aren't exclusively using SSO or otherwise enforcing it, you may have a user link their a@a.com account on Box or Dropbox to their b@b.com account in your application. This can lead to a lot of confusion and support inquiries. 3. Synchronous vs asynchronous workflows: Does the user take a file out of Box/Dropbox, do something with it in your SaaS app, and then save it back to Box/Dropbox right away? If so, things are relatively straightforward. More complications come into play if there are asynchronous events that happen in your SaaS app that may or may not trigger syncing back to Box/Dropbox. It's helpful that Box & Dropbox offer version control of their files.Overall, I'd say that Box gives you more flexibility to build a deep integration if your users are beginning their workflow in Box. If your users are starting their workflows in your SaaS application, you can achieve pretty much identical functionality with both Box and Dropbox. At signNow we built integrations for both services, each customized to take advantage of the benefits of the respective platforms.

There is no silver bullet / no magic that can take your SaaS from 0 to 60 without hustle. Most SaaS companies fail because:they don’t give growth the right attention it requiresthey think that growth will just happen; andthey don’t follow through with their growth strategy.A SaaS growth strategy has to cater for the following main aspects:SaaS Lead Generation: Lead generation is the process (or set of processes) that a SaaS decides to implement in order to generate leads. Lead Generation is further split into Inboud and Outbound lead generation.Saas Lead Conversion: Lead conversion is the next step following lead generation. Lead conversion can be broadly split up into two main steps:Visitor to SaaS sign-upSign-up to paid customerThe reason why you should split these two different conversion points is to be able to capture statistical data that can shed more light as to where improvement is required. For instance, if you are getting a poor visitor to SaaS sign-up conversion rate it can be:you are not getting targeted trafficyou are incorrectly addressing your audience’s pain pointsyour messaging is not compelling enoughWhilst if you are getting a fairly good visitor to SaaS sign-up conversion but then failing to convert those sign-ups into paid customers, then you might need to double check:your SaaS for any bugsfor any missing featuresfor feedback from existing usersabout rearranging your sales funnelCustomer Retention: Unlike, acquiring and conversion, retention is a topic which is given less importance. Whilst there is a lot of literature on how to acquire leads and how to convert them into customers, very little is said and done by SaaS to retain those hard-earned customers. Such a biased situation does no justice to retention as a topic. SaaS companies should constantly monitor retention rate as it indicates whether:solution provided is really solving the pain points of the customerscustomers being acquired are of good qualitycustomers can afford to pay for the solution providedSaaS is properly marketing itself, clearly showing what it can do for its clientsNeedless to say, having a very low retention rate is not healthy for any SaaS. It might mean that all the efforts done to implement lead generation strategies and customer conversion go down the drain as once customers convert are vanishing.There are various strategies that SaaS companies can implement to help increase retention. In this section, we aim to cover a good number of these strategies.SaaS Referral Marketing: Most SaaS companies completely miss the referral marketing step. We are going to use this section to educate about what a grave mistake these SaaS companies are doing. If you had to ask any founder or marketer in any SaaS company whether referrals are important for their SaaS, they will all nod and state that referrals are super important. But then when it comes to acting on referrals, most fail to.Most SaaS companies focus on acquiring, converting and retaining customers and stop there. From our experience here at EarlyParrot we attribute this to:Lack of education on how important referrals areNot knowing how relatively easy it is to extend your funnel to get a referral campaign integratedThinking that they have to redo / completely change their way of doing acquisition, conversion and retentionNot knowing how valuable referrals are and how easy it is to convert them and retain themDepending on the area that you want to fix/focus on more there are various strategies / tools that can help you out. I am going to highlight some strategies from our 60+ SaaS growth hack strategies for each area.SaaS Lead Generation - Strategy #5: Spy on your competitor’s content strategyCreating a perfect content marketing strategy for your business begins with understanding the audience. An article getting shared across various social media platforms implies that the content was well received. However, you will get a lot of clues by simply keeping an eye on how your competitors are handling their content strategy and to respond accordinglySaaS Lead Conversion Strategy #41: Convert Website Visitors with Exit-Intent CampaignsWhat if you can detect those leaving your SaaS website and give them an incentive not to leave? Visitors might leave your SaaS website for various reasons:The message is not clearThe offer is not compelling enoughPricing is not clearOr your visitors simply don’t have enough time to go through your content and educate themselves about your solution.What if you can make their effort worth it by offering them a special discount or a free consultation?SaaS Customer Retention Strategy #52: Offer annual pricingMost SaaS require more than a month to be able to show the full potential of what they are capable of doing. At EarlyParrot we do referral marketing (explained later on in the referrals section). It is very hard for business to get the full potential of referrals in just 30 days. Hence we, bundle a number of good incentives, not just a discount, but also a list of services, such as free onboarding and integration and strategy calls to encourage our customers to jump on an annual plan.By converting customers to an annual plan, you will have plenty of time to focus on providing long term value, rather than focusing on making sure customer renews their subscription the upcoming month. Selling monthly is very hard as most churn because of lack of understanding your SaaS and how valuable it is.SaaS Referral Marketing Strategy #60: Reward stacking to help in SaaS customer acquisition and retentionThe main purpose of any referral marketing campaign is to acquire new users/customers. But if played well, a referral strategy can help in both acquiring and retaining existing SaaS users.Check up here how Dropbox gave away 500mb of free storage per new referred users. These rewards were attractive enough to make Dropbox go viral. But that was not the only benefit Dropbox got out of it. Owning an upgraded Dropbox account, with plenty of bonus storage space for referring several users to Dropbox, offers plenty of reasons why one will stay using Dropbox and will not switch to a competing service.When designing a SaaS referral marketing campaign, make sure that the rewards you give out are stackable. Stacking rewards will keep making it attractive to refer more and more friends but will also help in drastically reducing churn, building a resilient user base that will not switch to a competing service that might come along in the future.

I am NOT surprised that no other answer tackled referral marketing as a technique to grow a B2B. Most think that referral marketing is strictly for B2C. It’s not the case. If properly designed a B2B referral marketing campaign must target that individual responsible in a particular business to decide whether to procure your product/service.Word of mouth or referral marketing is when you entice your existing customers to signNow out and refer other customers in exchange for a lovely reward. Referrals can be done through social media such as Facebook, Twitter, Instagram, through chat apps such as WhatsApp and Facebook Messenger and by email invites. Such engagement will create a warm community around your startup that will nurture future leads until they eventually buy from you.How will your referrers share your startup? They will do it via what we call the share screen.The following is a list of top three referral marketing techniques that we at EarlyParrot recommend to our clients.Strategy #1: Reward Stacking to help in customer acquisition and retentionThe main purpose of any referral marketing campaign is to acquire new users/customers. But if played well, a referral strategy can help in both acquiring and also retaining existing users.These rewards were attractive enough to make Dropbox go viral. But that was not the only benefit Dropbox got out of it. Owning an upgraded Dropbox account, with plenty of bonus storage space for referring several users to Dropbox, offers plenty of reasons why one will stay using Dropbox and will not switch to a competing service.When designing a referral marketing campaign, make sure that the rewards you give out are stackable. Stacking rewards will keep making it attractive to refer more and more friends but will also help in drastically reducing churn, building a resilient user base that will not switch to a competing service that might come along in the future.Strategy #2: Invite your past users, especially in-active onesGive them a reason to return. The fact that in the past they used your service means that they saw value in what you are offering. The fact that they are not paying customers any more does not mean they cannot value the potential that you are offering, but it might be they need a touch base, a gentle and subtle reminder about your service.Your referral campaign can be a quick touch base to invite them back to your startup, telling them about new developments whilst they have been away and lure them into becoming active by referring their friends in exchange for a reward. Your past users are a good start to get your referral marketing campaign cranking.Strategy #3: Referrals integrated within your StartupHaving a logged in area offers a huge opportunity to pitch your referral program at different stages in the customer lifecycle. Think of how SaaS like Hotjar and Dropbox integrated their referral campaign within their onboarding or else as a feature into their SaaS.By adding a prominent CTA (Click Through Action), clearly visible from most screens, will highly increase your chances of getting your SaaS users interested in your referral campaign. Alternatively, you can also pitch your referral program to your SaaS users at different stages such as:Onboarding: by inviting your newly acquired SaaS user to invite their friends in exchange for a rewardWhen hitting a limit: offer refer a friend as a means of extending their trial or increasing their freemium limit.Deeply integrating your referral marketing campaign into your SaaS will drastically increase your conversions. SaaS such as Dropbox gave so much prominence to referrals that when hitting a storage limit, they ask to either upgrade or else refer a friend.When creating a referral marketing campaign, the following are 7 checks you have to do in order to make sure your campaign is successful.Integrated into your user flow: Make sure your referral marketing campaign is tightly integrated into your startup. Don’t just implement a referral marketing campaign which requires your users to sign up again for it. Automatically generate a unique referral link and clearly show it to your users. Any successful referral marketing campaign was tightly integrated and tied in meaningful milestones to a reward. Eg. new sign-up or new sign-up and achieve a certain level in their profile, or newly paid sign-up.Right after the AHA: Do not just bombard all users to get your referrals. It won’t work and you will annoy genuine people who might just want to become your customers. Ask for referrals only after your users have experienced the AHA moment. At that point, your users would have experienced the value of your startup. From that point onwards, it is the right time to ask for referralsBrandability / Seamless flow: Do not go for platforms that do not allow you to totally brand your referral campaign. Make sure you can brand your emails, your pages and make sure emails go out from your domain. Platforms that enforce Powered by links or any kind of promotion to their platform, OR do not allow you to fully customize your campaign according to your needs should be out your sight.Offer attractive rewards / stackable rewards: Let your referrers stack rewards. Make them post their referral links everywhere and chase their referrals to join your startup so as to get more rewards/benefits. Your referrers should be rewarded in direct proportion to how much referrals they get - at least up to a certain limit.Tie in rewards to an account - non-transferable: Once a referrer achieves a certain status in your startup, eg stacked several rewards, make sure you don’t allow them to transfer them to another account. Also, make sure you tight in those rewards to that paid account. Closing that particular account should automatically disqualify them from benefiting from the rewards. Such a clause will cut your churn (on referrer accounts) by at least x4. Why? As no one would like to let go of an upgraded accountDon’t be afraid to ask for referrals - Ask often: most customers we consult for are almost afraid of asking for referrals. Keep in mind that happy customers are happy to share a good working startup. They will feel smart when referring a good working solution to their friends & colleagues. And heyyy, keep in mind they are getting rewarded for it.Double-Sided - Reward both referral and referrer: If you want to make it easier for your referrers to share your startup and if you want conversions to skyrocket make sure you make it interesting for both referrers and referrals.