Create Your Pharmacy Bill Format for Marketing Effortlessly

Pharmacy bill format for Marketing

as a local pharmacy owner digital marketing can feel like you are coming down with a very bad fever since you are not allowed to advertise your core products that is medicine so what do you do don't worry and trust me when I say this because this video can be your dollar 650. when we say digital marketing people think of it as online selling but that is just one element of digital marketing we will cover a lot of other things in today's video hi my name is Tani and I am going to discuss six important digital marketing strategies for a pharmacist these strategies come after a lot of research work and interviewing digital marketing specialist who consult for pharmacists and medical stores foreign strategy that you should invest in is design a website or an application you need a place where your customers can come and learn more about you or medicine in general which is why designing a high quality website with great content and a great user interface is super important before you start any digital marketing strategy a good way to do this is dedicating certain sections of your website to individual categories you can check out how new Empire chemist a Mumbai based chemistor is doing this on your website you can also provide high quality and informative content on your website and blogs are the best way to do this you can check out the website of Apollo Pharmacy the way they write their blogs and the topics they are covering in their blog section you can either use your website or create a new application to sell your products online but for that you will have to register yourself on an e-pharmacy registration portal our next strategy recommendation will be local listing and local SEO I am sure you want people in your locality to know that you exist and you also want to showcase that you are available 24x7 and you sell a lot of other products except medicines all of this can be easily achieved if you register yourself on local listing platforms and do some local SEO firstly get yourselves registered on listing sites like just dial Google my business and others then update your profile on such listing sites by adding timings videos photos and other details about your shop and at the end also try to get customer reviews and star ratings from your existing and new customers and secondly to make sure that your business listing ranks higher when someone searches chemist near me you need to do local SEO but don't worry everything that you do to set up your account on such listing platforms is enough for your local SEO strategy remember Google considers three important things when it comes to local rankings that is prominence relevance and distance so make sure your local SEO strategy revolve around these three important things with this we move on to our next strategy that is e-commerce if you don't have enough resources to make a website or an application to sell your products online you can always tie up with an e-commerce platform to sell up your products and various other things do you know how Pharmacy Works people upload their prescription on Pharmacy Pharmacy then verifies it and sends it out to pharmacies around that individual customer then the delivery partner picks up the medicines and deliver it to the customer so Pharmacy and various other e-commerce sites are always looking for pharmacists who they can tie up with by the way if you're enjoying this video do hit the like button so it can reach other Pharmacists and medical store owners like you a next strategy recommendation will be social media marketing social media marketing is like water cooler tank at office people come here to talk about anything and everything they want but then what do you as a pharmacy owner should talk about on social media your strategy should revolve around providing factual information around your Niche to people on internet for example you can create content around tips to reduce anxiety or difference between heart attack and a stroke or various other such informative reels or you could even bust some common myths but remember people don't buy products and services on social media people buy stories or you can post something like this to create engagement with your audience a next strategy recommendation will be focus on Dynamic search ads you may have a lot of products on your website and you want each one of them to show up when someone searches for them but that would mean creating thousands of ads and targeting even more number of keywords sounds difficult right and that's why Dynamic search ads are here to make your life much more easier Under the Umbrella of paid ads Dynamic search ads are most relevant for your business your customers can find you easily if you provide them with exactly what they are looking for and don't worry you don't have to manage any keyword lists this simply use existing content from your website match them to the user's query and automatically generate headlines for your web pages and our last strategy for today's video will be WhatsApp automation let me paint you three pictures number one your customer calls you tells you what kind of medicines they want you note down their address and you deliver it to their homes number two a customer goes to your website finds out the product he or she wants and then give you the details and then you deliver the products to their home number three a customer whatsapps you a prescription and their address details and you deliver all the products to their home which approach do you think would take the least amount of time third one right so all I'm saying is invest in WhatsApp Automation and give the privilege to your customers for ordering on the go using their mobile phones there are a lot of other features like product catalog automated WhatsApp reminders and many moves so if you want a detailed video on the same do let us know in the comments below some of these strategies are quite simple but some might require a lot of resources and time so decide and pick the ones that are most suitable for your business and remember if you are a pharmacy you sell a lot of other products than just medicines so don't just Market yourself as a pharmacy that only sells medicines and lastly if you like the video do hit the like button and subscribe to our channel for more such tips and strategies around digital marketing till then Happy marketing [Music] foreign