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hi everyone welcome to my channel today i'm talking about how to write a business plan i get this question a lot from entrepreneurs who really just want to know what is supposed to go into this business plan there's two reasons why one would write a business plan one is that you genuinely want to plan for the business you're about to open you want to understand in detail everything that you need to prepare for and you need to be able to articulate what it is that you plan to achieve with the business and in what time frame the second reason you'd want to write a business plan is when you're applying for some sort of funding either to start your business or to grow your business usually funders look for as part of the supporting documentation a comprehensive business plan so that they have comfort and confidence that your business will actually be around long enough to be able to pay back that money or return any investment that is made by an equity investor so what i've done is i've put together a business plan template i'm going to walk you through what you would typically find in a business plan at a high level and what i'll also do is make sure that i include a link to this business plan template as part of this video's description so that you can actually download it and work through it for yourself i think that would be helpful so without wasting any more time let's just dive right into it what i'm going to do is i'm going to share my screen and then we can walk through this business plan template together okay here we are so um what you're seeing on your screen is a table of contents i think that's the easiest thing for me to use to describe the contents of what is in this business plan template so the first thing you'll see over here is an executive summary the executive summary is really a one to two page summary of what is containing your business plan it's really um the two pages that any investor would quickly read through and then decide whether or not they want to go through the rest of your business plan in detail because usually this is the part that really gives them an idea of what you're trying to do and basically what kind of business you want to open the products and services you want to offer the kind of customer you want to target the market that you want to play in and the kind of organization that you want to build as well as some details on how you want to operate and of course the most important part for an investor the financial projections in terms of what you project or forecast to be the performance of your business over time so that's really the executive summary one or two pages that just summarize what is contained in the business plan the next section you'll see in the table of contents is the company description the company description is really just the facts about your business what type of business are you operating what's the kind of registration that you have the ownership those kind of actual details about the business the next section you'll see is the business goals this is an important section because really what it articulates is what you're trying to achieve in the short term in the medium term and in the long term in the short term we're talking a time frame of about less than 12 months in one year where do you want the business to be in the medium term we're talking about anything from a year to five years what is it that you want to achieve in that time frame and of course in the long term we're talking about anything that's longer than five years the next section here you'll see products and services in this section really what you want to detail is what products and services you offer what you want to do is for each product and service you want to detail what it is uh what kind of characteristics that service would have that product would have and also like if you have any pictures of the products that you have particularly because it'd be difficult to take a picture of a service you'd also want to include these just to give um your your anybody that reads um the business plan a sense of what kind of products or services you will be offering to your chosen market the next session section is the market analysis the market analysis is really you articulating an understanding of the market you're going into really just a summary of the industry the trends that have been there previously the trends that are forecasted to be there in future the kind of competition that you have in this market that you're going into the customers that you want to target in this particular market and those kind of details it's really important because the way that you plan for your business is dependent on the market you're going to you can't plan for a business um and then go in you can't plan for a business um for which you don't understand the market it just doesn't make sense um it's a really important section for you to really understand and research like a lot of research goes into understanding um a market the next section you'll see is the unique value proposition here is just where you articulate what is it that you offer that is different from your competitors and why would your customers come to you as opposed to going to your competitors so this is actually the section where you articulate that in detail the next section is called organization and management this is now getting into the details of how you're going to operate this business this is really about who is going to be working in your business besides yourself how are those people organized from an organization structure perspective what are their roles qualifications all of those things to give anybody that is potentially investing in your business some confidence that you've got the right people in place to make this thing happen then um the next section will talk about the operational plan here you really want to talk about like the type of facilities you need so for example if you're going to manufacturing you'll probably have to get some sort of factory or manufacturing plant um in place whether or not you buy it or at least it doesn't actually matter but what kind of like premises of operation do you require if for example you're going into more of a professional services business you'll probably need to articulate the kind of office space you need if at all because i mean at the beginning i'd really keep costs and overheads really low and operate from home as much as you can then you also in this section want to articulate how you're going to market and sell your products and services to your customers the details of really one of the things you're going to do in order to make sure that your customers know you exist as well as well as what steps you're going to take to close the sale you also want to articulate the distribution plan how you're actually going to get your products and services to your customers from where they're made to the customer's hands what is the path to getting your products and services to the customers then from a customer retention perspective it's really the plan of once you've gotten the customer to buy from you what are the things you're going to do to make sure that that customer keeps buying from you for the foreseeable future so that's the kind of details you'd find in the operational plan and then the last section but definitely not the least and i'd argue this is probably the most important section um especially for investors or funders here's where we talk about the numbers it's so important i cannot stress this enough that a business owner or an entrepreneur is very very clear on their numbers you need to know your numbers so well that if anybody wakes you up in the middle of the night you're able to articulate all of the different numbers that are important in your business so really in the financial projection section here's where you detail all the assumptions you've made in the calculations that you're about to display in the rest of the section um and then you really want to show a sales forecast you know that's how much sales do i think i'm going to make in a year and five years time um i wouldn't really go into more detail than five years so usually the projections i would recommend is a one year view a three year view and a five year view beyond five years you know some of the assumptions really become difficult to make and it's really unrealistic because so much changes in five years i'd argue even three years is really long but you know just from a funding perspective and you know an articulation that a plan is in place it is good to just give a view at least after five years in terms of what your plans are an income statement of course like what kind of income are you gonna make what kind of expenses do you have and therefore what's the projected profits that you you would have for your business balance sheet really important ready this is where you articulate all of the assets that the business owns and then how those assets were actually financed either through your own money as owners or through debt which is really the funding option um that is available to different business types the cash flow statement is really a summary of what cash came into the business and what cash went out of the business and the different ways in which cash comes in and out of the business but really the main reason cash goes in and out is one you buy assets so that's cash going out one you sell assets that's cash coming in from the sale of those assets the other is that you go and ask for funding and then you get the funding so that's cash coming in from acquisition of that funding and then of course the other way that you make money is by selling your products and services so that's also um cash coming in so really the cash flow statement is a net position of what money went out versus what came in and um as a whole what is left over in terms of cash that's available and then the break-even analysis is really just to say at what point does the business make as much money as the money that you put into it to start it that's really just a a brief explanation of what that would mean what i'm also going to do is i will include a link to the financial statements a template of the financial statements um in the description of this video as well just so that you have a complete business plan template as well as the financial projection templates that obviously you they need to make the calculations and then just include those as part of your business plan if i'm to really quickly squeeze through the executive summary just to give you a sense of the kind of questions you need to answer um as part of the business plan um the first thing is company description as i said before the kind of questions you'd need to answer here is what is what is the type of business that you run who owns a business and what share does each person have what's the vision and the mission of the business that's really the company description if you talk about business goals what are the main goals you have for your business in what time frame i did say that you've got goals for one year goals for three years goes for five years or in a different way goals for short term goals for medium term goals for long term then there's the products and services section what products and services do you offer in summary summary of the market industry type of questions you get here is what is the total size of your industry in south africa what are the main trends in the past 10 years what are the future trades for the next 10 years how many players and by players i mean um other companies and customers are there in this industry how much total and annual revenue that does this industry make as a whole who is your direct competition how's your product and service different from that of your direct competitor who's your target customer all of those questions are what you answer under the summary of the market in terms of marketing and sales strategy the kind of questions you need to ask are how will you let your target customers know you exist how will you get leads for sales once you have those needs what will you do to engage your target customers until you close the sale okay description of the organization and management who are the main people working in the business how are the people that work in your business organized really here um we're talking about organization structure as well as the description of what the people that work in the business have from a skill perspective in order to make this business work and then last but not least the financial projections how much profits or losses are you projecting to make in one year and three years and in five years time what are the assets you will buy in one three and five years term and how will those assets be financed how much cash are you predicting to have in a year three and five years time and really i think that is a good summary of what is contained within a business plan just like i said earlier on i have included the links of the business plan template in the description of this video i've included the links of the financial statement templates for you to also use [Music] if you find this video useful please subscribe so that you know when i next um upload new videos um also don't forget to click on the notification bell so that you actually are notified when i upload new content also please don't forget to follow me on my social pages um on the instagram at susan mulaysani on facebook susan coaching and obviously here on youtube um yeah i think that is all for this week thank you very much for watching and i hope you find it useful cheers

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How to sign a PDF file on an iOS device How to sign a PDF file on an iOS device

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How to electronically sign a PDF document on an Android How to electronically sign a PDF document on an Android

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How do you make this information that was not in a digital format a computer-readable document for the user? " "So the question is not only how can you get to an individual from an individual, but how can you get to an individual with a group of individuals. How do you get from one location and say let's go to this location and say let's go to that location. How do you get from, you know, some of the more traditional forms of information that you are used to seeing in a document or other forms. The ability to do that in a digital medium has been a huge challenge. I think we've done it, but there's some work that we have to do on the security side of that. And of course, there's the question of how do you protect it from being read by people that you're not intending to be able to actually read it? " When asked to describe what he means by a "user-centric" approach to security, Bensley responds that "you're still in a situation where you are still talking about a lot of the security that is done by individuals, but we've done a very good job of making it a user-centric process. You're not going to be able to create a document or something on your own that you can give to an individual. You can't just open and copy over and then give it to somebody else. You still have to do the work of the document being created in the first place and the work of the document being delivered in a secure manner."

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The best way to send electronic signature on a pdf is using pdf signature tool. You can use this tool to send digital signature by a click on any file type: ( .gif, .pdf, .png & images) How to send email with secure email? Secure email (also called encrypted email) is the best way to protect your email communication using a strong encryption to prevent hackers from reading email message. Here is the tutorial how to send encrypted email using smtp/tcp/mail. How can I encrypt all files inside a folder? First, select one folder to encrypt. To encrypt all files in a folder, select all folders, and then encrypt all files. To decrypt encrypted file, right click on the original file and choose Open File As from the context menu. This will open the original file in a new window. When I open a file encrypted with BitLocker on my PC, the image gets replaced by a warning. What is that ? In order to encrypt the file, you have to first choose the file encryption, and the computer will ask you to confirm the file encryption. Once you confirm, BitLocker will start encrypting the file and you will see a screen with a warning, it is normal. How to send email to all users with one account from the Windows 10, , , or devices using Microsoft Outlook? Open Microsoft Outlook, and go to the mailbox that you would like to send emails to. From the menu bar type in "emailto" and click the "Send" button. Once the email is sent, you have to click the button in the bottom right corner...

How do due an electronic signature?

In other words, what will it mean for people who sign contracts electronically to be able to see the digital signature? And, just how do we verify that the signature is correct? In this episode, we'll explore what the key elements are, and we'll discuss the practical implications. Free View in iTunes 10 Clean #25: The Future of Financial Regulation In this episode, we tackle one of the major questions in the crypto world. Can a regulatory scheme be developed that will provide certainty and a sense of predictability around the regulation of crypto assets? In other words, can we establish a regulatory framework, one that Free View in iTunes 11 Clean #24: The Future of Cryptocurrency and the Future of the Financial System In our last episode of 2017, we discuss the future of crypto and the future of financial regulation. How are cryptocurrencies influencing the financial system, and how are financial regulations affected by the rise of crypto? We also discuss how crypto is Free View in iTunes 12 Clean #23: Crypto's Cryptocurrency Revolution The crypto revolution is underway. There are now hundreds of digital assets with significant market capitalizations. However, what is the impact of all that crypto? What is the most influential digital asset? What is the best way for the average trader Free View in iTunes 13 Clean #22: Bitcoin, Blockchain, and Money In this episode, we discuss crypto currencies, blockchain, and money. What is the relationship between the two? What is...