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hey everyone it's tyler the antenna man in this video i'm going to talk about am radio and its future the fcc is proposing a rule that would allow am radio stations to shut off their analog signal and go exclusively digital similar to the digital tv transition of 2009 why is this rule change being proposed if it goes through will this be the end of am radio as we know it i'll let you know in this video if you're seeing me for the first time make sure you subscribe to my youtube channel and hit that little bell icon to receive notifications this video is sponsored by the ridge wallet it's light sleek and industrial it doesn't bulge out or fold in your pocket like those old wallets do the ridge wallet holds up to 12 cards plus room for cash there's over 30 colors and styles including carbon fiber and burnt titanium the ridge wallet has over thirty thousand five star reviews and comes with a lifetime warranty make this the last wall you will ever have to purchase get ten percent off by going to ridge.com forward slash antennaman and type in the keyword antenna man at the checkout now back to the main subject of this video am radio is very historic in the united states i'm sure many of you grew up in a time when am radio ruled the airwaves discovering hot new songs on radio stations like wabc wls and khj people do still listen to am radio today so why is the fcc making a proposal that would allow am radio stations to shut off their current analog signal making most radios obsolete unlike the digital tv transition of 2009 the fcc is not selling the am banned to cell phone companies the cell phone companies don't want it anyway instead the proposal is to help radio stations that are suffering what exactly is the problem with am radio well there are a few things the audio quality is horrible it picks up interference on pretty much everything smaller am stations have to power off at night and the list goes on while there are some people who still listen to am radio the numbers are low just take a look at the most recent radio ratings in philadelphia besides one news and talk station the rest of the am stations have very low ratings to add to this problem am radio has an older audience that isn't supported by most advertisers to explain this in a few sentences understand that most advertisers that advertise on radio and tv target people between the ages of 18 and 54. groups older than that are generally a tough sell and combine that low revenue with low ratings and high maintenance costs many am radio stations across the country are suffering some are even going off the air for good one am radio station in my area couldn't even find a buyer so...