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and we will now talk about press releases a very important aspect of promoting any show that you're going to be involved with I think Mabel to give it some context the things that are usually very very important would be a press release so that you are able to send that out to media and a couple were that again is a photograph you need one or two pictures whether they're of yourself whether they are the production it's something that's going to be able to for the audience's people who are going to see that photograph remember that people are seeing this at the end of what you are preparing or what you say and so when you have a photograph in mind you may have 10 options think of what it is that reader or that viewer is going to want to see or what you would message you want to be able to give through so therefore that photograph becomes very very important and often production pictures out are better selected I would say by the media simply because they give a far more dramatic effect so you need a decent photographs production shots or profile shots you need a good press release which I will go into detail now and then of course the other marketing elements which I'll speak about light on that is a poster that is any kind of simple design elements like facebook cover page and he fly you can even think about doing a banner and where you going to place that better when it's indoor or outdoor and of course posters which I will I will get into detail later on but for now let's talk about press releases I think it's very very important that most people who are involved with theater and even anybody can do it a press release is basically what you're sending out to the media and to all media we're talking electronic media we're talking print media we're talking radio TV newspapers magazines the whole lot and these days of course logging all of them they require a decent press release with information so what you need first is to be able to consolidate all the information that needs to go into that release and will be communicated to whoever's going to be reading it or seeing it important for you to be in mind with the press releases that it doesn't have to be long one page is more than enough I personally prefer one and a half pages met about eleven point performed so you have fun size and what 11-point choose a font that's that's also a nice fun something that's simple something that is clean Times New Roman for example is just too busy it's a little bit too 80s so go for something like an aerial go for a colibri find a fund that also is suitable to your personality don't get overly fancy we don't need things...