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you know why video titles are important if it weren't for the title you wouldn't be watching this video right now but how you do a good video title that is a skill you can learn starting now howdy howdy everyone nate here i'm gonna show you what i've been doing here i just released a brand new lesson and in-depth tool guide in my program project 24 outlining this times 10. so what i've done here is i've broken down writing extremely clickable video titles into five distinct steps they build on each other and this comes from looking at thousands and thousands and thousands of video titles across a huge variety of niches alright so the very first thing that you and i are going to do when we're writing extremely clickable video titles is we're going to start with a good idea the foundation of any good title starts with the good idea because the title comes second and let me just tell you if you don't start with a good video idea you're going to be scrambling for the rest of the marketing your title and your thumbnail especially it's almost like trying to put patches on a piece of fabric when what you really need is just a new piece of fabric a new good idea to start you out right now that is easier said than done and good video ideas can be one of the most important skill sets to building a successful youtube channel i think you know that but on this point of step one starting with a good video idea the only thing i wrote in here is fail point because this is the mako break before you do the rest of this content all right moving on to the next step this is step two this is where you're defining what your title is targeting what kind of audience you're looking to attract with your title now let me explain what i mean here there's three primary categories i put this into are you targeting search are you trying to get traffic from search are you targeting your current audience primarily or are you targeting new audience through the browse or suggested engines on youtube now the second step is a bigger deal than you might think you might just think well nate i want to target all three of those things can't i just do all three at once and in some cases yes however the way you structure your title will have a huge impact on what type of traffic you're trying to get to your video let me show you at my desk what i mean so i didn't want to leave it just as saying hey there's three things you can target search current audience or new audience i wanted to give real examples you see the way you preemptively decide what type of traffic you're primarily targeting will in great form determine the type...