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Create sponsor default

okay hello what i am going to endeavor to do in this video is provide a comprehensive total guide to how you ought start finding sponsors get amount of money for sponsors what you should charge and how you reach out to these sponsors and how you find them because i have found no comprehensive guide that covers all of these principles and really teaches you about them so that is the objective of this video before we begin i'm devin nash i run a creative agency called novo we build intelligent campaigns for brands and connect them with creators across all new media platforms so i love talking about marketing i love talking about advertising i love talking about this stuff but one of the things i see a lot is that creators don't know how to price themselves they don't know when they should start reaching out for sponsorships when the most commonly asked questions that i get and a lot of times creators rely on agencies to go get this information for them and they don't understand the fundamentals which is often predatory so i want to solve that by explaining this in this video so i think that that gets done by separating this into three categories number one is when do i start basically how big do you need to be start reaching out to sponsors and why how much do you charge so we'll get into the pricing and the formulas behind that and then how do you actually finally reach out to people and it'll actually include some scripts and some stuff that you can use directly and this is a highly tactical video so you will actually be able to walk out of this um and come like go and do do this if i have succeeded alright so i want to separate the types of content because it matters what platform you're on right so we'll start with like live content so if you're doing something like youtube live or twitch when are you going to start reaching out to sponsors well and why right well generally i think about 500 concurrent viewers to 750 concurrent viewers is a good time to say okay i can probably reach out to sponsors and i can monetize this and they would be interested in my channel a lot of sponsors these days take it from somebody that's running millions of dollars in brand money and campaigns a lot of sponsors these days are not looking at big influencers anymore as much what they find is that there's a amount of viewership in live streams that gets to the point where you have a ton of viewers but the sk the amount i have to pay you to activate for for a campaign is exponential because of the competition but the actual engagement of that campaign so how many people are going to buy that product or listen to that advertisement is going to...