Electronically Signing Book Press Release Made Easy

Write over date release

an extremely viable way to get exposure for your business is to get news coverage from the media I'm going to show you how to create a great press release but it's notice you a grand opening a new product a record-setting sales year a new location or a special event are all good reasons to contact the media and send them a press release it's important for any business owner to know how to write one that not only gets noticed but actually turns into news coverage here are the things you need to know in order to write a killer press release now to ensure readability your press release should follow this standard format it should be typed double-spaced and on white letterhead with a contact person's name title company address and phone number in the upper right hand corner the words for immediate release should go at the top of the page on the left margin in capital letters the headline usually in bold should be centered below that a subtitle can be included in italics that briefly elaborates on the headline your headline should be brief clear and a condensed version of the press releases key points it might be helpful to write down your headline at the end after the rest of the press release is written so that it clearly defines the overall point of the release the press release should be written as you want to appear in the news story some journalists simply don't have a time to research your company's story and may use what you've written or make small changes so whatever you want them to say needs to be clearly laid out in your press release now let's look at the body content the first paragraph should have the most important information start with the date and the city and which the press release originates the lead or the first sentence should grab the reader and say concisely what has happened the first two to three sentences should sum up the release and the rest of the paragraphs must elaborate on that the second and third paragraphs should have secondary information make sure you deal with the actual fact they're events products services people targets goals plans projects etc it's always a good idea to include quotes from people involved that give a human element to the release and are a great source of information your boilerplate is next this is the area where you say more on your company who are you what are your achievements and what's your mission this followed by your contact information gives more detail about the writer if your story is to be considered this is how the media will get in contact with you to find out more information make sure to include multimedia contact information such as your email address and your social media contact it's also a good idea to include a link to an online copy of the same...