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hey it's scott here from sam card and in today's quick video i'm gonna show you one simple addition that you can make to your sales process that can help you net an average of 21 more customers doing this makes the customer purchasing experience much easier and much more enjoyable which is why more of your prospects will purchase your products and services it all has to do with offering your customers the choice of payment options on your sales page in other words allowing your customers to break down their payments makes purchasing easier for them i'm sure there's been times where you've seen a product available at a flat fee or available with payment options where you can pay that money back over time for the same product for example let's say you wanted to buy a brand new tv at best buy and it's 500 now that's a lot of money to drop right up front and it might even prevent you from buying it but what if best buy made it easier for you to say yes what if best buy instead of paying 500 today you could choose a different payment option where you paid just four installments of 125 over the next four months and you can go home with a brand new tv today with all that money still in your bank account it would be much easier to buy that tv right now today wouldn't it this is what you can do and should do for your own products especially those on the more expensive side of things unfortunately not many tools allow you to offer payment options to your customers and if they do they certainly don't make it easy for you or your customers to buy it and make it happen thankfully giving your customers the ability to purchase with a payment plan or product option in sam card is a breeze you can easily put two three or even four different payment options right in front of your customers so that they can choose the option that makes sense for them you can even use this feature to offer different levels of your product that have a different price like when you go through a car wash and you can choose between the basic wash for five bucks pay a few extra bucks more and get the gold wash or go all out for the double platinum president club extravaganza watch for just two bucks more however you use payment options is totally up to you but let's look at a quick example to show you why this is so powerful let's say that you want to have the following two payment options available on the same page option a would be to buy your product for a hundred dollars today an option b would be to break that up into four payments of 25 build out over the next four months let's go through each step of making that happen right inside of sam card first all you would need to do is create two products your first product would be called your awesome product and you charge a hundred dollars for it your second product would be your awesome product payment plan and just set it up so that it's four payments of 25 all done super easily right inside of sam cart next set up any integration rules file uploads thank you page urls shipping settings and any other of the details that you want to have fire when someone buys the product also because each payment option is its own product you can select to send your customers through different upsell funnels depending on which product they buy after that go to my awesome product and just customize the sales page you can use any of our pre-written templates and have a sales page ready to go in minutes just talk about the benefits of your product tell the visitors what they get when they buy add a few testimonials and you are done and whenever you're ready head over to the payments tab inside of that product settings click on my awesome product payment plan and add it as a payment option with just one simple click save your changes and now the page is ready to go your new payment option will be available to purchase on your live sales page and the order summary will reflect automatically depending on which option someone chooses you can now share your new sales page with your email subscribers post it on social media share it with your past clients or link to it from a blog post every visitor will now be able to easily choose which payment option is right for them they can pay upfront or they can break that payment up into smaller bite-sized chunks and you have just made it that much easier to buy your product so here are some ideas for the best times to implement multiple payments you can offer payment plans for your most expensive products like the example that we already talked about where you have something that costs 100 or give a payment option to break that up into four payments of 25. doing this makes things a little bit easier for your customers to say yes right here right now and for you to close the sale you can also use payment options to offer pricing tiers just like the car wash example from before so for example you can throw in a second payment option for an upgraded version of your product giving your customers the option to spend more money if they're ready sort of like an upsell right there on the checkout page if you're selling a subscription service give your customers the opportunity to pay yearly one button and your customers who are ready can secure a nice discount and you get more cash up front as 10 20 or even 30 percent of your buyers opt to choose to pay you yearly right now it's a nice trade-off and it's all made super simple with samcart and lastly you can add in a payment option that gives people the opportunity to simply try out your product whether that's a dollar trial or a completely free trial for the next 7 14 or 30 days you can give customers who are still on the fence the opportunity to get in try out your product your service your software or whatever it is that you're selling completely risk-free so that they fall in love with it and then their billing will be handled automatically because sam cart saves their card on file for you so to quickly recap by making multiple payment methods available for your prospects you can make the buying experience much easier and much more enjoyable which helps you convert more of your prospects into customers and that's exactly why the sam card database tells us that pages that offer multiple payment options convert 21 higher than those that do not and here at sam card we help take all of the tech headaches out of this process so you can quickly grow and scale your business if you want to make it easy to buy from you then head over to samcart.com today and grab your free demo if you qualify you can talk with a real member of our team and get your questions answered about how sam cart can help you you'll see all of the powerful checkout features that multiply your sales the beautiful pre-designed templates that help launch your products faster than ever and the simple platform that makes running your business simple but head into your sam card account today and tack on a new payment option see exactly what that does to your conversions and see how happy your customers are going to be when they have the option to pay you in a way that works best for them thanks for watching if you enjoyed this video be sure to subscribe to our channel here on youtube and we'll catch you guys in the next [Music] video