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okay let's get started welcome everyone to another creditor watch webinar today we'll be looking at and talking about streamlining business credit applications with apply easy i'm sure plenty of you have either tuned into one of these webinars in the past about apply easy or you have your own or it's been demoed we will be going through it um quite comprehensively we've got a fantastic presenter in neil duff who will be running the show today i'm going to do a bit of an intro and just sit to the side as a sidekick and of course some questions at the end so before we get started um we will obviously take any questions that you have you can use the go to webinar control panel and we are recording it as well um neil do you want to just flick over to that next slide for me but if it's not showing it's possible there we go um so if you do have to leave us or if you want to share it afterwards we encourage you to do that you'll be able to jump on and have a look at the webinar recording itself as well as the presentation slide so we usually get that out within about 24 hours um and that's really it around before we get started so a little bit about creditor watched so credit credit watch australia's leading commercial credit reporting bureau with over 50 000 customers across australia servicing everyone from sole traders you know operating as a single man single woman out of their uh out of their house while everyone's working from home mostly at the moment so all the way through to big four banks so regardless of how big or small or medium sized you are creditor watch certainly has a solution to fit your requirements a number of products a growing product suite as you can see from the core offering of credit reports monitoring alerts credit scores that sort of thing through to of course um apply easy which often plays a big role in the beginning of any sort of credit management process or customer onboarding process allowing you to bring people on online of course neil will go through that shortly i encourage you to click through and have a look at all of those other products that are on there i'm not going to go through it in detail because we are here to talk about apply easy and i'd like to introduce you to neil duff neil duff has been with us for many many many years and is somewhat of an expert when it comes to apply easy um so neil i will pass over to you and uh you can take it from here thanks bud um hey everybody my name's neil um i've been with credit to watch now for just over four and a half years um i manage the appliesi project team um so today i just really wanted to go through what applies he does what the benefits are the key benefits there and how apply easy integrates into credit to watch and more recently into ppside logic we do a live demo at the end and then we'll go through a q a where we can answer some of your questions cool so to start off what is apply easy so essentially what we're doing with apply easy is we're pulling your paper-based application um and we're turning it into a digital version where it gives it more of a dynamic feel and we can plug into that that bureau data and verify abns verify acn's and give give you a better credit assessment so with that bureau data getting integrated into your dashboard in a few clicks we can approve we can assess we can process applications um and we can have that account open within minutes some of those key benefits so when we do have that that data coming through the bureau that gives us a chance to verify those abns and acns and we're doing that on a on a live basis so as soon as a customer's plugged in their acn we can verify that data for you instantly um fast tracking applications is a really really key component so you know we're typically your your paper-based app can take anywhere from you know half an hour to maybe a couple of days to process depending on what kind of information you've got um we can then have that uh turn around in a matter of two minutes um automating credit decisions so by getting a bunch of rules from yourselves as a business plugging them into credit to watch we can run all those rules for our matrix and we can give you a decision uh instantly reducing credit risk so by having that that bureau data coming through again um we're ensuring that you have all the information you need to to make that decision just as important as is giving the customer or the applicant uh a better experience so we try and make it as seamless as possible um the dashboard is user friendly um from your perspective but in terms of that that form being created and filled out it's it's a really i guess customer focused um website uh and then streamlining your internal processes to save time so again we can we can have an application turn around in in a matter of minutes um for a large credit team that that is really key because it allows them to do other tasks throughout the day they're not they're not bogged down going through hundreds of applications so we mentioned that it does integrate with creditor watch that's probably the main component of it where we get all our data from um but one of the key benefits we have as well is as we can go through and we can register those customers through ppsi logic um we can essentially do that in two clicks um and it's it's a feature we've had going for just i think over 12 months now and we've seen the uptake being taken on board really well um to get into it i wanted to go through a live demonstration um i wanted to show you some of the key benefits um of how it actually works so give me one second so what we're seeing here is your custom landing page again we are receiving your paper-based application and from there we can we can build an application um to suit your business needs um it typically starts with an introduction page uh the introduction page is usually outlining for the applicant what the process is going to be um what type of information we're going to be asking for so if we see here you know we're going to stipulate that we need a director's guarantee a trust deed or a copy of the trustee if you're applying as a trust and then you know three businesses as a trade reference you can have your privacy policy on the front page here and any other conditions that you want to present on that front page we can insert just down here so straight away you can see we can include your company logo we can customize the color scheme for you and then in the top right hand corner we can have a customer helpline for anybody that needs additional help there moving on first page we want to be collecting the business details so for the purpose of this demo it's been configured to accept overseas customers as well as australia so we can have it configured to new zealand or australia or a combination of the both for today let's just do australia first thing you'll notice the abn and acn fields so if we grab an avn straight away that real-time data has come through it's provided our acn linked to that abn it's given us a business structure so you can see you can't actually change that it's giving you the year of inception and then it's pulled in the illegal entity name so again that can't be changed it also gives us a chance to enter a main trading name uh and then other trading names that they may have registered one thing as in terms of a little bit of customization in the profile here you can have different divisions so you can see you can have all your different types of divisions throughout the business if we chose transport we can then have another field that populates to request a heavy transport license the credit limit requested keyword being requested here that's giving the applicant a chance to confirm the credit limit and i guess a key part of that information is having some rules set up in the background where we can pull that credit limit um and we can determine um based on the information provided whether they're going to be a credit risk or not and we can allow them to to have that credit limit processed primary contact details fairly straightforward we can have if it is the same we can copy that down so again having that customer experience enhanced it's less clicks that are going through the pages things like a po number required uh go through the next so again that bureau data is coming through it's pre-filling the addresses that we have registered uh through asic against that acn or the abn so that will pre-fill all through us and again if it's the same same details we can copy that down same as the director details we're pulling that information from asic it's all pre-filled so date of birth home address if you do need a second director can be added here you can also add additional directors however many needs and then you'll see the save for later button here that's giving the applicant a chance to save this information for later if you know they require additional info they can email it to themselves they'll get a link and then they can progress from where they took off from last time trade references um i mean we are seeing less and less trade references being used now but it is definitely there to be used so again plug in the information um so a key feature with the trade references as we can automate these trade references out to the nominated referees so once that application is submitted an email will be sent to the nominated referee requesting for you know one two or three parts of information to be that referee whether it's you know have they traded outside of their terms would you recommend them as a customer have they ever been issued a default letter so a documents tab we would typically create for any additional documentation that's required to have this application processed so here we've included a few common ones so director's guarantee id verification so that's giving you a chance to either provide a driver license a passport a medicare card whatever is required from your business to make that assessment uh and a direct debit authorization so you'll see here that director's guarantee is in fact hyperlinked if we click that it'll download the director's guarantee for them that gives the applicant a chance to fill out that form and they can then upload the form directly into that uploaded there so the last step this is basically giving the applicant a chance to review their application so far make sure everything's true and correct if they do want to go back and make changes to the application they can they can click the previous for now we're happy with how it is we click complete we're going to ask if this person is authorized to complete the application yes we're then giving them a chance to review the terms and conditions of trade from there if i am happy to proceed i'm going to enter the name position today i'm a director and we're also going to confirm again if they are authorized to submit this application on behalf of the applicant or as the applicant if they don't agree to the terms and conditions they can click this button here and it's going to give them to char a chance to save that application and come back to it later with the authorized person today we're happy to proceed now the final step here uh is a an authorization email so what we'll do is we'll send a code to the applicant and i'm just going to retrieve that now uh and essentially that's going to allow me to to now proceed and submit that form so in terms of an applicant that's it for me i'll be sent a copy of the application submitted the credit team will now receive an email notification to let them know that a a new application has arrived and i can then jump in and i can start my my credit process so what we're looking at now is your admin view or your dashboard view um and this is this is going to display all your applications that have been submitted that are waiting to be assessed um and this is really the main i guess the main dashboard you're going to spend a lot of your time in so it's got everything you need to make those process decisions um and to make it easy we'll just go from left to right so the three main tabs you're going to be using the first is the inbox so that's going to include all your applications that have been submitted that yet to be processed or assessed approved obviously that's all your approved applications and rejected those are all the ones that unfortunately weren't approved so first of all what we're going to see here is the business name and you'll notice that it's hyperlinked so if we click this link here it's going to take you straight through to their credit file on creditor watch so if for whatever reason you needed to to view their file on the dashboard here and credit to watch you can do you'll also notice a little tick there which is basically telling you it's been electronically signed it gives you the details of the authorized signature so to touch on electronic signatures a little for the for the demo today we have opted to do it electronically um we can have it either set up electronic or we can have it with signature we're finding most of the time now people are opting for the electronic signature purely based on the fact that um it reduces the the time in terms of having it turned around um it's easier for me as an applicant to have it signed electronically i don't have to go to a printer or any other screens and then in terms of having it signed electronically from a credit management perspective it's giving us that peace of mind that yes we have all the information collated and correct and it's all in one centralized place here in our dashboard so what we're also going to see here is a a status label um we can have a default status here so new application um but we also use these for custom workflows so in order to go through to an approval process it might need to go through to different departments here we can actually allocate different status labels to go through to different departments or different contexts in the business and that's just going to allow those processes to to follow that oh really to follow that correct process all the way to the end in the notes section we consider the notes section as is more of a i guess an audit trail so every single action that's performed in your dashboard it's going to be time and date stamped here in your notes section you can also leave additional notes and this is really key just to determine you know has the correct process has been followed to get it to that approval stage files so with every application that comes through we're going to append a copy of the pdf so copy of the application we'll also include a csv file so for data entry uh purposes we've got the director's guarantee so that's that's what was uploaded in the form and then we've got an auto decision pdf as well and we'll go through that shortly you can also add additional files in here so if we click that it'll allow you to select a file emailing a new reference um so when we spoke about trade references if we if we go down here we are waiting for three references on this one if we decided that you know three days have lapsed and we still haven't got a response we want to send another trade reference out we can do it through here all we need is an email address to send it to and we can send it directly from the dashboard resending an app pretty straightforward that's going to give you the ability to send it back to the applicant if they didn't get a copy abn acn pretty self-explanatory it's giving you the details of the entity again you can see it's hyperlinked so i can take you through to the bureau trade references so i guess we did mention that it is a little bit of a dying art but you know a lot of people still use it the one thing a good feature here is you'll see risk if we click on risk we can actually determine that the person who filled out the application is the same person that filled out their trade reference so for us that's a little bit of a red flag and we'll make you aware of that credit information so from here you can view the credit reports you can purchase a credit watch comprehensive reports a credit score refreshed extract and a payment predictor we can also have all of these automated for every single application that comes through we do recommend having a refreshed extract that's going to ensure that you have the up-to-date information on file that is an additional cost however director search so what we're finding here is the nominated director and that director section we went through it's pulling through the the name and if we had it the date of birth and it's going to allow you to perform a director extract here again that is additional view credit app that's going to give us a view of our pdf so as you can see it's a nice clean pdf it's branded to your company it's got your company details here um the it's it's legible so you don't get eligible handwriting um that you typically see from something that's been faxed and and photocopied 10 times um and then if we see down here that's our electronic signature so the contact name position email address and then you'll see a unique application number um so auto decision so we briefly spoke about that so that's that's where we're pulling all the rules that you've given us so things like you know has a has a customer been defaulted in the last two years do they have a court action on file this is where we run through the bureau and we spit out an auto decision this one here is refer if we click on that it's going to give us a reason on why it was referred and the reason is the status of the company if you're not too sure what that is again we can click through to the bureau and we can see the status is strike off action in progress but we can get you know as as simple as possible or really complex in terms of our decisioning um it's really up to you and what your your current uh processes are actions approve reject um so if we are approving we'll come back to that in a second credit limit requested that's just outlining what the applicant has requested and lastly uh every application is time and date stamped on when it arrived into the inbox so let's go to the action if we are deciding we're going to approve this application click approve it's giving us the opportunity to to outline what the credit limit approved is so you know they may have applied for 10 000 but based on our assessment and you know they've only been trading for a year we're just going to extend two thousand dollars for their credit limit we also add the customer to your watch list once it has been approved and here we can append a unique account id to that customer so we're seeing all the notes here as well so it's giving you all the steps that we've gone through to get it to the stage once we're clicking approve we're then given the opportunity to send off an approval email to the customer you can bcc anybody into the email so it might be a sales person who's handling the account or your cfo and then below we have the body of the email we can set up templates for you and essentially we can we can plug in um variables so a credit limit a best contact email who your rep is that kind of thing once we send the email off we're then given the chance to create a ppsr registration if we click yes what we're going to see here is all uh pre-loaded templates from pbsr logic so you can see we've got quite a few there um but essentially what we're allowing the customer to do is to choose any uh given template uh unique identifier collateral confirming the acn so making sure we've got the correct details there again and then the business name today we're not going to register that one and yeah essentially that's it in terms of your in terms of your dashboard awesome thank you neil so obviously that's a fairly comprehensive view of um of what applies you can provide as well as its integration into creditor watch and ppsr logic there's really no limit to the sort of customizations that are available within the product if we were to spend a webinar showing all of those it would probably go for hours and hours and hours we've got you know hundreds if not a thousand plus customers now using a placey out there in the market and everyone has a slightly different online credit application different questions that sort of thing and we're able to obviously adjust the application and applies itself to to suit your requirements um for those of you that are in companies that are you know a little bit more tech savvy or keen to to further integrate these sort of things we can actually then send all of that data um into you know your crm into salesforce um you know oracle whatever it is that you're using um as well as ppsr registrations and and credit watch itself so if if you've got a question about it please don't be shy you don't have to ask it now you can you know touch base with with one of us and we can take you through it one-on-one um but yeah the point i'm trying to get across there is yeah there really is um no limitations to what we're able to provide there so what i wanted to do with that in mind is ask the question you know would would you like to be contacted um about a place by one of our team um it's a great way for us to you know prioritize who we who we do speak to and work out you know who we need to send information to and and get in touch with um so you know don't be shy to say no that that is more than okay we're all busy at the moment um so we don't want to waste anyone's time but for those of you that are interested even if it's just a one-off question by all means please do say yes and we will be in contact very very soon plenty of um you know sales and customer support and account managers out there that that want to be able to help and get in contact with you so you should be able to see that poll there just select yes or no and then submit give it another 10 seconds or so before we jump back in so what i'll do is i'll i'll take a a a a minute or so here just to answer a few questions that have come through there are some um questions that have been asked by by multiple people um so questions around can we make you know certain questions mandatory um based on the type of entity so for for example if a you know a trust or a sole trader was to apply we could make the you know the personal guarantee mandatory um that's certainly something that you we're capable of so essentially what that is doing is it's showing that we have the ability to adjust questions and whether they're mandatory and what questions show based on the type of entity or even the type of credit limit that might get applied for can you add any fields yes you essentially can add any field and ask any question that you want um in terms of t's and c's and guarantees and whatnot neil touched on that there's a number of different ways to display them we can get them to download a pdf version sign it get the wet signature sent in to you or at the other end of the spectrum is a online acceptance digital signature e-signature whatever way you want to sort of describe it where they accept it in a similar way to how you would do it with you know apple or the google play store or anything like that we're using the same the same essentially technology and methodology that a docusign for example would use we just have our own version of docusign that we use for apply easy which is um which is certainly up to scratch with the latest e-signature and digital signature legislation of course if you don't want to use um signatures you can still use those signatures on the pdfs that then get uploaded or sent into you if you need the wet signature a couple of questions around options in new zealand so at the moment we can create an application for new zealand entities or you know if you're operating there or your customers are over there doesn't quite have the same decisioning and verification at the moment but we anticipate that we will have an almost identical new zealand version um within about two to three months so certainly if you if you want um an online application for new zealand get in contact with us because we can start to build it give you a basic version now and then in time you'll be able to take advantage of a more automated version of of apply easy um do you have the ability to send a copy of the credit app or is it only stored in the system no you can get a copy of that you can download it from um within your inbox within your dashboard that neil was showing earlier but you'll also get sent a an email version of that as well how quick is this to implement very good question i used to be able to build one myself in about 15 or 20 minutes for a fairly standard trade credit application um for those ones that are a little bit more complicated um you know we've we've done customized ones that take you know months to build it really is um a a fairly open-ended question there but what we find is probably 80 of of applications are fairly standard fairly standard trade credit applications and and we can have them done within a week and of course that will be determined around how many uh applications we're building at the moment but essentially the way we the way we built um the software the technology around it is it is almost a plug and play type of arrangement it doesn't require a developer to code anything in most of the time so we can generally give you a fairly quick estimate as to how long it would take to build and of course the question that's come through is what does it cost as well probably looking at around a minimum of two grand but again that is that will be determined by um how you're using creditor watch whether you need ppsr and of course how complex the build is but we can give you that on a one-on-one basis and give you a more accurate understanding of what it will cost um sorry last couple of questions why are trustees required if we're not dealing with the trust um that's just part of the demonstration really determined that we'll be able to determine that when we get your actual credit application we just wanted to be able to show you different variations of what is available within a play easy um pricing structure so let me just be clear there there is a setup fee which is that sort of minimum two grand that we spoke about that's ballpark figure and then there is an ongoing monthly hosting and application fee that comes through again best to get in contact with us and we can give you an accurate one because if you're bringing on 10 customers a month that's going to be different to a company that is bringing on you know 100 or a thousand a month that is probably everything here there's a few more questions around you know e-signatures and what what not i i'd um encourage you to get in contact with us so that we can take you through um the methodology around that there are a number of different e-signature or digital signature versions that we have within apply easy so we can take you through what you ideally would want but also what we offer as well all right i think that's everything um neil thank you very much for the presentation today and thank you to everyone for joining us um i hope you got something out of it as i said we'll get an email out with the presentation and um the slides in the next sort of 24 hours if you've got any questions don't be afraid to contact us if you've told us you want to be contacted we will be in contact as soon as possible so thank you everyone um and from us at credit watch have a great week and we will see you again soon