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In the current rapid-paced landscape, companies require trustworthy solutions that optimize document management. airSlate SignNow provides an outstanding platform that facilitates the process of transmitting and signing documents electronically. With its intuitive design and comprehensive features, airSlate SignNow can assist you in conserving time and boosting efficiency.
Assistance Required: Step-by-step guide to utilizing airSlate SignNow
- Launch the airSlate SignNow website in your chosen browser.
- Create an account for a complimentary trial, or log into your current account.
- Select the document you wish to upload for signature or distribution.
- If you plan to use this document later, transform it into a reusable template.
- Access your file to make essential modifications, such as adding fillable fields or inserting information.
- Add your signature and incorporate signature fields for additional recipients.
- Click the 'Continue' button to prepare and send your eSignature invitation.
airSlate SignNow offers considerable advantages for organizations, providing a comprehensive array of features relative to its pricing, making it a wise investment. Its user-friendly layout is especially appealing to small and mid-sized enterprises, guaranteeing ease of use and scalability.
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FAQs
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What is airSlate SignNow and how can it help me e?
airSlate SignNow is a digital signature platform designed to streamline the process of sending and signing documents electronically. It helps me e by providing a user-friendly interface and robust features that simplify document management. Whether you're a small business or a large enterprise, this solution adapts to your needs and enhances workflow efficiency.
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What pricing options does airSlate SignNow offer?
airSlate SignNow offers several pricing plans to accommodate different business sizes and needs. You can choose from monthly or annual subscriptions, making it easier to find a solution that helps me e within your budget. Each plan includes essential features to ensure you get the most value for your investment.
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How does airSlate SignNow ensure document security?
Security is a top priority for airSlate SignNow, which employs advanced encryption methods to protect your documents. With features like audit trails and secure cloud storage, airSlate SignNow helps me e by providing peace of mind knowing that your sensitive information is safe and secure. Trust in our platform to keep your data confidential.
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Can I integrate airSlate SignNow with other applications?
Yes, airSlate SignNow offers seamless integrations with a variety of applications, such as CRM systems and cloud storage services. This capability helps me e by ensuring that your electronic signature processes fit smoothly into your existing workflows. Boost your productivity by leveraging the power of integrations.
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What features does airSlate SignNow offer to enhance productivity?
airSlate SignNow provides a rich set of features, including template creation, bulk sending, and real-time status tracking. These functionalities help me e by automating repetitive tasks and ensuring that your documents are processed swiftly. Experience a signNow boost in productivity when using our comprehensive solution.
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Is airSlate SignNow suitable for large enterprises?
Absolutely, airSlate SignNow is designed to cater to businesses of all sizes, including large enterprises. Its robust features and customization options help me e by allowing you to scale the solution according to your organization's needs. Enjoy the flexibility and power that enterprise-level capabilities provide.
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How does airSlate SignNow improve the user experience?
airSlate SignNow focuses on providing a streamlined user experience, making it simple for anyone to send and sign documents. The intuitive interface helps me e by reducing the learning curve and ensuring that users can quickly adapt to the platform. Enjoy a hassle-free experience with our easy-to-navigate tools.
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What are the types of off page SEO?
Nice question. Inspite of all algorithm updates and penalty by Google, doing off-page SEO still takes its value and brings benefits.Submitting is easy ; but gaining high authority links based on your website theme is hard.Let’s forget about the basic stuffs that worked in the past, here i am going to share few tactics and tips to get you suceed with your off-page SEO project.Note :I’ve excluded .edu link building and guest posting from the list, since intentional backlinks are gained from these tactics are becoming less signNow.And I haven’t talked about social media marketing and Q&A that are the most discussed here.Don’t trust all directories/ yellow pages / classified ads!Even the most legit directory Dmoz is shut down.Don’t ever go for directory submissions, unless if you’re submitting to location based directories or niche directories.Google has penalized lots of directories and be aware before submitting to any. It’s like getting ourselves fall in trap and it finally makes you to disavow such links.Before submitting to local/niche directories, try searching it through Google using site command.If you can’t find any results, then it’s certainly penalized.The same applies to yellow pages or classified ads submissions.As google algorithm is getting rolled all the time, these sites are in extreme danger of getting affected.We should be wise and alerted enough to stop ourselves from getting into it.PDF / PPT / Image sharing sites always take their prominenceWhen you notice through your search console, you could see the list of ppt and pdf files that are bringing you organic traffic.This can’t be shown in Google analytics, however you could add them as events for PDF / PPT click tracking.Did you know you can optimize your PDF files for search?The same can be done in PPT as well.All you need to do is to -> Go to file -> Properties -> EditEdit the necessary SEO properties like filenames, title, description, keywords and so on to optimize it for organic search.Also, it bring out visibility, submit it to sites like SlideShare.net , Scribd - Read books, audiobooks, and more and so on.Share all the images you product to Flickr, a Yahoo company, Photobucket - Photo and image hosting, free photo galleries, photo editing and all image sharing sites with linkback to your website to get more visibility in google image search.Content re-purpose:Write one content - either a blog or a white paper.Repurpose to all possible formats and do off-page promotion.Blog promotion - Submit to blog directoriesConvert it into ppt - Promote to slideshare like sitesConvert it into PDF - Promote to PDF sharing sitesConvert it into e-book - Promote it to bookmarking sites. Also helps in lead generationConvert it into video - Promote it to youtube, vimeoWrite different snippets, almost 10 combinations (~1000 words) about the e-book and use it to promote in the above platforms.You need to add elaborate description to get your youtube videos, slideshare ppt and images to rank best in the search engines.Content republishing:Content re-publishing is the most effective tactic to gain backlinks, establish brand awareness and build followers in many platforms.Some of the most popular re-publishing platforms are Medium – Read, write and share stories that matter, Linkedin pulse, google plus and so on.In medium, you can find an option as “Import story” to republish your already published content.Though there’s no such option in LinkedIn pulse, you can add “Orignally published in {YOUR BLOG LINK”} at the end of the blog.Just republishing in these platforms are not enough.Your content should provide quality enough to get it picked by LinkedIn editors. They will move your post to the respective channels with thousands of followers on it.Another hack to get recognized by linkedin editors is to send a tweet marking “tip @LinkedInEditors”Similarly, there are lots of channels in medium as well. Contact the admin and get your blog to be featured, if it really deserves it.Gain high authority backlinks:There are lots of ways you can get / grab high quality backlinks from.(i) HARO:HARO is the place where press requests for quotes / ideas. On getting your quote approved, you’ll get a valid high authority backlink and brand awareness too.Here’s a sample queryWhat you get in return is something like the screenshot below.Steps to do -> Just sign up with Help A Reporter to get press requests right to your inbox.(ii) Citation checking :This is a simple, but a quick way to gain backlinks.Go to google alertsSet up an alert for your brand name and its modifications (space, common misspellings etc)You’ll receive alerts to your inbox.Keep monitoring it daily and if you find any brand name unlinked, all you have to do is contact the author and get a valid backlink to your website.Simple right? Here’s a sample email template.(iii) Broken / dead link building:Find out your broken / lost backlinks.Go to SEO Backlink Checker & Competitor Research Tools and check the backlinks reportYou could find the ones that are dead now. It’s easy to get link from an already linked site than to convince a new website for backlink.If you really find this post useful, show your like by upvoting this :-)
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What are some good internet hacks?
20 Best And Useful Internet hacks you should know %3E 18 CMD Commands [ http://www.alltop9.com/18-cmd-commands-every-windows-user-should-know/ ]Every Windows User Should Know 1. Use Google Chrome as Notepad You must be using Google Chrome for browsing but do you know you can use Google Chrome as a notepad? If you are damn busy in surfing or doing your work on the Internet and suddenly you got to write some urgent or useful information then you can check out this without wasting any single second of yours. Write down a single piece of code in the address bar of Chrome browser. data:text/html, %3Chtml contenteditable%3E This will turn current tab of Chrome as the notepad that you can use for writing purpose. %3E WhatsApp Hidden Tricks [ http://www.alltop9.com/whatsapp-tricks/ ] 2. Mute Noisy tabs easily Have you ever wondered about the voices of video while surfing on Internet? While working or surfing the web, opening multiple tabs doesn’t let you know from which tab sound of video or ad is coming that really irritates and annoys a lot. But the good news is you can mute the tab from where the sound is coming without closing or leaving the tab that you are currently working on. You will notice the sound icon on a tab on which the sound is coming, just click on the speaker icon on the respective tab. %3E Top 20+ Best Google Gravity Tricks [ http://www.alltop9.com/best-google-gravity-tricks/ ] 2016 That Will Astonish You 3. Play MP3 or movies in Google Chrome Google Chrome allows you to play Mp3 and movies right from the current tab. You just need to drag and drop the file that you want Chrome to play into the address bar. 4.View Hidden Password In Browser You must have seen how passwords are shown on any website, like dots and stars so that you can only watch out what the password is. But it is still possible to uncover the password from star shield. On the password field, right click on Inspect and open the source code window. All you need to do is change the type of the form field from password to text. 5. Use Google as Timer Google introduced a cool trick that lets you use Google as a countdown clock or alarm clock. To use Google Timer, type the piece of code in the Google search Time for %3Ctime%3E Or Set timer for %3Ctime%3E 6. Browse Internet secretly You might not notice it but you keep on leaving your footprints on the internet through which any third party can track you. If you want to browse the internet without leaving any traces then this is the hack to achieve so. The different browser lets you browse secretly and offer this facility under different names. For Google Chrome, right-click and select Incognito mode while in Mozilla Firefox the same is achieved through Private Window. 7. Check if the website is safe for browsing It is very important to think of security on the Internet and become conscious of it. Since a lot of malicious websites, viruses can harm your system and damage you a lot in terms of sensitive and personal information. There is something that you must know is Link Safety, an easy way that will let you know if any website is safe for browsing. Just write a piece of code in your browser http://www.google.com/safebrowsing/diagnostics?site=”address_of_website”. 8. Convert YouTube Video into Animated GIF YouTube is one of the largest video sharing platforms that lets you watch and share thousands of videos. But have you ever wondered to change these video into animated GIF image? Having an animated GIF image means you can easily insert it into a web page or any document. The service to convert YouTube videos into gif is Animated Gif Maker and Gif Editor [ http://gifs.com ] that automatically do the conversion. All you need to do is to provide the URL. Convert YouTube Videos To Gif By Adding Gif Before Youtube In Url. 9. Find MP3 songs with directly downloadable links Everyone loves music andiInternet lets you search and download your favorite music but it includes paths to signNow to right downloadable link from music hosting websites. Do you know Google has served you with direct links? Yes, it is a simple trick to download Mp3 songs without looking for music downloading websites. To get the direct link of any MP3 song, just type intitle:index.of?mp3 song title You can write any song name as song title and Google will show you all the websites that are hosting direct link. Now, with this trick downloading mp3 song will not be difficult for you. 10. Avoid accidentally closing of Browser tabs Are you annoyed with the accidental closing of tabs while surfing the web? No doubt, it happens but don’t worry there is a possibility to avoid the accidental closing of tabs. All you need to do is open your browser, right click on the open tab and select Pin Tab or Pin option. This will help you to fix the closing of tabs by mistakes and to remove this pinned tab you need to first unpin it. You can perform unpin of the tab in the same way. 11.Use Google search to Find the Complete Phrases Does it ever happen you want to search something on Google but can’t remember the exact phrase or word? Don’t worry it is human nature and it happens with almost everyone, trying to remember particular quotes, phrase, lyrics of a song, proverb. Google trick makes it easier to identify the phrases. You just need to put an asterisk in quoted statement that will indicate Google as the missing character and Google will show all the results that much likely replace the specify term keeping the rest of the words of the sentence unchanged. 12. Shortcut key for Address Bar Sometimes due to lack of time, people want to use the mouse to drag it but there is another quicker and easier way to access address bar is the shortcut key combination. Press Ctrl+L or F6 to access address bar of your browser. 13. Know how Google Sees You Everyone knows Google is the only search engine that makes most of its profit from online advertisement programs like AdSense and AdWord. Google creates a profile for you in the database so that it could display only suitable ads for you. And thus Google only shows the ads that matches your profile. Want to know how Google sees you? Click here! [ http://google.com/ads/preferences ] You should be logged into your Google account or otherwise Google would ask you to login. 14. Mute Gmail Thread Well, Gmail includes the feature of conversation, have you ever been a part of a conversation where you have no active role to play? It happens sometimes, keep on receiving the email in despite you have any role to play. But you know what you can do for it. Just mute that particular Gmail thread and you will not receive any new email notification when any new reply made to that thread. To accomplish this, go to Gmail inbox and select the particular thread that you want to mute. Under More tab, select Mute. 15. Explore Space, Galaxies, Constellations Through Internet You might have used Google Map in order to search any location from any place. But do you know Google provides the similar facility for space too? Google Sky offers the closeup view of outer space and lets you explore galaxy, constellations, planets and more. 16. Access Everything on Your Computer Did you know that Microsoft has now built a new God Mode in Windows-based computers? God Mode is essentially a shortcut that gives you easy access to all the maintenance features of Windows. We believe that this mode was created to help computer support staff so that they can quickly sort out problems. To create the God Mode shortcut, create a new folder and name it as below: [code ]1[/code] [code ]GodMode.{ED7BA470-8E54-465E-825C-99712043E01C}[/code] Copy the whole code given above and use it as name of the newly created folder. Press enter and voila! Magic will happen! 17. Logging out of Facebook remotely Ever checked Facebook on a friend’s or family member’s device and then realised, with horror, that you forgot to log out? Never fear, there’s a simple, but little known, way to log out of your profile remotely. Navigate to “settings” using the drop-down in the right hand corner of your screen, then “security”, then “when you’re logged in”. From this screen, you will be able to close an open session, on whichever device it’s still running on. 18. Play YouTube in slow motion There are many fun tricks and tips, or easter eggs, to be found on YouTube. For instance, the ability to play arcade games within viewer [ http://mashable.com/2014/02/24/youtube-easter-eggs/#GDj_az2p5EkQ ], but there is also a trick that is genuinely useful: playing videos in slow motion. It’s easier to spot yourself in the background of a TV vox pop that way. Or It’s incredibly simple: just hold down the space bar, and the video will start playing at a slower speed, perfect when it comes to grabbing the perfect screenshot of a particular moment (and here’s how to do that on Mac [ https://support.apple.com/en-gb/HT201361 ]and PC [ http://windows.microsoft.com/en-gb/windows/take-screen-capture-print-screen#take-screen-capture-print-screen=windows-8 ]). You’re welcome. 19. Twitter soft block Twitter has a pretty good function in the mute button [ https://support.twitter.com/articles/20171399 ], which allows you to remain following an account but hides its tweets and retweets from your own timeline. It’s a great way of basically ridding a person from your Twitter experience without offending them by unfollowing. (People do not know when you mute them. To mute: click on the cogwheel to the right of somebody’s profile.) However what you often really want is to mute someone from reading your tweets. Here there’s an unofficial option that can help, it’s known as “the soft block”. This is a sly means of forcing a person to unfollow you by blocking and immediately unblocking them. Once they are unfollowing, your tweets and retweets will no longer appear in their timeline. 20. Twitter shortcuts Just as Photoshoppers know that shortcuts are the cornerstone of productivity, avid tweeters know that shortcuts are your friend. Did you know that pressing “n” will open up a new tweet dialogue box (on native web Twitter)? Or that you can easily favourite a tweet by simply pressing “f”? Here’s a list of Twitter shortcuts: Also: remember to always place a full stop before @-mention when tweeting something you want visible in your timeline, and not just another’s mention stream. Source: Best And Useful Internet hacks you should know [ http://www.alltop9.com/internet-hacks/ ]
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How crucial is experience in a startup company before trying to launch your own?
Thanks for the A2ALet's look at what's the key ability of the founders of a successful startup before we get to answer this question:Deep understanding of the domain : An understanding which doesn't come from google, which doesn't come from someone else giving you an idea or which doesn't come from " oh...this us Uber of X or X of India". It comes from getting first hand experience of the problem. By talking to various stake holders, as to why the problem is the way it is. Why has no one solved it so far. These experiences and curiosity leads to some insight, which is 'your' insight. This 'insight' is the foundation of your startup.Expertise needed to solve the problem : For example, If the problem requires building a hardware device to solve the problem, you must know how to build it, or you must get a co-founder (not employee) who knows/understands how to build the hardware device. Same applies, to s/w, biotech, medicine or for that matter anything else. Just having an idea, and hiring people to build the solution rarely succeed. Ability to market & sell : Don't mistake of believing that if the product is good it'd sell for it self. NOTHING EVER SELLS FOR ITSELF! Every product needs either marketing, or sales or (most of the time) both. If you don't know how to peddle your product, you have a huge hurdle to cross. Again, hiring is not a solution.There are many more key success criterion for a startup, like market dynamics, team etc, but let's focus on the above with respect to this question. Now, let's answer the original question, is it crucial to work for other startups before starting on your own? Yes & No. If you have what it takes (all of the above) - you are good to go. However, if you are still toying with an idea, then it is best to work for someone else in the meanwhile.Do yourself a favour, do a self assessment and find out if check all the 3 items, then approach an experienced entrepreneur or any other mentor that you trust, let him grill you - you'd know if you are ready to start.All the best
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How is life at the KIIT University in detail?
I am currently in fourth year and i think i am eligible to answer this question from my perspective as a male IT Student.Starting from first yearYou will be allotted a hostel named KP VII(KINGS PALACE VII) which is huge, (don’t know about girls but their hostel is called QUEEN’S CASTLE). By huge means 4 floors and 100 rooms in each floor in a block and there are i think 8 blocks like this for about 4000–5000 freshers. In your starting days you will surely forget the way to your room. There will be speakers and cameras all over the hostel. The rules are strict for freshers like the check-in time is 7, formals (till freshers party), not leaving hostel without permission (till freshers). The hostel life is fun like late night gaming, talking and the fun which you will get only in 1st year because you are bounded by rules. Then comes the fresher’s party and then rules will be slightly loose now you can bunk some of the classes. Explore KIIT’S huge green campus, make friends, and ya there is nothing like the word ragging here, just respect seniors and you will be free. After freshers exam will start (i don’t remember before or after :p). You will be free to explore the campus, make some friends, there are countless restaurants and plus main thing is you will get your new laptops and believe me the configuration is awesome (fingerprint sensor, touch screen and 360 foldable is must) 8 or plus gb ram, i5 or plus processor (can’t tell about graphics but it will be good too), then KIIT-WIFI-NET although many sites are blocked :( (you know what i mean) but there are some VPNs and proxies which works, Speed will be good (sometimes very poor), Some Mobile phones Can’t directly connect to it but you will find a way. Some professors are good. You will be assigned tutor Mentor and he/she will surely help you anytime. There is rare connection with seniors in KIIT.Point to be noted in first yearAlways be in contact with seniors, they will help you a lot in any condition. Don’t hesitate to talk to them. Just show them some respect and they will be all yours whether it is notes or suggestion.Talk frankly with opposite gender.Try to get high CGPA as it will help you in long run.Explore the Campus, there are many opportunities in the campus itself.Now the second year,Ragging could happen in this year but just that you can intract with your seniors. Suddenly the rules will be changed, you will be given freedom No dress code, Even for class (Even for Girls :p), You will be shifted to a new hostel according to branch and Check In time would be 10 (Just for the records). This is the time to explore yourself. Find your interest and chase them in this KIIT will help you a lot. There is KSAC for all types of ideas , the societies and much more. You want to sing, dance, act, play, etc. There is a place for everything in KIIT. You will hear many breakup stories in this year :p. Many couple sites and much more. You will not care about the rules much now. Last the KIIT FEST, in first year you haven’t enjoyed much but in second you will (either KIIT FEST or your Girlfriend’s Company)Point to be noted in second yearThird semester Exam sbka leta hai (Beware).This is the time when you can indulge yourself in drinking, smoking and drugs.Explore yourself and the opportunities given to you by the University.Take part in various activities.Third Year, Its time to add something to your resume. You should start building it. You should do some professional courses and this is the year to shape your future waste it and there will be no time in fourth year to build it. Plus you will be seniors (as fourth year guys are always at home). Many friends will change from first to third year you will meet many new and make many friends to so called friends. You will know about every Nuke and Corners of KIIT and start living in a habituated environment. Classes would be just to get 75% attendance and friends will be like homies. Mainly this time if you focused on your carrier it will bloom in fourth year (Mostly it is luck but you can beat luck with your dedication). Learn at least one programing language thoroughly and start practicing it. There will be some teachers whom you can go for help and advice and seniors for how to prepare. In third year you will just enjoy seniority.Point to be noted in third yearDo some professional course.Improve your resume.Focus on at least one Programming Language.Try to keep your CGPA over 7.5.Time to become serious.And at last Fourth YearIn no time the placement Drive will start, If you are not prepared you will have no time.There will be no classes. Everyone will be busy in solving aptitude and reasoning. There will be extra classes of placement related studies. You with your friends will start planning where would you go after placements. Sometimes it will hit you that time flied so fast and now you won’t be in college after some months. You will plan if you get same city you all will rent a flat and how it would be. You are really seniors now so no one can threat you. There will be serious tension for the placement. I am currently in fourth year and experienced up to this (will update ;)).Point to be noted in fourth yearBelieve in yourself.Never loose confidence and hope.This could be the year for your depression.Don’t be jealous of others just focus on yourself to bag an offer.This is your last year ENJOY IT TO THE FULLEST because you will never get this time back.That was my way how one’s life could be in KIIT. You can make your own.Good Luck!!
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What are guidelines for designing landing page for SaaS products?
Looking at the time this was written, I suppose the OP doesn't need help anymore, but I'm posting this answer for anyone else who needs this right now. This is from a copywriting standpoint. I can't help you with the design. I've put the best practices/guidelines together in something that I call The Absolute Beginner's Landing Page Recipe. Here goes:#1: Do your researchSince we're talking foundations, I have to tell you that you cannot possibly build a well-converting landing page without prior research. You have to determine who your target audience is and research them.All this starts with "Who?", not "What?"."Who are you selling to?", not "What are you going to market?"Research will help you:learn the language of your customer so that you can write copy that resonates with them. This is important because people buy products for emotional reasons. Your potential customers are much more likely to buy from you, if they can relate to the text on your landing page. And this can only happen if you speak their language.Find out what they are worried about or what they are angry about, what makes them look for products like yours. You can use this information to convince them to buy/take action.Find out what they dream about and promise it to them. This way you won't have to sit around wondering what your potential customers would actually want. You will know.I've written more about doing a very basic market research here:http://sansmagi.cc/startup-landi...#2: Attract attentionThe first message that you send with your landing page, the first impression of people about your product, company and service is formed in the first 8-10 seconds.And the first impression has to be that this landing page is about something that can help your potential customers.That’s what will make them pay attention.It’s the job of your headline + subheadline + hero image to grab the visitor’s attention in the first few seconds of visiting your landing page.For example, here’s Unbounce’s landing page that manages to give you quite a lot of information and benefits of using their app in as much as 10 seconds:But getting attention is the easy peasy bit.#3: Spike interestAfter you’ve got their attention, you want to spike interest.The problem is that people don’t read on the internet, they scan. So, they won’t start reading your copy word for word even if you managed to get their attention.To get a better overview, your website visitors will likely scroll and scan the page.To spike their interest and make them read in more detail about your offer, you have to make your landing page scan-friendly.Here’s what people notice while scanning:HeadingsBolded/italicized textBullet pointsThe bottom line (last sentence, P.S., last call to action)Put your main benefits in these positions.For example, here’s a very scan-friendly page. Basically, you’d read 90% of it while just scanning:#4: Pique desireIf you manage to get people’s interest while they are merely glimpsing at your landing page, the next thing you want to do is make them want to get your product. You have to explain exactly how you help them.That’s the job of your benefits + features. They form the meat of your landing page.For example, here’s again a piece of Unbounce’s landing page:Few rules of thumb for presenting the benefits + features to help you do a brilliant job like Unbounce:Use benefits as headings. This way, people are more likely to read the paragraph belowMention the feature that provides the benefit in the paragraphIf there is a picture that illustrates the desired result (benefit), include it.#5: Inspire trustMost people are wary of even giving up their email on an unknown website, not to mention their credit card details.To convert your website visitor, you have to give that person a reason to trust you.Trust indicators are social proof (comments, testimonials), previous experience, mentions by influencers and so on. Anything that qualifies you or your product as fit to solve the problem the potential customer is having.The more proof you have of the authenticity of your testimonials, the better.Bringing another piece of Unbounce’s landing page to your attention:Note how they included a picture of the person who gave them the testimonial. Yes, it could be staged, but, at least, you’re certain that a living and breathing person said these things.Note: If I were you, I’d avoid adding that strip of logos of big brands on my landing page, unless I have actual proof that I worked with these brands.If I’ve worked with them, I would ask them for a testimonial and publish that.#6: The call to actionYou can read about naming your call to action in detail here. In summary:Your landing page should have one and only one goal.After you’ve grabbed attention, spiked interest, piqued desire and presented trust indicators, you can ask people to take actionthe name of your call to action is very important. A lot of people will back off in the last minute if the call to action text suggests that they have to put in a lot of effort (e.g. “Register now” suggests that you have to fill out a long boring form. Not sexy.), or to give up something, etc. The name of the call to action has to be benefit-oriented. It has to emphasize what peoplewill get or what they can do after they click on that button.Here’s a call to action that satisfies all of these requirements:#7: Tackle objectionsA lot of the people that visit your landing page will be skeptical, especially when you’re selling something.If you were a salesman doing this live, it would be easier for you. Some people would state their worries and objections, or at least make a face. But since you’re building a landing page, your potential customers are behind screens. You have to guess what their concerns might be.By tackling objections, I simply mean that you should make a list of FAQs and publish it at the end of the landing page, right before your last call to action.At first, you’ll have to guess what the FAQs are. With time, when people start contacting you and asking real questions, you will be able to refine this list of questions.#8: Spice it upNow that you’ve prepared a nice tasty landing page, you can afford to spice it up a bit to increase your conversion rate.Use these “spices” with caution, though. If your goal is only to trick people into giving up their email so that you can spam them, you will still get exactly 0 sales. If your goal is to sell a crappy product, you will still get refunds and rants all over social media.So, please use these responsibly.ExclusivityEveryone loves being different and special in some way. We seek ways to feel more successful, more skilled, more experienced in comparison to other people. On a deep level, this is our need for self-actualization.Now, in terms of sales & marketing, this means that, generally, people like it when they have exclusive access to some content or an app.Startup beta landing pages rely heavily on exclusivity to make more people sign up.But exclusivity is not just about saying “Hey, get exclusive access to SomeUnknownSaaS”. Nobody actually wants that. Because nobody cares about your app.To employ exclusivity, work on your offer first. When your potential users actually want the product, saying that you’re giving exclusive access to a select few will in fact boost your conversions.Here I’m going to use an example a startup beta landing page that is all spiced up and a piece of copywriting art:UrgencyAnother trick you can use to make people act right away is urgency.Urgency is usually about time limits, e.g.:This offer is valid in the next 3 hoursUrgency takes advantage of FOMO (Fear Of Missing Out). If you don’t act right away, you miss the deal. It’s over.That’s why a lot of Groupon offers are time limited.But this trick works very well on startup landing pages, too: The landing page recipe in a nutshellDo your research. Learn the language of your customer and use their own words in your copy. Research will actually save your time.Attract attention. Use your headline + subheadline + hero image to do that. State the main benefit in the headline. Use the subheadline to clarify and support the headline. Convey your message visually through the hero imageSpike interest. Make your page scan-friendly. Place your benefits on the easiest to notice spots—headings, bullet points, bolded/italicized text, bottom line.Pique desire. Now that your reader is interested in learning more about your offer, you can afford to tell them a bit more about your product. Present the benefits + features in small paragraphs.Inspire trust. Tell people why you are fit to tackle the problem that your product is solving.Call to action. It’s important to ask your visitor explicitly to take action after you’ve done all of the above.Tackle objections. Make a list of FAQs to help relieve your visitor’s anxiety and encourage them to take action now.Spice it up. It doesn’t hurt to add a little bit of exclusivity or urgency on your landing page.This is the minimum that you need to attempt to do. More info on each of these pointsFor more details about each of these, you can sign up to the free email course "Bootstrap your kickass landing page" that I prepared here:http://sansmagi.cc/mykickasslp/
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What are prominent examples of amateur researchers achieving major feats in their chosen area?
Günter Wächtershäuser might be the most important amateur scientist of our era. He made his living as a patent attorney. While doing that he got interested in the origin of life and developed an original and widely respected set of hypotheses about how living things came into being.[1]He had been trained in science, earning a Phd. in organic chemistry in 1965 at the University of Marburg, Germany, and was a postdoc there for more than a year. But then he decided to become an attorney, and began taking law classes while working on his dissertation.He maintained an interest in science and in 1972/3 he read a paper by one of his professors about the RNA world theory of the origin of life. Later on,he met, and became friends with, the famous philosopher of science, Karl Popper. Still later, he became friends with Carl Woese, one of the most important scientists studying the early history of life.Wächtershäuser was an expert in developing friendships with famous people in science. Those people, in turn, helped him get his early papers published in prominent journals, including the Proceedings of the National Academy of Sciences, the most prestigious publication of all.Those early publications in 1988 and 1990 made him famous in his field, earning him several awards and, he was finally made an adjunct professor at the University of North Carolina at Chapel Hill in 2008. (Adjunct professors are the lowest level of professors in a university.) As of 2012, he continued to maintain his legal business.His early work was entirely theoretical, describing known chemistry and how that might lead to life. He didn’t have access to chemicals or a laboratory. He did have access to the scientific literature and relied on that heavily. Later on, he had collaborators who performed experiments for him.What did he accomplish?Everything in study of the origin of life is complicated. Here’s a simple account.Back then, the two leading hypotheses about the origin of life were:The primordial soup theory said that organic chemicals in lakes or oceans somehow reacted with each other to generate living things.The RNA World theory said that RNA molecules somehow came into being and somehow developed the ability to replicate, gradually evolving into living things.Wächtershäuser rejected those ideas and, instead, proposed that Iron, Sulphur, and various other minerals reacted with organic substances in the ocean, producing many of the biochemicals that exist in modern organisms. This diagram [2] gives an overview. Keep in mind that the original hypothesis included a great many more reactions.Pyrite, sometimes called fool’s gold, is crucial to this scheme:Iron and sulphur react with each other to form pyite. This reaction provides energy and electrons (e in the diagram) that drives other biochemical reactions.In modern organisms, enzymes push (catalyze) biochemical reactions. It turns out that pyrite can catalyze many of the same reactions. So, the earliest living things could have relied on pyrite to avoid having to create complicated enzymes.All of these reactions can happen on the surfaces of rocks at the bottom of the ocean. That means the earliest living things didn’t have to start with membranes to enclose biochemicals.Eventually, reactions would some develop self-sustaining cycles that would form the basis of something like a living thing.So, is the hypothesis right?Parts of Wächtershäuser’s ideas are now widely accepted and other parts are likely wrong.His ideas about pyrite are now called the Iron–Sulfur World hypothesis. They are still widely cited and regarded as important by many people in that field[3] but some, like Mike Russell, think that they are completely wrong.[4]There is no evidence for self-sustaining cycles, which are absolutely essential for his full hypothesis. Some investigators think this concept can’t ever work.[5]His own evaluation is that:[6]Research into the origin of life is largely an immature science that lacks a pattern of progress, where a present advance is based on a previous advance and gives rise to a next advance, and where advancing empirical evidence becomes progressively integratable. Instead, origin-of-life proposals present frequently a pattern of groping for clues.Most ideas in this field turn out to be either wrong or not testable. Wächtershäuser has produced more interesting and viable ideas than most professionals.Another amateur:Early in the 20th Century, a patent clerk developed several physical theories, including one about the motions of bodies moving near the speed of light.[7] Nobody was paying him to develop these theories or publish them. In that sense, he qualified as an amateur scientist. We don’t usually think of him that way because his early work got him positions at universities.To read more:For great, non-technical overviews, try these. Unfortunately. the second one is behind a paywall.Amateur Shakes Up Ideas on Recipe for LifeBetween a Rock and a Hard PlaceHe speaks for himself in this interview, which provides a good sense of his distinctive personal style:Entrevista Gunter WachtershauserHis scientific publications are extremely challenging, especially the early ones. That’s always a bad sign. Good theorists write clearly; bad theorists write mud. If you are very brave, you can try this one:http://www.pnas.org/content/pnas...Footnotes[1] Günter Wächtershäuser - Wikipedia[2] N. Bishop. Part II: Replication First (Gene First) or RNA World Hypothesis CLAIM: The first molecule of life was RNA which can both store information. - ppt download[3] Iron–sulfur world hypothesis - Wikipedia[4] Between a Rock and a Hard Place[5] The Implausibility of Metabolic Cycles on the Prebiotic Earth[6] In Praise of Error.[7] Albert Einstein - Facts & Summary - HISTORY.com
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What is the best strategy for turning website visitors into leads? Would free e-books, presentations, or webinars help?
If you introduce yourself to a stranger, what would make them give you their phone number?You want to get in touch with them. Why would they allow you to do that?There are 2 main factors here:How you offerThe actual offerLet’s talk about how you offer.This is about timing and sequence.You can’t just ask someone’s name then immediately ask for their number. Especially in a random place.If it was maybe your friend’s birthday party, they’ll trust that you’re vetted by your mutual relationships.Most of the time, you’re just a random stranger who may or may not be creepy.You want to begin by proving that you’re not creepy, that you won’t cause unhappiness if you acquire their contact information.It starts with a light conversation that demonstrates how fun it is to hang out with you.You can begin by talking about the local sports team. You can talk about some of your hobbies.At some point, you can later ask them to stay connected because it was so much fun.Only after proving that you’re cool to hang out with, you ask for their contact info.It’s about a sequence of warming up.Let’s talk about the actual offer.Sure, you proved that you’re fun to be with.But your prospects aren’t born yesterday…A fun 10-minute chat doesn’t give them evidence that they should marry you.It doesn’t even prove that you’ll be chill if they fly with you for a vacation in Hawaii.Your offer could be super simple:Share with me your phone number so I can invite you to the basketball game we like, the next time I get free ticketsAdd me up on Facebook because I posted an interesting link about this AI subject.Let’s stay in touch because I’ll have to introduce you to a friend who needs your services.What does this all mean?Your offer should be easy, useful, and relevant to the time you spent together.If you talked about your favorite coffee, you have good reasons to continue that relationship at your favorite cafe.It’s logical and desirable. Not weird.IN SHORT:Don’t creep out your website visitors… Warm up the relationship then ask for their contact info to give them something relevant to what they enjoyed with you.Questions? More on this if you visit my profile.
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