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[Music] have you had this issue where you have put a good amount of your time resources and money in developing a brand your name and before you know there are 20 copycats in the market using the same welcome to Hector simplifies I'm Sanjay tech day today we're going to be talking about what can you do if someone is copying your brand name as soon as your company product or services brand name starts getting some recognition in the market there are 20 copycats who will come up with names that are either same or similar to yours this is a common occurrence and the reasons for these copycats is that they're trying to gain benefit advantage and profit from their name looking like yours sounding like yours are confusing the consumers into thinking that they are you so what do you do in such circumstances to protect your brand 1 apply for a trademark if you haven't already done so with the Indian Trademark Office do if you have a registered trademark your rights to stop others from using the same mark or similar will be across India if you do not have a registered trademark it's considered a common-law trade and your ability to stop others with an unregistered trademark will have several limitations these limitations might be where your ability is limited to a particular geography or you having to agree with others to share the mark in the same line of business 3 sending legal notice to the copycat and ask them to completely cease and desist from the use of their mark ask them to confirm their compliance with your notice and require them to sign an agreement with you called an undertaking that they will no longer use the mark for if they don't respond or comply with your legal notices then you can choose to file an injunction and a trademark infringement case in court an injunction is an order that a court will issue asking the copycat to stop their activities as this is causing injury commercial injury to you until the court has decided on the case a trademark case will proceed next and a final order will be issued by the court based on you proving your rights to the trademark and how the misuse is infringing violating your rights in the trademark 5 in addition to filing an injunction and trademark infringement case at a court in cases of counterfeiting where your product is copied along with the trademark and being sold you can file for a case with the local police and also authorities like the cuss if the product is going across national borders [Music] [Music] remember your company your product your service name is a very significant part of your business not having a registered trademark and also enforcing your rights against misuse or infringement is as good as not having a trademark at all your name is the most recognizable aspect of your business protected I hope the guidelines given in this video about what to do if someone is copying your brand name is useful and if yes please press the like button below and don't forget to subscribe to HEC this simplifies to get notifications about more such videos if at all you have any questions please feel free to reach out to me through the comment section below or email me at a Sangeeth at HEC de simplifies calm you [Music]