Electronically Sign New Hire Press Release Made Easy

Electronically sign new hire press release

[Music] let's get started without further ado my name is michael robinson i am the chief operating officer of invisible interactive and i'm joined here by an amazing team um i'm at we're all in europe actually funny enough i'm in portugal at our development headquarters and i'll let the team introduce themselves i'm joined by tommy hookland our vp of sales and marketing yarnovelmus head of creative and felix carlson our head of marketing hello everyone so welcome we're going to have a little bit of an interactive session um yarno if you don't mind jano's going to do the driving on the powerpoint slides and we're going to try our best through any technical glitches to just make sure we're able to flow perfect so we're invisible interactive uh we're located here in europe between lisbon portugal where i'm located in our development center link chopping sweden where our manufacturing is and we're a full service manufacturer of electrochromic displays and so you're going to say what the heck is an electrochromic display and we're we're we're going to share share that with you but one way we like to talk about our technology is that we're basically the face of the internet of things and so signals and data is all around us so we have these devices you know cell phones and signals and data from the nfc chips and antennas and the signals are all around us our uh displays really bring that data those signals to life we like to say we're really easy visual indicators for the internet of things and so we're really glad that you could join us today um what we're what we'd like to do is share our technology with you for actually some of your feedback we'd like to see what you're interested in um based on how our technology can be applied to solve real world problems okay but first of all we want to hear from the audience tell us about you so i'm going to give us just one or two minutes this might be another opportunity to to try that chat functionality out tell us where you're from and what do you do or what company you're from or what area or of business you're in retail brand research academics tell us where you're where you're from so we have a data scientist joining us here from nyu adriana ariana nice to meet you bis dev for technology company based in latin america nice to meet you diego diconia martin uh martin very nice to see you uh digital strategist and evangelist justin is a senior product manager based in canada loblaws digital fabulous and fulfillment so a lot you know in-store technology and fulfillment we hope we will be able to speak to you hi ethan from brooklyn an analyst for corporate fashion brands and he runs his own jewelry business uh jason from philadelphia point of purchase designer grade graphic design tech consultant in london merchandise coordinator from for the philadelphia eagles now we're in europe you know when we say football in the u.s you can probably tell by my accent i'm a new yorker go eagles um but uh when we say football we mean american football right yeah great merchandise emobility austria go birds exactly all right so without further ado and thank you very much for helping us understand uh you where you're coming from and what we're gonna do our best to do is tell us about our technology but really put that in the context of the products and services that are so important to you as customers so first we're going to start with who we are um and tommy hookland our vp of sales and marketing is going to bring us through that we're going to break for a little q a there's a lot of technical information there um and i'm sure it'll raise some curiosity around our capabilities and and the technology then we're going to bring you right into some user experiences so what we wanted to do is really make this an interactive uh session um and one of the best ways to do that is to show you kind of how our technology could be used in in really driving user experiences on the product level as well as on the retail and logistics levels we're going to take polls so in between each of those product concepts we're actually going to pull you to see what's interesting and we may actually ask if one of you wants to jump on stage and actually tell us what's interesting or maybe even share a question that would be great and then um i think the the the the most the the best thing about invisible is um we like to get engaged um we meet you where you're at so we like to get engaged through workshops speaking to you about our technology in more detail and we invite you to join us if you find this interesting and want to learn more go to www.invisible.com riw you can sign up right there we'll get in touch with you and hopefully that leads to a great conversation and we'll be able to workshop some ideas with you directly so without further ado i'm going to turn it over to tommy hookland to lead us through who we are thank you michael and thanks for the introduction and i mean just as mikey stated also invisible we are the world leading manufacturer and developer of electrochromic displays and our display technology really brings everyday objects to life and as you can see here it should be moving a bit more in the slide here showing the video we have a pretty impressive easy graphical interface that is interactive so we are breaching the gap you could say between the printed world and the digital world by having the the interactiveness using our display technology and as you will see many of the potential applications that we can bring with our display technology are really suitable within the retail sector and the retail industry i think we could click once more journal on this slide to just give a picture also who we are the managers of invisible represented really great experience in the world of printed electronics and also within with michael the retail sector as well together we have over 75 years of experience we have have been adding to each other here and together with our amazing team of around 30 employees we do on a daily basis interact with different customers and help them to fulfill their goals and bring the electrochromic display technology into different applications and we can move on but how do we do this and what is our offering so what you can see here on our slide is different examples of our electrochromic display technology and i can hold it up here as well as you can see and what our technology really gives is that it gives a truly truly low energy display technology that can be integrated to a lot of different objects running on really really low power it's actually the only display technology that is able to not only communicate and be started with nfc or bluetooth but it can also actually run on the power from nfc and bluetooth so it's the only display technology in the world to be allowed to run directly by harvesting the energy from the nfc signal or the bluetooth signal and it's also very cost effective display technology and this is due to that it's being produced and can be produced in in mass production using roll-to-roll screen printing and i actually just have a role here to show you how this displays can be done in in rows and delivered to you and that i think is also very important when we talk about retail let's not forget about that it's really also is about volume and cost and then as i show you also it's really flexible it's thin and it's very robust it can withstand really harsh handling as well and then we also would like to state that it's really eco-friendly due much due to that it's so low power so it can reduce a lot of all that battery energy that you might need for other display technologies or so and then of course that it's also only built up using organic materials as well and the way that it's presented it's also very non-intrusive i would say to any user in this and we build up our display yes to go a bit technical as michael said we build that by printing it layer by layer and that's how we create this truly flexible and thin display that can be then introduced in a lot of different applications and allowing this place in entirely entirely new new places where displays have not been possible to incorporate before we could go to the next slide you know and what i showed you was maybe you saw a bit of a small display but if you look at me in the camera here we can also do really large area displays like this ones it's in the size of an a4 sheet actually and here we also have i think a customer that have really evaluated our display technology compared it to other display alternatives and concluded that with our technology they could really enlarge the size of the display and also make huge cost savings and it's always nice when you can get this type of a feedback to a customer and see that you can help allow new applications where it was not possible to have it before and i think large area displace is also something that is interesting in many retail applications with a display that can be also connected and run together with your offerings on the web or so and literally be really strongly connected between the graphical and the digital world and we can move to the next slide journal and to to summarize a bit and give you a quick idea about our offering and our cake abilities uh we have prepared a really short video that we like to show you now so sit tight for only two minutes and you'll see more of me my colleagues and our production facility here i am tommy herglund and i'm the vice president of sales and marketing for invisible and the managing director for invisible production a b at invisible production we are helping other companies scaling up their business and bringing their products into high volume the electrochromic display is thin lightweight flexible and has a really low power consumption allowing you to have a visual interface on almost any product and really important it can be produced in high volumes in roll-to-roll production roll-to-roll production is basically high volume production where you can print continuously for example electrochromic displays but also other printed electronics components and systems we also offer roll to roll tester where we can test each and every component whatever we print in our printing lab we test it here first before we deliver to our customer and we mark the ones that has not passed the test so that we can avoid using those five percent bright ones or less than five percent benefits like our customers and it's very very useful for our quality control after we have printed it we can also convert it which means we can laminate on adhesives or barrier films we can tie and kiss cut to singulate the products and we can slick it into single track roles we have the capabilities in our equipment but most of all in our very competent personnel and their competence also allows them to provide the tech transfer sometimes needed to other companies and production sites using our role to roll capabilities with both printing and testing we are today delivering commercial products to our customers and we are now scaling up and we can help you through every stage of the process to bring your product to the market thank you for this and and this was an introduction to the production capability where i'm actually standing at the moment and our print line and just behind me and if we go to the next slide yarn i try to summarize a bit about our our company so we would say that we have a really full service um offering to our customers and we can help our customers all the way from ideation to volume production and we have our r d services where we can discuss and ideate around different products look into depth on the the challenges that might be with your application we can run some r d projects on different materials and other things like that and of course we improve our own capabilities and products all the time and then for for many of you i think a prototype offering that we have is really interesting this is where you can test our products in your design so we have uh created really a standard offering that for only two and a half thousand euros you can get 10 to 50 different 10 10 to 50 units of your own design and try it out have a look at it integrate it into your own um product concept at an early stage or we can also go in depth and make a real prototype project where we do all the design of all the different components as well to allow you to to have an easy access to to your end solution sort of and then we can help you into volumes as well with uh as you saw in the video for really a qualification system as well to give you a guarantee of the quality of the displays that we are delivering to you to be integrated in your your product so so with this i would like to to end our company presentation and our offering and as michael said we're based in europe we have three different locations in europe at the moment we have our prototyping services in in portugal we have our research unit in in freiburg in germany and here in sweden we have our production of of the displacing in high volume as well as also other printed electronics manufacturing as well so i think we will jump out from this now and see if there's any questions and then move on to show you some examples as well perfect thanks tommy great that was a great presentation i'm i'm i was actually trying to field some of the questions myself on chats and maybe i'll go back to justin's question can they handle freezing temperatures absolutely and what are the tolerances um uh tommy i'll i'll actually turn this over to you uh we had some recent testing actually great news as tommy was holding up was a temperature sensing label so tommy if you if you yeah and this is a temperature threshold indicator so it's not a logger but it's giving that easy visual interface for everybody in the cold chain to see if the threshold have been breached or not and to our in-depth knowledge that we have got working with this project for for over a year now it's really really important to have that visual interface because there are so many actors in this chain and not all of them are equipped with the reading device or have the the education or ability to do the readouts visual indication is really crucial for for these type of applications as well and minus 30 as we we did the tests just before christmas confirming that the display is is switching in in minus 30 as well hey um two more questions kind of maybe molded into one question there but how much freedom do you have on the image that you put on the displays and do they have to be geometrically based images and then a question from tiona what are some common products you guys have integrated this with before maybe i'll turn that over to felix and yarno sure so i'm actually writing an answer to justin's question regarding power requirements i i think i can answer that before then um so uh the power requirements is about one microwatt per square centimeter of active display area so it's uh it's very very little power requirements and i think a nice feature to highlight is that when you have activated the display it has an image memory so you can give it a small pulse to activate it and it will stay on for a certain time uh what is now that's per that's a continuous so that's that's um reading the chat here simultaneously so i hope that answers your questions but i think this image memory characteristics is is very very relevant in the applications that we will discuss later because when you have turned it on it will stay on for 15 minutes up to several hours without any power whatsoever perfect and thank you martin for your question and maybe to answer the next question there why don't we jump right into our product concept so i'm gonna hand the mic back to tommy hoogland to bring us right into some five one of the first of the five application examples uh the perfect beer label and um there you go thanks again michael and i mean you don't want a perfectly cold beer on a on a hot day or any day when you want to really enjoy a bottle of beer and um if we jump to to the next slide we can show you what what we thought of yes so as you can see here we we have a product that have pre-encoded values where what is the perfect beer and at what time and it takes to to shield a beer and we just thought that it's a product that could be easily activated by the end user by just a push button and then it shows that it has started that it's ongoing and it's uh requesting you to actually wait a bit before the beer is perfect and then when it's ready the the third display is turned on and showing now it's just perfect beer to to enjoy and maybe it's possible to make something out of it like this is according to maybe your brewmaster's recommendations or things like this i i don't know we we just thought that why not use when we have made a product like this that is really a real product with high very high temperature accuracy that could be used in cold chain for example for vaccines and other stuff that we could play with this we can play with the graphics you can play with the form factor as well and make use of it and help people to just enjoy and relax and and have some fun and also help brands than to maybe have a good giveaway to have a brand extension as well so so that that's our idea of a concept and to to inspire you to to present your ideas and thoughts on this that's great tommy and this is a great example of of how at invisible our expertise is really bringing that data to life right your product inherently um there's data in that experience of enjoying a cold beer right it's that is it that perfect temperature is it that not to mention you know cold chain logistics and the importance of cold chain logistics but you know there's data and everything and that data can be important in different experiences and and that's an application of our technology so um before we move on to the next concept any any questions about this concept or anyone like it maybe we'll do a poll here um let me try to create a poll really quickly uh beer label beer label like it and let's say we got a yes and we got a no or with a tweak and um that might invite some folks up if they want to tweak it uh the poll was just sent if you go to the poll tab you can click on it i think can everybody see oh show results that's that's the way to do it there we go show results how do we do that see i'm just learning how to uh to use this session as well so pardon me while i don't know if anybody else can see the the poll results no all right maybe we'll give it a give it a try in another but pretty cool concept curious to know how you guys are planning to track that data and how will your partners have access to it well that's kind of the beauty tiona i the beautiful thing about our technology is that it can actually be untethered or tethered to the internet right so a standalone product experience where you're one-on-one with that user i mean when have you taken a break from your beer to check its temperature on your phone right so our technology really helps our con those those consumers those users get closer to that product without having to take out a device now certainly our technology actually we can tie in nfc rfid um technologies like this into the product experience as well but that's one of the one of the main benefits of of having that that visual display right there on the product yeah and maybe mark like can build build upon what you just said to to to keep answering the question and evolve it a bit more so so this is a bit like what the temp tag would look without any graphical overlay to it and as you can see it's components there there's the display and that's in this product is also of course a battery base because the electronics need the battery and the the point here what we show is that the display can easily be integrated into any other type of electronic device and by by adding the display you also add a visual easy visual interface to almost any application and that helps your your you sarah and your customer to have a more easy access to the information and understand what to do or things like this so that's it beautiful thank you tommy so um apparently a couple things it's people can see the got 10 likes one no and one tweak so far um so i just just to invite someone up what tweak should we make on this if you want to text it or if you want to come to the come to the stage feel free all right and what's the price point for this was another question and so this oh i just need to run and get a power oh tommy's gonna run and get a power cord this is the beauty of our displays right ultra low power unfortunately our computers run on a whole lot of power um so i just wanted to uh speak to maybe what's the price point for this that's kind of the beauty of our displays as well um our pricing can really range based on the the size of the display and the the complexity of the application right um i think what's really important is also to understand the value of the experience and so just to give you an an anecdotal example um you know we use um thermometers you know electronic thermometers they have what are called lcd screens and then these are the screens that you can find in your calculators um i actually have a calculator right here with an lcd screen well these screens um have what are called segmented displays those lcd screens are exactly the types of displays that we produce but in thin flexible form these displays they're made out of glass they're made out of multiple materials um they take a battery a big battery to power a dime coin cell battery and they actually drive a really thick thick form factor so any of you designers out there you know around form factors right so you know when you have to design something like this around the technology that drives cost that drives cost for the materials you're using it drives costs for the folding carton that this goes into the pallet the shipment so when we really talk about price what you know our technology can really help deliver is real lifetime value for products whole value for products we can drive thinner form factors less power usage so that's that's and that's what we work on with our customers um and uh we like to engage with our customers to really discover where are those opportunities to add value back to that product experience all right tommy's back is your product recyclable i think that's a great question um tommy do you want to feel that one [Laughter] i would say no it's hard as you can sew in one of my slides we build it up by by printing layer by layer and at the moment there are r d projects actually ongoing in different countries where they look into the full stack of a printed electronic device and how you actually should should recycle it but we're not there yet because it's several different layers that you need to potentially dissolve from each other to to divide them up into different uh materials again and so but it's still still an environmental product when you look at the total life cycle of the of the product and the the power consumption of the product as well as using organic materials so exactly and potentially you could reuse it by taking away the display and put it back into a new product or so but yeah i i i'm the same guy but not even i can say that it's really recyclable yet yeah but tommy exactly to your point i think the the magic of this technology is it's organic materials that have become functional with electricity we use p-e-t p-e-t um films in order to make those displays so we're not using crazy you know materials like lithium or or resourcing you know uh exotic materials um really these are materials that that you find every day and with um [Music] polymers that are used in everyday packaging as well all right perfect so thank you for that q a that's kind of how we'll flow we've got about 20 minutes left so why don't we hit the next concept and see sure um so this is an example of a fully printed electronic system including a dynamic qr code and one way to use dynamic qr code is for authenticity and brand protection so the basic idea is that the consumer can use their smartphone to activate the display via nfc so if the display is activated the consumer will be certain that it's the real product so and the reason why they can be really certain about this is because invisible is the only actor that can produce this solution we have a proprietary display technology so it cannot be copied and this concept is possible since our display require extremely little energy as i explained before and for this particular solution we don't need any battery so the energy from the smartphone is more than enough to power up the display it's based on sustainable electronics also touching up on this topic again the entire system can be printed directly on either paper or plastic so actually we don't always need to print on pet we can also print on paper and the labels can be placed on for instance a bottle with with a curved shape thanks to the thinness and flexibility and and this is clearly impossible with the lcd that michael explained before as you can see in a calculator for instance you can move to the next slide jar now and this is the part that i personally like the most so when the display is activated by the user different qr codes can pop up for different purposes and a qr code creates a connection between the physical world and the digital world so in this particular example right here we have a customer reviews landing page but it can be basically anything so it's a very versatile solution here so it can it can be a treasure really creative here so this dynamic qr code it serves two purposes first of all it's uh for brand protection and authenticity and it's also to uh to increase the user engagement so uh this was this concept so let's take a short minute break and uh see if you have any questions great i think ethan's asking a great question so the qr code on your product change depending upon requirement while still on the bottle i think that's a great question for you yes exactly so depending on how we build the systems either we have a step kind of static qr code that will just appear and it's pre-programmed we know what qr code it is from the start or we make a dynamic qr code and it can be depending on historic events you can show different qr codes so you can be really creative here then asked again so they're printed in layers and it's that ethan is that the you mean the qr code itself or the the the label itself so the label itself is printed in layers but the display itself um the actual qr code itself is activated um so you have a display layer that's actually activated with with nfc if i maybe answered that question okay yeah so i think uh it's quite clear or not totally clear to be honest here on on the screen uh the one to the left is a version with a non-activated display and the version to the right is with an activated display so the version to the right here the bottle to the right is after the user has used their smartphone and nfc to to activate the display very interesting so always activated by nfc uh i would say go ahead go ahead felix yeah so i mean that we can't we can use other kinds of wireless energy transfer methods so to say uh i would say that nfc is maybe the easiest and the most standard way to do it and then we are collaborating with various companies for other versions as well and i think we see a lot of new innovations popping up in this industry as well so wireless charging methods basically so um i i think what i love about this concept is you see really the versatility of our technology the ability to apply be applied as a label on a curved surface which no other technology no other segmented technology can really do and deliver and then that versatility around that consumer excuse me the dynamism of the consumer experience where you're interfacing getting multiple levels of interaction out of out of that product experience um for the for the consumer perfect so um why don't we move to the next concept i think this is an exciting one as well oh should i do another poll ah you know beer label do you like it let's see if i can create another poll here sorry about this i should have done this qr uh yes no and with a tweak sorry folks i should have done this beforehand there we go results so i'm going to leave it to the audience to maybe tell us what they think and feedback look great maybe we'll move to the next uh maybe the next concept so uh product selector is about helping the customer to to find what they're actually looking for and help them to stay in that moment where they are really focusing on on your product and this is an application that might use the smartphone functionality but it can also be a concept that don't use the smartphone functionality because sometimes you you like to give that product selecting selector feature without having the person picking up its smartphone and potentially starting focusing on something else um so and i think michael uh in europe were working for for l'oreal was one of the the companies that actually have tried out the concept of having a product selector in the store where you have this easy graphical interface it looks like a printed product and but still it's interactive and can function together with the customer to to help them make the right choice sort of and make that purchase decision but it can also just as well with the display on products or on the shelves or things like this help the customer to give practical guidance to i know what type of product that that i'm after but how can i easily understand and access this and and then it can be interfaced with some different communication interfaces like bluetooth or nfc or rfid technology coupled with it so so that's uh that's the concept idea here and here for example you you see see an example where you have the ability to with the ping sort of reach out to the item level product and give them an okay and that you're sure that this is your box or this is the the product that you are really really looking for and there's here's an opportunity we see with the electrochromic display technology too with its label like form factor to be integrated in these types of products let's open up for a little bit of q a this is one of my favorite concepts because if if any of you have done home repairs um you know going to the hardware store you think oh my gosh i need a drill bit but you're presented with a million different tools and ways of making a hole um to just be able to have that one way of saying okay this is what i've got to do just point me to that direction it's uh really i love this concept personally now i put a poll out in real time so if anyone wants to if everyone wants to kind of jump on in and vote on the poll that would be great again we can't see the poll but if if anyone wants to take a take a um to take a tally for us really quickly that would be awesome mike i see a question here it's it's is the display always activated by near field communication and that's no i mean you could have any power supply i mean harvesting uh near field communication is one uh possibility that you can use but you can also have like you can have a battery but there could also be other forms of energy harvesting like if you have organic food will attacks uh like solar cells it could be one one way of powering the display and and we we also have a proof that it can function with using bluetooth that is another communication interface as well where we can harvest energy to to to power the display as well and of course you can also use a battery as the power source as well so so the display is not bound to nfc it can be other rfid technologies as well powering the display so there are many options though so i think you should talk to us and and discuss your your potential application and we will help you and and see what would be the most suitable uh power supply for for your application perfect um with the with that why don't we jump to the next um i think this is the uh the next product concept yeah item level digital label so i i kind of uh anyways i love this one as well sorry you love everything michael i love everything that's awesome um so yeah so as tommy mentioned before we have a very very cost effective technology and this actually open ups for putting a digital uh price label on a physical order this gives benefits such as always having the latest and correct product information on each item um and the labels can also show uh they do not need it to only show prices they can also show such as inventory information or customer reviews or basically anything up to your imagination and store owners can digitally optimize the pricing on each item and thereby also increase profit they can charge sorry they can change several uh prices at the same time without increasing their labor cost and they can also run more detailed promotions for instance for certain sizes or colors and they can also match e-commerce prices in real time with their physical store prices so you can go to the next slider jar now and from our perspective we see that this has an opportunity for a very short payback period based on the kind of benefits that i just mentioned but again also since we can offer a very cost effective solution and this example is all about reusable labels so it's not single use devices they will have a very very long lifetime again it's sustainable electronics and in this case again no battery needed we can transfer both the data and the power wirelessly so this is the concept and looking forward to hearing your questions and ideas here yeah i i do love everything and especially i love this because i like sneakers i'm a bit of a sneaker head easy um but i i like this especially because when you think about like just those items that we kind of crave those kind of uh you know those drops from nike could you imagine if in real time you were able to engage with that that product being available in the market or you know get more information or get a special kind of promo on that last thing or have a countdown right it's i'm buying literally the the 10th uh uh yeezy shoe that's that just dropped i i think that this is a super cool way to drive brand engagement and that really special uh around really really special one-of-a-kind products agree quickly top of mind amazing technology thank you for swith um product selector so i put another poll out there i know in the last few minutes that we have i think we have um another uh one more concept perfect i'll let you uh take it away feelings or tommy this is my potential yeah okay sorry for that confusion there but um yeah one one other thought and idea of concept that we we have now a bit inspired by by the kobe the pandemic situation in the world is you know when you enter store at least where i'm located here in in sweden there's a lot of this plexiglas between you and the person sitting in the cache that's the cashier uh where you should make your orders and so to protect both parties which are are good and then we thought of why not using the electrochromic display technology on those type of surfaces and and and giving different messages like welcome it's your turn now or just as smiley or hello or things like this and potentially you could also have some interactivity uh like uh like a pool what was your experience today and and and you could have so you don't have to touch anything you could have like a capacitive so you only have to be close with your hand or your finger so it it reacts in a way and and the customer is able to give some feedback or so uh so so we see this as also something where we could you make use of our electrochromic display in in retail environments and retail applications to maybe make those plexiglasses even a bit more functional and helping giving a good customer experience so this is with signature so so so this is our idea so to say and here we have actually also started to work a bit with the idea to use the power supply from using organic fructable tags maybe on top of the plexiglass or something like that to to harvest the strong light in in retail environments and make power already to try the display also that's great thank you one more idea yeah thank you tommy and i i think we're just under the wire here and i i shared a poll you know i hope what you saw was a great range of how our technology um how our solution can be applied to drive customer retail product uh experiences and safety experiences right the experiences that we're going through every day now especially in this new reality that we live in um we couldn't get to all of the questions but definitely we want to encourage you please join us again at www dot invisible y n v i s i b l e dot com slash retail innovation week r i w slash r i w um that way we could reach out to you we could also share with you some more examples um share with you also i think what you heard was how do these technologies all come together right so one of the things that is great you heard we have 75 years of experience across these technologies across industries we can bring ideas to life uh with and for you so we really appreciate your time um if anyone wants to stay i don't know if we can extend this actually do we have more i guess we have more time but maybe we'll field some more of those questions unless they want to kick us out i heard that things end pretty quickly so anyways um let me technology in a business card could you imagine a business card with uh you know actually you know i have this ski pass here um this is a ski pass this actually can be activated with i have a galaxy i'm not sure if it'll activate but basically what you could do you could go skiing and if you do certain activities um in your past or during the day those activities would light up so you could think of like networking events when we can network all together again um but you know activities where or festivals where you're going to certain kiosks and you may get a reward that might be a great way of good i specialize in iot technology subject captivating thank you very much safety um you know we're showing you some product concepts and retail concepts but you know a lot of what we participate in um and a a number of our customers are also in the med tech space and supply chain and logistics so these are companies that really understand the value of cold chain especially now with the covid vaccines um this is this is really important right it's it's not only to get those vaccines out there but to get them out there safely and ensure that they can get that last mile of delivery from the fridge those industrial fridges into people's arms what else what else do we have here sorry guys i'm trying to try to one question about the possibility to connect to iot and just wanted to underestimate or under to state that we all our concepts the display itself can can be really connected with the iot world so the display just needs a signal to to showcase what it should showcase and that signal can definitely be coming from from with the internet of things so sort of so just having the right type of communication interface and connecting the display with the right type of design so absolutely tommy i think it might be good to mention again with that design aspect you know one of the things we make it easy for marketers and designers people that um not engineers and technologists really like the people that are designing these experiences right for customers to get their hands on our on our products i don't know if you if you want to mention that again it's really easy to get the hands on on our products and try them out i mean on our website we have a online shop of course and where you can buy our display kits and easily get access to them and and play around with the display technology yourself to understand their capabilities and then again we have a customized prototype concept where you can easily make your own design if you need some help we of course are there to to help you out and design your own displays and get between 10 to 50 we say it's dependent on the size of your display then and then you get your own design display and then it's much more easy to ambition and see what what you're aiming at and how the solution might might look and showcase also other people in your own organization or customers i see i think these these possibilities they are they are there and almost now standardized as a service from us it looks like we have 25 more minutes and we can use this space for uh dialogue and i think tommy one of the things um that i'm seeing come up from justin as well and i don't know if you can speak a little bit more about that but supply chain and logistics right the dimensions of supply chains and logistics that we're seeing emerge through um the distribution of covid vaccines but also uh maybe chain of custody and and other opportunities like this maybe speak a little bit to that for us the the logistics sector was a market already before the covet situation and one of the the key application areas for our technology and it's very much bound to what i said in my presentation earlier that there are so many actors often in the code chain uh because it's called a chain and there's always a link there and it's several links that sometimes are are um not as so strong that they should be and and then when we have interviewed and discussed with multiple different customers and actors in the chain we we have understood that it's really helpful to have a visual indicator because it's a sector where time is crucial and people are often stressed and to keep the time limits and and maybe you don't have the the possibility to make a readout on all objects and so and then the visual indicators give a signal here this this package um the threshold have been breached uh so that that's enough because then people want to act then they make an action they remove that package from the shipment and then they have time maybe later on to do the actual readout to capture the data and get it into the system so so that that's definitely a very very interesting application area for the [Music] display you